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E.g., 05/04/2020
E.g., 05/04/2020
March 1999
Case number Ad Standards description Determinationsort descending Category Media Determination date
74-99 Blacktown Motor World
Blacktown Motor World - "Small town service in the big city"
Dismissed Retail 09/03/1999
March 2019
Case number Ad Standards description Determinationsort descending Category Media Determination date
0064-19 Ubisoft P/L
On demand television advertisement for Far Cry game which featured the lyrics 'it's raining men' and vision of women shooting men in a bar.
Dismissed Entertainment TV - On Demand 06/03/2019
April 1998
Case number Ad Standards description Determinationsort descending Category Media Determination date
22-98 Aussie Home Loans
Aussie Home Loans - mugshots - crim and banker
Dismissed Finance/Investment Print 14/04/1998
October 2014
Case number Ad Standards description Determinationsort descending Category Media Determination date
0393-14 General Pants Group
Girls dressed in swimmers with the words "Wet Dreams".
Dismissed Clothing Internet - Social - Other 08/10/2014
0397-14 AAMI
A man sitting in a bath with a big dog.
Dismissed Insurance TV - Free to Air 08/10/2014
July 1998
Case number Ad Standards description Determinationsort descending Category Media Determination date
77-98 The Sunday Telegraph
Sunday Telegraph (The) - "Russian Dolls"
Dismissed Media 14/07/1998
February 2017
Case number Ad Standards description Determinationsort descending Category Media Determination date
0068-17 Nestle Australia Ltd
It was about using this product to lose weight and how this was achieved. References made to ketosis.
Dismissed Food/Bev Groceries TV - Free to Air 22/02/2017
July 2003
Case number Ad Standards description Determinationsort descending Category Media Determination date
223-03 Australian Therapeutic Supplies Pty Ltd
Australian Therapeutic Supplies - Four Seasons Condoms - women talk about sex using condoms.
Dismissed Health Products Radio 08/07/2003
January 2009
Case number Ad Standards description Determinationsort descending Category Media Determination date
8-09 Autobarn
Autobarn - man applies car engine oil to a pizza and two men with knives threaten sheep
Dismissed Retail 21/01/2009
June 2009
Case number Ad Standards description Determinationsort descending Category Media Determination date
226-09 Wicked Campers
Wicked Camper 226/09 - Success of Ageing
Dismissed Travel Transport 10/06/2009
November 2013
Case number Ad Standards description Determinationsort descending Category Media Determination date
0401-13 Volkswagen Group Australia Pty Limited
I find the new Volkswagen car ad very stigmatising towards our elderly population, references to hair growing on upper lips, plastic hips, an elderly lady judging her what seems to be gay grandson, and a few other references ... Honestly our elderly population already have to deal with stigma and discrimination on a daily basis, do we really need to see it now on our television ads also?
Dismissed Vehicle 27/11/2013
April 2000
Case number Ad Standards description Determinationsort descending Category Media Determination date
83-00 Sara Lee Apparel Group
Sara Lee Apparel - Wonderbra - 3 advertisements: 'Get off here', 'Am I keeping you up?', 'By the way, my eyes are blue'
Dismissed Clothing Outdoor 11/04/2000
March 2015
Case number Ad Standards description Determinationsort descending Category Media Determination date
0076-15 Frucor Beverages Australia
The advertisement was for a sports drink called Maximus. It is bottled in a 1 litre bottle, and the billboard explicitly imply masturbation. They lube up their hands and shake the bottle before the bottle cap pops off.The punchline was something like you need a big grip, can you handle the size?
Dismissed Food/Bev Groceries Billboard 11/03/2015
February 2002
Case number Ad Standards description Determinationsort descending Category Media Determination date
23-02 Digital Audio Group
Digital Audio Group - copulating couple - 'DB dynamics loudspeakers really get you pumping'
Dismissed Print 12/02/2002
March 2008
Case number Ad Standards description Determinationsort descending Category Media Determination date
85-08 Hungry Jacks
Hungry Jacks - apprentice sent off to buy construction crew's lunch
Dismissed 12/03/2008
March 2018
Case number Ad Standards description Determinationsort descending Category Media Determination date
0080-18 Bras n' Things
It was basically the beginning of a bedroom scene.I was shocked when I glanced over to the shop and was confronted with a large poster in front of the shop of a girl in "sexy" lingerie laying down with a man behind her with his hand across her waist.If people want to think about raunchy bedroom scenes, they can do it on their own time. We don't need it forced on us and our small children while out grocery shopping.I know they've been in trouble for this kind of thing very recently. They only care about sales not the public.
Dismissed Lingerie Poster 07/03/2018
July 2006
Case number Ad Standards description Determinationsort descending Category Media Determination date
232-06 Optus Communications
Optus - octopus with tentacles on mobile phone and other tentacles making different statements with references to "sweet sweet" and "golden frothy" beer. "Who says men can't multitask?"
