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E.g., 27/01/2021
E.g., 27/01/2021
November 1999
Case number Ad Standards description Determination Categorysort ascending Media Determination date
351-99 Wool Store Insulation
Wool Store Insulation - Polar Batts - "Naked elderly woman"
Dismissed Print 09/11/1999
November 2007
Case number Ad Standards description Determination Categorysort ascending Media Determination date
367-07 Ford Motor Co of Aust Ltd
Ford - Fiesta - models standing in front of different cars - all white people except for an Indian woman wearing a sari
Dismissed 13/11/2007
February 2001
Case number Ad Standards description Determination Categorysort ascending Media Determination date
372-00 evoucher.com.au
evoucher.com.au - Scotsman
Dismissed Print 13/02/2001
20-01 Reckitt Benckiser (Aust) Pty Ltd
Reckitt Benckiser - Pine O Cleen - males make mess, female cleans up
Dismissed 13/02/2001
December 1999
Case number Ad Standards description Determination Categorysort ascending Media Determination date
375-99 Ford Motor Co of Aust Ltd
Ford - Falcon - man giving a driving lesson to young boy
Dismissed 07/12/1999
April 2010
Case number Ad Standards description Determination Categorysort ascending Media Determination date
0138-10 Fernwood Fitness Centres Aust Pty Ltd
The ad features young children jumping and moving about pulling faces whilst a child’s voiceover says "my mum's not perfect but she is working on it" and “my mum's a fox". This wording is also used on their t-shirts. The voiceover ends with 'Join Fernwood now and save $99 - call 1300 Fernwood now’.
Dismissed 14/04/2010
March 2004
Case number Ad Standards description Determination Categorysort ascending Media Determination date
38-04 Suzuki Australia Pty Limited
Suzuki - adults & kids jumping from jetty
Dismissed 09/03/2004
October 2008
Case number Ad Standards description Determination Categorysort ascending Media Determination date
412-08 BSR Group
BSR Group - Betta Electrical - elderly lady with hoola hoop & underwear slides down legs
Dismissed 30/10/2008
March 2005
Case number Ad Standards description Determination Categorysort ascending Media Determination date
43-05 Ferndale Confectionery P/L
Ferndale Confectionery - Jila Mints - Young couple in bed, guy apologises for not being able to "perform" woman reaches for Jila Mints "smooth, long-lasting and hard till the very end"
Dismissed 08/03/2005
February 2005
Case number Ad Standards description Determination Categorysort ascending Media Determination date
10-05 Agfaphoto Australia
Agfaphoto - "thousands are captured all over the world every day, men, women, children, pets…. The guilty are among us "free your memories - print your digital photos"
Dismissed 08/02/2005
December 2006
Case number Ad Standards description Determination Categorysort ascending Media Determination date
500-06 Mattel Pty Ltd
Mattel - Sensei Shield Blaster - Asian man training kids in matial arts using super soaker water guns
Dismissed 12/12/2006
March 2008
Case number Ad Standards description Determination Categorysort ascending Media Determination date
51-08 McDonald's Aust Ltd
McDonald's - Front Seat - male passenger in front seat of car gets his meal first while backseat guys have to wait
Dismissed 12/03/2008
March 2003
Case number Ad Standards description Determination Categorysort ascending Media Determination date
52-03 Simplot Aust Pty Ltd
Simplot - Bird's Eye - Create a Meal - blonde girl unable to use chopsticks.
Dismissed 11/03/2003
58-03 Coca-Cola South Pacific Pty Ltd
Coca-Cola - woman in bikini - 'You know you want it'.
Dismissed Outdoor 11/03/2003
August 2004
Case number Ad Standards description Determination Categorysort ascending Media Determination date
185-04 SCA Hygiene Australasia
SCA Hygiene - Handee paper towels - robot toy trips woman, spilling liquid, so paper towel can wipe it up. Then robot comes out of room with Barbie doll and bangs doll's head into door frame
Dismissed 10/08/2004
May 2003
Case number Ad Standards description Determination Categorysort ascending Media Determination date
114-03 Arnott's Biscuits Ltd
Arnott's - Shapes - boy trying to talk supposedly without tongue.
