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E.g., 20/06/2022
E.g., 20/06/2022
December 2016
Case number Ad Standards description Determination Categorysort descending Media Determination date
0532-16 Super Cheap Auto Pty Ltd
The advertisement features 4 raised 4WD Ute being driven furiously and dangerously on a beach and on public roads. Super Cheap Auto and the producers of this advertisement should hang their heads in shames, as should Shell and Castrol. I have uploaded a copy of the ad to YouTube: https://youtu.be/V6eH-2u2Rw
Upheld - Modified or Discontinued Automotive TV - Free to Air 07/12/2016
December 2017
Case number Ad Standards description Determination Categorysort descending Media Determination date
0547-17 2SM
A female voice describes her experience in visiting Peter Warren Automotive. She tells listeners that "as a female" she was uncomfortable and nervous and didn't know what to expect. The ad then goes on to describe how Peter Warren Automotive made it easy and how comfortable she felt, or a similar message such as that.
Dismissed Automotive Radio 06/12/2017
January 2015
Case number Ad Standards description Determination Categorysort descending Media Determination date
0557-14 Ultra Tune Australia
I visited the Ultra Tune website to determine where my closest store is located. Once there, an advertisement popped up to saying "We do things strictly by the book. Talk to us about Manufacturer's Handbook Service to keep your warranty intact." Then a clickable button to find the closest Ultra Tune, or the option to close the advertisement.
Dismissed Automotive Internet 14/01/2015
January 2017
Case number Ad Standards description Determination Categorysort descending Media Determination date
0564-16 Super Cheap Auto Pty Ltd
Father told son do not touch my car while I'm away. Some takes the car for a joyride type weekend away, driving recklessly with friends and getting the car really messy/dirty. Dad texts to say he's coming home early so son rushes to clean car using products from Supercheap Auto but although the car is clean the dad catches him out because the driveway is dirty.
Upheld - Modified or Discontinued Automotive TV - Pay 18/01/2017
0570-16 Bally Cafe and Splash
The flyer was for a bikini car wash - image of woman
Dismissed Automotive Mail 18/01/2017
January 2018
Case number Ad Standards description Determination Categorysort descending Media Determination date
0572-17 Volkswagen Group Australia Pty Limited
During this add it show a couple in the back seat of a car as the female straddles the male which is inappropriate !
Dismissed Automotive TV - Free to Air 24/01/2018
July 2019
Case number Ad Standards description Determination Categorysort descending Media Determination date
0198-19 Hankook Tyres
A motor vehicle is seen clearly speeding and cornering recklessly and doing a protracted wheel spin.
Dismissed Automotive TV - Pay 10/07/2019
July 2019
Case number Ad Standards description Determination Categorysort descending Media Determination date
0224-19 Global Shop Direct
This television advertisement is for a product which is designed to fix phone onto car dash.
Upheld - Modified or Discontinued Automotive TV - Pay 24/07/2019
0226-19 Cece Crash Repairs
This advertisement depicts the text "RIM JOBS...Colour changes and repairs to your damaged rims". Two images of wheels are ncluded, one with a winking face emoji and one with a tongue oout emoji in the centre of the wheel.
Dismissed Automotive Poster 24/07/2019
0234-19 Isuzu Ute Australia Pty Ltd
This television advertisement features a blue Isuzu D-Max Ute being taken into the bush/hills by a family with a border collie pet dog.
Dismissed Automotive TV - Free to Air 24/07/2019
August 2019
Case number Ad Standards description Determination Categorysort descending Media Determination date
0258-19 Volkswagen Group Australia Pty Limited
This radio advertisement features a person advertising the sale of vehicles talking in a voice similar to some one has sucked in helium from a balloon.
Dismissed Automotive Radio 21/08/2019
September 2019
Case number Ad Standards description Determination Categorysort descending Media Determination date
0291-19 Volvo Car Australia
In the opening scenes of the advertisement, a woman is depicted leaving her home and saying goodbye to her partner as she prepares to set off into the stress of a working day. Separately, a young girl is shown leaving her family home in the morning to go to school. The advertisement follows these two people until their paths cross when the girl steps onto a crossing and the woman's vehicle uses its technology to avoid a collision with the girl.
