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Ad Standards Community Panel Cases

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E.g., 18/08/2022
E.g., 18/08/2022
Upheld - Modified or Discontinued
Case number Advertiser Ad Standards description Determination Category Mediasort ascending Determination date
0300-21 NightPlan
This advertisement features eleven images posted as Instagram stories. The images contain user submitted confessions and stories as part of a competition to win $50.
Upheld - Modified or Discontinued Food/Bev Venue Internet - Social - Instagram 27/10/2021
0276-21 Grill'd
There are two versions of this television advertisement, a 15 second version and a 30 second version. Both versions of the advertisement feature an animated clown in an alleyway standing facing two children and opening his trench coat to reveal toys. A burger superhero appears and throws wooden sticks at the clown pinning him to the wall. He then jumps on a ladder hanging from a helicopter and flies away.
Upheld - Modified or Discontinued Food/Bev Venue TV - Free to Air 13/10/2021
0287-21 Grill'd
There are two versions of this TV-on-demand advertisement, a 15 second version and a 30 second version. Both versions of the advertisement feature an animated clown in an alleyway standing facing two children and opening his trench coat to reveal toys. A burger superhero appears and throws wooden sticks at the clown pinning him to the wall. He then jumps on a ladder hanging from a helicopter and flies away.
Upheld - Modified or Discontinued Food/Bev Venue TV - On Demand 13/10/2021
0260-21 MOOD tea
There are two versions of this television advertisement. featuring men sitting and drinking tea. The men's voices have been replaced with children's voices and they discuss mental health issues.
Upheld - Modified or Discontinued Food/Bev Groceries TV - On Demand 22/09/2021
0262-21 Hey Bud Skincare
This Instagram post on the @dibasabeti account features three images of a woman wearing a facemask with the caption, "Loving this cream. Use the code "dibasabeti for a discount ;)" The @heybudskincare account is tagged in the first image.
Upheld - Modified or Discontinued Health Products Internet - Social - Instagram 22/09/2021
0246-21 MOOD tea
There are two versions of this television advertisement, one featuring men and one featuring women. In both versions the adults voices are replaced with children's voices talking about mental health or bullying.
Upheld - Modified or Discontinued Food/Bev Groceries TV - Free to Air 08/09/2021
0252-21 Wet Pussy Shot
This sponsored Facebook advertisement from the Wet Pussy Shot page features an image of three Wet Pussy bottles and the phrase "Let's get wet".
Upheld - Modified or Discontinued Alcohol Internet - Social - Facebook 08/09/2021
0233-21 McDonald’s Australia Limited
This Instagram Post dated 28/07/2021 on the @southaussiewithcosi account features one image. The caption on the post states: "Verified @maccas_sa have been serving South Australians for 50 years. How cool is that? Tonight we are celebrating their birthday with delivery and my girls are wearing the @peteralexanderofficial limited edition maccas PJ’s". The images depicts a man, woman and two children in matching McDonalds pjyamas and holding bags stating McDelivery.
Upheld - Modified or Discontinued Other Internet - Social - Instagram 25/08/2021
Dismissed
Case number Advertiser Ad Standards description Determination Category Mediasort ascending Determination date
0297-21 It's Normal
This advertisement features two images. Image 1 is placed on the back of a billboard trailer and features a close up of skin, an image of an adult you and the text "Freedom day has cum". Image 2 is placed on the side of a billboard trailer and features a close up of a person shoulders and neck with an adult toy placed along the back of the neck. Text states "Sydney, it's time to open up. Explore every inch of your body. 'FREEDOMDAY' for 50% off all sex toys".
Dismissed Other Billboard - Mobile 27/10/2021
0290-21 Westpac Group
This television advertisement features a wide range of big and small moments that happen everyday in Australia to a diverse selection of people. Each person delivers a VO that accompanies the pictures, and each story is brought to life in a different way – some real footage, some animation, some surreal dream like scenarios. This includes a topless woman who has had her breasts removed but has tattoos covering her chest.
