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E.g., 04/12/2020
E.g., 04/12/2020
May 2015
Case number Ad Standards description Determinationsort descending Category Media Determination date
0179-15 Universal Pictures
A poster advertising "TED 2" above the main entry to the cinema, which is advertising for the soon to be released movie.
Dismissed Entertainment Poster 13/05/2015
0184-15 Urban Purveyor Group
'Wunderbra." Advertising campaign featuring close ups of women's breasts and jugs of beer, features an image of women in low cut tops with "wunderbra" written underneath.
Dismissed Food/Bev Venue Billboard 13/05/2015
December 2016
Case number Ad Standards description Determinationsort descending Category Media Determination date
0530-16 Icon Film Distribution Australia
Hacksaw ridge movie ad kept coming up on ads whilst we are watching kids shows regular show and adventure time
Dismissed Entertainment TV - Free to Air 07/12/2016
May 2012
Case number Ad Standards description Determinationsort descending Category Media Determination date
0183-12 Cheap as Chips
Page 10 of Cheap as Chips Mother's day catalogue, on sale May 3rd 2012, features a pink tool set with the text, "ladies or low testosterone male pink tool set 6 piece".
Dismissed Hardware/Machinery Mail 23/05/2012
0192-12 Chatswood Hills Tavern
The advertisement is a poster with an image of a female holding up a football. The female is wearing a white sports crop top, a white wrist band and black bottoms. She also has black painted strokes under her eyes. There is a football stadium in the background. The slogan on the advertisement states “Friday Night Footy at the Chatty, Half Time Prize Draw with Cash Jackpot, Free Bar Snacks, Promo Girls.”
Dismissed Other Poster 23/05/2012
December 2008
Case number Ad Standards description Determinationsort descending Category Media Determination date
482-08 Rivers (Aust) Pty Ltd
Rivers - Pamplet #14-2008 "S**t has hit the fan"
Dismissed Clothing Print 10/12/2008
501-08 BUPA Australia Health Pty Ltd
BUPA - HBA insurance - man dressed in green - stereotype of irish man
Dismissed Insurance 10/12/2008
December 2006
Case number Ad Standards description Determinationsort descending Category Media Determination date
487-06 Australian Showgirls
Australian Showgirls - young blond woman wearing white bra, white g-string and white thigh-high stockings lying on her side facing camera
Dismissed Sex Industry Outdoor 12/12/2006
496-06 Suntory (Aust) Pty Ltd
Suntory - Frangelico Essenza - woman holding a hazelnut nut in her lips as it drips the Frangelico liqueur into a glass with ice and slices of lime
Dismissed Alcohol Outdoor 12/12/2006
January 2011
Case number Ad Standards description Determinationsort descending Category Media Determination date
0540-10 Patties Foods Pty Ltd
The scence opens on a children’s birthday party. Family and friends are in the backyard celebrating. A man has wandered back into the house. He sees on the food table there is only one Patties Pie left on a platter. At exactly the same time we see a man and a young boy reach for the pie and grab hold of it. They take one look at each other refuse to let go and look away trying not to make a scene. The man threatens to tell everyone that the boy has been opening the birthday boy's presents, and then licks his fingers which he then spreads over the pie.
Dismissed Food/Bev Groceries 19/01/2011
June 2014
Case number Ad Standards description Determinationsort descending Category Media Determination date
0188-14 Bethesda
Wolfenstein new order video game 3 'Nazi type soldiers with machine gun
Dismissed Entertainment Outdoor 11/06/2014
0203-14 Chrysler Australia Pty Ltd
A woman is running through an orchard being flirtatious with a man. She sees another man buying fruit from a roadside stall and gets in the car with him and drives off. The fruit vendor implies that she left with a stranger because he has a luxury car.
Dismissed Vehicle 11/06/2014
July 2004
Case number Ad Standards description Determinationsort descending Category Media Determination date
176-04 Procter & Gamble Australia Pty Ltd
Procter & Gamble - Vicks Formula 44 Cough Syrup - man coughing in office - woman drops pot plant on his head
Dismissed Health Products 13/07/2004
January 2019
Case number Ad Standards description Determinationsort descending Category Media Determination date
0547-18 Moranbah Dental
There are two men in a red convertible sports car. They are ogling two women sitting at a bus stop. One of the men sneezes and his dentures fly out of his mouth.
Dismissed Professional Services TV - Free to Air 23/01/2019
May 2009
Case number Ad Standards description Determinationsort descending Category Media Determination date
179-09 Calvin Klein Underwear
Calvin Klein print double page image of five people partly naked in sexual poses.
