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E.g., 26/02/2021
E.g., 26/02/2021
April 2012
Case number Ad Standards description Determination Categorysort descending Media Determination date
0148-12 Rossdale Homes
The TV advertisement in question shows a couple inspecting their new house from their builder. As they walk through the home, they notice things missing that the salesman points out were ‘not’ in the contract like door handles, the kitchen sink and even the toilet. The voiceover asks people not to compare apples with oranges and to ask Rossdale Homes about their fixed price guarantee so as to avoid costly variations to contracts.
Dismissed Real Estate 24/04/2012
February 2006
Case number Ad Standards description Determination Categorysort descending Media Determination date
393-05 Atkinson Gore Group
Atkinson Gore Group - Varsity View Apartments - nude female with images superimposed on her body
Dismissed Real Estate Print 14/02/2006
46-06 Mirvac Group
Mirvac Group - apartment sale "a nice pair of assets" describing twin blocks
Dismissed Real Estate Outdoor 14/02/2006
February 2000
Case number Ad Standards description Determination Categorysort descending Media Determination date
20-00 Delfin Property Group Ltd
Delfin Property Group - Craigieburn Garden Villages - 'If he's wearing overalls, he's not a neighbour'
Dismissed Real Estate 08/02/2000
November 2007
Case number Ad Standards description Determination Categorysort descending Media Determination date
377-07 Harcourts Queensland
Harcourts Qld - house auction sign "renovate or detonate"
Dismissed Real Estate Internet 19/11/2007
December 1999
Case number Ad Standards description Determination Categorysort descending Media Determination date
394-99 Jones Lang LaSalle
Jones Lang LaSalle (Compton Centre)
Dismissed Real Estate Print 07/12/1999
May 2001
Case number Ad Standards description Determination Categorysort descending Media Determination date
107-01 L J Hooker Ltd
L J Hooker - 'Have you seen this little girl?'
Dismissed Real Estate Outdoor 08/05/2001
May 2012
Case number Ad Standards description Determination Categorysort descending Media Determination date
0179-12 Blackwood Park
The advertisement begins with a young married couple leaving their car to walk along what appears to be a country track. The sound track is a blues-type song with the words "Over my head, I hear music in the air" which continues throughout the commercial and is the only spoken word. The couple continue their walk up a rise through woodland to arrive at a cleared pasture of cropped, green grass. There are gum trees in the background. They sit down and unfold white paper bags that they place carefully around the field.
Dismissed Real Estate 23/05/2012
October 2011
Case number Ad Standards description Determination Categorysort descending Media Determination date
0393-11 All Properties Group (Daniel Mendes)
Image of a cartoon bull defacating drawn within a red circle and with a red line through the middle as if to cross it out. The text 'real estate without the bullshit' is included.
Dismissed Real Estate Mail 26/10/2011
February 1999
Case number Ad Standards description Determination Categorysort descending Media Determination date
293-98 Residential Developments (North Qld) Pty Ltd
Residential Development (North Qld) Pty Ltd - "Best erection"
Dismissed Real Estate Outdoor 09/02/1999
August 2008
Case number Ad Standards description Determination Categorysort descending Media Determination date
304-08 Henderson & Horning Property Consultants
Henderson & Horning - woman's legs in red fishnet stockings standing over a man
Upheld - Modified or Discontinued Real Estate Outdoor 13/08/2008
October 2017
Case number Ad Standards description Determination Categorysort descending Media Determination date
0448-17 Greg Hocking Real Estate
The billboard is to advertise the property for sale.
Dismissed Real Estate Billboard 25/10/2017
0452-17 Telstra Corporation Ltd
A Mobil plan for $99 with free Foxtel to stream on a new phone
Dismissed Mobile Phone or SMS TV - Free to Air 25/10/2017
October 1998
Case number Ad Standards description Determination Categorysort descending Media Determination date
163-98 Merlin Homes
Merlin Homes - "Little girl on toilet"
Dismissed Real Estate Outdoor 13/10/1998
December 2009
Case number Ad Standards description Determination Categorysort descending Media Determination date
551-09 Williamson Bros (Ravensthorpe Ridge)
Williamson Bros (Ravensthorpe Ridge) 551/09 TV. Male saying he will give a free firearm if you purchase a block of land
Upheld - Not Modified or Discontinued Real Estate 09/12/2009
August 2001
Case number Ad Standards description Determination Categorysort descending Media Determination date
199-01 Pittwater Real Estate
Pittwater Real Estate - 2 little girls wearing make up and false breasts
Dismissed Real Estate Print 14/08/2001
October 2000
Case number Ad Standards description Determination Categorysort descending Media Determination date
313-00 Hidden Valley Australia Pty Ltd
Hidden Valley - mother-in-law
Dismissed Real Estate 17/10/2000
July 2012
Case number Ad Standards description Determination Categorysort descending Media Determination date
0288-12 The Investors Club
A large image of a hand with the middle finger extended is on the left of the billboard. The headline reads, "Stuff paying text" and the contact details are propertyclub.com.au.