Dismissed Finance/Investment TV - Free to Air 27/10/2021
0289-21 Jim's Mowing
This television advertisement featured animated men jumping out of a trailer, completing gardening work and then getting back into the trailer. A jingle featuring the lyrics 'Jimbo, Jimbo, off to work we go" plays through the ad.
Dismissed Professional Service TV - Free to Air 27/10/2021
0279-21 Mars Wrigley Australia
This television advertisement features a woman coming out of lockdown and meeting up with a man in a park. She puts a piece of chewing gum in her mouth, and smiles so that her teeth sparkle and there is a ding noise. She and the man kiss, and the words "Get your ding back" appear on screen.
Dismissed Food/Bev Groceries TV - Free to Air 13/10/2021
0274-21 Dinnerly
This email advertisement features the text: "Still thinking it over? We're holding your order for you, but please don't wait too long. Start today with $80 off plus free shipping on our first box!*"
Dismissed Food/Bev Groceries Email 13/10/2021
0272-21 Entain Group Pty Ltd
This Pay TV advertisement depicts three men at a table looking at a glowing phone. Suddenly, am NFL player crashes through a wall. Various other sports players are seen in the venue including football, basketball, tennis and table tennis. The scene changes back to the three men and one emphatically tells the man holding the phone to "pick a sport". He then chooses and places his bet. The Ad concludes with the “Neds” logo on screen.
Dismissed Gambling TV - Pay 13/10/2021
0286-21 Polyflor
This television advertisement features a man cooking sausages on a BBQ inside his home.
Dismissed House Goods Services TV - Free to Air 13/10/2021
0281-21 Department of Industry, Science, Energy and Resources
This internet advertisement features a webpage with the heading, "Clean Hydrogen - A future low emissions fuel for homes, vehicles and industry". It includes information on clean hydrogen and how it's being used and a video detailing the national hydrogen strategy.
Dismissed Community Awareness Internet 13/10/2021
0265-21 HSBC
This Facebook post features the caption "Water quality is the second greatest risk to the Great Barrier Reef after #climatechange. HSBC is working with @GreenCollarGCS to help fix it.” Learn more: https://www.hsbc.com/news-and-media/hsbc-news/protecting-the-great-barrier-reef" and a video of the HSBC logo showing coral and the text "Investing in the future of the Great Barrier Reef. A global first for a local wonder. Together we thrive.
Dismissed Finance/Investment Internet - Social - Facebook 13/10/2021
0273-21 Bartercard
This radio advertisement features the voiceover: Things went a little quiet when people had less money to spend. But, I didn’t sit around, I called Bartercard and they had jobs waiting. I filled my downtime used the extra income for advertising, new tools and even took the missus for a weekend away. Bartercard is looking for all trades right now. Call 1300 BARTER, That’s 1300 B-A-R-T-E-R. Simple boys, do it during smoko.
Dismissed Finance/Investment Radio 13/10/2021
0284-21 Paramount+
There are two versions of this TV-on-demand advertisement features scenes from the movie, 'The Bite', a 20 second version and a 40 second version.
Dismissed Entertainment TV - On Demand 13/10/2021
0282-21 Asaleo Care - Libra
This sponsored Facebook advertisement features the caption, "We think our Period Proof Hipster Briefs are pretty great. Find out what other bleeders have been saying about them..."
Dismissed Health Products Internet - Social - Facebook 13/10/2021
0269-21 Ubisoft P/L
This Pay TV advertisement features scenes of gameplay for the game titled Far Cry 6.
Dismissed Toys and Games TV - Pay 13/10/2021
0285-21 Activision Blizzard Pty Ltd
This television advertisement features a promotion for the game Diablo Resurrected.
Dismissed Toys and Games TV - On Demand 13/10/2021
0268-21 L & J Webb Fencing
This radio advertisement features a voice-over saying, "Famous fences of the world, brought to you by L and J Webb fencing". A man with a Chinese accent says, "Oh the great fence of China". A man with a Scottish accent says, "Hadiran's two pillar steel fence". A man with an American accent says, "A security fence at Fort Knox".
Dismissed Professional Service Radio 13/10/2021
0258-21 Nestle Australia Ltd
This television advertisement for Nan Pro toddler baby formula features information about the benefits of the product.
