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E.g., 25/06/2022
E.g., 25/06/2022
November 2008
Case number Ad Standards description Determinationsort descending Category Media Determination date
444-08 Harley-Davidson South West
Harley-Davidson South West - drag motorbikes 'we must go faster'
Upheld - Modified or Discontinued 12/11/2008
450-08 Wicked Campers
Wicked Campers - couple copulating drawn on vehicle roof - Reg No. ICOF 961
Upheld - Modified or Discontinued Travel Transport 12/11/2008
462-08 Wicked Campers
Wicked Campers - FUCK on sides & rear of vehicle Reg No 013 HUQ
Upheld - Modified or Discontinued Travel Transport 12/11/2008
January 2008
Case number Ad Standards description Determinationsort descending Category Media Determination date
448-07 BSR Group
BSR Group - Betta Electrical - baby Jesus throwing gifts back at the wise men
Upheld - Modified or Discontinued 16/01/2008
453-07 Herringbone Classic Clothing
Herringbone - "Why you should never buy a shirt tailored by a Bulgarian - as they typically have fingers like large salamis", and labels street urchins as "Bulgarian Haute Couture"
Upheld - Modified or Discontinued Clothing Print 16/01/2008
November 2008
Case number Ad Standards description Determinationsort descending Category Media Determination date
452-08 Statewide Steel
Statewide Steel - scantily clad girl and voice over uses rhyming slang 'stop holding your dick johnson'
Upheld - Modified or Discontinued Hardware/Machinery 26/11/2008
468-08 Statewide Steel
Statewide Steel - Scantily clad girl & voice over uses rhyming slang "dean glass" and "darren cox"
Upheld - Modified or Discontinued Hardware/Machinery 26/11/2008
February 2007
Case number Ad Standards description Determinationsort descending Category Media Determination date
46-07 Hyundai Motor Company Australia Pty Ltd
Hyundai - Santa Fe - Next Generation - toddler climbs out of cot, grabs car keys & picks up baby girl hitchhiking - drives on roads and sand dunes then surfs waves
Upheld - Modified or Discontinued 13/02/2007
5-07 Just Fitness
Just Fitness - woman standing on forklift pallet in warehouse
Upheld - Modified or Discontinued 13/02/2007
6-07 Symbion Consumer
Symbion Consumer - Betadine - young girl holding cat by its neck under her arm "This might hurt. The antiseptic won't"
Upheld - Modified or Discontinued Health Products Print 13/02/2007
March 2004
Case number Ad Standards description Determinationsort descending Category Media Determination date
47-04 Just Jeans Group
Just Jeans - Jeans 7 - young people vandalising building
Upheld - Modified or Discontinued Clothing 09/03/2004
October 2009
Case number Ad Standards description Determinationsort descending Category Media Determination date
473-09 Bisazza Australia Pty Ltd
Bisazza - 473/09 Print - geisha tied with rope lying on floor
Upheld - Modified or Discontinued Print 14/10/2009
474-09 Telstra Corporation Ltd
Telstra - (474/09)TV - cyber bully -'Brad' with green face mask tries to stop his partner 'Emma' posting photo to internet
Upheld - Modified or Discontinued 14/10/2009
November 2009
Case number Ad Standards description Determinationsort descending Category Media Determination date
477-09 Red Bull Aust Pty Ltd
Red Bull - (477/09) Internet - makes unsubstantiated claims for Health & wellbeing benefits
Upheld - Modified or Discontinued Food/Bev Groceries Internet 11/11/2009
March 2003
Case number Ad Standards description Determinationsort descending Category Media Determination date
49-03 Mazda Australia Pty Limited
Mazda - Astina SP20 - speeding around corners - seatbelt figure being thrown about.
