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E.g., 28/01/2021
E.g., 28/01/2021
May 2015
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0163-15 Tatts Lotteries
The ad features and animated cat walking along a brightly coloured animated street talking about a new type of game, Luckies Lottery. He talks about how fun the game is and describes the nature of the game (you can play every day, winner takes all).
Dismissed Gambling TV - Free to Air 13/05/2015
0167-15 Squirrel Super
The ad in question is for self managed super funds
Dismissed Finance/Investment Radio 13/05/2015
0185-15 Urban Purveyor Group
'Make mine a double.' Advertising campaign featuring close ups of women's breasts and jugs of beer.
Dismissed Food/Bev Venue Billboard 13/05/2015
July 2020
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0208-20 Craveable Brands
This television advertisement features a male standing in front of a mirror. He says something in a squeaky voice, then eats one of the products, he then says the same thing in a much deeper voice.
Dismissed Food/Bev Groceries TV - Free to Air 08/07/2020
September 2003
Case number Ad Standards description Determinationsort ascending Category Media Determination date
283-03 Stubbies Clothing Company
Stubbies - women wearing tight t-shirts and shorts referred to as 'stubbie holders' and 'six packs'.
Dismissed Clothing 09/09/2003
December 2014
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0504-14 Cars Guide
A young lady standing on the right of screen in front of a purple background and an older man standing on the left side in front of a white background. A man is hit in the head and groin by a ball or by bees.
Dismissed Automotive TV - Free to Air 10/12/2014
August 2020
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0203-20 Dapco
This television advertisement features five women in red and white cheerleader uniforms. They each have a letter on the front of their uniform which spells 'DAPCO'.
Dismissed Automotive TV - Free to Air 26/08/2020
September 2007
Case number Ad Standards description Determinationsort ascending Category Media Determination date
286-07 H J Heinz Co Australia Ltd
H J Heinz - Baked Beans - two men in supermarket, one admits he used to be Christine - flashback then shows a teenage boy and girl kissing passionately
Dismissed Food/Bev Groceries 11/09/2007
January 2016
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0508-15 LY Lawyers
This advert begins by using all of the slang words for common drugs, the way they are communicated, the voiceover clearly has a smile on his face while naming each drug. It then goes on to say if you have been caught with drugs, call the specialists.
Dismissed Professional Services Radio 20/01/2016
0513-15 Cricket Australia
The advertisements for Brisbane Heat is marketing family fun. It is full of "boing, boing" sound effects. This tv adversisement has plenty of family and kids images of fun at the cricket. This advertisement includes 2 slim, very pretty women, in tight garments, standing and jumping up and down. One in a tight blue dress and the other in a tied shirt.These women are jumping up and down with well-timed "boing boing" sound effects.
Dismissed Sport and Leisure TV - Free to Air 20/01/2016
May 2012
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0171-12 Transport Accident Commission
The internet advertisement shows the reconstructed (in reverse) actions of a motorbike crashing into a car. The police expert descibes the accident and we see (and hear) that the motorcylcist broke his neck in the accident. The expert then explains what could have happened if the motorcyclist was going slower.
Dismissed Community Awareness Internet 23/05/2012
September 2020
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0280-20 George Western Foods
This television advertisement features a family in a kitchen making lunch using the advertised product. When the voiceover references the calorie count of the product the scene shows a teenage girl biting into her lunch.
Dismissed Food/Bev Groceries TV - Free to Air 23/09/2020
August 2008
Case number Ad Standards description Determinationsort ascending Category Media Determination date
289-08 Mitsubishi Motors Aust Ltd
Mitsubishi - Pajero - Daniel's birthday - three vehicles & motorbike driven recklessly
Dismissed Other 13/08/2008
309-08 Barkley's Advertising
Barkley's - Fone Works - Girl in black & white maids apron on phone in a kitchen shows buttocks with just g-string
Dismissed 13/08/2008
May 2010
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0175-10 National Australia Bank Ltd
This TV advertisement depicts children wearing American Indian outfits playing in a garden. A boy is seen crying when a blonde girls runs off with his quiver of arrows with voiceover: “give and take doesn’t necessarily come naturally” and “for banking it’s no different” with NAB making changes such as abolishing fees, improving service and sense of fairness. "More give, less take".
Dismissed Finance/Investment 12/05/2010
October 2020
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0319-20 Ferrero Australia Pty Ltd
This television advertisement features a boy and girl sitting together. The girl is wearing a fairy costume and the boy is wearing dinosaur pyjamas. They open Kinder Surprises. The girl opens a pink egg to find a fairy. The boy opens a blue egg to find a dinosaur.