Dismissed Food/Bev Groceries TV - Free to Air 22/09/2021
0263-21 Universal Home Theatre
This transport advertisement is on the back of a van with Queensland registration UHT 03. The text on the van reads "Hubby not good with tools? Call us and Get Mounted the right way. Your TV wall mounting specialists". It features an image of a man covered in black soot on the phone.
Dismissed House Goods Services Transport 22/09/2021
0259-21 Transurban
This television advertisement features a reference to pollution levels on Paramatta Road.
Dismissed Travel TV - On Demand 22/09/2021
0251-21 SIR THE LABEL PTY LTD
This window display advertisement features a desert scene. Multiple images of the same two women are shown. The women are seen crawling through the dessert on their hands and knees, in the fore- and middle-ground of the image. In the background the woman can be seen standing.
Dismissed Clothing Poster 22/09/2021
0254-21 Wisr
The 15 second advertisement features a man making breakfast in his kitchen. There are eggs cooking and smoke coming from the toaster, indicating that something is burning. The man is holding a fork with a perplexed look on his face. The camera angle quickly zooms in on the man’s face, while a voiceover says “Billy, your smart part knows a personalised loan rate is a good decision.” The next shot is the man holding a phone over the toaster with the Wisr logo visible on the phone screen.
Dismissed Finance/Investment TV - Free to Air 22/09/2021
0255-21 Wisr
The 15 second TV on demand advertisement features a man making breakfast in his kitchen. There are eggs cooking and smoke coming from the toaster, indicating that something is burning. The man is holding a fork with a perplexed look on his face. The camera angle quickly zooms in on the man’s face, while a voiceover says “Billy, your smart part knows a personalised loan rate is a good decision.” The next shot is the man holding a phone over the toaster with the Wisr logo visible on the phone screen.
Dismissed Finance/Investment TV - On Demand 22/09/2021
0257-21 SocietyOne
The advertisement in question is a news article written by the NewsCorp Australia editorial team. The ‘Foot in the Door’ editorial campaign included the following: - branded integration placements within the pages on which the story was published. - There were branded interactive tools (e.g. poll, fact box, slideshow or quiz) on the page
Dismissed Finance/Investment Internet 22/09/2021
0256-21 KIA Automotive Australia
This television advertisement opens with members of the Kia racing team walking around and inspecting the EV6 and words appearing on screen saying, “The Kia EV6”. The advertisement then shows close ups of the features of the vehicle including the headlights and nose as the vehicle exits the warehouse. The vehicle then slowly drives to a starting line on a racetrack next to performance vehicles including a McLaren, a Lamborghini, and a Ferrari. The words “How does Zero Emissions taste” and “Ask the Competition” then appear onscreen.
Dismissed Vehicle TV - Free to Air 22/09/2021
0264-21 Isuzu Ute Australia Pty Ltd
There are two versions of this television advertisement, a 30 second version and a 15 second version. Both versions feature vision of the ISUZU D-MAX vehicle interspersed with vision of people on BMX bikes riding along the dirt track. The tagline 'born to play' is featured at the end of the ad.
Dismissed Vehicle TV - Free to Air 22/09/2021
0242-21 Entain Group Pty Ltd
This television advertisement features three men sitting on a couch watching a race on TV. Another man then falls through the ceiling and lands sitting on the couch next to them. He explains that the roughie they were thinking of backing but didn't is going to win, and he knows this because he is the punting god.
Dismissed Gambling TV - Free to Air 08/09/2021
0243-21 Carlton and United Breweries
This Instagram post on the @victoriabitter page features an image of a man standing on a rock ledge looking out over a view off a town. He is holding his hands up and in one of his hands he is holding a VB. The caption for the post is, "The very best views. Credit: @daniel_colombini".
Dismissed Alcohol Internet - Social - Instagram 08/09/2021
0248-21 Australian Gas Networks
This TV on demand advertisement features a single gas flame, transitioning from blue to green in colour. Text on screen states "The future of Australian gas is renewable."
Dismissed House Goods Services TV - On Demand 08/09/2021
0253-21 Sojo Pty Ltd
This Pay TV advertisement features the NRL player Brandon Smith introducing himself as “Big Stiffy Smithy".
