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Ad Standards Community Panel Cases

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E.g., 18/06/2022
E.g., 18/06/2022
November 2021
Case number Ad Standards description Determination Category Media Determination datesort ascending
0322-21 A2 Milk
This radio advertisement is for A2 milk.
Dismissed Food/Bev Groceries Radio 24/11/2021
0324-21 Happy Way
This Instagram story posted by the @chloeszep account features a person using various products to make a smoothie. The brand @happywayau is tagged throughout.
Upheld - Modified or Discontinued Food/Bev Groceries Internet - Social - Instagram 24/11/2021
0326-21 Powershop Australia
This TV on Demand advertisement features a cartoon power-point character on a bright background.
Dismissed House Goods Services TV - On Demand 24/11/2021
0327-21 Honey Birdette
This advertisement on a TV in the front window of a store features a still image of a woman in pink lingerie. She is posed squatting and leaning forward. She is wearing a collar with a chain pulling away from it, out of frame.
Upheld - Not Modified or Discontinued Lingerie TV - Out of Home 24/11/2021
0329-21 Honey Birdette
This advertisement on a TV in the front window of a store features a still image of two women in red lace lingerie. One of the women is standing behind the other, and she is wearing a blindfold which features the words "Tease me. Fuck me."
Upheld - Not Modified or Discontinued Lingerie TV - Out of Home 24/11/2021
0330-21 Honey Birdette
This advertisement on a TV in the front window of a store features a still image of two women in pink strappy lingerie. One of the women is pictured from behind with a large amount of her buttocks and gluteal cleft visible through the lingerie.
Upheld - Not Modified or Discontinued Lingerie TV - Out of Home 24/11/2021
0331-21 Honey Birdette
This advertisement on a TV in the front window of a store features a still image of two women standing on a street at night. The woman on the right is wearing a black skirt and corset top and the woman on the left is wearing black lingerie and her legs are separated by a spreader. The first woman is holding a riding crop with the end pressed against the buttock of the second woman.
Upheld - Not Modified or Discontinued Lingerie TV - Out of Home 24/11/2021
0332-21 Honey Birdette
This advertisement on a TV in the front window of a store features a still image of two topless women. The woman in the centre is wearing red latex briefs and stockings and a red collar with a chain attached. She is covering her breasts with her hands. The woman behind her is only visible from the torso upwards. Her breasts are hidden from view behind the first woman. The first woman's legs are open and a man in a rabbit mask and harness is crawling between her legs.
Upheld - Not Modified or Discontinued Lingerie TV - Out of Home 24/11/2021
0333-21 Honey Birdette
This advertisement on a TV in the front window of a store features a still image of a woman in white lingerie holding a microphone. Other people wearing masks can be seen in the background.
Dismissed Lingerie TV - Out of Home 24/11/2021
0334-21 Honey Birdette
This advertisement on a TV in the front window of a store features a still image of two women from behind. One of the women is wearing red latex tights, and the other woman is wearing red latex underwear and thigh-high stockings. Both women are topless with their bare backs facing the viewer.
Dismissed Lingerie TV - Out of Home 24/11/2021
0335-21 Honey Birdette
This advertisement on a TV in the front window of a store features a still image of two women in red lace lingerie. One of the women is holding a riding crop with the end touching the other woman's breasts.
Dismissed Lingerie TV - Out of Home 24/11/2021
0336-21 Honey Birdette
This advertisement on a TV in the front window of a store features a still image of two women in pink lingerie. One of the woman is wearing a collar, and the other woman is holding the chain connected to the collar.
Dismissed Lingerie TV - Out of Home 24/11/2021
0323-21 Prada Australia
This Instagram story posted by the @laurajadestone account features a person opening a Prada box to reveal a bag. The caption "Wow wow wow. How cute is this Mini Cleo!! @prada". She is then shown posing with the bag and the brand is tagged.
Upheld - Modified or Discontinued Clothing Internet - Social - Instagram 24/11/2021
0325-21 Better Brewing Co
This Instagram post dated 11/11/21 features several people consuming a beverage and then making loud moaning sounds. The caption on the post is "Yep, it's that good @betterbeer".
Upheld - Modified or Discontinued Alcohol Internet - Social - Instagram 24/11/2021
November 2021
Case number Ad Standards description Determination Category Media Determination datesort ascending
0302-21 Repco Ltd
This television advertisement depicts a man doing a burnout in a vehicle.
Dismissed Automotive TV - Free to Air 10/11/2021
0303-21 Drink Wise
This radio advertisement features a voiceover similar to a race-caller for horse racing.
Dismissed Alcohol Radio 10/11/2021
0304-21 Commonwealth Bank of Australia
This advertisement features a photo of a girl on a skateboard holding onto the rear of a bicycle being ridden by another person. Text on the image states "Make money moves with CommBank. pave. Save. Grow". There is also an image of a mobile photo over the photo.
Dismissed Finance/Investment Outdoor 10/11/2021
0305-21 Milne Agri Group (Mt Barker)
This print advertisement features a photo of a chicken crossing a country road, overlaid with the text "Because it could". The footer of the ad features the Mt Barker Free Range Chicken logo, the Buy West Eat Best logo and the text "The home of free range chicken".
