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E.g., 29/09/2020
E.g., 29/09/2020
March 2008
Case number Ad Standards description Determination Categorysort descending Media Determination date
87-08 Advanced Medical Institute
AMI - "Restore your sex life" with couple embracing within a heart
Dismissed Outdoor 12/03/2008
December 1998
Case number Ad Standards description Determination Categorysort descending Media Determination date
234-98 Pascoe's Pty Ltd
Pascoe's Pty Ltd - White Tulip - "So simple even a man could do it"
Dismissed Print 08/12/1998
July 1998
Case number Ad Standards description Determination Categorysort descending Media Determination date
92-98 Kleenheat Gas
Kleenheat Gas - Elderly woman.
Dismissed 14/07/1998
August 2000
Case number Ad Standards description Determination Categorysort descending Media Determination date
240-00 None
Sony Computer Entertainment - PlayStation - 'In Cold Blood' - man gagged and bound "imagine being tortured"
Dismissed 08/08/2000
April 2009
Case number Ad Standards description Determination Categorysort descending Media Determination date
95-09 Activision Pty Ltd
Activision - Call of Duty computer game. TV ad with images of figures killing each other.
Dismissed 08/04/2009
September 2005
Case number Ad Standards description Determination Categorysort descending Media Determination date
243-05 Peters & Brownes Group
Peters & Brownes - Chill Bill flavoured milk - "girls are like footballs - you're bound to drop a few in your lifetime"
Dismissed Print 13/09/2005
July 2008
Case number Ad Standards description Determination Categorysort descending Media Determination date
246-08 Jamba! GmbH
Jamba - BubbleMob - 2 girls, 1 bath
Upheld - Modified or Discontinued 09/07/2008
February 2000
Case number Ad Standards description Determination Categorysort descending Media Determination date
25-00 Rentlo
Rentlo - woman throws TVs man is watching out of window and hits him on head
Dismissed 08/02/2000
August 2008
Case number Ad Standards description Determination Categorysort descending Media Determination date
258-08 Advanced Medical Institute
AMI - two men discussing how 'my missus can't get enough of me'
Dismissed Radio 13/08/2008
299-08 McDonald's Aust Ltd
McDonald's - print - Olympic athletes telling of eating McD after olympic success
Dismissed Print 13/08/2008
October 2001
Case number Ad Standards description Determination Categorysort descending Media Determination date
261-01 Mattel Pty Ltd
Mattel - Barbie - toy aeroplane comes towards camera
Dismissed 09/10/2001
August 1999
Case number Ad Standards description Determination Categorysort descending Media Determination date
267-99 Ford Motor Co of Aust Ltd
Ford - Falcon - One Tonne Truck - disbeliever about vehicle will 'see stars'
Dismissed Radio 10/08/1999
October 2005
Case number Ad Standards description Determination Categorysort descending Media Determination date
273-05 Toyota Motor Corp Aust Ltd
Toyota - AFL footballer Dermot Brereton and 2 fans relive "Dermie" being hit in back with lump of wood, then vomiting on the ground
Dismissed 11/10/2005
February 1999
Case number Ad Standards description Determination Categorysort descending Media Determination date
276-98 None
Arnott's - Goldfish snacks
Dismissed Print 09/02/1999
284-98 Bayer Australia Ltd
Bayer - cockroach
Dismissed 09/02/1999
September 2007
Case number Ad Standards description Determination Categorysort descending Media Determination date
279-07 Kosciusko Thredbo Pty Ltd
Kosciusko Thredbo - Lipsticky - girl applying superglue like lip gloss so she won't blab to her friend about what happened at Thredbo
Dismissed 11/09/2007
October 2000
Case number Ad Standards description Determination Categorysort descending Media Determination date
288-00 Hotline Recycled Auto Parts
Hotline Recycled Auto Parts
Dismissed 17/10/2000
February 1998
Case number Ad Standards description Determination Categorysort descending Media Determination date
1-98 Cable Ski World
Cable Ski World - female in bikini
Dismissed Outdoor 10/02/1998
September 1999
Case number Ad Standards description Determination Categorysort descending Media Determination date
307-99 Aurora Energy Pty Ltd
Aurora Energy - Pay As You Go Smart Card
Dismissed 14/09/1999
April 2008
Case number Ad Standards description Determination Categorysort descending Media Determination date
110-08 Puratap Pty Ltd
Puratap - "This man didn't install a Puratap so we hit him over the head with one" and clunking sound is heard, while continually hitting man as he cries out in pain
Upheld - Modified or Discontinued Radio 09/04/2008
August 1998
Case number Ad Standards description Determination Categorysort descending Media Determination date
113-98 Continental Basketball Association
Continental Basketball Association - Toowoomba Mountaineers
Dismissed 11/08/1998
February 2003
Case number Ad Standards description Determination Categorysort descending Media Determination date
12-03 KIA Automotive Australia
KIA - Rio - Woman selects car keys from bowl.