Dismissed Clothing TV - Pay 08/09/2021
0237-21 KIA Automotive Australia
This television advertisement features a number of people making car noises as the advertised vehicle moves through a computer generated testing environment.
Dismissed Vehicle TV - Free to Air 08/09/2021
0250-21 Toyota Motor Corporation Australia
This television advertisement features a number of scenes of athletes, performers and people in everyday lives taking breaths. A car can be seen on the left side of a road, behind it is a bus with the words "Fuel cell bus" written on it. In the right lane, overtaking the bus and car is a truck with "Fuel cell mobility" written on it.
Dismissed Vehicle TV - Free to Air 08/09/2021
0247-21 Volvo Car Australia
This Instagram story posted by @tashsefton on 13 August featured a short video of a vintage Volvo and the words, "How divine is this vintage @volvocarau parked behind my current XC90".
Dismissed Vehicle Internet - Social - Instagram 08/09/2021
0240-21 KIA Automotive Australia
This TV on demand advertisement features a number of people making car noises as the advertised vehicle moves through a computer-generated testing environment.
Dismissed Vehicle TV - On Demand 08/09/2021
0249-21 Mosh
This Pay TV advertisement has two versions referring to male hair loss.
Dismissed Health Products TV - Pay 08/09/2021
0228-21 Frucor Suntory Australia Pty Limited
This television advertisement depicts four bugs in a van driving and singing along to "Wake me up before you go-go" by Wham!". A butterfly splatters on the windscreen and the bugs become silent and the vehicle stops. One says "that's unfortunate" and uses the windscreen wipers to clear the butterfly. They group begins singing again as they drive on again.
Dismissed Food/Bev Groceries TV - Free to Air 25/08/2021
0231-21 NSW Office of Responsible Gambling
This Pay TV advertisement is animated in an older 50's style and features a voiceover and various scenes.
Dismissed Gambling TV - Pay 25/08/2021
0235-21 Hard Fizz
This Instagram post is a segment of a music video clip posted on the Hard Fizz Instagram page.
Dismissed Alcohol Internet - Social - Instagram 25/08/2021
0239-21 Domino's Pizza Enterprises Limited
There are two versions of this television advertisement which promotes a one day sale on pizza.
Dismissed Food/Bev Venue TV - Free to Air 25/08/2021
0230-21 Paramount+
This television advertisement is promoting the film Infinite on Paramount+.
Dismissed Entertainment TV - Free to Air 25/08/2021
0241-21 Supernova Lighting
This YouTube video by Aussie Arvos speaks about the benefits of Supernova Lights.
Dismissed Automotive Internet - Social - Other 25/08/2021
Upheld - Not Modified or Discontinued
Case number Advertiser Ad Standards description Determination Category Mediasort ascending Determination date
0277-21 With Jean
This Instagram Story advertisement features an image of a woman in a green and orange checked bikini. The woman is sitting on the edge of a chair, and reclining so her head rests on her arms on the table. Information on the product name and a link to the website is provided.
Upheld - Not Modified or Discontinued Clothing Internet - Social - Instagram 13/10/2021
0270-21 Australian Research & Space Exploration
This email advertisement featured the text, "Ahoy there it's Clintern! Kath chucked this on my desk and I reckon it means...We have SUPER LIMITED SUPPLY of BRAND NEW VELCRO WALLETS!" There is an image of a wallet on the desk with pieces of ham folded into it to resemble the shape of a vulva, and an open tin of fish next to it. A post-it note on the desk has the words, "This is the only one of these you'll ever get! - Kath" written on it.
Upheld - Not Modified or Discontinued Retail Email 13/10/2021
0261-21 Eco Tan
This Instagram story posted by the @georgiestevenson account features an image of two tanning products on a bathroom sink and the captions, "last of the baby shower prep", "Two layers of my fave cacao tanning mousse & face tan water", "@ecotan" and "DC: georgieloves for 20% off".
Upheld - Not Modified or Discontinued Health Products Internet - Social - Instagram 22/09/2021

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