1. Home

Ad Standards Community Panel Cases

Search Cases

E.g., 23/10/2020
E.g., 23/10/2020
November 2005
Case number Ad Standards description Determination Categorysort descending Media Determination date
316-05 Golden Circle Ltd
Golden Circle - Original Juice - in Florida it's illegal to be intimate with a porcupine. Prostitute asks porcupine "how's business?"
Dismissed 08/11/2005
October 2003
Case number Ad Standards description Determination Categorysort descending Media Determination date
335-03 Nissan Motor Co (Aust) Pty Ltd
Nissan - Pulsar-TV- 'The pricing department hasn't done a bloody thing'
Dismissed 14/10/2003
301-03 Inghams Enterprises Pty Limited
Inghams - young teenage boy and girl try to kiss while mother is out of room.
Dismissed 14/10/2003
323-03 McDonald's Aust Ltd
McDonald's - 'Finding Nemo' promotion - plastic toys in water.
Dismissed 14/10/2003
February 2001
Case number Ad Standards description Determination Categorysort descending Media Determination date
363-00 John Danks & Son Pty Ltd
John Danks & Son's Home Hardware - helium gas
Dismissed 13/02/2001
12-01 Carter Holt Harvey Tissue Aust Pty Ltd
Carter Holt Harvey - Wet Handee Clean-Ups
Dismissed 13/02/2001
December 1999
Case number Ad Standards description Determination Categorysort descending Media Determination date
391-99 Australian Dairy Corporation
Australian Dairy Corporation - butter - father burns tree at barbeque
Dismissed 07/12/1999
November 2006
Case number Ad Standards description Determination Categorysort descending Media Determination date
406-06 Reckitt Benckiser (Aust) Pty Ltd
Reckitt Benckiser - Pine-O-Cleen - more germs on chopping board than toilet seat, germs on baby's highchair, coloured child in dog's basket, white child in clean environment
Dismissed 14/11/2006
December 2003
Case number Ad Standards description Determination Categorysort descending Media Determination date
411-03 Ford Motor Co of Aust Ltd
Ford - Falcon RTV Ute - ute and motorcycle racing.
Dismissed 09/12/2003
September 2009
Case number Ad Standards description Determination Categorysort descending Media Determination date
422-09 Peregrine Corp (Smokemart & Gift Box)
Peregrine - (422/09) Smokemart & Gift shop catalogue advertising novelty items for fathers day
Dismissed Print 09/09/2009
March 2005
Case number Ad Standards description Determination Categorysort descending Media Determination date
44-05 Parmalat Australia Ltd
Parmalat - Ice Break - young men and the revving of car engines along with the sound squealing rubber
Dismissed Radio 08/03/2005
December 2006
Case number Ad Standards description Determination Categorysort descending Media Determination date
464-06 Daikin Australia
Daikin - mother allows baby to lie down and feed himself from a baby bottle
Dismissed 12/12/2006
November 2009
Case number Ad Standards description Determination Categorysort descending Media Determination date
491-09 Hocking Communications
Hocking Communications -30Seconds Outdoor cleaner (491/09) TVC. Narrator promoting this outdoor cleaner lampooning the way Asians speak
Dismissed 25/11/2009
February 2006
Case number Ad Standards description Determination Categorysort descending Media Determination date
50-06 Honda Australia Pty Ltd
Honda - CRV - condition of country roads discussed at meeting - it's decided not to repair them as most of them own Honda CRV and suitable for all conditions
Dismissed 14/02/2006
May 2005
Case number Ad Standards description Determination Categorysort descending Media Determination date
105-05 Frucor Beverages (Australia) Pty Ltd
Frucor - V - cockroach does weightlifting after drinking V
Dismissed 10/05/2005
June 2009
Case number Ad Standards description Determination Categorysort descending Media Determination date
178-09 Drummond Golf
Drummond Golf - man hits golf ball and it hits Easter Bunny
Dismissed 10/06/2009
March 2001
Case number Ad Standards description Determination Categorysort descending Media Determination date
51-01 Tricon Restaurants International
Tricon - KFC - woman floating in pool eating chips
Dismissed 13/03/2001
May 2003
Case number Ad Standards description Determination Categorysort descending Media Determination date
108-03 Land Rover Australia
Land Rover - Discovery - 'Crocodile' - man drives Land Rover on wrong side of road.