Upheld - Modified or Discontinued 11/03/2003
March 2008
Case number Ad Standards description Determinationsort descending Category Media Determination date
49-08 Advanced Medical Institute
AMI - Valentine's Day - women are going to get great sex, "so if your doodle's been jumping the gun make the call to AMI"
Upheld - Modified or Discontinued Radio 12/03/2008
56-08 Service Central (Aust) Pty Ltd
Service Central - man and woman pouring chocolate over each other and rolling around while someone cleans carpet
Upheld - Modified or Discontinued 12/03/2008
December 2008
Case number Ad Standards description Determinationsort descending Category Media Determination date
511-08 Big Flower Super Nursery
Big Flower Super Nursery - Naked dark-skinned woman
Upheld - Modified or Discontinued Print 10/12/2008
November 2009
Case number Ad Standards description Determinationsort descending Category Media Determination date
522-09 Adroit Panels
Adroit Panels (522/09) Radio girlfried attacks boyfriends car after finding he has been cheating 'oh please babe not the car'
Upheld - Modified or Discontinued Radio 25/11/2009
535-09 Wicked Campers
Wicked Campers (535/09) "The best thing about oral sex - 5 minutes of silence" on rear of campervan
Upheld - Modified or Discontinued Travel Transport 25/11/2009
March 2010
Case number Ad Standards description Determinationsort descending Category Media Determination date
55-10 Retail Food Group
Retail Food Group - Donut King 'Ice Age 3 combo' (55/10) Internet. Features scenes and characters on which toys are based.
Upheld - Modified or Discontinued Food/Bev Groceries Internet 10/03/2010
February 2009
Case number Ad Standards description Determinationsort descending Category Media Determination date
56-09 Adina Jewellers
Adina Jewellery - male with gift box at door is greeted with face slap female
Upheld - Modified or Discontinued Other 11/02/2009
59-09 Australian Gourmet Meats
Australian Gourmet Meats - Print - "Not all Rumps were created equal" with 2 photos of womens bottoms, both scantily clad.
Upheld - Modified or Discontinued Food/Bev Groceries Print 11/02/2009
9-09 Jamba! GmbH
Jamba - naked women (limo,office,pole dancing,Japanese)in very explicit sexual acts with stars over breasts and groin
Upheld - Modified or Discontinued Sex Industry 11/02/2009
December 2009
Case number Ad Standards description Determinationsort descending Category Media Determination date
561-09 FOXTEL Management Pty Ltd
Foxtel - Comedy with balls - Bus shelters (561/09)- guy on ground looking up girl's skirt
Upheld - Modified or Discontinued Telecommunications TV - Pay 09/12/2009
562-09 FOXTEL Management Pty Ltd
Foxtel - Comedy of balls (562/09 Print. Man looking up woman's dress
Upheld - Modified or Discontinued Telecommunications TV - Pay 09/12/2009
568-09 Waterson Diesel
Waterson Diesel (568/09)Billboard advertising 'Wet and dry plant hire'
Upheld - Modified or Discontinued Hardware/Machinery Outdoor 09/12/2009
572-09 McDonald's Aust Ltd
McDonald's - (572/09) Happy Meal (Stuff to know - cartoon network) TV
Upheld - Modified or Discontinued Food/Bev Groceries 09/12/2009
573-09 Hungry Jacks
Hungry Jacks - Kids Club (573/09). Sponge Bob Square Pants, 10th anniversary
Upheld - Modified or Discontinued Food/Bev Groceries 09/12/2009
576-09 Lexus Australia
Lexus 576/09 Internet ad. Images of Models of Lexus vehicles with fog lights on.
Upheld - Modified or Discontinued Internet 09/12/2009
584-09 Wetdream Watertanks
Wetdream Watertanks Transport 584/09 Images of 2 women in bikinis, dripping wet and in sexual poses.
Upheld - Modified or Discontinued Transport 09/12/2009
April 2008
Case number Ad Standards description Determinationsort descending Category Media Determination date
58-08 Loula Boutique
Loula Boutique - womans body stuffed into boot of Mercedes - rope tying down boot - only see her boots
Upheld - Modified or Discontinued Clothing Print 09/04/2008
91-08 Wotif.com
Wotif.com - Squid Festival - man bites into squid and ink spurts everywhere
Upheld - Modified or Discontinued Travel 09/04/2008
February 2009
Case number Ad Standards description Determinationsort descending Category Media Determination date
64-09 Ultra Company
Ultra Company - 64/09 (TV) features an image of skeleton terrorist saying "silence I kill you"
Upheld - Modified or Discontinued 25/02/2009
April 2009
Case number Ad Standards description Determinationsort descending Category Media Determination date
65-09 Dreams Gentlemen's Club
Dreams Gentlemen's Club (65/09) O/D young woman pulling on black bikini bottoms
Upheld - Modified or Discontinued Sex Industry Outdoor 08/04/2009
90-09 Zig Zag Advertising
Zig Zag - Winning bid online auction TV ad. Girlfriend destroys gifts from boyfriend because they were inexpensive.