Dismissed Clothing Print 14/05/2009
188-09 Simon de Winter
Simon de Winter (188/09) Kayser lingerie Billboard four women wearing lacy underwear covering their breasts/ headless bodies
Dismissed Clothing Outdoor 14/05/2009
January 2015
Case number Ad Standards description Determinationsort descending Category Media Determination date
0557-14 Ultra Tune Australia
I visited the Ultra Tune website to determine where my closest store is located. Once there, an advertisement popped up to saying "We do things strictly by the book. Talk to us about Manufacturer's Handbook Service to keep your warranty intact." Then a clickable button to find the closest Ultra Tune, or the option to close the advertisement.
Dismissed Automotive Internet 14/01/2015
April 2018
Case number Ad Standards description Determinationsort descending Category Media Determination date
0195-18 Microsoft Pty Ltd
Shooting type picture. Sunset Overdrive game
Dismissed Entertainment Transport 24/04/2018
March 1999
Case number Ad Standards description Determinationsort descending Category Media Determination date
51-99 Australian College of Journalism
Australian College of Journalism - cartoon of woman
Dismissed Education Print 09/03/1999
July 2005
Case number Ad Standards description Determinationsort descending Category Media Determination date
182-05 Kellogg (Aust) Pty Ltd
Kellogg - Just Right - man throwing a dart at a revolving globe of the world with no regard to where it lands. The dart hits the globe and is propelled towards a lamp and then into space.
Dismissed 12/07/2005
January 2018
Case number Ad Standards description Determinationsort descending Category Media Determination date
0571-17 Advanced Medical Institute
Ami oral strips for longer lasting sex. Merry sexmas
Dismissed Health Products Radio 24/01/2018
0588-17 JSW Powersports
The ad showcases Jet skis, including vision of riders "having fun".JSW is the logo ID referred to in the ad along with their website address.
Dismissed Sport and Leisure TV - Free to Air 24/01/2018
May 2015
Case number Ad Standards description Determinationsort descending Category Media Determination date
0199-15 Tom Ford Beauty
The AFR magazine is a mainstream publication, and adjust to a wide audience newspaper. The Tom Ford advertisement is pornographic and has no place in a main stream magazine/newspaper.
Dismissed Toiletries Print 27/05/2015
March 2007
Case number Ad Standards description Determinationsort descending Category Media Determination date
52-07 Thoroughbred Racing South Australia (SA) Limited
Thoroughbred Racing SA Club - Adelaide Cup 2007 (O/D) - woman holding horseshoes to look like handcuffs
Dismissed Outdoor 13/03/2007
55-07 Skin Ski & Surf
Skin Ski & Surf - children in sexy poses, sexy voices and sexual connotations
Dismissed Clothing 13/03/2007
June 2008
Case number Ad Standards description Determinationsort descending Category Media Determination date
185-08 Peugeot Automobiles Australia
Peugeot Automobiles - two lady birds make car bounce
Dismissed 11/06/2008
March 2003
Case number Ad Standards description Determinationsort descending Category Media Determination date
53-03 Colgate Palmolive Pty Ltd
Colgate-Palmolive - Cold Power - torpedoes being fired from submarines.
Dismissed 11/03/2003
January 2008
Case number Ad Standards description Determinationsort descending Category Media Determination date
10-08 Dangerfield Pty Ltd
Dangerfield - Christmas sale "is bigger than Jesus" and has a picture of Christ
Dismissed Clothing Outdoor 16/01/2008
July 2013
Case number Ad Standards description Determinationsort descending Category Media Determination date
0207-13 Toyota Motor Corp Aust Ltd
Toyota Kluger - woman talks to receptionist about buying one
Dismissed Vehicle 10/07/2013
March 2002
Case number Ad Standards description Determinationsort descending Category Media Determination date
54-02 Peters & Brownes Group
Peters & Brownes - Connoisseur ice cream - man with naked torso - 'You'll never go back.'
Dismissed Outdoor 12/03/2002
June 1999
Case number Ad Standards description Determinationsort descending Category Media Determination date
190-99 Kellogg (Aust) Pty Ltd
Kellogg - Special K - "99% fat free"
Dismissed Print 08/06/1999
April 1999
Case number Ad Standards description Determinationsort descending Category Media Determination date
102-99 Contract Kitchens
Contract Kitchens
Dismissed Radio 13/04/1999
May 2010
Case number Ad Standards description Determinationsort descending Category Media Determination date
0211-10 Energy Australia
The advertisement opens with a Coach standing in front of a whiteboard talking passionately about the tactics of the game of soccer and encouraging and revving up the team so they can win. There are the sounds of a cheering crowd in the background. As the camera pulls back, it is revealed that the Coach is surrounded by a group of disinterested children, who do not seem to be paying much attention to the Coach’s words of encouragement. The following words then appear: “Coach Allen wastes energy explaining the finer points of the game.”