Dismissed 11/02/2003
03-03 Electronic Arts Inc.
Electronic Arts - 'Need for Speed - Hot Pursuit 2' - game featuring two youths enticing police to chase them by urinating on police car.
Dismissed 11/02/2003
March 2001
Case number Ad Standards description Determination Categorysort descending Media Determination date
32-01 Nintendo Australia Pty Limited
Nintendo - Pat Cash - 'I play with it'
Dismissed 13/03/2001
December 2004
Case number Ad Standards description Determination Categorysort descending Media Determination date
322-04 Nestle Australia Ltd
Nestle - Milky Bar Kid changes milk into white chocolate and coats 2 boys who pinched girls' milk drinks and poured the milk on the ground
Dismissed 07/12/2004
November 2005
Case number Ad Standards description Determination Categorysort descending Media Determination date
331-05 S C Johnson & Son Pty Ltd
SC Johnson - Glade Clean & Pure - young boy shown on toilet with voiceover saying that children often responsible for odours
Dismissed 08/11/2005
June 2004
Case number Ad Standards description Determination Categorysort descending Media Determination date
134-04 Epson Australia Pty Ltd
Epson - people crowded into jeep with surfboards - scene printed on Epson printer
Dismissed Transport 08/06/2004
May 2003
Case number Ad Standards description Determination Categorysort descending Media Determination date
137-03 Volkswagen Group Australia Pty Limited
Volkswagen - two cars having sex.
Dismissed 13/05/2003
December 2005
Case number Ad Standards description Determination Categorysort descending Media Determination date
339-05 Douwe Egberts Australia
Douwe Egberts - Senseo Coffee Machine - has 8 yr old making coffee, carrying it hot to father, then sitting on Dad's lap while it's drunk
Upheld - Modified or Discontinued TV - Pay 13/12/2005
February 2006
Case number Ad Standards description Determination Categorysort descending Media Determination date
14-06 Tricon Restaurants International
Tricon - KFC - Swing King Backyard Bucket - backyard cricket shows man being hit in groin by ball, then hit on the head
Dismissed 14/02/2006
June 2001
Case number Ad Standards description Determination Categorysort descending Media Determination date
149-01 Ian Jones Insurance Brokers Pty Ltd
Ian Jones Insurance - 'Cover your assets' - naked man (Print)
Dismissed Print 12/06/2001
June 2005
Case number Ad Standards description Determination Categorysort descending Media Determination date
151-05 H J Heinz Co Australia Ltd
H J Heinz - Real Soup - people in the office singing 'for he's a jolly good fellow', one woman after eating real soups sings "for he's a bit of a sleazebag, and he has fake hair". Narrative declares "Take a Break from Fake"
Dismissed 14/06/2005
June 2007
Case number Ad Standards description Determination Categorysort descending Media Determination date
157b-07 Nissan Motor Co (Aust) Pty Ltd
Nissan - Conga business - 4WD towing multiple vehicles from building site
Dismissed 25/06/2007
November 2007
Case number Ad Standards description Determination Categorysort descending Media Determination date
368-07 Barbeques Galore (Aust.) Pty Ltd
Barbeques Galore - equine influenza/horse/pain related to BBQs
Dismissed Radio 13/11/2007
July 2005
Case number Ad Standards description Determination Categorysort descending Media Determination date
163-05 McDonald's Aust Ltd
McDonald's - Cheeseburger - "Simple" shows words & pictures-"Girl, Doll, Dollhouse, Kitten, Brownies, Ballet, School, Friend, Boy, Lipstick, Nails, Earrings, Mascara, Push-Up Bra, Briefs, Bikini, G-String, T-String, Highlights, Wax, Solarium, Mini.."