Dismissed Food/Bev Groceries TV - Free to Air 21/10/2020
February 1999
Case number Ad Standards description Determinationsort ascending Category Media Determination date
291-98 Best Value Pine Furniture
Best Value Pine Furniture - buying new furniture
Dismissed Retail Print 09/02/1999
December 2016
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0520-16 Reckitt Benckiser (Aust) Pty Ltd
Young females in their under wear stroking their bodies in the genial area / vagina also with the hair removal product several times. This was shown in a provocative and titillating way.
Dismissed Toiletries TV - Free to Air 07/12/2016
0550-16 NQ Hunting and Fishing Supplies
The ad features a woman holding a gun underneath her bottom.
Dismissed Hardware/Machinery Transport 07/12/2016
June 2013
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0178-13 Ford Motor Co of Aust Ltd
Ford Kuga ad - promoting features of the car
Dismissed Vehicle Internet 12/06/2013
November 2020
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0349-20 Beachport Caravan Park
This television advertisement begins with a scene of a person's bare feet on the dashboard of a car as it drives into town.Further scenes shows attractions of the town and the facilities of the advertised caravan park.
Dismissed Tourist Attractions TV - Free to Air 25/11/2020
November 2001
Case number Ad Standards description Determinationsort ascending Category Media Determination date
295-01 Vodafone Network Pty Ltd
Vodafone Network - No Plans - 'bollocks'
Dismissed Telecommunications 13/11/2001
315-01 MLC Ltd
MLC - train driver stops shots of platform and passengers alighting fall onto the tracks - driver is too engrossed in managing his investments on the phone
Dismissed Finance/Investment 13/11/2001
January 2011
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0528-10 Ticketmaster
Information about a forthcoming tour by Jennifer Coolidge. She is described as the 'consummate MILF' in the write up, and when members try to buy tickets to see her show, they are asked to enter the word MILF in order to get a discount.
Dismissed Entertainment Internet 19/01/2011
June 2011
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0182-11 Wilson Everard Pty Ltd
Angelina: The screen appears to be covered by fabric with the words, "Clio sealed section. Sneak peek" on screen. The zipper is pulled down to part the fabric and we see a girl laying on a couch wearing nude tights. She rolls over and places the packaging of the tights over her crotch. Paris: The screen appears to be covered in fabric with the words, "Clio sealed section. Sneak peek" on screen.
Dismissed Clothing 08/06/2011
October 2003
Case number Ad Standards description Determinationsort ascending Category Media Determination date
298-03 Repco Ltd
Repco - woman in sexy underwear enters room and poses provocatively in front of her male partner who is watching TV. He says, without looking at her "That's fantastic. Have you seen what they've got at Repco honey?" She leaves room in disgust
Dismissed Other 14/10/2003
December 2018
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0534-18 Sports Locker
Picture of a male using his middle finger at the front of the store.
Dismissed Retail Poster 12/12/2018
March 2005
Case number Ad Standards description Determinationsort ascending Category Media Determination date
30-05 Volkswagen Group Australia Pty Limited
Volkswagen - Golf 1.6 Trendline - crowd of people in a stationary car "Now everyone can get into a Volkswagen"
Dismissed Print 08/03/2005
December 2017
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0542-17 Sportsbet
Promoting deals on horse racing
Dismissed Gambling TV - Free to Air 06/12/2017
May 2017
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0189-17 Kleenheat
A man and a woman are cooking sauceages at a kids sporting function.
Dismissed House Goods Services TV - Free to Air 10/05/2017
0200-17 St. John's Qld
A lady is crying/emotional giving resuscitation to her husband.
Dismissed Community Awareness TV - Free to Air 10/05/2017
August 2006
Case number Ad Standards description Determinationsort ascending Category Media Determination date
302-06 Nestle Australia Ltd
Nestle - Allens - Snakes - snakes says his friends the bats "come home with blood dripping from their teeth" and a bat replies "that's fruit juice, stupid"
Dismissed Food/Bev Groceries 08/08/2006
November 2005
Case number Ad Standards description Determinationsort ascending Category Media Determination date
306-05 Weight Watchers
Weight Watchers - women of different ages dissatisfied with their weight - voiceover "fattest person in the room"
Dismissed Other 08/11/2005
December 2017
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0560-17 Yum Restaurants International
It is an email for kfc chicken telling customers that the ‘wogs’ are coming in reference to the cricket
Dismissed Food/Bev Venue Email 19/12/2017
June 2011
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0197-11 NSW Health Department
A man says goodbye to his girlfriend at the bus stop and then walks down the street where various men and woman thank him for the night before. The voiceover talks about how sleeping with one person means sleeping with many people and the text on screen reads, "..always use a condom."
Dismissed Community Awareness 22/06/2011
January 2018
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0576-17 Southern Cross Austereo
The advertisement featured wolf whistles, revving of engines and cat calls, as well as lines of copy such as "Make the boys think you are really attractive with your long luscious locks" and something about walking into a bar and making the boys stop in their tracks.
