1. Home

Ad Standards Community Panel Cases

Search Cases

E.g., 13/08/2022
E.g., 13/08/2022
December 2009
Case number Ad Standards description Determinationsort ascending Category Media Determination date
572-09 McDonald's Aust Ltd
McDonald's - (572/09) Happy Meal (Stuff to know - cartoon network) TV
Upheld - Modified or Discontinued Food/Bev Groceries 09/12/2009
573-09 Hungry Jacks
Hungry Jacks - Kids Club (573/09). Sponge Bob Square Pants, 10th anniversary
Upheld - Modified or Discontinued Food/Bev Groceries 09/12/2009
576-09 Lexus Australia
Lexus 576/09 Internet ad. Images of Models of Lexus vehicles with fog lights on.
Upheld - Modified or Discontinued Internet 09/12/2009
584-09 Wetdream Watertanks
Wetdream Watertanks Transport 584/09 Images of 2 women in bikinis, dripping wet and in sexual poses.
Upheld - Modified or Discontinued Transport 09/12/2009
April 2008
Case number Ad Standards description Determinationsort ascending Category Media Determination date
58-08 Loula Boutique
Loula Boutique - womans body stuffed into boot of Mercedes - rope tying down boot - only see her boots
Upheld - Modified or Discontinued Clothing Print 09/04/2008
91-08 Wotif.com
Wotif.com - Squid Festival - man bites into squid and ink spurts everywhere
Upheld - Modified or Discontinued Travel 09/04/2008
94-08 Larry Flynt's Hustler Club
Larry Flynt's Hustler Club - rear view of three women in g-strings - two of them touching each other
Upheld - Modified or Discontinued Sex Industry Outdoor 09/04/2008
February 2009
Case number Ad Standards description Determinationsort ascending Category Media Determination date
59-09 Australian Gourmet Meats
Australian Gourmet Meats - Print - "Not all Rumps were created equal" with 2 photos of womens bottoms, both scantily clad.
Upheld - Modified or Discontinued Food/Bev Groceries Print 11/02/2009
9-09 Jamba! GmbH
Jamba - naked women (limo,office,pole dancing,Japanese)in very explicit sexual acts with stars over breasts and groin
Upheld - Modified or Discontinued Sex Industry 11/02/2009
February 2007
Case number Ad Standards description Determinationsort ascending Category Media Determination date
6-07 Symbion Consumer
Symbion Consumer - Betadine - young girl holding cat by its neck under her arm "This might hurt. The antiseptic won't"
Upheld - Modified or Discontinued Health Products Print 13/02/2007
February 2009
Case number Ad Standards description Determinationsort ascending Category Media Determination date
64-09 Ultra Company
Ultra Company - 64/09 (TV) features an image of skeleton terrorist saying "silence I kill you"
Upheld - Modified or Discontinued 25/02/2009
April 2009
Case number Ad Standards description Determinationsort ascending Category Media Determination date
65-09 Dreams Gentlemen's Club
Dreams Gentlemen's Club (65/09) O/D young woman pulling on black bikini bottoms
Upheld - Modified or Discontinued Sex Industry Outdoor 08/04/2009
90-09 Zig Zag Advertising
Zig Zag - Winning bid online auction TV ad. Girlfriend destroys gifts from boyfriend because they were inexpensive.
Upheld - Modified or Discontinued 08/04/2009
March 2006
Case number Ad Standards description Determinationsort ascending Category Media Determination date
66-06 Bank of Western Australia Ltd (Bankwest)
Bank of WA - Bankwest Lite Mastercard (66/06) - man in yellow van driving with head out of window looking up, and shouting into a PAS about the new credit card. People start throwing their cards out of the windows of high buildings
Upheld - Modified or Discontinued Finance/Investment 14/03/2006
86-06 Gatorade Aust Pty Ltd
Gatorade - children outdoor exercising and playing sport - not wearing sun hats
Upheld - Modified or Discontinued Food/Bev Groceries 14/03/2006
March 2007
Case number Ad Standards description Determinationsort ascending Category Media Determination date
66-07 Barloworld Volkswagen
Barloworld Volkswagen - Jetta FSI Turbo - "0 - 100 in just 7.2 seconds"
Upheld - Modified or Discontinued Print 13/03/2007
77-07 Medibank Private Ltd
Medibank Private - young girl ironing curly hair straight "We can't stop kids being kids"
Upheld - Modified or Discontinued Insurance Print 13/03/2007
June 1998
Case number Ad Standards description Determinationsort ascending Category Media Determination date
66-98 Paisley Park Hair
Paisley Park Hair - "Woman with gun"
Upheld - Modified or Discontinued Retail Print 09/06/1998
69-98 Smith's Snackfood Co Ltd The
Smith's Snackfood - Smith's Crisps - 'Smith Family' stick figures - 'Tour'
Upheld - Modified or Discontinued 09/06/1998
February 2010
Case number Ad Standards description Determinationsort ascending Category Media Determination date
71-10 EB Games
EB Games 71/10. TV. Animated ad showing scenes from a game with a man chasing a female zombie with a gun
Upheld - Modified or Discontinued Entertainment 24/02/2010
72-10 Mitsubishi Motors Aust Ltd
Mitsubishi Motors 72/10. TVC shows people warerskiing and people on the boat not wearing life jackets.