Dismissed Food/Bev Groceries Print 10/11/2021
0306-21 SocietyOne
This television advertisement depicts three people/scenarios in a before and after. One showing a man and his home gym, one showing a woman with laundry and one showing a couple with a car.
Dismissed Finance/Investment TV - Pay 10/11/2021
0307-21 Carlton and United Breweries
This Instagram advertisement depicts two men sitting fully clothed on the beach and the caption “Picnic season got us thinking… what’s the golden ratio of mates to beers?”.
Dismissed Alcohol Internet - Social - Instagram 10/11/2021
0308-21 Leukaemia Foundation
This advertisement for the Light The Night event features people placing string lights near fabric drapes.
Dismissed Community Awareness TV - Free to Air 10/11/2021
0309-21 McDonald's Australia Limited
This advertisement is an email advising the viewer that they have been offered a free Big Mac, accessible through the mymacca's app.
Dismissed Food/Bev Venue Email 10/11/2021
0311-21 Honey Birdette
This advertisement depicts group of people walking down a street. The image is titled George.
Dismissed Lingerie TV - Out of Home 10/11/2021
0312-21 Honey Birdette
This advertisement contains two images featuring the lingerie style George.
Upheld - Not Modified or Discontinued Lingerie TV - Out of Home 10/11/2021
0313-21 Honey Birdette
This advertisement depicts a woman wearing a black strapless top and black skirt. She is holding a crop. The lingerie style is titled George.
Dismissed Lingerie TV - Out of Home 10/11/2021
0314-21 Coca-Cola South Pacific
The advertisement was a Coca-Cola sponsored live streaming event by the gaming influencer known as Loserfruit, exclusively on the Twitch streaming platform on 23 rd October 2021
Dismissed Food/Bev Groceries Internet - Social - Other 10/11/2021
0315-21 Fluidform
This Instagram Story on the @marthaa_k account features a woman speaking to camera about her body and recent workouts and shares the brand (verbally and in text) and a discount code..
Dismissed Other Internet - Social - Instagram 10/11/2021
0316-21 Nique
This advertisement is product listing on a website for clothing items. Image 1 features a woman in a green/grey jumpsuit. Image 2 features a woman in a black jumpsuit. Image 3 features a woman in a black shirt.
Dismissed Clothing Internet 10/11/2021
0317-21 PointsBet Australia Pty Limited
This advertisement has five versions, all featuring Shaquille O'Neal in various scenes including receiving a golf lesson, fixing a car, participating in a dog show, getting a massage and painting.
Dismissed Gambling TV - Free to Air 10/11/2021
0318-21 Stax.
This Instagram Story on the @marthaa_k account features a woman speaking to camera about the tights she is wearing and shares the brand (verbally and in text), a discount code and details about preordering.
Dismissed Other Internet - Social - Instagram 10/11/2021
October 2021
Case number Ad Standards description Determination Category Media Determination datesort ascending
0288-21 It's Normal
This TV On Demand advertisement has two versions featuring a PE Teacher and Grandmother respectively. They speak to camera about adult toys.
Dismissed Sex Industry TV - On Demand 27/10/2021
0289-21 Jim's Mowing
This television advertisement featured animated men jumping out of a trailer, completing gardening work and then getting back into the trailer. A jingle featuring the lyrics 'Jimbo, Jimbo, off to work we go" plays through the ad.
Dismissed Professional Service TV - Free to Air 27/10/2021
0290-21 Westpac Group
This television advertisement features a wide range of big and small moments that happen everyday in Australia to a diverse selection of people. Each person delivers a VO that accompanies the pictures, and each story is brought to life in a different way – some real footage, some animation, some surreal dream like scenarios. This includes a topless woman who has had her breasts removed but has tattoos covering her chest.
Dismissed Finance/Investment TV - Free to Air 27/10/2021
0292-21 McDonald's Australia Limited
This Facebook advertisement dated 12 October 2021 features an image of McDonalds McFlurry's and the caption "Soft serve misxed with Cadbury Caramilk flakes and sauce...will you be giving it a try? [hand up emoji] YES PLEASE [licking lips emoji] #TastyTuesday *The caramilk McFlurry will be available in all Macca's restaurants from Wednesday, 13 October for a limited time only".
Dismissed Food/Bev Venue Internet - Social - Facebook 27/10/2021
0295-21 Grill'd
There are two versions of this television advertisement, Version 1 features a bird who is enveloped by green smoke from a plane and then shown as a skeleton. A burger superhero appear and takes down the plane. Version 2 has a 15 and 30 second version featuring cows being injected from above with a green substance that makes them larger. A burger superhero appear and frees the cows.
Dismissed Food/Bev Venue TV - Free to Air 27/10/2021
0296-21 General Pants Group
This poster advertisement depicts a woman leaning against a wall with one leg raised. She is topless and wearing jeans, with long hair covering her breasts.