Dismissed 13/05/2003
November 2009
Case number Ad Standards description Determination Categorysort ascending Media Determination date
539-09 Fernwood Fitness Centres Aust Pty Ltd
Fernwood - Print (539/09) - 'my mum's not perfect but she's working on it"
Dismissed Print 25/11/2009
April 2006
Case number Ad Standards description Determination Categorysort ascending Media Determination date
117-06 Suzuki Auto Co
Suzuki Auto Co - car being driven along beach and thru waves at twilight, spraying water
Dismissed Print 11/04/2006
July 2000
Case number Ad Standards description Determination Categorysort ascending Media Determination date
194-00 Toyota Motor Corp Aust Ltd
Toyota - Echo - Wear Sensible Shoes
Dismissed Print 11/07/2000
September 1998
Case number Ad Standards description Determination Categorysort ascending Media Determination date
122-98 Nestle Confectionery
Nestle - Nescafe - "You can be rich with no money to spend"
Dismissed 08/09/1998
November 1998
Case number Ad Standards description Determination Categorysort ascending Media Determination date
197-98 The Australian Society of Plastic Surgeons Inc
Australian Society of Plastic Surgeons (The) - Feel good about themselves
Dismissed Print 10/11/1998
June 2002
Case number Ad Standards description Determination Categorysort ascending Media Determination date
126-02 Elgas Ltd
Elgas - hot water brochure - mother with towel approaching child playing with plastic ducks under the shower
Dismissed Print 11/06/2002
140-02 Castle Hill Mitsubishi
Castle Hill Mitsubishi - photos of man exercising, a woman in underwear, and a bare-breasted woman (nipples not exposed)
Dismissed Print 11/06/2002
July 2003
Case number Ad Standards description Determination Categorysort ascending Media Determination date
202-03 KIA Automotive Australia
KIA - Sorento - Andre Agassi - vehicle driving through creek.
Dismissed 08/07/2003
April 2009
Case number Ad Standards description Determination Categorysort ascending Media Determination date
134-09 Colgate Palmolive Pty Ltd
Colgate Palmolive - Cuddly Fabric Softener using young children not even speaking in advertisement.
Dismissed 08/04/2009
August 2005
Case number Ad Standards description Determination Categorysort ascending Media Determination date
208-05 Nestle Ice Cream
Nestle - Peters Entice - child sprouting sexual words "free love", "30,000 naked people rolling around in mud at a Hendrix concert", "Maybe a bit of free love will dislodge what's up Dad's chakra"
Dismissed 09/08/2005
July 2012
Case number Ad Standards description Determination Categorysort ascending Media Determination date
0254-12 Lingerie Football League
A voiceover talks about the forthcoming Lingerie Football All Star Game being played in Brisbane on 2nd June and we see footage of the women playing lingerie football as well as shots of women in their playing attire but not playing the game.
Dismissed 11/07/2012
June 1998
Case number Ad Standards description Determination Categorysort ascending Media Determination date
69-98 Smith's Snackfood Co Ltd The
Smith's Snackfood - Smith's Crisps - 'Smith Family' stick figures - 'Tour'
Upheld - Modified or Discontinued 09/06/1998
July 2008
Case number Ad Standards description Determination Categorysort ascending Media Determination date
217-08 Ateco Automotive Pty Limited
Ateco - Fiat 500 - You'd look great inside me
Dismissed Outdoor 09/07/2008
February 2009
Case number Ad Standards description Determination Categorysort ascending Media Determination date
74-09 Gotta Getta Group
Gotta Getta Group - Pre school aged children using the term "bugger all"
Dismissed 25/02/2009
May 2006
Case number Ad Standards description Determination Categorysort ascending Media Determination date
149-06 Pixel Multimedia
Pixel Multimedia - Phunk Mobile - Babe of the Day - text "HOT" for images of women in bikinis and underwear which you can download as wallpaper for mobiles
Dismissed 09/05/2006
June 1999
Case number Ad Standards description Determination Categorysort ascending Media Determination date
151-99 Sanitarium Health Food Company
Sanitarium - Weet Bix - "Nine children at table"
Dismissed 08/06/1999
June 2000
Case number Ad Standards description Determination Categorysort ascending Media Determination date
155-00 History Trust of South Australia
History Trust of SA - National Motor Museum - 'Sex Drive' Exhibition
Dismissed 13/06/2000
July 1999
Case number Ad Standards description Determination Categorysort ascending Media Determination date
229-99 Lone Star Steakhouse & Saloon Pty Ltd
Lone Star Steakhouse & Saloon - "American Indian"
Dismissed 13/07/1999
April 2005
Case number Ad Standards description Determination Categorysort ascending Media Determination date
85-05 Domino's Pizza Australia Pty Ltd
Domino's - 3 Pizza Special - girls choosing pizzas - one suggests "vegeroni" and another girl thinks "Just pick off the meat you Hippie"
Dismissed 12/04/2005
May 2008
Case number Ad Standards description Determination Categorysort ascending Media Determination date
160-08 Saab Automobile Australia Pty Ltd
Saab - Butterfly, German Shep, Killer Whale
Dismissed 19/05/2008
April 2003
Case number Ad Standards description Determination Categorysort ascending Media Determination date
93-03 Unilever Australasia
Unilever - Streets - Magnum - 'Sixties Nine' - man rolling marijuana cigarette.
