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E.g., 02/12/2021
E.g., 02/12/2021
August 2019
Case number Ad Standards description Determination Categorysort descending Media Determination date
0255-19 Isuzu Ute Australia Pty Ltd
The television advertisement features a father teaching his teenage daughter to drive in an empty car park.
Dismissed Vehicle TV - Free to Air 21/08/2019
July 2016
Case number Ad Standards description Determination Categorysort descending Media Determination date
0296-16 Mazda Australia Pty Limited
Three cars were driving across grasslands.
Dismissed Vehicle TV - Free to Air 13/07/2016
December 2020
Case number Ad Standards description Determination Categorysort descending Media Determination date
0367-20 Toyota Motor Corporation Australia
This television advertisement shows scene of three siblings being late to their parents anniversary and their attempts to get there.
Upheld - Modified or Discontinued Vehicle TV - Free to Air 16/12/2020
0357-20 Toyota Motor Corporation Australia
This television advertisement features a couple packing up in the bush and realising their dog is completely covered in mud. They use Siri in the vehicle to navigate to a dog groomer. The muddy dog is bundled out of the backseat and the scene changes to the clean dog re-entering the car. The woman looks at the man and notices that he also looks different and cleaner. They then have a conversation where he sheepishly says that he took up a 2-for-1 offer at the dog groomer.
Dismissed Vehicle TV - Free to Air 16/12/2020
November 2011
Case number Ad Standards description Determination Categorysort descending Media Determination date
0434-11 Melbourne Hyundai Truck Centre
A radio advertisement announcing the introduction of Hyundai trucks to the range offered for sale at Melbourne Hyundai Truck Centre and Macquarie Hyundai Trucks. The phrases "truck me!" and "trucking good news" are used.
Dismissed Vehicle Radio 23/11/2011
October 2017
Case number Ad Standards description Determination Categorysort descending Media Determination date
0445-17 BMW Group Australia
The ad is a video of an American Muscle streetcar pulling up at a red light and revving its engine. Next, a new BMW i3s pulls up beside it and the attractive female driver looks over at the American Muscle streetcar driver insinuating that they will race. The lights go green and the American Streetcar does a burnout with smoke and the drag race up the street. The BMW wins.
Upheld - Modified or Discontinued Vehicle Internet - Social - Instagram 11/10/2017
May 2013
Case number Ad Standards description Determination Categorysort descending Media Determination date
0128-13 Mini Australia
Guy driving his mini paceman home sees his female partner/sister whatever and races her home. He wins.
Upheld - Modified or Discontinued Vehicle TV - Pay 01/05/2013
May 2019
Case number Ad Standards description Determination Categorysort descending Media Determination date
0138-19 HSV
God was being used in the ad as calling upon a man to build an Ark.
Dismissed Vehicle TV - Pay 22/05/2019
0137-19 HSV
God was being used in the ad as calling upon a man to build an Ark.
Dismissed Vehicle Radio 22/05/2019
November 2017
Case number Ad Standards description Determination Categorysort descending Media Determination date
0490-17 Toyota Motor Corp Aust Ltd
Couple at drive in movie watching the movie, talking about the car and talking to the actors in the movie
Dismissed Vehicle TV - Pay 08/11/2017
July 2012
Case number Ad Standards description Determination Categorysort descending Media Determination date
0251-12 Holden Ltd
The adverisement is set in a run down stadium and we see a man being telephoned to come and help out someone who is stuck. We see the man driving his Holden Colorado down stadium steps and across mud before using a chain attached to his Holden Colorado to tow a stuck vehicle on to firm ground.
Upheld - Modified or Discontinued Vehicle Internet 11/07/2012
June 2010
Case number Ad Standards description Determination Categorysort descending Media Determination date
0259-10 NRMA Ltd
Larger than life babies are shown crawling on driveways and roads, performing functions normally associated with a car: stopping at a zebra crossing to allow a pedestrian to cross, filling up at a garage (with milk instead of petrol), overtaking each other on a highway. The words "Who else would you trust to look after your baby?" appear on the screen followed by "Car servicing and repair centres. NRMA MotorServe."
Dismissed Vehicle 22/06/2010
November 2020
Case number Ad Standards description Determination Categorysort descending Media Determination date
0345-20 Ford Australia
This television advertisement depicts two Ford vehicles: (1) a delivery driver parking a Ford Transit Custom in front of a business’ gate in order to deliver a package; and (2) a construction worker parking their Ford Ranger at a construction site and putting on their work boots.