Upheld - Modified or Discontinued 24/02/2010
74-10 GlaxoSmithKline Australia Pty Ltd
Glaxo Smith-Kline 74/10. Nicabate Pre-Quit Print ad of kangaroo smoking a cigarette.
Upheld - Modified or Discontinued Health Products Print 24/02/2010
April 2007
Case number Ad Standards description Determinationsort ascending Category Media Determination date
83-07 Mazda Australia Pty Limited
Mazda - Mazda 3 - red car driven thru carpark at speed - has devil's tail on it
Upheld - Modified or Discontinued 10/04/2007
86-07 Central Queensland Pumps
Central Qld Pumps - woman using water blaster with 3 men watching, making sexual moans and groans
Upheld - Modified or Discontinued Hardware/Machinery 10/04/2007
March 2009
Case number Ad Standards description Determinationsort ascending Category Media Determination date
83-09 Jamba! GmbH
Jamba Jamster 83/09 - TV mobile phone ring tone that uses phrase "jizz in my pants"
Upheld - Modified or Discontinued 11/03/2009
86-09 Unit
Unit - Print (86/09) - Freerider Magazine - Casino table
Upheld - Modified or Discontinued Other Print 11/03/2009
March 2010
Case number Ad Standards description Determinationsort ascending Category Media Determination date
91-10 B.A.T Trims
This Internet advertisement is on the advertiser's own website. There is a banner across the website which features rolling images of tools and other equipment available. There are two images of women among the images of the tools. The first image depicts a woman on her knees using a tile cutter. The woman is wearing short shorts, a singlet top and enclosed shoes. The second image depicts a woman wearing a bikini standing holding a grout gun. She is against a tiled background.
Upheld - Modified or Discontinued Hardware/Machinery Internet 24/03/2010
July 2019
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0191-19 Brand Developers
This is about the advertisement of the "Sunshine Blade Instant Heater".
Upheld - Modified or Discontinued House Goods Services TV - Free to Air 10/07/2019
0199-19 Sleep Clinics Albury Wodonga
This television advertisement depicts a man who snores and his wife, who elbows him and pushes him out of bed. 
Upheld - Modified or Discontinued Health Products TV - Free to Air 10/07/2019
July 2019
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0224-19 Global Shop Direct
This television advertisement is for a product which is designed to fix phone onto car dash.
Upheld - Modified or Discontinued Automotive TV - Pay 24/07/2019
0228-19 The Palace
This TV Out of Home advertisement for a gentleman's club depicts three static images on rotation.
Upheld - Modified or Discontinued Sex Industry TV - Out of Home 24/07/2019
0232-19 Tasmanian Bakeries
This television advertisement depicts a car doing multiple laps of a city block and shows a woman hanging out the window. Voiceover also states to "stick a pie in your national pie hole".
Upheld - Modified or Discontinued Food/Bev Groceries TV - Free to Air 24/07/2019
0237-19 Brand Developers
This television advertisement is an infomercial for an infrared wall heater which aired in a breakfast program.
Upheld - Modified or Discontinued House Goods Services TV - Free to Air 24/07/2019
August 2019
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0246-19 The Palace
This TV Out Of Home advertisement features a blonde woman in a white bikini with black stockings posed upside down between a man's legs. She is pulling the centre string of her bikini down.
Upheld - Modified or Discontinued Entertainment TV - Out of Home 07/08/2019
0243-19 Soul Press
This Instagram story featured an image of bottles of orange liquid with the text "These babies are your key to a healthy flu free winter" and "All stores fully stocked up on our immunity shots".