Dismissed 08/04/2003
96-03 Saab Automobile Australia Pty Ltd
Saab - Limited Edition 9-3 Convertible - vehicle driven on wrong side of road/outside lane.
Dismissed 08/04/2003
July 2001
Case number Ad Standards description Determination Categorysort ascending Media Determination date
172-01 Nintendo Australia Pty Limited
Nintendo - Gameboy - chanting Satanists
Dismissed 10/07/2001
September 2004
Case number Ad Standards description Determination Categorysort ascending Media Determination date
247-04 Coca-Cola South Pacific Pty Ltd
Coca-Cola - Powerade - men on bikes avoiding opera singer
Dismissed 14/09/2004
June 2009
Case number Ad Standards description Determination Categorysort ascending Media Determination date
261-09 Custom Security Services
Custom Security Services - Billboard with image of woman's breasts and phrase "protect your assests"
Upheld - Modified or Discontinued Outdoor 24/06/2009
August 1999
Case number Ad Standards description Determination Categorysort ascending Media Determination date
264-99 Ultra Tune (SA) Pty Ltd
Ultra Tune - "People speaking in other languages"
Dismissed 10/08/1999
September 2007
Case number Ad Standards description Determination Categorysort ascending Media Determination date
270-07 BP Australia Pty Ltd
BP - Ultimate - video game with two cars trying to push each other out of the way; two cars in tug-of-war attempting to drag each other into a hole
Dismissed Internet 11/09/2007
November 2002
Case number Ad Standards description Determination Categorysort ascending Media Determination date
282-02 Ford Motor Co of Aust Ltd
Ford - Falcon - 'What it is to be alive and not just survive'.
Dismissed Print 12/11/2002
November 2004
Case number Ad Standards description Determination Categorysort ascending Media Determination date
290-04 Unilever Australasia
Unilever - Streets - Cornetto - Asian sushi chef knife-wielding, kung-fu chopping character being laughed at by tanned young people in swimsuits
Dismissed 09/11/2004
September 1999
Case number Ad Standards description Determination Categorysort ascending Media Determination date
300-99 Australian Institute of Management
Australian Institute of Management - "Ops Manager Kim Daley"
Dismissed Print 14/09/1999
November 2005
Case number Ad Standards description Determination Categorysort ascending Media Determination date
308-05 Wrigley Co Pty Ltd The
Wrigley - Eclipse - "Smoke cigar blow kisses" with image of pack of mints
Dismissed Outdoor 08/11/2005
October 2003
Case number Ad Standards description Determination Categorysort ascending Media Determination date
317-03 Ateco Automotive Pty Limited
Ateco - Alfa Romeo - 147 GTA - 'propels you to 100km/h in a mere 6.3 seconds'
Dismissed Print 14/10/2003
February 2007
Case number Ad Standards description Determination Categorysort ascending Media Determination date
32-07 Sunshine Toyota
Sunshine Toyota - "bugger" used in take off of cricket commentators
Dismissed 13/02/2007
March 2012
Case number Ad Standards description Determination Categorysort ascending Media Determination date
0088-12 Grosvenor Hotel
Image of woman in short skirt and cropped top and the text includes, "best buns".
Dismissed Poster 14/03/2012

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