Dismissed Print 11/07/2006
235-06 IKEA
IKEA - young boy bored at furniture store - now has play equipment and a café - later seen in back of car - apparrently not wearing seatbelt or in child restraint
Dismissed 11/07/2006
September 2018
Case number Ad Standards description Determinationsort descending Category Media Determination date
0409-18 Lion
The Instagram post dated June 28th 2018 (https://www.instagram.com/p/BkjtA0UHMao/?taken-by=brisbanegirlsabroad) depicts two young women holding bottles of XXXX Summer Bright Lager. The post is from Brisbane Girls Abroad’s Instagram page that has 7,399 followers (https://www.instagram.com/brisbanegirlsabroad/) and is captioned: “When you lug a picnic up the mountain only for it to pour rain as soon as you sit down ????????We’ve always wanted to picnic at the top of Ngungun...didn’t quite turn out how we expected ???????
Dismissed Alcohol Internet - Social - Instagram 26/09/2018
April 2007
Case number Ad Standards description Determinationsort descending Category Media Determination date
88-07 Tricon Restaurants International
Tricon - Pizza Hut - Cheesy Bites - Jessica Simpson pops cheesy bite into young boys mouth and singing "One of these days these bites are gonna pop right into you"
Dismissed 10/04/2007
March 2016
Case number Ad Standards description Determinationsort descending Category Media Determination date
0084-16 Adam & Eve
The TV advertisement is for “JO” brand personal lubricants and “adam&eve”, a company which sells the products. The advertisement footage consists of 12 consecutive frames. Frame 1 shows a topless woman lying face down on top of a topless man, who is lying on his back. Both the woman and the man are wearing black underpants. The woman’s underpants are revealing. The left-half of the woman’s left breast is exposed.Frame 2 shows footage of a woman’s torso. The woman’s face is not shown. The woman is wearing a bra and underpants. The woman is lying on her back.
Dismissed Sex Industry TV - Free to Air 09/03/2016
0092-16 FOXTEL Management Pty Ltd
Two woman were sitting in a small and sparse kitchen - one was giving another a gift. It was a matryoshka doll. One woman explain how it went - then said it costs $50The voiceover then came in an said 'Australians would prefer to spend their money on this (or something of that nature) and it then advertised Foxtel.
Dismissed Entertainment TV - Free to Air 09/03/2016
October 2016
Case number Ad Standards description Determinationsort descending Category Media Determination date
0413-16 Allaro Homes
TV advert for home builders
Dismissed Real Estate TV - Free to Air 12/10/2016
April 1999
Case number Ad Standards description Determinationsort descending Category Media Determination date
90-99 Women's Policy Office WA
Women's Policy Office WA - Freedom from Fear - TV, Radio, Print
Dismissed Community Awareness 13/04/1999
March 2015
Case number Ad Standards description Determinationsort descending Category Media Determination date
0088-15 Mars Confectionery
The advertisement for Maltesers has two women eating maltesers and then putting their sleeping boyfriends in a sexual/suggestive position and then laughing at them. The advertisement perpetuates the idea that being gay is something to be ridiculed.
Dismissed Food/Bev Groceries TV - Free to Air 25/03/2015
December 1998
Case number Ad Standards description Determinationsort descending Category Media Determination date
238-98 Unilever Australasia
Unilever - Continental - Cup-A-Sauce - "Just like your sister's."
Dismissed 08/12/1998
240-98 Lyn White Furniture World
Lyn White Furniture World - "Bloody"
Dismissed Radio 08/12/1998
October 2014
Case number Ad Standards description Determinationsort descending Category Media Determination date
0417-14 Krystal Adult World
Advertisement covers a purple van with a large (oversize) image of a woman wearing very little and holding a whip.
Dismissed Sex Industry Transport 22/10/2014
0433-14 Brown Forman Australia
Young men drinking. Spurts of alcohol. Edit's to young woman's face being drenched..
Dismissed Alcohol TV - Free to Air 22/10/2014
March 2007
Case number Ad Standards description Determinationsort descending Category Media Determination date
93-07 Thoroughbred Racing South Australia (SA) Limited
Thoroughbred Racing SA - Adelaide Cup 2007 (Print) - woman holding whip
Dismissed Print 13/03/2007
October 2015
Case number Ad Standards description Determinationsort descending Category Media Determination date
0421-15 Ubet
Gambling ad
Dismissed Gambling TV - Free to Air 28/10/2015
April 2006
Case number Ad Standards description Determinationsort descending Category Media Determination date
96-06 David Jones Ltd
David Jones - Simone Perele lingerie - woman wearing bra and panty set, lying sideways on a bed of yellow flowers
Dismissed Clothing Outdoor 11/04/2006
September 2005
Case number Ad Standards description Determinationsort descending Category Media Determination date
244-05 Carpet Court
Carpet Court - "shipload" of carpets spoken by court jester figure - onscreen text "shipload sale"
Dismissed 13/09/2005
December 2013
Case number Ad Standards description Determinationsort descending Category Media Determination date
0425-13 Warner Village Theme Parks
An internet ad on the side bar of the smh.com homepage showing youing girls coming down a slide at a water park.
