1. Home

Ad Standards Community Panel Cases

Search Cases

E.g., 12/04/2021
E.g., 12/04/2021
March 2020
Case number Ad Standards description Determination Category Media Determination datesort ascending
0106-20 Creative Content Australia
This Facebook ad depicts a young man in a police interview room with a detective and a police officer reporting that he has been hacked.
Dismissed Community Awareness Internet - Social - Facebook 25/03/2020
0097-20 The Firm Gentlemens Club
This advertisement depicts a woman that appears to be naked kneeling and holding a wet sponge above her head. The woman appears to be wet. There is a bright light over her breasts. Text states "Miss Firm Australia".
Upheld - Modified or Discontinued Sex Industry TV - Out of Home 25/03/2020
0107-20 Naked Tan
This television advertisement depicts a woman in a peach coloured bikini using an ourdoor shower at the beach. Voiceover states "Every 45seconds a woman is having a Naked Tan. Visit Naked Tan website and use code (REF) to receive a 25% discount."
Dismissed Beauty Salon TV - Free to Air 25/03/2020
0116-20 Coles
This YouTube advertisement depicts four plastic minature versions of food products available at Coles. The promotion is titled "Stikeez". Also depicted is a large plastic container to store them in.
Upheld - Modified or Discontinued Food/Bev Groceries Internet 25/03/2020
0108-20 Telstra
This television advertisement depicts a scene of a family in a taxi in traffic. The conversation indicates they are hoping to make it to the airport in time for their flight. The father is shown to have forgotten to download a tv program for the children and is rushing to do so. The advertisement ends with the family travelling up an escalator as the children watch the program on the phone.
Dismissed Telecommunications TV - Free to Air 25/03/2020
0084-20 Geeks2U Pty Limited
This radio advertisement features a voice over speaking to Eugene from Geeks 2 U.
Dismissed Information Technology Radio 25/03/2020
0109-20 Telstra
This TV On Demand advertisement depicts a scene of a family in a taxi in traffic. The conversation indicates they are hoping to make it to the airport in time for their flight. The father is shown to have forgotten to download a tv program for the children and is rushing to do so. The advertisement ends with the family travelling up an escalator as the children watch the program on the phone.
Dismissed Telecommunications TV - On Demand 25/03/2020
0093-20 Woolworths Group Limited
This advertisement is two small chalkboards that are located in a BWS store in Greensborough, Victoria. One of the chalkboards states ‘Abs are cool and all but … have you tried craft beer?’ The other chalkboard states, according to the complainant (noting that the chalkboard is obscured in the photograph provided with the Complaint), ‘Comfort food? You mean bourbon’.
Dismissed Alcohol Promotional Material 25/03/2020
0110-20 PharmaCare
This television advertisement depicts three children as a voiceover states "fussy eater" (little girl in pink shirt), "super active" (young boy wearing medal and holding soccer ball), "having a growth spurt" (little boy in green shirt). A woman comes is then depicted stating: "When kids need a vitamin boost they'll love, I trust Kids Smart Vita Gummies. Packing with healthy nutrition to help support healthy growth and development, immunity, thinking brains and strong bones. No matter how fussy they are, kids love Kids Smart Vita Gummies."
Dismissed Health Products TV - Free to Air 25/03/2020
0095-20 Woolworths Group Limited
This Facebook advertisement is an approximately six minute long video titled ‘The World’s Biggest Beer Run Episode 5: Italy’. The part of the advertisement subject to the complaint is a scene (at 4:52) that depicts a person seated on a pallet being carried on a forklift which is being operated by another person.
Upheld - Modified or Discontinued Alcohol Internet - Social - Facebook 25/03/2020
0111-20 Creative Content Australia
This Pay-TV ad depicts a young man in a police interview room with a detective and a police officer reporting that he has been hacked.
Dismissed Community Awareness TV - Pay 25/03/2020
0096-20 Woolworths Group Limited
This internet advertisement is an approximately six minute long video titled ‘The World’s Biggest Beer Run Episode 5: Italy’. The part of the advertisement subject to the complaint is a scene (at 4:52) that depicts a person seated on a pallet being carried on a forklift which is being operated by another person.
