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E.g., 18/06/2022
E.g., 18/06/2022
March 2008
Case number Ad Standards description Determinationsort ascending Category Media Determination date
87-08 Advanced Medical Institute
AMI - "Restore your sex life" with couple embracing within a heart
Dismissed Outdoor 12/03/2008
90-08 HBF
HBF - Restaurant - small children in a posh restaurant playing up at the table - other guests look bemused "Not ready for kids?"
Dismissed Insurance 12/03/2008
March 2009
Case number Ad Standards description Determinationsort ascending Category Media Determination date
87-09 The Smith Family
The Smith Family 87/09 - Internet ad depicts young female child subjected to bullying.
Dismissed Other Internet 11/03/2009
88-09 GlaxoSmithKline Australia Pty Ltd
Glaxo 88/09 - TV Panadol ad. Man takes panadol to help with hangover so he can meet his commitment.
Dismissed Other 11/03/2009
89-09 Jamba! GmbH
Jamba 89/09 - TV in an elevator and mobile phone ringtone is a "fart" noise.
Dismissed TV - Pay 11/03/2009
March 2010
Case number Ad Standards description Determinationsort ascending Category Media Determination date
87-10 Pepsico Australia Holdings Pty Ltd
Pepsico - Pepsi Max (87/10) TV. "Asteroid end of world" fake newsflash
Dismissed Food/Bev Groceries 10/03/2010
90-10 Unilever Australasia
Unilever - Lynx (Musicstar) deodorant 90/10 Internet. Competition to win girl or webcam
Dismissed Toiletries Internet 10/03/2010
July 1998
Case number Ad Standards description Determinationsort ascending Category Media Determination date
87-98 Sydney Morning Herald (The)
SMH Australia Ltd (Swatch) - "Am I naked"
Dismissed Other Print 14/07/1998
88-98 Bimbadgen Estate Pty Ltd
Bimbadgen Estate - part male naked
Dismissed Alcohol Print 14/07/1998
91-98 Centrelink (Youth Allowance)
Centrelink - Youth Allowance
Dismissed Other 14/07/1998
April 2000
Case number Ad Standards description Determinationsort ascending Category Media Determination date
88-00 Northern Territory of Australia
NT Dept of Chief Minister - Office of Women's Policy - Domestic Violence Strategy
Dismissed Community Awareness 11/04/2000
89-00 Lever Rexona
Lever Rexona - Lynx Voodoo
Dismissed Toiletries 11/04/2000
90-00 eVentures Holdings Pty Ltd
eVentures (E-Loan - butcher)
Dismissed Finance/Investment Print 11/04/2000
91-00 Monster.com.au
Monster.com.au - 'sniffing' jellyfish
Dismissed Employment 11/04/2000
92-00 Transport Accident Commission
Transport Accident Commission - men in pub - elderly couple killed
Dismissed Community Awareness 11/04/2000
April 2002
Case number Ad Standards description Determinationsort ascending Category Media Determination date
88-02 St Vincent de Paul Society
St Vincent de Paul - images of real situations in which SVDP works, including domestic violence
Dismissed Other 09/04/2002
89-02 Burning Spears
Byrning Spears - surf clothes - female in bikini
Dismissed Clothing Outdoor 09/04/2002
90-02 Just Jeans Group
Just Jeans - Vintage Jeans - young couple in cemetary exhuming deceased couple and taking their jeans
Dismissed Clothing 09/04/2002
91-02 Unilever Australasia
Unilever - Streets - Magnum - "Lust - Give in to it" - man with toolbox under car, with trousers around his ankles, grunting
Dismissed 09/04/2002
April 2003
Case number Ad Standards description Determinationsort ascending Category Media Determination date
88-03 Fremantle Football Club
Fremantle Footballl Club - woman discards clothes at front door.
Dismissed 08/04/2003
89-03 IKEA
IKEA - flock of geese crashing into building.
Dismissed 08/04/2003
91-03 Australian Dairy Corporation
Australian Dairy Corporation - woman in bath; man undressing.
