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E.g., 25/02/2021
E.g., 25/02/2021
February 2007
Case number Ad Standards description Determination Categorysort ascending Media Determination date
46-07 Hyundai Motor Company Australia Pty Ltd
Hyundai - Santa Fe - Next Generation - toddler climbs out of cot, grabs car keys & picks up baby girl hitchhiking - drives on roads and sand dunes then surfs waves
Upheld - Modified or Discontinued 13/02/2007
March 2003
Case number Ad Standards description Determination Categorysort ascending Media Determination date
49-03 Mazda Australia Pty Limited
Mazda - Astina SP20 - speeding around corners - seatbelt figure being thrown about.
Upheld - Modified or Discontinued 11/03/2003
30-03 Cat Media
Cat Media - Discovery - Flat hose - promotes use of hose for cleaning balcony.
Dismissed 11/03/2003
August 2001
Case number Ad Standards description Determination Categorysort ascending Media Determination date
177-01 IKEA
IKEA - series ridiculing people with disabilities and, specifically, pilot with squint seeing double
Dismissed 14/08/2001
January 2007
Case number Ad Standards description Determination Categorysort ascending Media Determination date
505-06 Jaycar Electronics
Jaycar Electronics - Amazing Fly Gun - "rid the house of flies and have some fun too - the kids will love it"
Dismissed Print 16/01/2007
November 2011
Case number Ad Standards description Determination Categorysort ascending Media Determination date
0442-11 Purl Bar
Promotion for a Melbourne Cup Afterparty at the Purl Bar in Subiaco. The image shows a woman on all fours on a bed with a saddle on her back.
Dismissed Internet 09/11/2011
April 1998
Case number Ad Standards description Determination Categorysort ascending Media Determination date
18-98 Nando's Australia Pty Ltd
Nando's - "Hero chicken"
Dismissed Radio 14/04/1998
November 2009
Case number Ad Standards description Determination Categorysort ascending Media Determination date
512-09 Advanced Medical Institute
AMI - Radio(512/09)Radio - SMS TRY - Stud new nickname 'stud' inferring man no longer has erectile dysfunction
Dismissed Radio 11/11/2009
August 2004
Case number Ad Standards description Determination Categorysort ascending Media Determination date
195-04 Ford Motor Co of Aust Ltd
Ford - Territory - high-rise city building with sand trickling and flowing down over it
Dismissed 10/08/2004
206-04 Enjo Pty Ltd
Enjo - woman in bathroom - ghost takes off head and tells her about cleaning products
Dismissed 10/08/2004
March 2002
Case number Ad Standards description Determination Categorysort ascending Media Determination date
57-02 Lexus Australia
Lexus Australia - SC430 - convertible attracts young woman to older man "He's witty, charming, smart, really smart, knows a lot about music & art, incredably kind & generous, adventurous, sensitive, & sexy - man of my dreams" Caption "She's lying"
Dismissed 12/03/2002
September 2002
Case number Ad Standards description Determination Categorysort ascending Media Determination date
200-02 Australian Laser Clinic Pty Ltd The
Australian Laser Clinic - several 'before and after' photos including female pubic hair.
Dismissed 10/09/2002
February 1999
Case number Ad Standards description Determination Categorysort ascending Media Determination date
6-99 Barbeques Galore (Aust.) Pty Ltd
Barbeques Galore - admiring man - woman hits with spade
Dismissed 09/02/1999
23-99 Precision Cosmetic Laser Surgery
Precision Cosmetic Laser Surgery - naked woman's trunk - 'Hair Removal'
Dismissed Print 09/02/1999
July 1999
Case number Ad Standards description Determination Categorysort ascending Media Determination date
211-99 Deering Autronics
Deering Autronics - "Oh, bugger"
Dismissed Radio 13/07/1999
February 2010
Case number Ad Standards description Determination Categorysort ascending Media Determination date
72-10 Mitsubishi Motors Aust Ltd
Mitsubishi Motors 72/10. TVC shows people warerskiing and people on the boat not wearing life jackets.