Dismissed Automotive TV - Free to Air 25/09/2019
0296-19 General Motors Holden Australia NSC Ltd
This television advertisement features two storylines concurrently. One focussing on a vehicle travelling through the snow, and one focussing on a handbag snatcher.
Dismissed Automotive TV - Free to Air 25/09/2019
September 2019
Case number Ad Standards description Determination Categorysort descending Media Determination date
0260-19 Ultra Tune Australia
This YouTube advertisement features four women in a pink convertible driving off a pier and being rescued by Charlie Sheen.
Upheld - Not Modified or Discontinued Automotive Internet - Social - Other 11/09/2019
October 2019
Case number Ad Standards description Determination Categorysort descending Media Determination date
0318-19 Supercheap Auto
This television advertisement depicts three cars and a boat driving at speed to deliver a package.
Dismissed Automotive TV - Free to Air 09/10/2019
October 2019
Case number Ad Standards description Determination Categorysort descending Media Determination date
0338-19 13cabs
This TV on Demand advertisement features a man wearing lycra walking into his garage and putting on a helmet. He sighs and readjusts his shorts. He then takes off his helmet and walks back into the house. The words '13cabs, official travel partner of CBF'd' appear on screen.
Dismissed Automotive TV - On Demand 23/10/2019
November 2019
Case number Ad Standards description Determination Categorysort descending Media Determination date
0371-19 Exclusive Tyre Distributors Pty Ltd
This internet advertisement features an image of a man and woman entering the ocean with surfboards. The man is wearing boardshorts and the woman is wearing a one-piece swimsuit.
Dismissed Automotive Internet 13/11/2019
November 2019
Case number Ad Standards description Determination Categorysort descending Media Determination date
0388-19 Bayswater Car Rental Pty Ltd
This radio advertisement is for No Bird Car Rental.
Dismissed Automotive Radio 27/11/2019
January 2020
Case number Ad Standards description Determination Categorysort descending Media Determination date
0019-20 LTD Rentals
This television advertisement features a group of elderly people being herded towards a bus by a man on a horse with a whip.
Upheld - Modified or Discontinued Automotive TV - Free to Air 22/01/2020
February 2020
Case number Ad Standards description Determination Categorysort descending Media Determination date
0057-20 Toyota Motor Corporation Australia
This television advertisement features footage of a Toyota motorsports vehicle driving on a track, interspersed with Toyota vehicles driving on and off roads.
Dismissed Automotive TV - Free to Air 12/02/2020
0062-20 Ultra Tune Australia
This YouTube advertisement features Warwick Capper and Pamela Anderson.
Dismissed Automotive Internet - Social - Other 12/02/2020
0051-20 Ultra Tune Australia
There are two versions of this television advertisement which feature Warwick Capper and Pamela Anderson.
Dismissed Automotive TV - Free to Air 12/02/2020
February 2020
Case number Ad Standards description Determination Categorysort descending Media Determination date
0064-20 Wicked Campers
This transport advertisement features the text Slogan "I might have lost my virginity but I've still got the box it came in" on the back of the van. QLD Registration number 108 XUV.
Upheld - Not Modified or Discontinued Automotive Transport 26/02/2020
March 2020
Case number Ad Standards description Determination Categorysort descending Media Determination date
0087-20 Darra Tyres
This internet advertisement depicts a woman in black lingerie posed between two tyres, with her hands on one and her feet on the other. Text states "Our performance RUBBERS *Carriage not included". The impression of the advertisement is that the woman is the body of a motorbike.
Upheld - Modified or Discontinued Automotive Internet 11/03/2020
0083-20 Lifestyles Hi-Way Carwash
This billboard advertisement features the name of the business, along with a cartoon image of a woman cleaning a car. The woman is wearing a whit crop top and denim shorts and is bending over to get cleaning supplies from a bucket.