Upheld - Modified or Discontinued Health Products Internet - Social - Instagram 07/08/2019
0244-19 Valley Butchers
This window sticker features the business name and the words "NON HALAL CERTIFIED" with a picture of an emu and kangaroos.
Upheld - Modified or Discontinued Food/Bev Groceries Poster 07/08/2019
September 2019
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0263-19 Sportsbet
The advertisement shows a woman, who is in a pageant, holding the new SportsBet iPhone app.
Upheld - Modified or Discontinued Gambling TV - Free to Air 11/09/2019
0273-19 Sportsbet
The advertisement shows a woman, who has won a pageant (or similar) competition, holding the new SportsBet iPhone app. The women introduces the app and explains why she likes the app, and appears to not know much about the technology. The man acting as the judge or presenter raises his eyebrows as if to suggest the woman isn't intelligent. The voiceover comments that the app is so easy to use even this woman can use it.
Upheld - Modified or Discontinued Gambling TV - On Demand 11/09/2019
0274-19 Sportsbet
The advertisement shows a woman, who has won a pageant (or similar) competition, holding the new SportsBet iPhone app. The women introduces the app and explains why she likes the app, and appears to not know much about the technology. The man acting as the judge or presenter raises his eyebrows as if to suggest the woman isn't intelligent. The voiceover comments that the app is so easy to use even this woman can use it.
Upheld - Modified or Discontinued Gambling Internet - Social - Twitter 11/09/2019
0287-19 Sportsbet
The advertisement shows a woman, who has won a pageant (or similar) competition, holding the new SportsBet iPhone app. The women introduces the app and explains why she likes the app, and appears to not know much about the technology. The man acting as the judge or presenter raises his eyebrows as if to suggest the woman isn't intelligent. The voiceover comments that the app is so easy to use even this woman can use it.
Upheld - Modified or Discontinued Gambling TV - Pay 11/09/2019
0285-19 Global Shop Direct
This informercial-style Pay TV advertisement is promoting the Full Crystal window washing product.
Upheld - Modified or Discontinued House Goods Services TV - Pay 11/09/2019
September 2019
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0301-19 Roadshow Films
This advertisement has two versions. One features a white face with red lines running down over the eyes and covering the mouth. The other features only the eyes.
Upheld - Modified or Discontinued Entertainment Billboard 25/09/2019
0302-19 Roadshow Films
This advertisement has two versions. One features a white face with red lines running down over the eyes and covering the mouth. The other features only the eyes.
Upheld - Modified or Discontinued Entertainment Outdoor 25/09/2019
0303-19 Radio Metro 105.7
This Facebook advertisement features the trailer for the film "Good Boys".
Upheld - Modified or Discontinued Media Internet - Social - Facebook 25/09/2019
0315-19 Roadshow Films
This advertisement has two versions. One features a white face with red lines running down over the eyes and covering the mouth. The other features only the eyes.
Upheld - Modified or Discontinued Entertainment Transport 25/09/2019
0308-19 South Australian Tourism Commission
This television advertisement depicts an elderly man visiting tourist sites in South Australia.
Upheld - Modified or Discontinued Travel TV - Free to Air 25/09/2019
October 2019
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0331-19 Lack of Color
This internet advertisement is a product listing for a hat and depicts a woman next to a pool with a cigarette in her mouth.
Upheld - Modified or Discontinued Clothing Internet 09/10/2019
November 2019
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0350-19 Yum Restaurants International
The advertisement is set in the evening and depicts three women waiting at the front of a queue to get into a venue. They are refused entry and a smaller group of people behind them are let in instead. The women start complaining to the venue’s bouncer. Suddenly, one of the women spots a large billboard depicting a KFC $4.95 Fill Up deal. The woman who spots the billboard then exclaims “shut up and take my money!”. The scene cuts to the three women in a car, driving slowly past the venue whilst enjoying KFC with abandon. The bouncer and those in the queue look at them as they pass by.
Upheld - Modified or Discontinued Food/Bev Venue TV - Free to Air 13/11/2019
0321-19 Universal Pictures
This advertisement is for the film "Good Boys".
Upheld - Modified or Discontinued Entertainment Internet - Social - Other 13/11/2019
0322-19 Universal Pictures
This television advertisement contains scenes from the film "Good Boys".
Upheld - Modified or Discontinued Entertainment TV - Free to Air 13/11/2019

Pages