1. Home

Ad Standards Community Panel Cases

Search Cases

E.g., 04/07/2022
E.g., 04/07/2022
November 2002
Case number Ad Standards description Determination Categorysort descending Media Determination date
282-02 Ford Motor Co of Aust Ltd
Ford - Falcon - 'What it is to be alive and not just survive'.
Dismissed Print 12/11/2002
283-02 Ford Motor Co of Aust Ltd
Ford - Falcon - vehicle driven through variety of traffic conditions, tunnel, water, steep streets, sharp corners 'Can't get enough of this / No boundaries'.
Dismissed 12/11/2002
September 2007
Case number Ad Standards description Determination Categorysort descending Media Determination date
282-07 Bay Leather Republic
Bay Leather Republic - nude male and female (with breasts covered) - "Don't look now, we've taken half off!"
Dismissed Print 11/09/2007
283-07 Sleepyhead Bedding
Sleepyhead - The Boss - woman talks about sleeping with her boss - sexual poses and seductive voice
Dismissed TV - Pay 11/09/2007
289-07 Reckitt Benckiser (Aust) Pty Ltd
Reckitt Benckiser - Harpic - man hit in testes by broom handle he steps on
Dismissed 11/09/2007
February 1999
Case number Ad Standards description Determination Categorysort descending Media Determination date
282-98 Mainland Dairies Pty Ltd
Mainland Dairies - Cheez Bodz- animated little boy
Dismissed 09/02/1999
283-98 Mistral International
Mistral International - "Down under grill by Black & Decker"
Dismissed 09/02/1999
284-98 Bayer Australia Ltd
Bayer - cockroach
Dismissed 09/02/1999
288-98 Westfish - Seafood Marketing Group of WA
Westfish - Seafood Marketing Group of WA - "Mussels"
Dismissed Print 09/02/1999
September 1999
Case number Ad Standards description Determination Categorysort descending Media Determination date
282-99 Yamaha Motor Aust Pty Ltd
Yamaha Motors - Fazer - "Man reclining in a chair"
Dismissed 14/09/1999
286-99 Ford Motor Co of Aust Ltd
Ford - Falcon S - "Couple on beach - perfume 'Attraction'"
Dismissed 14/09/1999
290-99 Sara Lee Bakery (Aust) Pty Ltd
Sara Lee Bakery - "Mum, netball practice"
Dismissed 14/09/1999
October 2000
Case number Ad Standards description Determination Categorysort descending Media Determination date
283-00 SOCOG
SOCOG - Girl wearing makeup and 'You're crazy if you don't go to the Olympics
Dismissed 17/10/2000
285-00 Laubman & Pank Hearing Centres
Laubman & Pank Hearing Centres - dog flattened by tractor
Dismissed Print 17/10/2000
288-00 Hotline Recycled Auto Parts
Hotline Recycled Auto Parts
Dismissed 17/10/2000
289-00 Clorox Aust Pty Ltd
Clorox - Glad Tuff Stuff Garbage Bags - full bag punched
Dismissed 17/10/2000
November 2001
Case number Ad Standards description Determination Categorysort descending Media Determination date
283-01 Ricegrowers' Co-operative Ltd Inc NSW
Ricegrowers' Co-op - SunRice Flavoured Rices - boy unjustly punished
Dismissed 13/11/2001
285-01 Red Bull Aust Pty Ltd
Red Bull - 'gives you wings' - TV reporter entangled in mike cord; Adam & Eve; men rowing boar to slow drum; prisoner flies out of jail after drinking Red Bull
Dismissed 13/11/2001
287-01 TEAC Aust Pty Ltd
TEAC - 2 ads - Reference 100 'Personally, I prefer small' and Reference 300 'Seriously well equipped' and Micro Systems
Dismissed Outdoor 13/11/2001
289-01 Hot & Air
Hot & Air - naked running man
Dismissed Print 13/11/2001
290-01 Arnott's Biscuits Ltd
Arnott's - Kettle Chips - elderly man obtains crisps by deception
Dismissed 13/11/2001
291-01 Packard Bell Aust Pty Ltd
Packard Bell - NEC Verser Computer - 'piss him off'
Dismissed Radio 13/11/2001
August 2006
Case number Ad Standards description Determination Categorysort descending Media Determination date
283-06 CCH Publishers
CCH Publishers - Mid Year Books Order form - four 40 - 50 year old Caucasian males shown as representative of legal profession
Dismissed Print 08/08/2006
289-06 McDonald's Aust Ltd
McDonald's - El Maco - "Feed your inner Mexican" theme where a mariachi comes out of a trapdoor in a man's stomach, goes to McD for a burger then sits on the edge of the man's office desk and refuses to hand it over
Dismissed 08/08/2006
290-06 Subway Sandwiches & Salads
Subway - Souvlaki - new arrivals to Australia leaving ship with loads of food items intimating they must have had a Subway on board.
Dismissed 08/08/2006
September 2003
Case number Ad Standards description Determination Categorysort descending Media Determination date
284-03 Riviana Foods Pty Ltd
Riviana - Sharwoods Curry Paste - bottom half of man covered only by apron.
Dismissed 09/09/2003
288-03 Clorox Aust Pty Ltd
Clorox - Chux - woman knocked over by stream from fire hose.
Dismissed 09/09/2003
289-03 Volkswagen Group Australia Pty Limited