Dismissed Clothing Poster 27/10/2021
0297-21 It's Normal
This advertisement features two images. Image 1 is placed on the back of a billboard trailer and features a close up of skin, an image of an adult you and the text "Freedom day has cum". Image 2 is placed on the side of a billboard trailer and features a close up of a person shoulders and neck with an adult toy placed along the back of the neck. Text states "Sydney, it's time to open up. Explore every inch of your body. 'FREEDOMDAY' for 50% off all sex toys".
Dismissed Other Billboard - Mobile 27/10/2021
0301-21 PALMERBET
This Pay TV advertisement features a man walking towards a horse, participating in an eating contest and then seated on a horse.
Dismissed Gambling TV - Pay 27/10/2021
0293-21 Entain Group Pty Ltd
This television advertisement features three men in a kitchen. One of the men is juggling apples and says he has three going at once. Another man shows his phone and states he has four. A voice-over gives details on a same race multi promotion. Another man is then shown near a window, bouncing a ball off the window. He says, "I'm not going to lie. You ladbroked it. You ladbroked it good". He throws one of the balls and hit hits the juggling man in the face.
Upheld - Modified or Discontinued Gambling TV - Free to Air 27/10/2021
0294-21 Entain Group Pty Ltd
This Pay TV advertisement features three men in a kitchen. One of the men is juggling apples and says he has three going at once. Another man shows his phone and states he has four. A voice-over gives details on a same race multi promotion. Another man is then shown near a window, bouncing a ball off the window. He says, "I'm not going to lie. You ladbroked it. You ladbroked it good". He throws one of the balls and hit hits the juggling man in the face.
Upheld - Modified or Discontinued Gambling TV - Pay 27/10/2021
0300-21 NightPlan
This advertisement features eleven images posted as Instagram stories. The images contain user submitted confessions and stories as part of a competition to win $50.
Upheld - Modified or Discontinued Food/Bev Venue Internet - Social - Instagram 27/10/2021
0291-21 Honey Birdette
This advertisement depicts a woman in blue bra and underpants. The underpants are strappy and a large portion of her buttocks are visible. Her body is faced away from the viewer however her face is turned towards the viewer. She is posed with her hands on the outside of her upper thighs.
Upheld - Not Modified or Discontinued Lingerie TV - Out of Home 27/10/2021
October 2021
Case number Ad Standards description Determination Category Media Determination datesort ascending
0268-21 L & J Webb Fencing
This radio advertisement features a voice-over saying, "Famous fences of the world, brought to you by L and J Webb fencing". A man with a Chinese accent says, "Oh the great fence of China". A man with a Scottish accent says, "Hadiran's two pillar steel fence". A man with an American accent says, "A security fence at Fort Knox".
Dismissed Professional Service Radio 13/10/2021
0269-21 Ubisoft P/L
This Pay TV advertisement features scenes of gameplay for the game titled Far Cry 6.
Dismissed Toys and Games TV - Pay 13/10/2021
0272-21 Entain Group Pty Ltd
This Pay TV advertisement depicts three men at a table looking at a glowing phone. Suddenly, am NFL player crashes through a wall. Various other sports players are seen in the venue including football, basketball, tennis and table tennis. The scene changes back to the three men and one emphatically tells the man holding the phone to "pick a sport". He then chooses and places his bet. The Ad concludes with the “Neds” logo on screen.
Dismissed Gambling TV - Pay 13/10/2021
0273-21 Bartercard
This radio advertisement features the voiceover: Things went a little quiet when people had less money to spend. But, I didn’t sit around, I called Bartercard and they had jobs waiting. I filled my downtime used the extra income for advertising, new tools and even took the missus for a weekend away. Bartercard is looking for all trades right now. Call 1300 BARTER, That’s 1300 B-A-R-T-E-R. Simple boys, do it during smoko.
Dismissed Finance/Investment Radio 13/10/2021
0274-21 Dinnerly
This email advertisement features the text: "Still thinking it over? We're holding your order for you, but please don't wait too long. Start today with $80 off plus free shipping on our first box!*"
Dismissed Food/Bev Groceries Email 13/10/2021
0279-21 Mars Wrigley Australia
This television advertisement features a woman coming out of lockdown and meeting up with a man in a park. She puts a piece of chewing gum in her mouth, and smiles so that her teeth sparkle and there is a ding noise. She and the man kiss, and the words "Get your ding back" appear on screen.
Dismissed Food/Bev Groceries TV - Free to Air 13/10/2021
0281-21 Department of Industry, Science, Energy and Resources
This internet advertisement features a webpage with the heading, "Clean Hydrogen - A future low emissions fuel for homes, vehicles and industry". It includes information on clean hydrogen and how it's being used and a video detailing the national hydrogen strategy.
Dismissed Community Awareness Internet 13/10/2021
0282-21 Asaleo Care - Libra
This sponsored Facebook advertisement features the caption, "We think our Period Proof Hipster Briefs are pretty great. Find out what other bleeders have been saying about them..."
Dismissed Health Products Internet - Social - Facebook 13/10/2021

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