Dismissed Automotive Billboard 11/03/2020
August 2020
Case number Ad Standards description Determination Categorysort descending Media Determination date
0235-20 Renault Australia
This television advertisement is a promotion for the Renault Koleos and features a family running towards the car from house (father, mother & two children) and they pack their belongings into the boot.
Dismissed Automotive TV - Free to Air 12/08/2020
August 2020
Case number Ad Standards description Determination Categorysort descending Media Determination date
0203-20 Dapco
This television advertisement features five women in red and white cheerleader uniforms. They each have a letter on the front of their uniform which spells 'DAPCO'.
Dismissed Automotive TV - Free to Air 26/08/2020
0254-20 Porsche Cars Australia
There are five versions of this print advertisement which feature an image of a red car driving around a corner on a mountain road. Underneath the image is the text, "More of what you love. The new Macan GTS. When perfection isn't good enough, demand more. The new Macan GTS delivers with a high-performance 2.9 litre twin-turbo V6 engine, unleashing a menacing 280KW/370 horsepower."
Dismissed Automotive Print 26/08/2020
September 2020
Case number Ad Standards description Determination Categorysort descending Media Determination date
0253-20 Harrigan Motor Group
This television advertisement depicts a man dressed in female clothing (a pink skirt suit and red hair wig) shopping for a vehicle. The car salesman repeatedly suggests that she may be interested in a Ranger and she dismisses him several times, however eventually drives away in a Ranger.
Dismissed Automotive TV - Free to Air 09/09/2020
September 2020
Case number Ad Standards description Determination Categorysort descending Media Determination date
0276-20 Ford Australia
This television advertisement for a Ford Ranger features a man with his vehicle stuck in a body of water, watching a Ford drive through the water easily.
Dismissed Automotive TV - Free to Air 23/09/2020
October 2020
Case number Ad Standards description Determination Categorysort descending Media Determination date
0289-20 Global Shop Direct
This television advertisement is for a product called Cup Call. The advertisement features various scenes of people using the product.
Dismissed Automotive TV - Free to Air 07/10/2020
0291-20 Fiat Chrysler Australia Pty Ltd
This television advertisement opens on an aerial shot of a remote petrol station in Australia. Two men stand out front of a petrol station discussing the new Jeep that has stopped at the petrol station. One man comments "What's a car like that doing in a place like this?".
Dismissed Automotive TV - Free to Air 07/10/2020
0303-20 Alice Mechanical Solutions
This radio advertisement is features a man unsuccessfully trying to start his car.
Upheld - Modified or Discontinued Automotive Radio 07/10/2020
October 2020
Case number Ad Standards description Determination Categorysort descending Media Determination date
0308-20 Auto Masters
This radio advertisement had three versions featuring a little girl on skates.
Dismissed Automotive Radio 21/10/2020
January 2021
Case number Ad Standards description Determination Categorysort descending Media Determination date
0005-21 Medex Australia Pty Ltd
This television advertisement features a man speaking about the product.
Dismissed Automotive TV - Free to Air 20/01/2021
February 2021
Case number Ad Standards description Determination Categorysort descending Media Determination date
0018-21 Hoglights
This transport advertisement features wording on a vehicle which includes the words "Can you see me now arsehole!" on the back and side, as well as an illustration of a pig on a motorbike and the business name.
Dismissed Automotive Transport 10/02/2021
March 2021
Case number Ad Standards description Determination Categorysort descending Media Determination date
0056-21 South East Auto Sales
Facebook page for Southeast Auto Sales featuring an image of young woman (sales rep) and an older man and woman (customers). Text states "Great way to wrap up a big week. Beautiful #Landcruiser Prado off to its new home. All your finance needs arranged onsite. DM Enquiries". User comments on the image included sexual references.