Upheld - Modified or Discontinued Alcohol Internet 25/03/2020
0112-20 Nissan Motor Co. (Australia) Pty Ltd
This television advertisement features a man stopped at an intersection looking both ways down the road. He sees a mud-covered mountain bike rider emerge from the bush ahead of him. He nods and drives his vehicle along the track.
Dismissed Vehicle TV - On Demand 25/03/2020
0100-20 Sportsbet
This television advertisement features a scene similar to fencing at the Olympics, except the competitors are flicking towels are each other. The competitors are shown to be from China (C.H.Ting) and Australia (V.Rees). The voice over states: JB: Sudden death now in the Towel Flick. JB: Yesssss. The Aussie's got him a beauty. Nick: Look at that wrist action. The bloke's nearly as whipped as Prince Harry. JB: Another make it look easy moment, from Sportsbet.
Upheld - Modified or Discontinued Gambling TV - Free to Air 25/03/2020
0113-20 Nissan Motor Co. (Australia) Pty Ltd
This Youtube advertisement features a man stopped at an intersection looking both ways down the road. He sees a mud-covered mountain bike rider emerge from the bush ahead of him. He nods and drives his vehicle along the track.
Dismissed Vehicle Internet - Social - Other 25/03/2020
0103-20 Koala Sleep
This television advertisement depicts a man in a green shirt with question-marks on it sleeping in a bed. A toothbrush is shown on his nightstand. Halfway through the advertisement the camera zooms our to show the whole bed, and a woman and another man are shown kissing. The voiceover states “Say g’day to Koala, Australia’s highest rated mattress brand. It’s got zero-disturbance technology which means you can get a perfect night’s sleep without getting disturbed by your partner, no matter what they get up to, even if they are an absolute cheating pile of trash.
Dismissed House Goods Services TV - Free to Air 25/03/2020
March 2020
Case number Ad Standards description Determination Category Media Determination datesort ascending
0076-20 ContextLogic
This internet advertisement is four images. Image 1 is a person wearing a penis mask. Image 2 is a women in blue clothing laying on her stomach. Image 3 is a portable bottle used for urination. Image 4 is a woman in a rose sheer bodysuit.
Upheld - Not Modified or Discontinued Retail Internet 11/03/2020
0087-20 Darra Tyres
This internet advertisement depicts a woman in black lingerie posed between two tyres, with her hands on one and her feet on the other. Text states "Our performance RUBBERS *Carriage not included". The impression of the advertisement is that the woman is the body of a motorbike.
Upheld - Modified or Discontinued Automotive Internet 11/03/2020
0077-20 Wicked Campers
This transport advertisement features the phrase "A blow job is a great last minute gift" and and image of Krusty the Clown (a character from The Simpsons) using a "crack pipe". SA registration S568BUP.
Upheld - Not Modified or Discontinued Vehicle Transport 11/03/2020
0074-20 Victiorian Opera
This poster advertisement is promoting a performance of Richard Strauss' Salome and features a painting of a woman holding a mans severed head.
Dismissed Entertainment Poster 11/03/2020
0081-20 Brisbane City Council
The 15 second Youtube advertisement features a man riding a bike along a bridge as part of the Brisbetter campaign.
Upheld - Modified or Discontinued Community Awareness Internet - Social - Other 11/03/2020
0082-20 Lust Liquor
This Facebook advertisement features an image of a alcohol bottle being held against a backdrop of a wave. Text states "Available in Perth soon".
Dismissed Alcohol Internet - Social - Facebook 11/03/2020
0091-20 Honey Birdette
This TV OOH image features a series of images of naked couples embracing, with coloured filters, played in quick succession, followed by text describing the #fluid campaign.
