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E.g., 02/12/2021
E.g., 02/12/2021
September 2018
Case number Ad Standards description Determination Categorysort descending Media Determination date
0420-18 Volkswagen Group Australia Pty Limited
Driving a new VW Polo car by a young man with his father preceded by his life history of accidents and crazy stunts.
Dismissed Vehicle TV - Free to Air 26/09/2018
October 2018
Case number Ad Standards description Determination Categorysort descending Media Determination date
0457-18 Volkswagen Group Australia Pty Limited
Emphasises power and 4wd ability of VW Amarock - including a scene suggesting a car narrowly overtakes two trucks.
Upheld - Modified or Discontinued Vehicle TV - Free to Air 24/10/2018
0454-18 Ford Motor Co of Aust Ltd
Ford vehicle that shows a man walking out in front of a car that has automatic breaking.
Dismissed Vehicle TV - Free to Air 24/10/2018
November 2017
Case number Ad Standards description Determination Categorysort descending Media Determination date
0493-17 BMW Group Australia
The ad opens with shots of mobiles phones and someone touching a touch screen in a car. The claim is then made: "going from 0 to 100 km/h in 5.1 seconds. 
Dismissed Vehicle TV - Pay 08/11/2017
April 2018
Case number Ad Standards description Determination Categorysort descending Media Determination date
0169-18 Nissan Motor Co (Aust) Pty Ltd
For the Nissan Xtrail - shows people walking with headphones, and a woman walks in front of a car with her headphones on. 
Dismissed Vehicle TV - Pay 11/04/2018
January 2017
Case number Ad Standards description Determination Categorysort descending Media Determination date
0587-16 Harley-Davidson Australia Pty Ltd
A man riding a motor bike then taking a toddler on it driving it home.
Dismissed Vehicle TV - Free to Air 18/01/2017
June 2012
Case number Ad Standards description Determination Categorysort descending Media Determination date
0218-12 Great Wall Australia
A man is shown in a dog kennel with the word "dog" written above the open door and a dog bowl at the front. The voice over explains that he is in the dog house because his wife discovered he had paid over $35,000 for a four wheel drive when he could have bought one from Great Wall for $23,990.
Dismissed Vehicle 13/06/2012
0203-12 Ford Motor Co of Aust Ltd
Two cane toads sitting on a road discussing the secretions from their paratoid glands before moving the discussion to a car approaching in the distance. The toads don't have enough time to move off the road and one of them is squashed by the Falcon EcoBoost. The video was seeded on YouTube and the Falcon Facebook page.
Dismissed Vehicle Internet 13/06/2012
June 2018
Case number Ad Standards description Determination Categorysort descending Media Determination date
0261-18 Nissan Motor Co (Aust) Pty Ltd
The advertisement is a series of shots of a woman going about her daily business, all the while being bombarded with input from other people in her day to day life. The footage then shifts to her driving a Nissan SUV.The video is available in full on the Nissan youtube channel https://www.youtube.com/watch?v=Lg0zkBK_AEM
Dismissed Vehicle TV - Free to Air 06/06/2018
0256-18 Jaguar Land Rover Australia Pty Ltd
My reason for complaining is safety. The public is told over and over about the dangers of driving through flood waters, but the land Rover Discovery advertisements recommend exactly that. "Through rivers deep" is the wording I complain about.
Dismissed Vehicle TV - Free to Air 06/06/2018
August 2014
Case number Ad Standards description Determination Categorysort descending Media Determination date
0285-14 Lander Toyota
A series of voices exclaiming how good the service is as Lander Toyota
Dismissed Vehicle Radio 13/08/2014
February 2021
Case number Ad Standards description Determination Categorysort descending Media Determination date
0015-21 Hyundai Motor Company Australia Pty Ltd
This Pay TV advertisement features a family getting into a vehicle. The children are fighting until they start to drive, and then they begin to sing.
Dismissed Vehicle TV - Pay 10/02/2021
0016-21 Hyundai Motor Company Australia Pty Ltd
This television advertisement features a family getting into a vehicle. The children are fighting until they start to drive, and then they begin to sing.
