1. Home

Ad Standards Community Panel Cases

Search Cases

E.g., 08/07/2022
E.g., 08/07/2022
January 2021
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0391-20 Hard Fizz
This Instagram advertisement features a woman in a white bikini and roller-skates from the neck down. A can of the product is at her feet.
Dismissed Alcohol Internet - Social - Instagram 20/01/2021
0392-20 Hard Fizz
This Instagram advertisement features a woman in a white bikini leaning out the side of the pool. Her head isn't visible and the product is in the foreground.
Dismissed Alcohol Internet - Social - Instagram 20/01/2021
February 2021
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0009-21 MTV
This television advertisement features a series of flashing images including a dildo in conjunction with a song.
Dismissed Entertainment TV - Free to Air 10/02/2021
0011-21 Meat & Livestock Australia Ltd
This television advertisement open on a wide shot of Australian farmland and bush. A large concrete wall stretches out of sight across the landscape. A man is seen walking home with his shopping, along the wall. A small hole in the wall captures his attention and a grilled lamb cutlet offered by an anonymous hand through the hole in the wall, inviting the man to take a bite. The man, flanked by a security guard watching over the wall, takes an excited bite of the lamb cutlet.
Dismissed Food/Bev Groceries TV - Free to Air 10/02/2021
0012-21 Install A Veranda
This transport advertisement features a cartoon image of a wedding and the text "Marry off your daughters" and a cartoon image of a BBQ scene and the text "Burn some meat!".
Dismissed House Goods Services Transport 10/02/2021
0013-21 Bellamy's Organic
This billboard advertisement features an image of Tasmanian scenery and the words "Australia's #1 organic brand" with a picture of the product.
Dismissed Food/Bev Groceries Billboard 10/02/2021
0014-21 Victorian Department of Health and Human Services
There are four versions of this television advertisement which feature a scene of a man fishing in the background at the start of the advertisement.
Dismissed Community Awareness TV - Free to Air 10/02/2021
0015-21 Hyundai Motor Company Australia Pty Ltd
This Pay TV advertisement features a family getting into a vehicle. The children are fighting until they start to drive, and then they begin to sing.
Dismissed Vehicle TV - Pay 10/02/2021
0016-21 Hyundai Motor Company Australia Pty Ltd
This television advertisement features a family getting into a vehicle. The children are fighting until they start to drive, and then they begin to sing.
Dismissed Vehicle TV - Free to Air 10/02/2021
0018-21 Hoglights
This transport advertisement features wording on a vehicle which includes the words "Can you see me now arsehole!" on the back and side, as well as an illustration of a pig on a motorbike and the business name.
Dismissed Automotive Transport 10/02/2021
0021-21 Volkswagen Group Australia Pty Limited
This television advertisement is for the Volkswagen Amarok. The Advertisement depicts a man driving his Ute and taking his driving cues from a bobblehead toy dog, sitting on his dash, nodding its head. As the driver is presented with different off-road environments, the bobblehead toy dog nods him on with approval. The Advertisement ends with, “Say Yeah! To the most powerful ute in its class”.
Dismissed Vehicle TV - Free to Air 10/02/2021
0022-21 Audi Australia
This television advertisement is for the Audi Etron. It features a man and his dog imagining the vehicle in different scenarios.
Dismissed Vehicle TV - Free to Air 10/02/2021
0025-21 Bellamy's Organic
This internet advertising features two banner images of Tasmanian landscape with words superimposed over them. They read: - A Pure Start to Life premium Certified Organic formula and baby food made right here in Australia - Winner #1 favorite organic brand 2020
Dismissed Food/Bev Groceries Internet 10/02/2021
February 2021
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0026-21 WW Australia & New Zealand
This advertisement features a mix of members discussing their favourite features in the app. One is exercising in a living room, one is seen making dinner for two young boys, one is seen using the app from bed with her baby resting on her chest before cutting to a shot of her holding her baby in the air, and one is seen enjoying dinner with friends.
Dismissed Slimming TV - Free to Air 24/02/2021
0027-21 WW Australia & New Zealand
This advertisement features a mix of members discussing their favourite features in the app. One is exercising in a living room, one is seen making dinner for two young boys, one is seen using the app from bed with her baby resting on her chest before cutting to a shot of her holding her baby in the air, and one is seen enjoying dinner with friends.
Dismissed Slimming TV - On Demand 24/02/2021
0028-21 Yum Restaurants International
This television advertisement depicts a woman dancing in her living room when she is interrupted by her daugher, daughter's friends and her husband.