Upheld - Modified or Discontinued 08/04/2009
March 2006
Case number Ad Standards description Determinationsort descending Category Media Determination date
66-06 Bank of Western Australia Ltd (Bankwest)
Bank of WA - Bankwest Lite Mastercard (66/06) - man in yellow van driving with head out of window looking up, and shouting into a PAS about the new credit card. People start throwing their cards out of the windows of high buildings
Upheld - Modified or Discontinued Finance/Investment 14/03/2006
86-06 Gatorade Aust Pty Ltd
Gatorade - children outdoor exercising and playing sport - not wearing sun hats
Upheld - Modified or Discontinued Food/Bev Groceries 14/03/2006
March 2007
Case number Ad Standards description Determinationsort descending Category Media Determination date
66-07 Barloworld Volkswagen
Barloworld Volkswagen - Jetta FSI Turbo - "0 - 100 in just 7.2 seconds"
Upheld - Modified or Discontinued Print 13/03/2007
77-07 Medibank Private Ltd
Medibank Private - young girl ironing curly hair straight "We can't stop kids being kids"
Upheld - Modified or Discontinued Insurance Print 13/03/2007
June 1998
Case number Ad Standards description Determinationsort descending Category Media Determination date
66-98 Paisley Park Hair
Paisley Park Hair - "Woman with gun"
Upheld - Modified or Discontinued Retail Print 09/06/1998
69-98 Smith's Snackfood Co Ltd The
Smith's Snackfood - Smith's Crisps - 'Smith Family' stick figures - 'Tour'
Upheld - Modified or Discontinued 09/06/1998
February 2010
Case number Ad Standards description Determinationsort descending Category Media Determination date
71-10 EB Games
EB Games 71/10. TV. Animated ad showing scenes from a game with a man chasing a female zombie with a gun
Upheld - Modified or Discontinued Entertainment 24/02/2010
72-10 Mitsubishi Motors Aust Ltd
Mitsubishi Motors 72/10. TVC shows people warerskiing and people on the boat not wearing life jackets.
Upheld - Modified or Discontinued 24/02/2010
74-10 GlaxoSmithKline Australia Pty Ltd
Glaxo Smith-Kline 74/10. Nicabate Pre-Quit Print ad of kangaroo smoking a cigarette.
Upheld - Modified or Discontinued Health Products Print 24/02/2010
April 2007
Case number Ad Standards description Determinationsort descending Category Media Determination date
83-07 Mazda Australia Pty Limited
Mazda - Mazda 3 - red car driven thru carpark at speed - has devil's tail on it
Upheld - Modified or Discontinued 10/04/2007
86-07 Central Queensland Pumps
Central Qld Pumps - woman using water blaster with 3 men watching, making sexual moans and groans
Upheld - Modified or Discontinued Hardware/Machinery 10/04/2007
March 2009
Case number Ad Standards description Determinationsort descending Category Media Determination date
83-09 Jamba! GmbH
Jamba Jamster 83/09 - TV mobile phone ring tone that uses phrase "jizz in my pants"
Upheld - Modified or Discontinued 11/03/2009
86-09 Unit
Unit - Print (86/09) - Freerider Magazine - Casino table
Upheld - Modified or Discontinued Other Print 11/03/2009
March 2010
Case number Ad Standards description Determinationsort descending Category Media Determination date
91-10 B.A.T Trims
This Internet advertisement is on the advertiser's own website. There is a banner across the website which features rolling images of tools and other equipment available. There are two images of women among the images of the tools. The first image depicts a woman on her knees using a tile cutter. The woman is wearing short shorts, a singlet top and enclosed shoes. The second image depicts a woman wearing a bikini standing holding a grout gun. She is against a tiled background.
Upheld - Modified or Discontinued Hardware/Machinery Internet 24/03/2010

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