Dismissed Vehicle TV - Free to Air 10/02/2021
March 2021
Case number Ad Standards description Determination Categorysort descending Media Determination date
0044-21 Volvo Car Australia
This television advertisement features various scenes of parents taking care of children, running around after them etc. The advertisement then shows a woman driving a car. She looks tired and seems to begin to fall asleep. The car is shown to edge towards the oncoming lane. The vehicle engages Lane Keeping Aid and automatically corrects itself back into her lane, avoiding an oncoming truck. The woman wakes up. Text on screen states "The car that looks after you, like you look after others".
Upheld - Modified or Discontinued Vehicle TV - Free to Air 10/03/2021
August 2015
Case number Ad Standards description Determination Categorysort descending Media Determination date
0315-15 Mitsubishi Motors Aust Ltd
A man is shopping with his partner and appers bored. His mates parachute in wiht a Triton to "rescue" him and take him to particiapte in a "more manly" activity.
Dismissed Vehicle TV - Free to Air 12/08/2015
September 2013
Case number Ad Standards description Determination Categorysort descending Media Determination date
0339-13 Holden Ltd
A Holden Malibu is seen being driven out of a narrow alley, across a footpath and past a street barrow and back into an alley.
Dismissed Vehicle TV - Pay 25/09/2013
September 2018
Case number Ad Standards description Determination Categorysort descending Media Determination date
0377-18 Toyota Motor Corp Aust Ltd
Parents day at school with parents telling school kids what they do for a living. There's a fireman, a pilot (man). No prizes for guessing the female was a nurse.
Dismissed Vehicle TV - Free to Air 12/09/2018
February 2017
Case number Ad Standards description Determination Categorysort descending Media Determination date
0056-17 Mercedes-Benz Aust/Pacific P/L
The advertisement was promoting a Mercedes Benz sale
Dismissed Vehicle TV - Free to Air 08/02/2017
March 2011
Case number Ad Standards description Determination Categorysort descending Media Determination date
0076-11 Holden Ltd
At the very beginning of the advertisement we see a man participating in Base Jumping - he jumps off the side of a tall building wearing a parachute and helmet and is being filmed and supported by others. The voice over talks about the new Commodore Series two and we see footage of various Holden Commodores being driven in different locations.
Dismissed Vehicle 23/03/2011
October 2015
Case number Ad Standards description Determination Categorysort descending Media Determination date
0414-15 Toyota Motor Corp Aust Ltd
Shows 2 Toyota Hilux on a test track driving backwards then forward towing three trailers hooked together. The other add showed people riding in the tub of the vehicle.
Dismissed Vehicle TV - Free to Air 28/10/2015
March 2015
Case number Ad Standards description Determination Categorysort descending Media Determination date
0089-15 Nissan Motor Co (Aust) Pty Ltd
It was about a car driving through a container yard.. with containers being lifted and the car driving under them. There are no safety features in place.
Dismissed Vehicle TV - Free to Air 25/03/2015
December 2012
Case number Ad Standards description Determination Categorysort descending Media Determination date
0459-12 Toyota Motor Corp Aust Ltd
Features a young man driving around with people exiting the vehicle as examples of various stages of his life.
Dismissed Vehicle 12/12/2012
November 2016
Case number Ad Standards description Determination Categorysort descending Media Determination date
0499-16 Renault Australia
Renault Megane is seen speeding towards camera. Joined by 2 other vehicles. The vehicle in front makes a very sudden turn to the right of the screen, with sounds of a high revving engine, no indicators and throwing up a lot of sand as in a 4 wheel drift.
Dismissed Vehicle TV - Free to Air 23/11/2016
July 2014
Case number Ad Standards description Determination Categorysort descending Media Determination date
0231-14 KIA Automotive Australia
The advert has a lady driving a Kia Sportage with 1 hand on the steering wheel all the way through the advert. She and her passengers including a child in the rear are singing to loud music.
Dismissed Vehicle TV - Free to Air 09/07/2014
August 2013
Case number Ad Standards description Determination Categorysort descending Media Determination date
0259-13 Chrysler Australia Pty Ltd
A young woman in a bathrobe is drying her hair. Her female friend/housemate questions why she has had a shower in the middle of the day and then goes on to suppose it was because 'Richard' with the Alpha Romeo had visited.
Dismissed Vehicle 14/08/2013
0280-13 Ford Motor Co of Aust Ltd
Ford advertising their city active braking system
Dismissed Vehicle 14/08/2013
November 2019
Case number Ad Standards description Determination Categorysort descending Media Determination date
0380-19 13cabs
This TV On Demand advertisement features various people receiving suggestive text messages and calls. The words '13cabs official travel partner of the Booty Call' appear on screen.