Upheld - Modified or Discontinued 24/02/2010
June 2006
Case number Ad Standards description Determination Categorysort ascending Media Determination date
227-06 Advanced Medical Institute
AMI - "sex being fun if you're good at it"
Dismissed Radio 13/06/2006
March 2009
Case number Ad Standards description Determination Categorysort ascending Media Determination date
83-09 Jamba! GmbH
Jamba Jamster 83/09 - TV mobile phone ring tone that uses phrase "jizz in my pants"
Upheld - Modified or Discontinued 11/03/2009
May 2004
Case number Ad Standards description Determination Categorysort ascending Media Determination date
86-04 Volkswagen Group Australia Pty Limited
Volkswagen - Polo -TV - woman looking in rear view mirror at men's crotches
Dismissed 11/05/2004
April 2003
Case number Ad Standards description Determination Categorysort ascending Media Determination date
89-03 IKEA
IKEA - flock of geese crashing into building.
Dismissed 08/04/2003
August 2007
Case number Ad Standards description Determination Categorysort ascending Media Determination date
241-07 Reckitt Benckiser (Aust) Pty Ltd
Reckitt Benckiser - Dettol - Anti-Bacterial Hand Wash - people shown not touching objects which might carry germs
Dismissed 14/08/2007
December 1998
Case number Ad Standards description Determination Categorysort ascending Media Determination date
253-98 Carter Holt Harvey Tissue Aust Pty Ltd
Carter Holt Harvey - woman at sink
Dismissed 08/12/1998
April 1999
Case number Ad Standards description Determination Categorysort ascending Media Determination date
103-99 Sunshine Coast Boat Show
Sunshine Coast Boat Show - "Person with legs hanging over front of boat"
Upheld - Modified or Discontinued 13/04/1999
April 2002
Case number Ad Standards description Determination Categorysort ascending Media Determination date
107-02 Ford Motor Co of Aust Ltd
Ford - Escape - beach soccer
Upheld - Modified or Discontinued 22/04/2002
March 2005
Case number Ad Standards description Determination Categorysort ascending Media Determination date
26-05 Sakata Rice Snacks Australia Pty Ltd
Sakata Rice Snacks - Japanese exchange student going beserk with Samurai sword, cutting peoples' clothing
Dismissed 08/03/2005
May 2005
Case number Ad Standards description Determination Categorysort ascending Media Determination date
112-05 Pepsico Australia Holdings Pty Ltd
Pepsico - man climbs out of window wash cage of multi-storey office with suction caps on hands/ feet. Other men give him a swig of Pepsi Max "Are you are sure?" & they say "Don't worry there's no sugar" he then tumbles down building using suction
Dismissed 10/05/2005
November 2001
Case number Ad Standards description Determination Categorysort ascending Media Determination date
266-01 Peters & Brownes Group
Peters & Brownes - Choc Chill - building site
Dismissed 13/11/2001
283-01 Ricegrowers' Co-operative Ltd Inc NSW
Ricegrowers' Co-op - SunRice Flavoured Rices - boy unjustly punished
Dismissed 13/11/2001
August 2008
Case number Ad Standards description Determination Categorysort ascending Media Determination date
269-08 Cerbis Ceramics
Cerbis Ceramics - children with towels on head and holding candles
Dismissed 13/08/2008
November 2002
Case number Ad Standards description Determination Categorysort ascending Media Determination date
275-02 Barbeques Galore (Aust.) Pty Ltd
Barbeques Galore - barbeque collapses and explodes into flames.
Dismissed 12/11/2002
June 2004
Case number Ad Standards description Determination Categorysort ascending Media Determination date
127-04 Muir Electrical Company
Muirs Electrical - Good Guys - boy smashes TV with cricket ball - family goes out and buys new TV
Dismissed 08/06/2004
December 2002
Case number Ad Standards description Determination Categorysort ascending Media Determination date
280-02 Saab Automobile Australia Pty Ltd
Saab - silver car passes bus on wrong side of road.
