07/2018

Increasing community scrutiny of music in ads

The upward trend in complaints about the background music played during TV ads shows viewers are listening hard and advertisers need to be aware. While some of the ads are causing a bit of a giggle online, it is important for advertisers to choose appropriate music to match their imagery to avoid any embarrassment to their...

10 most complained about ads - 1 January to 30 June 2018

Community concerns about sexually suggestive content in advertising headlines the top 10 list of most complained about advertisements to 30 June. Concerns about violence are also highlighted. So far this year Ad Standards has processed over 4,000 complaints, an increase of over 1,000 compared to the same period in 2017...
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