Upheld - Modified or Discontinued Real Estate Billboard 25/07/2012
July 2018
Case number Ad Standards description Determination Categorysort descending Media Determination date
0302-18 TWT Property Group
I can attach a photo. The full page ad is three quarters full of a partially dressed women - turning to the camera, - looking seductive. She is fully made up and in a ball dress which does not appear to cover her top half
Upheld - Modified or Discontinued Real Estate Print 11/07/2018
November 2013
Case number Ad Standards description Determination Categorysort descending Media Determination date
0389-13 John Simpson Real Estate Agent
The ad depicts the agent holding a hand gun (probably fake but looks real enough) with the caption caption in small lettering '…. the straightest shooter in the game'
Dismissed Real Estate Print 27/11/2013
May 2013
Case number Ad Standards description Determination Categorysort descending Media Determination date
0162-13 The Professionals
The advertisement contains a picture of a man, from the back, opening up a coat and exposing himself. There are words across the back of the man EXPOSE YOURSELF. I have already spoken with the agent and he agreed to change the sign, but it has not happened.
Upheld - Modified or Discontinued Real Estate Outdoor 22/05/2013
January 2017
Case number Ad Standards description Determination Categorysort descending Media Determination date
0547-16 Bees Nees City Realty
A Google paid advertisement for Property Management of rental properties for Brisbane
Upheld - Modified or Discontinued Real Estate Internet 18/01/2017
0566-16 Boost Tel Pty Ltd
The ad was about a particular mobile plan offered by boost mobile
Dismissed Mobile Phone or SMS Radio 18/01/2017
May 2007
Case number Ad Standards description Determination Categorysort descending Media Determination date
129-07 Harcourts International Ltd
Harcourts Real Estate - man throws child in air then follows her up
Dismissed Real Estate 08/05/2007
August 2017
Case number Ad Standards description Determination Categorysort descending Media Determination date
0340-17 Purplebricks
The family sit around the table in the backyard while the young husband is cooking, the father in law asks his son in law did they use purple bricks to sell their house because they have no fees, he said "no fees!! I'll be back," then goes and puts his head underwater in the esky for a long time.
Dismissed Real Estate TV - Free to Air 09/08/2017
September 2019
Case number Ad Standards description Determination Categorysort descending Media Determination date
0271-19 Traders in Purple
This website advertisement features information on Bathers Beachside apartments, including information on the location.
Dismissed Real Estate Internet 11/09/2019
May 2011
Case number Ad Standards description Determination Categorysort descending Media Determination date
0146-11 Muscle Marketing and Advertising
The image of a woman lying on the kitchen bench top of a property for sale in Rushcutters Bay advertised in the Domain Real Estate insert of the paper - March Edition 2011.
Dismissed Real Estate Print 11/05/2011
December 2016
Case number Ad Standards description Determination Categorysort descending Media Determination date
0542-16 Hayeswinckle
Alongside a picture of an old woman, holding what looks like a gun, the caption reads "Is your property manager a grumpy old cow? Relax nice ones do exist....."
Upheld - Modified or Discontinued Real Estate Print 07/12/2016
October 2009
Case number Ad Standards description Determination Categorysort descending Media Determination date
442-09 Fairfax Media
Fairfax Media - Domain.com (442/09)Radio solutions for housing market with call to "mental crisis centre"
Dismissed Real Estate Radio 14/10/2009
March 2007
Case number Ad Standards description Determination Categorysort descending Media Determination date
78-07 Dale Alcock Homes
Dale Alcock - mother filming child as brother jumps onto beanbag, catapulting the toddler into a wall, Mum says "what have you done to my wall, you are so lucky"
Dismissed Real Estate 13/03/2007
February 2018
Case number Ad Standards description Determination Categorysort descending Media Determination date
0034-18 Purplebricks
Two guys building sand castles for their kids and are talking about using agents to sell a house and one of them didn't use 'Purple bricks" and in his frustration proceeds to smash down both the sand castles, much to the kids disappointment.
Dismissed Real Estate TV - Free to Air 07/02/2018
0038-18 Amaysim Australia PtyLtd
A man is sitting on a ride -on- mower and drives it out to the front of his house. He then pours petrol? On the vehicle and sets it alight. He then stands back to watch it.
Upheld - Modified or Discontinued Mobile Phone or SMS TV - Free to Air 07/02/2018
April 2001
Case number Ad Standards description Determination Categorysort descending Media Determination date
63-01 Masterton Homes
Masterton Homes - Homosexual character 'Bree-arn'
Dismissed Real Estate Radio 10/04/2001
July 2013
Case number Ad Standards description Determination Categorysort descending Media Determination date
0250-13 Broadway Homes
It appeared to be trying to sell an apartment.
Dismissed Real Estate 24/07/2013
April 2007
Case number Ad Standards description Determination Categorysort descending Media Determination date
112-07 realestate.com.au
realestate.com.au - man hijacks woman's car and leaves her outside a house for sale "it was fate that led her to the house - as opposed to looking it up on our internet site"
Dismissed Real Estate 10/04/2007
June 2018
Case number Ad Standards description Determination Categorysort descending Media Determination date
0255-18 Century 21 Medowie
This letter box dropped promotional material is a 20x10cm card featuring a photograph of 'youngish' man looking down the unbuckled and unzipped front of his trousers through a magnifying glass. The title text reads "We're extremely proud of our small vacancy rate". 