Upheld - Not Modified or Discontinued Lingerie TV - Out of Home 11/03/2020
0083-20 Lifestyles Hi-Way Carwash
This billboard advertisement features the name of the business, along with a cartoon image of a woman cleaning a car. The woman is wearing a whit crop top and denim shorts and is bending over to get cleaning supplies from a bucket.
Dismissed Automotive Billboard 11/03/2020
0085-20 Zookal
This outdoor advertisement is two sided. Side one features the "distracted boyfriend" meme in which a man looks at the backside of a woman walking by while another woman, presumably his romantic partner, looks on disapprovingly. The people are labelled as Uni Students (man), Co-op Bookshop (disapproving girlfriend), ZOOKAL.COM (woman walking past). Side 2 features the text "CHEAP ASS TEXT BOOKS" inside an arrow pointing down to a website.
Dismissed Retail Outdoor 11/03/2020
0089-20 Beiersdorf Australia Ltd
This television advertisement features scenes of the product and lifestyle scenes including two women on a theme park ride, a woman giving birth, a woman smiling in bed with a man, and a close up of a woman's face.
Dismissed Toiletries TV - Free to Air 11/03/2020
0090-20 Beiersdorf Australia Ltd
This Pay TV advertisement features scenes of the product and lifestyle scenes including two women on a theme park ride, a woman giving birth, a woman smiling in bed with a man, and a close up of a woman's face.
Dismissed Toiletries TV - Pay 11/03/2020
0092-20 Honey Birdette
This poster advertisement features a close-up image of one side of a woman's lower back, arm, buttock and upper thigh. The woman is wearing black strappy lingerie with rose gold details, and a wrist strap which is linked to her lingerie. The word Kukuro is placed over the top of the image.
Dismissed Sex Industry Poster 11/03/2020
0080-20 McDonald's Australia Limited
This television advertisement has two versions and depicts a little girl undertaking action to remedy her previous bad behaviour. I.e. pulling sticky arrows off pictures of her brothers; removing stickers from dining table; washing a pink dog in the kitchen sink. The advertisement ends with the family at McDonalds, and the little girl stealing one of her brother's chips.
Upheld - Modified or Discontinued Food/Bev Venue TV - Free to Air 11/03/2020
0075-20 Brisbane City Council
This billboard advertisement depicts a man riding a bike on a bridge. The man is wearing a bicycle helmet and a checked shirt.
Upheld - Modified or Discontinued Community Awareness Billboard 11/03/2020
February 2020
Case number Ad Standards description Determination Category Media Determination datesort ascending
0064-20 Wicked Campers
This transport advertisement features the text Slogan "I might have lost my virginity but I've still got the box it came in" on the back of the van. QLD Registration number 108 XUV.
Upheld - Not Modified or Discontinued Automotive Transport 26/02/2020
0063-20 Honey Birdette
This poster advertisement depicts a woman in sheer neon green bra, garter belt, underpants and stockings standing in a doorway. Image text states ‘Lyndl Untamed’.
Dismissed Lingerie Poster 26/02/2020
0065-20 Cotton On Group
This poster advertisement is a window size poster image of three adult female models wearing blue and white seam free bralettes and blue and white underwear. There is a window decal that accompanies the poster, the text reads “I feel so good in them. I feel like me. Undies 5 for $35”.
Dismissed Clothing Poster 26/02/2020
0066-20 McDonald's Australia Limited
This television advertisement is promoting a new series of mini games within the mymacca's app. The advertisement shows two adults playing the mymacca's mini games on their phones, where they themselves become the characters in the game.
Dismissed Food/Bev Venue TV - Free to Air 26/02/2020
0067-20 McDonald's Australia Limited
This advertisement is games within the mymacca's app. There are three games available, mini golf, a maze, and a lucky dip.
Dismissed Food/Bev Venue App 26/02/2020
0068-20 Pretty Little Thing
This television advertisement for Pretty Little Thing depicts model Gabby Epstein in various clothing in a beach setting. Scenes include her posing near rocks, sitting in a lifegurard chair, walking along the beach, sitting on the sand, standing on the sand, sitting in a large white chair near the water, and walking with a surfboard.