Dismissed 08/04/2003
May 2004
Case number Ad Standards description Determinationsort ascending Category Media Determination date
88-04 Lance Dixon Ferrari
Lance Dixon Ferrari - "No Asian imports"
Dismissed Print 11/05/2004
90-04 Merisant Australia Pty Ltd
Merisant - Equal Sweetener - blind man puts Equal in coffee, pats guide dog and comments to male waiter "I have good taste"
Dismissed 11/05/2004
91-04 Just Jeans Group
Just Jeans - Jay Jays - youths tip messy liquid and jelly over passers-by below
Dismissed Clothing 11/05/2004
April 2007
Case number Ad Standards description Determinationsort ascending Category Media Determination date
88-07 Tricon Restaurants International
Tricon - Pizza Hut - Cheesy Bites - Jessica Simpson pops cheesy bite into young boys mouth and singing "One of these days these bites are gonna pop right into you"
Dismissed 10/04/2007
89-07 Main Street Night Club
Main St Night Club - gold stars covering nipples of blonde woman's naked breasts "Direct from the Gold Coast - topless barmaids tonight
Dismissed Entertainment Print 10/04/2007
90-07 Frucor Beverages (Australia) Pty Ltd
Frucor - V Berry - can of drink wearing school tie with head down in toilet bowl - hat alongside indicates private school "It's not easy being new"
Dismissed Food/Bev Groceries Outdoor 10/04/2007
91-07 Scientific Fighting Congress of Australia
Scientific Fighting Congress - fight scenes, street brawls - you can be taught to defend yourself against such attacks
Dismissed 10/04/2007
April 2008
Case number Ad Standards description Determinationsort ascending Category Media Determination date
88-08 Commonwealth Bank of Australia
Commonwealth Bank - Americans describing what they think cricket is all about - invented before elbows, bowler as "distributor" and run-up as the "runway"
Dismissed Finance/Investment 09/04/2008
89-08 Twentieth Century Fox Film Distributors Pty Ltd
Twentieth Century Fox - Meet The Spartans - Paris Hilton character says "I'm a Hilton, I don't bow - but I do bend over"
Dismissed Entertainment 09/04/2008
April 1999
Case number Ad Standards description Determinationsort ascending Category Media Determination date
88-99 Weight Watchers
Weight Watchers - "Woman smashing scales"
Dismissed Slimming 13/04/1999
89-99 Mercantile Mutual Holdings Ltd
Mercantile Mutual Holdings - Mercantile Mutual Cup
Dismissed Print 13/04/1999
90-99 Women's Policy Office WA
Women's Policy Office WA - Freedom from Fear - TV, Radio, Print
Dismissed Community Awareness 13/04/1999
91-99 Nintendo Australia Pty Limited
Nintendo - Pokemon Game Boy
Dismissed 13/04/1999
May 2001
Case number Ad Standards description Determinationsort ascending Category Media Determination date
89-01 MPS Security Australia
MPS Security Australia
Dismissed 08/05/2001
91-01 Red Rooster
Red Rooster - Little Red Rooster - Barbie/Hot Wheels Promotion
Dismissed 08/05/2001
April 2005
Case number Ad Standards description Determinationsort ascending Category Media Determination date
89-05 Mazda Australia Pty Limited
Mazda - Mazda 3 SP23 - "twins met in Sydney" - two vehicles driving alongside across road, anround bends and straight. Disclaimer "Closed course. Professional driver."
Dismissed 12/04/2005
90-05 Vehicle Distributors Australia Pty Ltd
Vehicle Distributors - Renault MeganeTurbo 225 - "Kick Butt" - "with the 225h (165kw) of turbo power, six-speed gearbhox, zero to 100kph in 6.5 seconds"
Dismissed Print 12/04/2005
March 2006
Case number Ad Standards description Determinationsort ascending Category Media Determination date
89-06 Ateco Automotive Pty Limited
Ateco - Fiat Ducato - European man says "My cousin Theo, he says 'Why did you choose the Fiat Ducato?' Theo's reasons include the car horn - beep beep sound heard
Dismissed Radio 14/03/2006
90-06 Sony Pictures Releasing Pty Ltd
Sony Pictures - "Hostel" (TV) - man with a power drill inserted into his throat
Dismissed Entertainment Print 14/03/2006
91-06 Tourism Australia
Tourism Australia (TV) - "Where the bloody hell are you?"
Dismissed Travel 14/03/2006
February 2000
Case number Ad Standards description Determinationsort ascending Category Media Determination date
9-00 Pegulan Floor Coverings Pty Ltd
Pegulan Floor Coverings - 'Put Your Foot Down'
Dismissed Outdoor 08/02/2000
February 2001
Case number Ad Standards description Determinationsort ascending Category Media Determination date
9-01 Schweppes Cottee's
Schweppes Cottee's - Solo - Bin Surfin' - male jogger gets thirsty and rides green wheelie bin down hill and gulps Solo in one hit
Dismissed 13/02/2001
February 2005
Case number Ad Standards description Determinationsort ascending Category Media Determination date
9-05 Breville
Breville - Phillishave Coldshave - man cuts hole in ice with saw then plunges his head into icy water beneath
Dismissed 08/02/2005
February 2007
Case number Ad Standards description Determinationsort ascending Category Media Determination date
9-07 KMart Australia Ltd
KMart - young girl wearing too much makeup advertising Dora PJs in catalogue
Dismissed Retail Print 13/02/2007
January 2008
Case number Ad Standards description Determinationsort ascending Category Media Determination date
9-08 Get Car Loans
Get Car Loans - use word 'bloody'
Dismissed Finance/Investment 16/01/2008
March 1998
Case number Ad Standards description Determinationsort ascending Category Media Determination date
9-98 Australian Ladies Masters Golf Tournament
Australian Ladies Masters Golf Tournament - woman teeing off from a man's face
Dismissed 10/03/1998
February 1999
Case number Ad Standards description Determinationsort ascending Category Media Determination date
9-99 Woolworths Supermarkets
Woolworths - two young men supermarket shopping looking at frozen carrots - salesgirl asks "You do know how to..?"
Dismissed Retail 09/02/1999
April 2009
Case number Ad Standards description Determinationsort ascending Category Media Determination date
91-09 Red Bull Aust Pty Ltd
Red Bull 91/09 - TV ad cartoon native Americans and smoke signals from tipis.
Dismissed Food/Bev Groceries 08/04/2009

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