Dismissed Tourist Attractions Internet 11/12/2013
0429-13 Campbell's Australia
Arnotts are currently running a TV campaign for thier product Cruskits. Their assertion in the advert is that there are "60% less carbs in Cruskits than in bread" The very small print then states that this is comparing two Cruskits with two slices of bread. Note this claim is also currently made on the Arnotts/Cruskits website
Dismissed Food/Bev Groceries 11/12/2013
April 2009
Case number Ad Standards description Determinationsort descending Category Media Determination date
99-09 Ramp 2 Ramp
Ramp 2 Ramp - TV images of shop stock with end catch phrase of "Have you got the balls?"
Dismissed Clothing 08/04/2009
March 2012
Case number Ad Standards description Determinationsort descending Category Media Determination date
0100-12 THQ Asia Pacific Pty Ltd
A poster advertising the release of the videogame, UFC Undisputed 3, that was placed on bus and tram panels. The image is of a man kicking another man in the face and the text reads, "UFC 3... Your move."
Dismissed Entertainment Transport 28/03/2012
0104-12 My Dental Team
A voice which sounds like a young boy describes why he likes My Dental Team at Shellharbour with one of the reasons given as because the dental nurse holds his hand and is hot.
Dismissed Professional Services Radio 28/03/2012
July 2009
Case number Ad Standards description Determinationsort descending Category Media Determination date
247-09 Club X
Club X - Radio describing how a vibrator works and what it offers.
Dismissed Sex Industry Radio 08/07/2009
July 2019
Case number Ad Standards description Determinationsort descending Category Media Determination date
0220-19 Honey Birdette
Brunette woman in black lace lingerie. Women is shown from lips down.
Dismissed Lingerie Poster 10/07/2019
February 1999
Case number Ad Standards description Determinationsort descending Category Media Determination date
25-99 Queensland Transport
Queensland Transport - man and woman - both inebriated
Dismissed Community Awareness 09/02/1999
April 2011
Case number Ad Standards description Determinationsort descending Category Media Determination date
0108-11 How Good Is That
Billboard featuring text which reads, "Abortion. Your taxes at work in the community. www.howgoodisthat.org."
Dismissed Community Awareness Billboard 01/04/2011
November 2002
Case number Ad Standards description Determinationsort descending Category Media Determination date
253-02 St George Group
St George - Advance Funds Management - 'Gearing without the grind'.
Dismissed Finance/Investment Print 12/11/2002
September 2019
Case number Ad Standards description Determinationsort descending Category Media Determination date
0297-19 IAG Insurance
This television advertisement depicts a boy riding his bike. He discovers a displaced koala stranded at the top of a telegraph pole. The boy is shown cycling home to gather a basket in a small wagon. When the boy returns to the telegraph pole, the koala appears to have left. Thinking he’s missed his opportunity to assist, the boy is about to give up when he turns around to see that the koala has made its way down on its own, and into the basket in the boy’s wagon. The boy pedals off. He arrives at a patch of bushland, which appears to have been recently cleared.
Dismissed Insurance TV - Free to Air 25/09/2019
March 2018
Case number Ad Standards description Determinationsort descending Category Media Determination date
0111-18 Spark Networks Services GmbH
First kiss but in a sexual manner. 
Dismissed Professional Services TV - Free to Air 21/03/2018
0115-18 Yum Restaurants International
Ad for KFC 24 Nuggets for $10 with Honey Mustard Dipping Sauce.
Dismissed Food/Bev Venue Internet 21/03/2018
September 2004
Case number Ad Standards description Determinationsort descending Category Media Determination date
256-04 Keysun Laboratories Pty Ltd
Keysun - Lentheric - 648 muscles/41 breaths/109 beats/38.2 degrees etc as a woman is sexually aroused
Dismissed Toiletries 14/09/2004
October 2019
Case number Ad Standards description Determinationsort descending Category Media Determination date
0336-19 Best and Less
This television advertisement depicts women and girls of various ages walking onto a stage, dancing, twirling and jumping as they showcase the new range of Best&Less floral dresses.
Dismissed Clothing TV - Free to Air 23/10/2019
October 2005
Case number Ad Standards description Determinationsort descending Category Media Determination date
259-05 Triumph International (Aust) Pty Ltd
Triumph - Xtrovert Maximiser - woman wearing bra & undies and looking at viewers in sultry manner
Dismissed Clothing Outdoor 11/10/2005
November 2010
Case number Ad Standards description Determinationsort descending Category Media Determination date
0445-10 Tiffany's
Large image of a female sat astride a chair, facing its back. She is visible from the behind and we can see from her mid face downwards (her nose, eyes, and top of head are not visible). She is wearing a pair of lacy black knickers, a red tie which is flung over her shoulder so that it hangs down and obscures any view of her chest, and a pair of red shiny boots. The accompanying text to the left of the woman reads, "Tiffany's. Check out our NEW fully renovated rooms on our NEW website. We love you always... 99 Albion St, Surry Hills, www.tiffanysgirls.com.au, 9211 3804
Dismissed Sex Industry Transport 10/11/2010

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