Dismissed Real Estate Promotional Material 06/06/2018
August 2014
Case number Ad Standards description Determination Categorysort descending Media Determination date
0284-14 Apple
People exercising to apps with a soundtrack that's chorus was "go, you chicken fat, go" - JFK's fitness sing. Logos for Apple iPhone and Telstra.
Dismissed Mobile Phone or SMS TV - Pay 13/08/2014
0303-14 Apple
Various people doing various forms of exercise and monitoring this with the use of the phone
Dismissed Mobile Phone or SMS TV - Free to Air 13/08/2014
February 2013
Case number Ad Standards description Determination Categorysort descending Media Determination date
0061-13 Global Shop Direct
A guy driving in his car showing how to use the Gripgo, a mobile phone holder that is stuck on the windscreen. They show other drivers using their phone in the car, in various scenarios.
Upheld - Modified or Discontinued Mobile Phone or SMS 27/02/2013
August 2013
Case number Ad Standards description Determination Categorysort descending Media Determination date
0262-13 Boost Tel Pty Ltd
No1 shows zombies in the supermarket and a woman on roller-skates trying to hit the zombie with a cricket bat. The zombies are bleeding in the supermarket.
Dismissed Mobile Phone or SMS 14/08/2013
September 2011
Case number Ad Standards description Determination Categorysort descending Media Determination date
0341-11 Vodafone Network Pty Ltd
A young man sitting on a chair and asking the question “What’s power to me?” The man answers that power to him is “Getting one up on my mate”. He describes in a jocular manner a text message conversation between him and his friend. His friend sent him a text message saying “your mum said hi”. The man laughs and explains his response. He takes a picture of a dog, uploads it to facebook and tags his friend’s girlfriend. The man then describes the reaction of his friend’s girlfriend “she’s not really talking to me at the moment” before remarking, “We, we don’t get on anyway”.
Upheld - Modified or Discontinued Mobile Phone or SMS TV - Pay 14/09/2011
September 2019
Case number Ad Standards description Determination Categorysort descending Media Determination date
0300-19 Amaysim
The advertisement features a tiled background of eggplant emoji's. Text states "30GB of Tinder for $30. that's 375,000 right swipes (go get 'em tiger)".
Dismissed Mobile Phone or SMS Billboard - Digital 25/09/2019
December 2020
Case number Ad Standards description Determination Categorysort descending Media Determination date
0374-20 Telstra
This Pay TV advertisement features various people singing in their cars, using a mobile phone to video call each other.
Dismissed Mobile Phone or SMS TV - Pay 16/12/2020
November 2013
Case number Ad Standards description Determination Categorysort descending Media Determination date
0377-13 Vodafone Network Pty Ltd
Child using a mobile phone to photograph sights in America
Dismissed Mobile Phone or SMS 13/11/2013
0367-13 Nokia Mobile Phones (Australia) Pty Ltd
Scenes of adults (parents) watching a child's play and the adults begin to get aggressive as they compete for the best position to take photos with their phones.
Dismissed Mobile Phone or SMS 13/11/2013
May 2013
Case number Ad Standards description Determination Categorysort descending Media Determination date
0130-13 Global Shop Direct
The advert is for an item call GripGo which can be attached to the dash or windscreen of your car to hold your mobile phone or similar devices such as gps, ipod or ipad.
Dismissed Mobile Phone or SMS 01/05/2013
August 2011
Case number Ad Standards description Determination Categorysort descending Media Determination date
0311-11 Huawei
Large image of a mobile phone with the text on the screen projected out as though it is 3D. The text reads, "The 3 most important things in a relationship: Trust, honesty & stalking on Facebook". The Huawei logo is a the top right of the screen and in the bottom left is another, smaller, image of a phone.
Dismissed Mobile Phone or SMS Billboard 24/08/2011
September 2014
Case number Ad Standards description Determination Categorysort descending Media Determination date
0382-14 Amaysim Australia PtyLtd
2 old people kissing open mouthed on a bus.
Dismissed Mobile Phone or SMS TV - Free to Air 24/09/2014
July 2013
Case number Ad Standards description Determination Categorysort descending Media Determination date
0215-13 Boost Tel Pty Ltd
Boost mobile ad: A person on a motorbike having to get petrol during a zombie apocalypse, who then turns on a radio with a baby crying, and then cuts down and shoots the zombies with an arrow, and drives over them.
Upheld - Modified or Discontinued Mobile Phone or SMS Internet 10/07/2013
January 2021
Case number Ad Standards description Determination Categorysort descending Media Determination date
0386-20 Optus Communications
This television advertisement features a woman looking out a window speaking into a phone. A group of children can be seen across the road attempting to retrieve a frisbee from a roof with a makeshift pole and hook. The woman continues to give directions over the phone. They eventually knock the frisbee off the roof.
Dismissed Mobile Phone or SMS TV - Free to Air 20/01/2021

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