Dismissed 13/05/2003
August 1998
Case number Ad Standards description Determination Categorysort descending Media Determination date
116-98 Toyota Motor Corp Aust Ltd
Toyota - Landcruiser - 'A remarkable migration'.
Dismissed 11/08/1998
December 2009
Case number Ad Standards description Determination Categorysort descending Media Determination date
546-09 Toyota Motor Corp Aust Ltd
Toyota - (546/09) RAV4SUV a couple met and behaved in passionate way with male removing his jacket
Dismissed 09/12/2009
June 2003
Case number Ad Standards description Determination Categorysort descending Media Determination date
193-03 Mitsubishi Motors Aust Ltd
Mitsubishi - Triton Ute - swear words bleeped out (radio).
Dismissed Radio 10/06/2003
July 2011
Case number Ad Standards description Determination Categorysort descending Media Determination date
0233-11 Little River Paint Ball
Image of a person wearing protective clothing with red paint splattered on the face mask. The accompanying text reads, "Are they my paint balls on your face. World series paintball. Little River - Oakleigh."
Dismissed Billboard 13/07/2011
August 2004
Case number Ad Standards description Determination Categorysort descending Media Determination date
201-04 Mitsubishi Motors Aust Ltd
Mitsubishi - Magna - 3 cars on dirt track-describes how each car would perform under "unpredictable conditions"
Upheld - Modified or Discontinued 10/08/2004
April 2003
Case number Ad Standards description Determination Categorysort descending Media Determination date
61-03 Unilever Australasia
Unilever - Flora ProActiv margarine - man falls from bridge-bungee jump.
Dismissed 08/04/2003
June 2001
Case number Ad Standards description Determination Categorysort descending Media Determination date
132-01 Janome Sewing Machine Company
Janome Sewing Machine Co. - Older woman physically abuses young salesman
Dismissed 12/06/2001
135-01 McDonald's Aust Ltd
McDonald's - Burgermeister - German Accents
Dismissed 12/06/2001
June 2008
Case number Ad Standards description Determination Categorysort descending Media Determination date
205-08 Motorola Australia
Motorola - Razr mobile phone - phone portrayed as cut-throat razor being used by a man and woman at a train station slashing each others' clothing
Dismissed 18/06/2008
March 2002
Case number Ad Standards description Determination Categorysort descending Media Determination date
67-02 Energy Australia
Energy Australia - man stands on phone book to make himself taller, then tries milk crate, then ladder - answers door to see short man from EA
Dismissed 12/03/2002
May 2000
Case number Ad Standards description Determination Categorysort descending Media Determination date
147-00 Hog's Breath Cafe (Australia) Pty Ltd
Hog's Breath Café - description of meat aligned to waitress
Dismissed 09/05/2000
February 2000
Case number Ad Standards description Determination Categorysort descending Media Determination date
15-00 Sporting Shooters Assoc of Aust (NSW) Inc
Sporting Shooters NSW
Dismissed 08/02/2000
March 1998
Case number Ad Standards description Determination Categorysort descending Media Determination date
8-98 Bayer Australia Ltd
Bayer - Hallelujah chorus
Dismissed 10/03/1998
May 2001
Case number Ad Standards description Determination Categorysort descending Media Determination date
83-01 Streets Ice Cream
Unilever - Streets - Magnum - condom
Dismissed 08/05/2001
March 2003
Case number Ad Standards description Determination Categorysort descending Media Determination date
23-03 Hewlett-Packard Australia Pty Ltd
Hewlett-Packard - Police use violence to make arrest.