Volkswagen - Bora - car being driven on race track - tagline 'surprisingly quick'.
Dismissed 09/09/2003
290-03 Cardiff Toyota
Cardiff Toyota - man whips woman leaning into car.
Dismissed 09/09/2003
November 2004
Case number Ad Standards description Determination Categorysort descending Media Determination date
284-04 Beaumont Bathrooms
Beaumont Bathrooms - young child climbing into bath with one leg up on the edge
Dismissed 09/11/2004
286-04 Tiles Plus
Tiles Plus - sounds of violence because man claims they're too hard to find
Dismissed Radio 09/11/2004
287-04 H J Heinz Co Australia Ltd
H J Heinz - Imperial Garden Instant Noodles - man hit by truck
Dismissed 09/11/2004
290-04 Unilever Australasia
Unilever - Streets - Cornetto - Asian sushi chef knife-wielding, kung-fu chopping character being laughed at by tanned young people in swimsuits
Dismissed 09/11/2004
October 2005
Case number Ad Standards description Determination Categorysort descending Media Determination date
284-05 Advanced Medical Institute
AMI - Sniff n Stiff - two men in tuxedos standing behind grand piano - they drop pants and undies and start playing the piano with their penises - introduced by Max Rowley
Dismissed 11/10/2005
289-05 McDonald's Aust Ltd
McDonald's - Australian Idol - woman in car with boyfriend singing to her "I want to break up" and "besides, you're 33" - sad messages are better received if they're sung
Dismissed 11/10/2005
290-05 Ateco Automotive Pty Limited
Ateco - Alfa Romeo 156 JTS - Italians stereotyped by image of woman throwing plate of spaghetti and holding fingers in traditional Italian body language
Dismissed Print 11/10/2005
December 2002
Case number Ad Standards description Determination Categorysort descending Media Determination date
285-02 S C Johnson & Son Pty Ltd
SC Johnson - Raid - toddlers playing with toys slapping each other and laughing as they try to kill insects buzzing round them
Dismissed 10/12/2002
286-02 Goodman Fielder Baking Australia
Goodman Fielder - Helga's Traditional Bakehouse - "Is the bread Helga's?" French waiter lifts top of sandwich.
Dismissed 10/12/2002
288-02 Yamaha Motor Aust Pty Ltd
Yamaha Motors - off road motorcycles and ATVs performing stunts and speeding along trail, doing "donuts".
Dismissed 10/12/2002
289-02 Zapf Creation (Australia) Pty Ltd
Zapf Creation - 'Baby Born' - focus on girls - changing doll's nappy, feeds and takes to potty
Dismissed 10/12/2002
290-02 Mazda Australia Pty Limited
Mazda - MX5/Mazda 6 - three cars in line.
Dismissed 10/12/2002
August 2008
Case number Ad Standards description Determination Categorysort descending Media Determination date
288-08 Hyundai Motor Company Australia Pty Ltd
Hyundai - Santa Fe - Kostya Tszyu & kids driving in boxing gloves
Dismissed 13/08/2008
July 2009
Case number Ad Standards description Determination Categorysort descending Media Determination date
288-09 Hasbro Australia Ltd
Hasbro Australlia Ltd (288/09) TV Baby alive doll receives medicine from spoon and up nose
Dismissed 08/07/2009
289-09 Advanced Medical Institute
AMI 289/09 - Billboard Making Love - Do it Longer.
Dismissed Outdoor 08/07/2009
March 2000
Case number Ad Standards description Determination Categorysort descending Media Determination date
29-00 Schweppes Cottee's
Schweppes Cottee's - Solo - Outdoor - 'After Clocking Off, Knock One Off'
Dismissed Outdoor 14/03/2000
March 2001
Case number Ad Standards description Determination Categorysort descending Media Determination date
29-01 Arnott's Biscuits Ltd
Arnott's - Shapes - wrestling boys
Dismissed 13/03/2001
February 2002
Case number Ad Standards description Determination Categorysort descending Media Determination date
29-02 KIA Automotive Australia
KIA - Spectra - woman on bonnet of car - 'What else do you need?'
Dismissed 12/02/2002
March 2005
Case number Ad Standards description Determination Categorysort descending Media Determination date
29-05 Adelaide City Council
Adelaide City Council - a skateboarder is shown performing a jump without a helmet
Upheld - Modified or Discontinued 08/03/2005
February 2007
Case number Ad Standards description Determination Categorysort descending Media Determination date
29-07 Reece Pty Ltd
Reece - glamorous woman comes out of shower and slips into red evening dress but when she opens the door to her date she's not as slim and speaks with an ocker accent "feel even more beautiful in a Reece bathroom"
Dismissed 13/02/2007
April 1998
Case number Ad Standards description Determination Categorysort descending Media Determination date
29-98 Dairy Farmers
Dairy Farmers - Dare - I prefer blokes
Dismissed 14/04/1998

Pages