Upheld - Not Modified or Discontinued Automotive Internet - Social - Facebook 10/03/2021
May 2021
Case number Ad Standards description Determination Categorysort descending Media Determination date
0108-21 Super Cheap Auto Pty Ltd
This television advertisement features staff discussing a sale. One suggests that the store should sell dog costumes and robotic arms.
Dismissed Automotive TV - Free to Air 12/05/2021
June 2021
Case number Ad Standards description Determination Categorysort descending Media Determination date
0166-21 Sydney Forklift Trucks Pty Ltd
This transport advertisement features the brand name and a painting of a naked female on the back of a truck cab. The woman is reclining with her genitals covered by her legs, and her breasts visible. There are black and white images of forklifts in the background of the image. The truck is registered in NSW with the registration number SFT 073.
Upheld - Modified or Discontinued Automotive Transport 23/06/2021
July 2021
Case number Ad Standards description Determination Categorysort descending Media Determination date
0210-21 Bush Chook
The subject line of this email advertisement reads, "There's nothing better than a good looking set of flaps ;-)"
Dismissed Automotive Email 28/07/2021
August 2021
Case number Ad Standards description Determination Categorysort descending Media Determination date
0238-21 Newsomes Tyre & Mechanical
This radio advertisement features a voiceover with an accented voice and a corporate voice.
Dismissed Automotive Radio 25/08/2021
0241-21 Supernova Lighting
This YouTube video by Aussie Arvos speaks about the benefits of Supernova Lights.
Dismissed Automotive Internet - Social - Other 25/08/2021
November 2021
Case number Ad Standards description Determination Categorysort descending Media Determination date
0302-21 Repco Ltd
This television advertisement depicts a man doing a burnout in a vehicle.
Dismissed Automotive TV - Free to Air 10/11/2021
November 2021
Case number Ad Standards description Determination Categorysort descending Media Determination date
0319-21 Repco Ltd
This television advertisement features a man talking to the camera as a car does donuts around him.
Dismissed Automotive TV - Free to Air 24/11/2021
January 2022
Case number Ad Standards description Determination Categorysort descending Media Determination date
0002-22 Supercheap Auto
This television advertisement features four different vehicles with motor oil branding racing to get an empty space in a shopping centre carpark. The vehicles jump over objects and drift around corners narrowly missing cars. They are beaten to the carpark by a small non-branded vehicle.
Dismissed Automotive TV - Free to Air 19/01/2022
0003-22 Supercheap Auto
This Instagram advertisement features a three minute and 58 second video showing four different vehicles with motor oil branding racing to get an empty space in a shopping centre carpark. The vehicles jump over objects and drift around corners narrowly missing cars. They are pursued by two security guards with a modified vehicle. The security guards fire rockets at the other vehicles, which miss. All four vehicles are beaten to the carpark by a small non-branded vehicle.
Dismissed Automotive Internet - Social - Instagram 19/01/2022
0004-22 Supercheap Auto
This Pay-TV advertisement features four different vehicles with motor oil branding racing to get an empty space in a shopping centre carpark. The vehicles jump over objects and drift around corners narrowly missing cars. They are beaten to the carpark by a small non-branded vehicle.
Dismissed Automotive TV - Pay 19/01/2022
February 2022
Case number Ad Standards description Determination Categorysort descending Media Determination date
0022-22 Pedal This Performance and Conversion
This advertisement depicts a woman sitting on the lap of a man in a wheelchair. The image is shown with the people as silhouettes.
Dismissed Automotive Outdoor 02/02/2022
February 2022
Case number Ad Standards description Determination Categorysort descending Media Determination date
0027-22 General Motors Specialty Vehicles
This advertisement features a red ute travelling across green landscapes and through a creek.
Dismissed Automotive TV - On Demand 23/02/2022
April 2022
Case number Ad Standards description Determination Categorysort descending Media Determination date
0072-22 Repco Ltd
This television advertisement features a tyre spinning in the sand. A voice-over says, "oh yeah, a nice bit of sand between the tyre tread".
Dismissed Automotive TV - Free to Air 13/04/2022

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