Dismissed Clothing TV - Free to Air 26/02/2020
0070-20 Sony Pictures Releasing Pty Ltd
This TV On Demand advertisement features scenes from the film Fantasy Island', including a scene at the end depicting a black substance coming from a pair of eyes.
Dismissed Entertainment TV - On Demand 26/02/2020
0073-20 Pretty Little Thing
This Pay TV advertisement for Pretty Little Thing depicts model Gabby Epstein in various clothing in a beach setting. Scenes include her posing near rocks, sitting in a lifegurard chair, walking along the beach, sitting on the sand, standing on the sand, sitting in a large white chair near the water, and walking with a surfboard.
Dismissed Clothing TV - Pay 26/02/2020
0072-20 WWWave Corporation
This app advertisement is cartoon comic style. Two images appear. The one on the left has an image of a girl with a hand patting her head and the speech bubble "Good girl". The image on the right depicts a man in a white shirt with apparent sweat on his brow and text stating "pant". The speech bubble next to him states "...You finally opened up". The girls head can be seen towards his lap. The whole image has a header stating "My stepfather is..."
Upheld - Modified or Discontinued Other Internet 26/02/2020
0069-20 Domino's Pizza Enterprises Ltd
This television advertisement for Domino's pizza contains the phrases: Any large pizza from $15 each; Delivered; No minimum spend; No surprises
Upheld - Modified or Discontinued Food/Bev Groceries TV - Free to Air 26/02/2020
February 2020
Case number Ad Standards description Determination Category Media Determination datesort ascending
0033-20 Yum Restaurants International
This transport advertisement features a person holding a large KFC bucket of chicken with the words 'Bucket why not?'.
Dismissed Food/Bev Venue Transport 12/02/2020
0053-20 ANZ Banking Group Ltd
This television advertisement features two men standing over a baby in a bassinet and singing "You make me feel like financing" to the tune of "You make me feel like dancing" by Leo Sayer. The baby is wearing a beanie.
Upheld - Modified or Discontinued Finance/Investment TV - Free to Air 12/02/2020
0035-20 Bras n Things
This poster advertisement is Christmas themed and depicts women in lingerie.
Dismissed Clothing Poster 12/02/2020
0050-20 Toyota Motor Corporation Australia
This television advertisement features a man driving while listening to the song 'Call Me Maybe' by Carly Rae Jepson.
Dismissed Vehicle TV - Free to Air 12/02/2020
0055-20 Australian Pork Ltd
This television advertisement depicts a couple on a bus. They discuss doing something, suggesting a quickie, that they could do it that night, on the deck, and suggest inviting the neighbours. The couple get stares from other passengers. The advertisement then switches to a BBQ scene showing the couple cooking pork on the BBQ with their neighbours.
Dismissed Food/Bev Groceries TV - Free to Air 12/02/2020
0056-20 Uber Australia Pty Ltd
There are 15 versions of this television advertisement which open on a shot of a sports arena, then cuts to a scene involving a tennis player or Magda Szubanski speaking to camera.
Dismissed Food/Bev Venue TV - Free to Air 12/02/2020
0057-20 Toyota Motor Corporation Australia
This television advertisement features footage of a Toyota motorsports vehicle driving on a track, interspersed with Toyota vehicles driving on and off roads.
Dismissed Automotive TV - Free to Air 12/02/2020
0058-20 Dineamic
This television advertisement features a promotion for fresh food delivered.
Dismissed Food/Bev Venue TV - Free to Air 12/02/2020
0061-20 Campbell Arnott's
This television advertisement depicts Scott Cam in a kitchen talking about Savoy/Jatz crackers. The advertisement then cuts to a brief scene that appears to be announcing that the tennis is back, before Scott Cam walks on screen and talks to the voiceover.
Dismissed Food/Bev Groceries TV - Free to Air 12/02/2020
0062-20 Ultra Tune Australia
This YouTube advertisement features Warwick Capper and Pamela Anderson.
Dismissed Automotive Internet - Social - Other 12/02/2020

Pages