Dismissed Food/Bev Venue TV - Free to Air 24/02/2021
0029-21 Reckitt Benckiser
This television advertisement depicts a woman in a yellow artistic room who stands up from a couch as music plays, and walks down stair steps with glitching effects on her walking, before she ingests a tablet and is able to dance free of the bodily glitches.
Dismissed Health Products TV - Free to Air 24/02/2021
0030-21 Karcher Australia
The advertisement shows various people using a Karcher high pressure washer to clean. This includes a man cleaning his car, a lady cleaning a bench / graffiti wall, a different man cleaning his pavers in the yard and a girl also cleaning those pavers whilst riding on a skateboard.
Dismissed Hardware/Machinery TV - Free to Air 24/02/2021
0031-21 Club Vixen
This advertisement features an image of a woman in lingerie leaning against a wardrobe.
Dismissed Sex Industry Poster 24/02/2021
0032-21 Station Innovation
This television advertisement features a man on a cattle property installing the product. A voice over speaks about the benefits of the product.
Dismissed Telecommunications TV - Free to Air 24/02/2021
0033-21 Hanes Brands Inc
This Facebook adertisement features 5 smaller cropped images of four babies and a dog making excited, surprised or sad expressions. In the centre read’s ‘BONDS, Entries Open, Every Baby Baby Search’. The post text states "Enter a pic in one of the 21 new ‘not-so-cutesy’ categories. Over 50k in prizes."
Dismissed Clothing Internet - Social - Facebook 24/02/2021
0035-21 Schnithouse Hilton
This advertisement is a listing on a menu in store. It features an image of food and a beer, and text promoting a Man vs Schnitzel challenge.
Dismissed Alcohol Print 24/02/2021
0038-21 Brand Developers
This television advertisement is for magnetic eyelashes.
Dismissed Beauty Salon TV - Free to Air 24/02/2021
0039-21 Vacay Seltzer
This Instagram advertisement features a man dressed in patterned shorts and a shirt, pictured mid-jump into the ocean. He is almost horizontal to the water and holding a can of drink to his lips.
Dismissed Alcohol Internet - Social - Instagram 24/02/2021
0040-21 G-Star RAW
This window poster advertisement features an image of a woman from behind. She is wearing jeans and the advertisement shows her from mid-thigh to mid-back. The text 'Hardcore denim' is superimposed over the image.
Dismissed Clothing Poster 24/02/2021
March 2021
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0041-21 Expedia Group
This television advertisement depicts a swimming pool outside a house that is not fenced. Following scenes show a family (adults and children) indoors, before the go outside past the pool to the beach.
Dismissed Tourist Attractions TV - Free to Air 10/03/2021
0045-21 Bras n Things
This poster advertisement features a brunette woman standing near a tree with pink flowers and wearing black leather-look strappy lingerie - bras, underpants and garter belt.
Dismissed Lingerie Poster 10/03/2021
0047-21 KIA Automotive Australia
This television advertisement features a tennis court, with a large screen being shown and a 3D car being assembled on the court. The car takes on a solid quality when assembled, and both the on-screen car and on-court car perform a burnout.
Dismissed Vehicle TV - Free to Air 10/03/2021
0048-21 KIA Automotive Australia
This television advertisement depicts a vehicle being driven at night, in the rain, on a racetrack.
Dismissed Vehicle TV - Free to Air 10/03/2021
0050-21 Specsavers
This television advertisement depicts people plying beach volleyball, and it shows a player jumping up and hitting a live bird, thinking it was the ball.
Dismissed Health Products TV - Free to Air 10/03/2021
0051-21 Cotton On Group
This poster advertisement has two versions showing the same lingerie set of a pink bralette and sheer pink underpants.
Dismissed Lingerie Poster 10/03/2021
0053-21 ACMN
This outdoor advertisement for Magic Mike Australian Tour features five images.
Dismissed Entertainment Outdoor 10/03/2021
0054-21 Amebae
This Facebook advertisement is advertising Incompetence Insurance.
Dismissed Insurance Internet - Social - Facebook 10/03/2021
0057-21 Crown Melbourne Limited
This Instagram advertisement made by Anna Heinrich includes four images of Ms Heinrich and her husband at the hotel, and the text "We can’t wait to get back and treat ourselves to a staycay at Crown Towers Melbourne and Perth – both just received the Forbes 5 Star Rating [clap hands emoji].The only hotel group in Australia to win the award for multiple hotels. CONGRATS! #CrownTowers #CrownHotels #crownpartner".