Dismissed Vehicle TV - Free to Air 25/11/2020
March 2016
Case number Ad Standards description Determination Categorysort descending Media Determination date
0049-16 Chrysler Australia Pty Ltd
A man standing in a room getting ready to have a sexual interlude pops a blue pill out of a bottle, which he looses out the window and despairs over it, the pill rolls on and falls into a parked car which then grows much larger and a passerby makes some remarks.
Dismissed Vehicle TV - Free to Air 09/03/2016
October 2011
Case number Ad Standards description Determination Categorysort descending Media Determination date
0398-11 Toyota Motor Corp Aust Ltd
The advertisement features a pair of comedians attempting to recreate an incident (breaking a post) with the football player responsible for the original incident, Leigh 'Lethal' Matthews. Being unable to do so under the same conditions as the original incident, the three men resolve to pull the post down with a rope (after considerable effort). The final shot shows the men jumping in the air and then we see the Toyota slogan, “Oh what a feeling!”
Dismissed Vehicle 26/10/2011
December 2011
Case number Ad Standards description Determination Categorysort descending Media Determination date
0456-11 Ford Motor Co of Aust Ltd
The advertisement depicts a range of Ford vehicles, including a Fiesta passing a petrol station, a boy squirting water onto a Mondeo windscreen, a Fiesta driver changing his radio station by voice command, a woman unlocking her Focus hands free, a Ranger 4x4 XLT crossing a creek, a Mondeo warning the driver of possible fatigue, and concludes with a recommended offer of $39,990 driveaway on a Territory TX rear wheel drive.
Dismissed Vehicle 07/12/2011
May 2015
Case number Ad Standards description Determination Categorysort descending Media Determination date
0157-15 Jaguar Land Rover Australia Pty Ltd
A large billboard at Bridgepoint in Mosman with a photo of a blue 4WD accompanied by the words: RANGE ROVER SPORT SVR - THE FASTEST LAND ROVER EVER.
Dismissed Vehicle Billboard 13/05/2015
June 2019
Case number Ad Standards description Determination Categorysort descending Media Determination date
0160-19 Suzuki Australia Pty Limited
Advertisement for Suzuki with the slogan ‘for fun’s sake’. The ad features a car careering through water and mud, and circling a suburban roundabout. The ad begins by talking about driverless vehicles.
Upheld - Modified or Discontinued Vehicle TV - Free to Air 12/06/2019
July 2019
Case number Ad Standards description Determination Categorysort descending Media Determination date
0204-19 Lexus Australia
A black Lexus is seen being driven through a carpark, starting with a four wheel drift, then accelerating as it exits, without the driver slowing or stopping to see if there are any pedestrians (as is required when exiting private property onto a public road) then becoming airborne as it exits the carpark and bouncing as it hits the road, then another four wheel drift.
Dismissed Vehicle TV - Free to Air 10/07/2019
August 2017
Case number Ad Standards description Determination Categorysort descending Media Determination date
0341-17 Lexus Australia
The advertisement described the power and speed of the red Lexus sports car.
Upheld - Modified or Discontinued Vehicle TV - Free to Air 09/08/2017
September 2011
Case number Ad Standards description Determination Categorysort descending Media Determination date
0357-11 Mercedes-Benz Aust/Pacific P/L
A young couple sitting on a bed contemplating their next trip. The woman suggests going to the mountains or the sea and the man imagines them driving the Mercedes-Benz C-Class Coupe during each of the various trips suggested. The final suggestion of going to Venice (with its lack of roads) is quickly refused by the male as this would not allow the couple to drive the car. The advertisement closes with a standard shot of the Mercedes-Benz C-Class Coupe being driven along a road.
Dismissed Vehicle 28/09/2011
0366-11 Volkswagen Group Australia Pty Limited
Various scenes of a family in their car travelling to and from different places.
Dismissed Vehicle Internet 28/09/2011
February 2018
Case number Ad Standards description Determination Categorysort descending Media Determination date
0066-18 Sunraysia Marine
Radio commercial
Upheld - Modified or Discontinued Vehicle Radio 07/02/2018
October 2016
Case number Ad Standards description Determination Categorysort descending Media Determination date
0436-16 Mitsubishi Motors Aust Ltd
The latest Mitsubishi ad shows a vehicle driving through water, among other environments and natural landscapes.
Dismissed Vehicle TV - Free to Air 26/10/2016
November 2016
Case number Ad Standards description Determination Categorysort descending Media Determination date
0493-16 BMW Group Australia
https://www.facebook.com/BMWAustralia/videos/10154056226852817/ The subject line is: "With looks that set hearts racing, the BMW M4 GTS boasts a 0 to 100 time of just 3.8 seconds." and the advert says "BMW Australia" "Sponsored".