Dismissed Vehicle TV - On Demand 27/11/2019
July 2015
Case number Ad Standards description Determination Categorysort descending Media Determination date
0290-15 Berwick Chrysler Jeep
It advertises that they have women car sales people there so women can shop for cars comfortably
Dismissed Vehicle Radio 22/07/2015
June 2021
Case number Ad Standards description Determination Categorysort descending Media Determination date
0160-21 Mercedes-Benz Aust/Pacific P/L
This Instagram post from the account @stevecordony features two images of the influencer with a Mercedes car.
Upheld - Modified or Discontinued Vehicle Internet - Social - Instagram 23/06/2021
August 2015
Case number Ad Standards description Determination Categorysort descending Media Determination date
0328-15 Hyundai Motor Company Australia Pty Ltd
Advertisement for the new Hyundai Tucson where a lady removes her belt and the advertisement suggest she hits a snake. Which the then the slogan "strong and beautiful" is said and shown visually
Dismissed Vehicle Internet - Social - Other 26/08/2015
August 2014
Case number Ad Standards description Determination Categorysort descending Media Determination date
0332-14 Sunco Motors
Save on ColaradoNot enough SpaceSunco Holden Bulk BuyFree Tray
Dismissed Vehicle Internet 27/08/2014
September 2021
Case number Ad Standards description Determination Categorysort descending Media Determination date
0250-21 Toyota Motor Corporation Australia
This television advertisement features a number of scenes of athletes, performers and people in everyday lives taking breaths. A car can be seen on the left side of a road, behind it is a bus with the words "Fuel cell bus" written on it. In the right lane, overtaking the bus and car is a truck with "Fuel cell mobility" written on it.
Dismissed Vehicle TV - Free to Air 08/09/2021
February 2015
Case number Ad Standards description Determination Categorysort descending Media Determination date
0037-15 Subaru (Aust) Pty Ltd
All New Subaru Outback Value uses the term Corroborree.
Upheld - Modified or Discontinued Vehicle TV - Free to Air 25/02/2015
March 2012
Case number Ad Standards description Determination Categorysort descending Media Determination date
0062-12 Mitsubishi Motors Aust Ltd
Radio ad for Mitsubishi Motors where we hear voices of two upper-class British colonists. They speak about the inconvenience of an alien invasion while they are enjoying afternoon tea with one of them saying, "Bollocks..." Voice changes to talk about the convenience pack now available on a Mitsubishi Lancer ES at your local Mitsubishi dealer.
Dismissed Vehicle Radio 14/03/2012
March 2018
Case number Ad Standards description Determination Categorysort descending Media Determination date
0098-18 Jaguar Land Rover Australia Pty Ltd
Jaguar cars
Dismissed Vehicle TV - Free to Air 07/03/2018
January 2016
Case number Ad Standards description Determination Categorysort descending Media Determination date
0492-15 Chrysler Australia Pty Ltd
Brand advertising of the Jeep "long live the pioneer, rebel and mutineer"
Dismissed Vehicle TV - Pay 20/01/2016
May 2015
Case number Ad Standards description Determination Categorysort descending Media Determination date
0168-15 Citroen Automobiles Australia
The ad starts off saying that their van is "f(beep)ing perfect for plumbers", then repeated the same sentence in regards to electricians etc..
Upheld - Modified or Discontinued Vehicle Radio 13/05/2015
March 2020
Case number Ad Standards description Determination Categorysort descending Media Determination date
0112-20 Nissan Motor Co. (Australia) Pty Ltd
This television advertisement features a man stopped at an intersection looking both ways down the road. He sees a mud-covered mountain bike rider emerge from the bush ahead of him. He nods and drives his vehicle along the track.
Dismissed Vehicle TV - On Demand 25/03/2020
January 2021
Case number Ad Standards description Determination Categorysort descending Media Determination date
0389-20 Toyota Motor Corporation Australia
This television advertisement opens with an aerial scene in which the GR Yaris (Vehicle) is being driven. The vehicle specifications are shown alongside dust, which is kicked up from the Vehicle as it drives in circles. The focus then changes to the driver of the Vehicle who is shown in full racing livery, including helmet. The Vehicle is then shown driving down a dirt road in the country and turns onto a bitumen road.