Dismissed Beauty Salon Radio 24/01/2018
November 2000
Case number Ad Standards description Determinationsort ascending Category Media Determination date
312-00 Australian Consolidated Press
Australian Consolidated Press - Cleo Magazine
Dismissed Media 14/11/2000
324-00 TMCA Daihatsu Division
Daihatsu - Terios - 'for the woman who wants to be on top'
Dismissed 14/11/2000
January 2017
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0595-16 Comparethemarket.com.au
 The first ad shows the employee, Tom, strapped to a lie detector by his employer, who then interrogates him about how the company makes its money. The second ad shows Tom's employer offering him a cup of coffee, which the employer has put truth serum in. Again, the employer interrogates Tom about how the company makes its' money.
Dismissed Insurance TV - Free to Air 18/01/2017
May 2016
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0204-16 BIOHAZARD TRAUMA AND CRIME SCENE CLEANING
We clean up Urine and Faeces in Yirrkala. Urine, Piss, Poo, Shit, Crap, Faeces Droppings, whatever you call it, Our trained biohazard cleaners in Yirrkala can certainly take care of the mess, smell and restore the area to as close to original as possible. When Urine and Faeces have contaminated an area, you need an expert cleaner who specialises in biohazard cleaning. Cross contamination and disease is a real threat when dealing with body fluids or excrement, the area should be closed for access or cordoned off if in a public area.
Dismissed Professional Services Internet 11/05/2016
April 2006
Case number Ad Standards description Determinationsort ascending Category Media Determination date
100-06 Oz Spy
Oz Spy - surveillance equipment - image portrays an ethnic man assumed to be burglar
Dismissed Cinema 11/04/2006
June 2014
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0208-14 Carlton and United Breweries
There was a man who was standing in the living room of a hotel and his wife was putting jewellery and as she asked him about some food he opened a door and one of his mates walked through from a door that was connecting to another hotel room both of which were holding the brand of beer Carlton Draught while drinking. This then happened again with another person walking through another connecting door also holding a beer all men then they say let’s go to the pub, leaving the wife behind without giving her a second thought.
Dismissed Alcohol 25/06/2014
September 2006
Case number Ad Standards description Determinationsort ascending Category Media Determination date
318-06 Kimberly-Clark Aust Pty Ltd
Kimberly-Clark - Kotex - Twisted Colours 318/06 - two women using binoculars to spy on man visible near the doorway of a nearby apartment, wearing only a towel - "I want to come back as a towel - purple"
Dismissed Toiletries 12/09/2006
June 2002
Case number Ad Standards description Determinationsort ascending Category Media Determination date
104-02 Land Rover Australia
Land Rover - Discovery "Spear" - man in river fly-fishing, another man naked, carries a spear. "Been anywhere interesting lately?" Landrover travelling through water'
Dismissed 11/06/2002
June 2012
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0212-12 Nestle Australia Ltd
Open on a rubbish bin, with a child standing behind it. The bin lid flips open multiple times, covering our view of the child each time, and a female hand scrapes food out of a plate into the bin. Each time the food falls into the bin, the nutrients being lost appear on the inside of the lid (for example vitamins and minerals, carbs for energy and protein for growth) and then fall in as well. Each time the bin lid closes the child becomes increasing small and further away. A can of Sustagen Kid Essentials is placed on a countertop.
Dismissed Food/Bev Groceries 13/06/2012
December 2001
Case number Ad Standards description Determinationsort ascending Category Media Determination date
321-01 Shock Records
Shock Records (ACP Publishing 's Ralph) - 'Great St of Hits' - Imogen Bailey
Dismissed Entertainment 11/12/2001
May 2004
Case number Ad Standards description Determinationsort ascending Category Media Determination date
107-04 Tricon Restaurants International
Tricon - KFC Twister Wrap - women break up with boyfriends in favour of Twister Wraps
Dismissed 11/05/2004
February 2003
Case number Ad Standards description Determinationsort ascending Category Media Determination date
11-03 Reckitt Benckiser (Aust) Pty Ltd
Reckitt Benckiser - Mortein - Fly says 'Jeez'.
Dismissed 11/02/2003
July 2011
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0220-11 Pacific Brands Holdings Pty Ltd
A young woman waking in the morning and going about her day. The advertisement is shot from her point of view and of those passing her by, many of whom make it obvious that they are admiring her stocking clad legs.
Dismissed Clothing 13/07/2011
February 2005
Case number Ad Standards description Determinationsort ascending Category Media Determination date
327-04 Blackbutt Hotel
Blackbutt Hotel - waiter advises no smoking in one bistro, but you CAN smoke in the other
Dismissed 08/02/2005

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