Dismissed Vehicle Internet - Social - Facebook 23/11/2016
June 2013
Case number Ad Standards description Determination Categorysort descending Media Determination date
0195-13 Nissan Motor Co (Aust) Pty Ltd
TV advertisement for Nissan Pulsar Hatch.
Upheld - Modified or Discontinued Vehicle 19/06/2013
0204-13 Nissan Motor Co (Aust) Pty Ltd
The New Nissan pulsar ad of two people speeding to a hospital - she's pretending she’s pregnant and his timing his effort to get her there.
Upheld - Modified or Discontinued Vehicle Cinema 19/06/2013
July 2018
Case number Ad Standards description Determination Categorysort descending Media Determination date
0303-18 BMW Group Australia
Near end of video - new Mini overtaking old Mini in dangerous and I presume illegal manner as I could not see any indication used and it seemed to be on a public road.Film clip - available on Youtube:https://www.youtube.com/watch?v=6FKNyhwUBY4
Dismissed Vehicle Cinema 11/07/2018
March 2021
Case number Ad Standards description Determination Categorysort descending Media Determination date
0043-21 Volvo Car Australia
This TV On Demand advertisement features various scenes of parents taking care of children, running around after them etc. The advertisement then shows a woman driving a car. She looks tired and seems to begin to fall asleep. The car is shown to edge towards the oncoming lane. The vehicle engages Lane Keeping Aid and automatically corrects itself back into her lane, avoiding an oncoming truck. The woman wakes up. Text on screen states "The car that looks after you, like you look after others".
Upheld - Modified or Discontinued Vehicle TV - On Demand 10/03/2021
September 2017
Case number Ad Standards description Determination Categorysort descending Media Determination date
0377-17 BMW Group Australia
The advertisements in question are a series of commercials for BMW M-series cars. These are played as YouTube pre-roll ads which play before a YouTube video begins to play.BMW M4 Coupe Too Low. - https://www.youtube.com/watch?v=Q7MsWK2MOEo
Dismissed Vehicle Internet 13/09/2017
March 2015
Case number Ad Standards description Determination Categorysort descending Media Determination date
0056-15 Ford Motor Co of Aust Ltd
Ford tv commercial advertising the plate run out sale
Dismissed Vehicle TV - Free to Air 11/03/2015
February 2018
Case number Ad Standards description Determination Categorysort descending Media Determination date
0060-18 Chrysler Australia Pty Ltd
Various shots of a Jeep and summer activities such as surfing and canoeing.
Upheld - Modified or Discontinued Vehicle TV - Pay 21/02/2018
March 2012
Case number Ad Standards description Determination Categorysort descending Media Determination date
0084-12 Toyota Motor Corp Aust Ltd
Open on a guy on top of a mountain, loading old fence posts into his bright shiny HiLux. He forgets to put the hand brake on and it starts to roll down a hill. He runs after it, but it’s no good. From his vantage point he witnesses something that’s difficult to experience.
Dismissed Vehicle 14/03/2012
April 2019
Case number Ad Standards description Determination Categorysort descending Media Determination date
0108-19 Fiat Chrysler Australia Pty Ltd
A red Alfa Romeo is seen on a country road being driven at  speed around sharp bends. Below is the caption: Overseas model shown. Professional drivers on closed course. Do not attempt. The sound is to emulate a vehicle accelerating rapidly and being driven at high speed.
Upheld - Modified or Discontinued Vehicle TV - Free to Air 17/04/2019
May 2014
Case number Ad Standards description Determination Categorysort descending Media Determination date
0156-14 KIA Automotive Australia
It is for a new Kia Optima which is being advertised.
Dismissed Vehicle 14/05/2014
June 2019
Case number Ad Standards description Determination Categorysort descending Media Determination date
0192-19 Fiat Chrysler Australia Pty Ltd
Adverrising the performance of an off road vehicle ..the Jeep it alludes to / suggest speed and Trackhawk
Dismissed Vehicle TV - Free to Air 26/06/2019
August 2013
Case number Ad Standards description Determination Categorysort descending Media Determination date
0251-13 Honda Australia Pty Ltd
The new Honda Accord advertisement introducing the new Honda Accord Luxury Model. It depicts a younger male driver overtaking and passing other more expensive vehicles.