Dismissed 10/12/2002
April 2009
Case number Ad Standards description Determination Categorysort ascending Media Determination date
135-09 Jamba! GmbH
Jamba Jamster 135/09 - Lust mobile/Lulu sexy club phone 191555
Dismissed 08/04/2009
August 2006
Case number Ad Standards description Determination Categorysort ascending Media Determination date
289-06 McDonald's Aust Ltd
McDonald's - El Maco - "Feed your inner Mexican" theme where a mariachi comes out of a trapdoor in a man's stomach, goes to McD for a burger then sits on the edge of the man's office desk and refuses to hand it over
Dismissed 08/08/2006
September 1998
Case number Ad Standards description Determination Categorysort ascending Media Determination date
138-98 Oz Agency
Oz Agency - Phone sex
Dismissed 08/09/1998
September 1999
Case number Ad Standards description Determination Categorysort ascending Media Determination date
294-99 Kidz.net Pty Ltd
Kidz.net - "There's a genius in every kid"
Dismissed 14/09/1999
May 2008
Case number Ad Standards description Determination Categorysort ascending Media Determination date
147-08 Funtastic Limited
Funtastic - Bratz dolls with clothing that changes colour in the sun
Dismissed 19/05/2008
July 2001
Case number Ad Standards description Determination Categorysort ascending Media Determination date
153-01 Dolce Pelle Pty Ltd
Dolce Pelle - Sugaring - naked couple
Dismissed Print 10/07/2001
June 2003
Case number Ad Standards description Determination Categorysort ascending Media Determination date
156-03 Mitsubishi Motors Aust Ltd
Mitsubishi - Triton Ute - swear words bleeped out.
Dismissed 10/06/2003
171-03 Reckitt Benckiser (Aust) Pty Ltd
Reckitt Benckiser - Pine-o-Cleen - mother disinfects toy to get rid of "girl germs".
Dismissed 10/06/2003
May 2006
Case number Ad Standards description Determination Categorysort ascending Media Determination date
173b-06 Advanced Medical Institute
AMI - Doodle - 173b/06 - male voice crying out "Not yet…Not yet…" "Once your doodle starts jumping the gun, things are only gonna get worse, bcs your doodle is gonna do what it's gonna do".
Upheld - Modified or Discontinued Radio 09/05/2006
December 2004
Case number Ad Standards description Determination Categorysort ascending Media Determination date
328-04 Domino's Pizza Australia Pty Ltd
Domino's - Bacon pizza - pig named Paul O'Connor
Dismissed 07/12/2004
July 2009
Case number Ad Standards description Determination Categorysort ascending Media Determination date
334-09 Jamba! GmbH
Jamba TVC 334/09 - Lust Mobile. Women in sexually explicit positions with pink lips covering private parts.
Upheld - Not Modified or Discontinued 22/07/2009
October 1999
Case number Ad Standards description Determination Categorysort ascending Media Determination date
338-99 McDonald's Aust Ltd
McDonald's - two men
Dismissed Radio 12/10/1999
October 2003
Case number Ad Standards description Determination Categorysort ascending Media Determination date
341-03 Versatile Buildings (Aust) Pty Ltd
Versatile Buildings - Totalspan - wife says about husband: 'So I let him have it.'
Dismissed 14/10/2003
345-03 Cantarella Bros Pty Ltd
Cantarella Bros - Vittoria Coffee - 'Italians - known for their fashion sense.'
Dismissed Print 14/10/2003
February 2001
Case number Ad Standards description Determination Categorysort ascending Media Determination date
352-00 Pacific Service Centres
Pacific Service Centres - mature woman driver makes 2-finger gesture
Dismissed 13/02/2001
January 2013
Case number Ad Standards description Determination Categorysort ascending Media Determination date
0007-13 BCF
I am writing to complain about an ad running on TV from the company BCF (Boating Camping Fishing). The ad depicts two men sitting in a boar. One man has an oce chest and the other has a portable fridge.
Dismissed 30/01/2013
November 1999
Case number Ad Standards description Determination Categorysort ascending Media Determination date
355-99 Nestle Australia Ltd
Nestle - Life Savers
Dismissed 09/11/1999
November 2007
Case number Ad Standards description Determination Categorysort ascending Media Determination date
391-07 BMW Group Australia Ltd
BMW - M3 - Internet - "Fast is not just about horsepower but how powerful your horses are. It's not how fast you go but how you go fast..."
Upheld - Modified or Discontinued Internet 13/11/2007

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