Dismissed Travel Internet - Social - Instagram 10/03/2021
March 2021
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0058-21 Kellogg (Aust.) Pty Ltd
This television advertisement is for Pringles and features a group of friends sitting around a couch.
Dismissed Food/Bev Groceries TV - Free to Air 24/03/2021
0059-21 Binge
This television advertisement features footage from the show 'The Walking Dead'.
Dismissed Entertainment TV - Free to Air 24/03/2021
0060-21 The Walt Disney Company
This television advertisement is promoting the Disney Plus subscription service and features two zombie-like characters.
Dismissed Entertainment TV - Free to Air 24/03/2021
0061-21 Kot Nails
This billboard advertisement features an image of a woman receiving a beauty treatment, a part of a woman's face and hands including her manicured nails, text in english detailing what the business offers and text in Chinese which translates to "If you are not beautiful, how can you have a beautiful life?".
Dismissed Beauty Salon Billboard 24/03/2021
0066-21 Yum Restaurants International
This television advertisement features a woman standing with a man who is presumably her date. The woman sees a friend and goes to introduce her date, however pauses as she has forgotten his name. The woman asks, "Did someone say KFC?" And the two women are then seen eating KFC.
Dismissed Food/Bev Venue TV - Free to Air 24/03/2021
0067-21 Treasury Wines Estates
This TV on demand ad is for squealing pig wines and features a husband and wife having dinner, both played by the same male actor.
Dismissed Alcohol TV - On Demand 24/03/2021
0068-21 PETA Australia
This in-app advertisement features video footage of very young piglets in distress and includes the text "Please...help me.", "I don't want to die here.", "What did they do to her?" and a request for people to donate.
Dismissed Community Awareness App 24/03/2021
April 2021
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0052-21 Primo Foods
This television advertisement features children in football uniforms with one girl rapping about the 'stackers' product. She continues rapping in the back of the car with two other children. One of the children is seen to hold a large stack of biscuits, cheese and meat.
Dismissed Food/Bev Groceries TV - Free to Air 14/04/2021
0070-21 Nine Network Australia Pty Ltd
This Facebook advertisement features an image of a woman lying on her stomach wearing a g-string while a man can be seen biting her exposed buttock.
Dismissed Media Internet - Social - Facebook 14/04/2021
0071-21 WDS
This digital billboard advertisement features images of three women, with their online names and the names of the website.
Dismissed Sex Industry Billboard - Digital 14/04/2021
0072-21 Primo Foods
This television advertisement is a beach sene with a young girl offering the product to beachgoers as she sings a song. The line “Australia’s favourite bacon” is said in unison by everyone on the beach, while the shot zooms out to depict the crowd of people in the shape of Australia.
Dismissed Food/Bev Groceries TV - Free to Air 14/04/2021
0073-21 IAG Insurance
This television advertisement features children discovering that trees have been marked for removal. The children put up signs to raise awareness that the trees are also the koala’s home. The advertisement ends with the trees no longer marked for removal.
Dismissed Insurance TV - Free to Air 14/04/2021
0075-21 SA Police
This television advertisement follows a young man leaving a pub and driving home. On the way he passes a booze bus, a vulnerable road user, an ambulance and a crash site. We hear his self reflective internal monologue as he drives, ending with the realization that he is a 'selfish prick'.
Dismissed Community Awareness TV - Free to Air 14/04/2021
0078-21 Reckitt Benckiser
This television advertisement for Finish dishwashing features a comparison between hand washing dishes and dishwashers.
Dismissed House Goods Services TV - Free to Air 14/04/2021
0080-21 Entain Group Pty Ltd
The name 'Mike Iceberg appears on a TV screen as his name is announced. A marching band enters the room with people firing confetti cannons and mascots climbing onto desks. A man (Mark Wahlberg) riding a red motorcycle decorated as a horse exclaims "I am here to show you all how to Ladbroke it". An office employee goes to take a drink of water and Mike Iceberg knocks it out of his hand. He then provides examples of how to Ladbroke things.
Dismissed Gambling TV - Free to Air 14/04/2021
0081-21 Sportsbet
This television advertisement features a satirical portrayal of cup carrying as though it was an Olympic sport.
Dismissed Gambling TV - Free to Air 14/04/2021

Pages