Dismissed Vehicle 14/08/2013
July 2011
Case number Ad Standards description Determination Categorysort descending Media Determination date
0259-11 Volkswagen Group Australia Pty Limited
Three informercial style advertisements for Volkswagen. Each advertisement features an invented environmental product which is shown in a comical light: a shopping shirt which has a sewn-in pocket for carrying groceries hands-free, a magnifryer which allows you to use the sun's rays to cook food, and the yumnbrella which allows you to catch and drink rain water. Each product is then compared to the environmental aspects of the new Volkswagen with the tagline of "Why be environ-mental when you can be environ-normal?"
Dismissed Vehicle Internet 27/07/2011
August 2013
Case number Ad Standards description Determination Categorysort descending Media Determination date
0294-13 Hyundai Motor Company Australia Pty Ltd
The avertisment is a badly loaded small truck losing its load inn front of a car following.
Dismissed Vehicle 28/08/2013
July 2010
Case number Ad Standards description Determination Categorysort descending Media Determination date
0298-10 Porsche Cars Australia Pty Ltd
Double page advert featuring a photograph of a silver Porsche 911 Turbo. The car is stationary and is surrounded by bushland. The type underneath the car reads, "If you haven't saved yourself for this car, prepare to drink deeply from the cup of regret." There then follows a paragraph about the car's features in smaller type.
Dismissed Vehicle Print 14/07/2010
August 2015
Case number Ad Standards description Determination Categorysort descending Media Determination date
0301-15 Centralian Motors
The ad opens with a white man in sunglasses on the right side of the picture (from the perspective of the audience) saying "We've declared war on prices". The left side of the picture has Centralian Motors and logo, as well as the conditions of the offer being advertised.The ad progresses with the right side of screen changing to alternate between displaying cars, the man, and a white woman.
Dismissed Vehicle TV - Free to Air 12/08/2015
January 2019
Case number Ad Standards description Determination Categorysort descending Media Determination date
0013-19 SsanngYong
Ad shows a vehicle driving at speed into what is portrayed as sea water on a beach.
Dismissed Vehicle TV - Free to Air 23/01/2019
November 2012
Case number Ad Standards description Determination Categorysort descending Media Determination date
0443-12 Holden Ltd
About the new Holden Colorado 7 seater.
Dismissed Vehicle Internet 28/11/2012
April 2016
Case number Ad Standards description Determination Categorysort descending Media Determination date
0129-16 Isuzu UTE Australia Pty Ltd
Advertising the Isuzu Dmax
Dismissed Vehicle TV - Free to Air 13/04/2016
April 2012
Case number Ad Standards description Determination Categorysort descending Media Determination date
0133-12 Suzuki Australia Pty Limited
The TVC shows a Swift Sport at a car park boom gate, with a couple inside. The car then enters the car park, driving up the ramp. Whilst driving, the car parks sprinklers go off. The car parks and the couple get out, with sprinklers going off behind them.
Upheld - Modified or Discontinued Vehicle TV - Pay 11/04/2012
May 2016
Case number Ad Standards description Determination Categorysort descending Media Determination date
0205-16 Volkswagen Group Australia Pty Limited
Vehicle depicted driving recklessly and at speed , edited to slow motion.
Dismissed Vehicle Internet 11/05/2016
July 2013
Case number Ad Standards description Determination Categorysort descending Media Determination date
0209-13 Suzuki Australia Pty Limited
This ad shows a yellow Suzuki Hatch driving through a multi level car park driven by a youngish driver with a young female passenger.
Dismissed Vehicle TV - Pay 10/07/2013
September 2013
Case number Ad Standards description Determination Categorysort descending Media Determination date
0299-13 Holden Ltd
Two people leave a street full of boring people and get into a Holden Malibu. They drive recklessly through the street, forcing a bicycle user to have an accident, hide from the Police and then accelerate off into countryside.
Dismissed Vehicle 11/09/2013
March 2013
Case number Ad Standards description Determination Categorysort descending Media Determination date
0063-13 Ford Motor Co of Aust Ltd
Young woman describing her going out shoes - her father advising her to wear sensible driving shoes, and her compromise to still wear her 'wedge' on the clutch foot. Ad emphasises bonus storage beneath passenger seat, ideal for shoes.
Dismissed Vehicle 13/03/2013
March 2019
Case number Ad Standards description Determination Categorysort descending Media Determination date
0070-19 Subaru (Aust) Pty Ltd
The father and son are driving on a country road and stop for a train. The father is annoyed about having to wait but turns to the child and sees delight. The next scene they are standing in front of the car past the stop crossed signs watching the train pass
Dismissed Vehicle TV - Free to Air 06/03/2019

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