Dismissed Vehicle TV - Free to Air 20/01/2021
September 2011
Case number Ad Standards description Determination Categorysort descending Media Determination date
0365-11 Volkswagen Group Australia Pty Limited
TVC shows various scenes of a family in situations where they used their family car to travel to and from different places, including to seek medical attention for the boy who has broken his arm.
Dismissed Vehicle 28/09/2011
February 2018
Case number Ad Standards description Determination Categorysort descending Media Determination date
0074-18 Holden Ltd
This appears to be a facebook campaign by Holden, whether through ignorance or deliberately shifting blame onto other road users. You need to use a touch sensitive screen (it works on an iphone) and shows a cyclist about to hit a suddenly opened door, with text suggesting it's a 'mistake'. In fact, it's a very serious offence and has killed three cyclists in Melbourne alone in recent years. In two cases, the negligent driver opened the door and the cyclist was knocked under a passing truck. It is one of the most common causes of injury to urban riders.
Dismissed Vehicle Internet - Social - Facebook 21/02/2018
December 2011
Case number Ad Standards description Determination Categorysort descending Media Determination date
0412-11 Chrysler Australia Pty Ltd
The Advertisement shows a Jeep Wrangler driving on a beach and features a Kite surfer. The Advertisement cuts from the driving to the Kite surfer surfing a large wave. The following disclaimer is shown on screen: Filmed under controlled conditions using a professional driver.
Dismissed Vehicle 07/12/2011
October 2014
Case number Ad Standards description Determination Categorysort descending Media Determination date
0413-14 Mazda Australia Pty Limited
The SUV is being used to pick children up and drive them, and it shows the features, including blind spot monitoring
Dismissed Vehicle TV - Free to Air 08/10/2014
April 2014
Case number Ad Standards description Determination Categorysort descending Media Determination date
0127-14 BMW Group Australia Ltd
Advertisement for new BMW 2 series car.
Upheld - Modified or Discontinued Vehicle Cinema 23/04/2014
November 2016
Case number Ad Standards description Determination Categorysort descending Media Determination date
0466-16 BMW Group Australia
BMW vehicle shown speeding and loss of control of the vehicle in opening part of the ad, there is an excessive amount of smoke coming from the tyres and it isn't a dirt road. The car is shown breaking the road laws and clearly speeding and encouraging reckless driving.
Dismissed Vehicle TV - Pay 09/11/2016
July 2013
Case number Ad Standards description Determination Categorysort descending Media Determination date
0230-13 Nissan Motor Co (Aust) Pty Ltd
Nissan Pulsar racing through streets to get pregnant woman to hospital and recording their fastest time.
Upheld - Modified or Discontinued Vehicle 10/07/2013
0246-13 Nissan Motor Co (Aust) Pty Ltd
The advertisement is a modified version of the original Pulsar Turbo Hatchback that appeared during the month of June 2013. The vehicle is being driven by what one assumes is the husband, with his pregnant wife in the passenger seat (the pregnancy is later revealed to be fake at the end of the advertisement). The vehicle is driven to the Emergency Department of a hospital in order to have a baby delivered.
Upheld - Modified or Discontinued Vehicle Internet 10/07/2013
August 2019
Case number Ad Standards description Determination Categorysort descending Media Determination date
0259-19 Suzuki Australia Pty Limited
Advertisement for Suzuki with the slogan ‘for fun’s sake’. The ad features a car careering through water and mud, and circling a suburban roundabout. The ad begins by talking about driverless vehicles.
Dismissed Vehicle TV - Free to Air 21/08/2019
January 2020
Case number Ad Standards description Determination Categorysort descending Media Determination date
0024-20 Toyota Motor Corporation Australia
This television advertisement features a man parking his car next to rubbish waiting to be collected before walking into a dealership to buy a new one.
Dismissed Vehicle TV - Free to Air 22/01/2020
December 2020
Case number Ad Standards description Determination Categorysort descending Media Determination date
0370-20 AVIS
This television advertisement features a woman walking though a jungle. She then walks into a bathroom with a man singing in the shower. The ad closes with the woman passing the man a towel as he steps out of the shower and is shown from behind.
Dismissed Vehicle TV - Free to Air 16/12/2020

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