Dismissed 11/03/2003
August 2007
Case number Ad Standards description Determination Categorysort descending Media Determination date
232-07 Ford Motor Co of Aust Ltd
Ford - Fiesta XR4 - internet - man's faces changes expression and sunglasses added and removed - car goes fast around corner. Text changes from "Live fast" to "Live hard"
Dismissed Internet 14/08/2007
235-07 Suzuki Australia Pty Limited
Suzuki - Swift - man hears radio advice of bad weather conditions for driving,but "not for some" - we see footage of professional rally driving as the driver goes out to his car
Dismissed 14/08/2007
June 2000
Case number Ad Standards description Determination Categorysort descending Media Determination date
161-00 Reckitt Benckiser (Aust) Pty Ltd
Reckitt Benckiser - Pine O Cleen - dummy on floor
Dismissed 13/06/2000
July 2002
Case number Ad Standards description Determination Categorysort descending Media Determination date
167-02 Holden Ltd
Holden - Barina - car out manouvering bull in bullring
Dismissed 09/07/2002
175-02 Snack Brands Australia
Snack Brands - CCs Corn Chips - man bites sumo wrestler (outdoor)
Dismissed Outdoor 09/07/2002
July 1999
Case number Ad Standards description Determination Categorysort descending Media Determination date
240-99 Holden Ltd
Holden - Commodore Utility - 'drive hard, drive the adrenalin' - man working on heavy machinery "Does he ever stop?" then see him doing extreme sports
Upheld - Modified or Discontinued 13/07/1999
October 2001
Case number Ad Standards description Determination Categorysort descending Media Determination date
250-01 Lanes Biscuits Pty Ltd
Lanes Biscuits - Oreo - boy and dog
Dismissed 09/10/2001
August 2003
Case number Ad Standards description Determination Categorysort descending Media Determination date
253-03 Ansell Healthcare
Ansell - Rubber Gloves - woman greets man at door after taking off gloves.
Dismissed 12/08/2003
October 2005
Case number Ad Standards description Determination Categorysort descending Media Determination date
265-05 Allpest WA
Allpest - radio - pest extermination - woman asks "can I exterminate my husband as well as all the pests?"
Dismissed Radio 11/10/2005
October 2004
Case number Ad Standards description Determination Categorysort descending Media Determination date
274-04 Toyota Motor Corp Aust Ltd
Toyota - Camry Sportivo V6 - car swerves to avoid falling traffic cones
Upheld - Modified or Discontinued 12/10/2004
February 2004
Case number Ad Standards description Determination Categorysort descending Media Determination date
28-04 H J Heinz Co Australia Ltd
H J Heinz - Greenseas Tuna telling dolphin "so dolphin friendly I'll lend you my wife"
Dismissed 17/02/2004
December 2002
Case number Ad Standards description Determination Categorysort descending Media Determination date
294-02 Goodman Fielder Limited
Goodman Fielder - Uncle Toby's - Fruit Twists - Grant Hackett eats Twist then corkscrews his body to the shap of the bar, before diving into the pool and swimming
Dismissed 10/12/2002
February 2007
Case number Ad Standards description Determination Categorysort descending Media Determination date
3-07 Mazda Australia Pty Limited
Mazda - BT50 Ute - ute using fence posts as obstacle course - onlooking farmer calls driver "Bloody turkey" to which he responds "Bloody terrific!"
Dismissed 13/02/2007
May 1998
Case number Ad Standards description Determination Categorysort descending Media Determination date
32-98 Bushells Pty Ltd
Bushells Pty Ltd - Cathy Freeman
Dismissed 12/05/1998
October 2010
Case number Ad Standards description Determination Categorysort descending Media Determination date
0410-10 Newcastle United Jets FC
The advertisement, Sheets, depicts two young men in a suburban backyard taking white sheets off a clothesline as a dog barks at them. They climb over a fence and meet a third young man. A fourth also arrives on the scene with a floral patterned sheet, which causes the others to laugh and give him funny looks. The advertisement then cuts to crowd footage from a Newcastle Jets Hyundai A-League match showing fans waving large banners and flags, and a male voice over encourages support for the Jets at their forthcoming match.
Dismissed 13/10/2010
October 1999
Case number Ad Standards description Determination Categorysort descending Media Determination date
329-99 Burger King Aust Pty Ltd
Burger King - Rodeo Burger
Dismissed 12/10/1999
August 2009
Case number Ad Standards description Determination Categorysort descending Media Determination date
346-09 Wicked Campers
Wicked Campers (346/09) Rabbit grooming rego 046 CXX QLD
Upheld - Modified or Discontinued Outdoor 12/08/2009

Pages