Dismissed House Goods Services 26/05/2010
July 2003
Case number Ad Standards description Determinationsort descending Category Media Determination date
194-03 Honda Motorcycle Power Equipment Pty Ltd
Honda - MPE TRX 350/450 - swear words cut off by other words.
Dismissed Radio 08/07/2003
April 2006
Case number Ad Standards description Determinationsort descending Category Media Determination date
106-06 Sally-Anne
Sally-Anne - Perth Yellow Pages - woman with blonde hair wearing mauve low-cut bosom-revealing top. Lying on her stomach looking towards camera with mouth parted in sultry manner. "For gentlemen. Private in Lovely Home. My recorded info."
Dismissed Sex Industry Print 11/04/2006
May 2017
Case number Ad Standards description Determinationsort descending Category Media Determination date
0214-17 Volkswagen Group Australia Pty Limited
It's a TV ad for a new ute talking about 'there is tough and then there's tough ' . The brand is VW Commercial. The ute is the new Amarok Core 4x4.
Dismissed Vehicle TV - Pay 24/05/2017
August 2001
Case number Ad Standards description Determinationsort descending Category Media Determination date
198-01 Sexpo Pty Ltd
AdultShop.com Sexpo
Dismissed Other 14/08/2001
May 2004
Case number Ad Standards description Determinationsort descending Category Media Determination date
109-04 Midland Brick
Midland Brick - man building retaining wall smothers himself in mulch to make it look like he's been working hard
Dismissed 11/05/2004
June 2015
Case number Ad Standards description Determinationsort descending Category Media Determination date
0218-15 Murray Goulburn
Devondale cheese slices.
Dismissed Food/Bev Groceries TV - Pay 10/06/2015
0230-15 Centrefold Lounge/Men's Gallery
The whole car is covered in advertising including large photo of a woman bending over, from behind with g string only on.
Dismissed Bars/Clubs Transport 10/06/2015
February 2005
Case number Ad Standards description Determinationsort descending Category Media Determination date
20-05 Polaroid Aust Pty Ltd
Polaroid - Eyewear - sunglasses with words on lenses "Brazillian" and "Tasmanian" referring to fashionable pubic hair shaving
Dismissed Clothing Outdoor 08/02/2005
May 2005
Case number Ad Standards description Determinationsort descending Category Media Determination date
111-05 Ford Motor Co of Aust Ltd
Ford - Falcon BA II 6IX - shows theme for number 6, indicates it's a 6 speed vehicle. Door number flips from 9 to 6. It's 6.00pm on driver's watch; CDtrack 6 plays in the vehicle; Drives on Highway 6 and road shaped like a 6 to 6 Hills; 'Eye' has 6
Dismissed 10/05/2005
May 2018
Case number Ad Standards description Determinationsort descending Category Media Determination date
0222-18 Lion
A short commercial showing about 4 men in a boat fishing and then drinking Iron Jack beer
Dismissed Alcohol TV - Free to Air 09/05/2018
0226-18 Ubisoft P/L
Advertising for Far Cry 5 on side of bus. Looks like the Last Supper but with characters from the game.
Dismissed Entertainment Transport 09/05/2018
January 2010
Case number Ad Standards description Determinationsort descending Category Media Determination date
599-09 Nestle Australia Ltd
Nestle - Uncle Toby's TV 599/09. People eating foods that are rich in Omega 3 and not enjoying them.
Dismissed Food/Bev Groceries 20/01/2010
June 2006
Case number Ad Standards description Determinationsort descending Category Media Determination date
202-06 Dodo Australia Pty Ltd
Dodo Mobile Phones - Charlie's Angels - three women posing in scanty costumes
Dismissed 13/06/2006
April 2007
Case number Ad Standards description Determinationsort descending Category Media Determination date
114-07 Dragon City Lanes
Dragon City Lanes - "Tight-arse Tuesday" - for an affordable outing
Dismissed Radio 10/04/2007
April 2001
Case number Ad Standards description Determinationsort descending Category Media Determination date
61-01 Streets Ice Cream
Unilever - Streets - Blue Ribbon - Extras
Dismissed 10/04/2001
July 2007
Case number Ad Standards description Determinationsort descending Category Media Determination date
205-07 Nissan Motor Co (Aust) Pty Ltd
Nissan - 350Z "Speed Hump" - now with a 230kw power bulge
Dismissed Outdoor 10/07/2007
April 2009
Case number Ad Standards description Determinationsort descending Category Media Determination date
117-09 Telstra Corporation Ltd
Telstra Corporation 117/09 - TV young girl talking to her Dad on the mobile while driving a car.
Dismissed Telecommunications 08/04/2009

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