Dismissed 12/07/2005
166-05 Port Adelaide Football Club
Port Adelaide Football Club - Power - promotion of AFL Football Club and AFL Football games
Dismissed 12/07/2005
November 2003
Case number Ad Standards description Determination Categorysort descending Media Determination date
383-03 Oxley's On The River
Oxley's On the River - 'Party hard, apologise later'.
Dismissed Outdoor 11/11/2003
388-03 Kimberly-Clark Aust Pty Ltd
Kimberly-Clark - Kleenex Viva paper towels - child shakes fizzy drink bottle and it accidentally sprays over mother, mother playfully sprays child with water.
Dismissed 11/11/2003
July 2002
Case number Ad Standards description Determination Categorysort descending Media Determination date
174-02 Toyota Motor Corp Aust Ltd
Toyota - Rav4 - 4WD goes over cliff then is seen driving up other side by a camel dressed as a stunt driver (a la Evil Canievel).
Dismissed 09/07/2002
August 2010
Case number Ad Standards description Determination Categorysort descending Media Determination date
0328-10 All Boat Business
A woman in a bikini with a tattoo of a logo (Tattoo Boats) partly shown from her bikini top, and the text "Need a bigger rod?" written in bold red lettering next to her. The women is asking the public if they need a bigger rod, or to increase the size of their fishing tackle, to grab next Saturday's West Australian Newspaper to see the All Boat Business lift out which promotes the opening of the new fishing tackle department and the new range of fishing boats named "Tattoo Boats".
Dismissed Print 11/08/2010
February 2002
Case number Ad Standards description Determination Categorysort descending Media Determination date
42-02 Subaru (Aust) Pty Ltd
Subaru - All-Wheel Drive system - Demonstrator Clearance - vehicles curve between people rather than witches' hats
Dismissed 12/02/2002
18-02 Technology works (Australia)
Technology works - women in underwear offering computers "Prices are sexy"
Dismissed Print 12/02/2002
January 2008
Case number Ad Standards description Determination Categorysort descending Media Determination date
441-07 Trend Micro Australia
Trend Micro - PC-cillin Internet Security - old man depicted as typical website paedophile
Dismissed Print 16/01/2008
December 2006
Case number Ad Standards description Determination Categorysort descending Media Determination date
479-06 Zodiac Group Australia Pty Ltd
Zodiac Group - young boy and girl playing pool game Marco Polo in a bath because their pool is not ready for swimming in
Dismissed 12/12/2006
497-06 Ford Motor Co of Aust Ltd
Ford - "Tonk a Pom" - backyard cricket - kid says "I tonked a Pom onto the neighbour's roof" - means to hit the Poms for a six
Dismissed 12/12/2006
March 2007
Case number Ad Standards description Determination Categorysort descending Media Determination date
53-07 Advanced Medical Institute
AMI - Heart Check Clinic - "imagine this train is a heart attack" - train horn
Dismissed Radio 13/03/2007
July 2000
Case number Ad Standards description Determination Categorysort descending Media Determination date
189-00 Lone Ranges Shooting Complex
Lone Ranges Shooting Complex
Dismissed Radio 11/07/2000
August 2002
Case number Ad Standards description Determination Categorysort descending Media Determination date
191-02 Sony Computer Entertainment Aust Pty Ltd
Sony Computer Entertainment - Playstation - Logitech Driving Force steering wheel - rolled pink condom over text - 'feel nothing'; high tech steering wheel "Feel everything"
Dismissed Print 12/08/2002
May 1998
Case number Ad Standards description Determination Categorysort descending Media Determination date
55-98 Peugeot Concessionaires Pty Ltd
Peugeot - "Car & train at speed"
Dismissed 12/05/1998
June 1998
Case number Ad Standards description Determination Categorysort descending Media Determination date
58-98 Sanitarium Health Food Company
Sanitarium - Weet Bix - "Children at play"
Dismissed 09/06/1998

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