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E.g., 16/08/2022
E.g., 16/08/2022
December 2001
Case number Ad Standards description Determination Categorysort ascending Media Determination date
318-01 Crane Aluminium Systems
Crane Aluminium - Amplimesh - 2 ads - 'Keep out unwanted pests' and 'Pest protection for summer'
Dismissed Print 11/12/2001
319-01 Burger King Aust Pty Ltd
Burger King - Xtreme Bacon & Cheese Whopper and Coke - psychotherapy - 'We know what you want'
Dismissed 11/12/2001
324-01 Unilever Australasia
Unilever - Streets - Magnum - Strawberry Blonde Magnum Cone - schoolteacher licks man's hand
Dismissed 11/12/2001
330-01 Furniture One Co-op Ltd
Furniture One - Sleep Lab - forklift
Dismissed 11/12/2001
331-01 Oporto Franchising Pty Ltd
Oporto - 'Share Your Food' - couple kissing
Dismissed Outdoor 11/12/2001
333-01 Toyota Motor Corp Aust Ltd
Toyota - Hilux - 'Bugger' - runaway vehicle and baby eating ice cream.
Dismissed 11/12/2001
October 2003
Case number Ad Standards description Determination Categorysort ascending Media Determination date
318-03 Ford Motor Co of Aust Ltd
Ford - Falcon - 'carve up the road' - 'heart racing' - 'a mind blowing 260kw'.
Dismissed Print 14/10/2003
319-03 Mazda Australia Pty Limited
Mazda - RX8 - car crosses lanes without indicating; does not have number plates.
Dismissed 14/10/2003
320-03 Mitsubishi Motors Aust Ltd
Mitsubishi - Magna - 'Be inspired' - no number plate (print)
Dismissed Print 14/10/2003
323-03 McDonald's Aust Ltd
McDonald's - 'Finding Nemo' promotion - plastic toys in water.
Dismissed 14/10/2003
324-03 H J Heinz Co Australia Ltd
H J Heinz - Baked Beans/Spaghetti - 'Get Stuffed' / 'Stuff You'
Dismissed Outdoor 14/10/2003
328-03 Mitsubishi Motors Aust Ltd
Mitsubishi - Magna - family in car with no number plate (TV)
Dismissed 14/10/2003
March 2001
Case number Ad Standards description Determination Categorysort ascending Media Determination date
32-01 Nintendo Australia Pty Limited
Nintendo - Pat Cash - 'I play with it'
Dismissed 13/03/2001
33-01 McDonald's Aust Ltd
McDonald's - Boxing match
Dismissed 13/03/2001
February 2007
Case number Ad Standards description Determination Categorysort ascending Media Determination date
32-07 Sunshine Toyota
Sunshine Toyota - "bugger" used in take off of cricket commentators
Dismissed 13/02/2007
February 2009
Case number Ad Standards description Determination Categorysort ascending Media Determination date
32-09 Planbuild
Planbuild - Billboard of naked woman wearing a tool belt and holding a saw across her chest
Upheld - Modified or Discontinued Outdoor 11/02/2009
May 1998
Case number Ad Standards description Determination Categorysort ascending Media Determination date
32-98 Bushells Pty Ltd
Bushells Pty Ltd - Cathy Freeman
Dismissed 12/05/1998
November 2000
Case number Ad Standards description Determination Categorysort ascending Media Determination date
320-00 Mitsubishi Motors Aust Ltd
Mitsubishi - Magna VR-X 3.5 Litre V6 - speeding bullet.
Dismissed 14/11/2000
322-00 Taubmans Pty Ltd
Taubmans - couple kssing while male painters hold hands
Dismissed 14/11/2000
324-00 TMCA Daihatsu Division
Daihatsu - Terios - 'for the woman who wants to be on top'
Dismissed 14/11/2000
327-00 Ford Motor Co of Aust Ltd
Ford - Falcon Utility XR8 - overtaking land speed vehicle
Dismissed 14/11/2000
December 2004
Case number Ad Standards description Determination Categorysort ascending Media Determination date
321-04 Unilever Australasia
Unilever - Streets - Paddle Pop - hyena sitting with lion breaks wind then laughs, before lion grabs him and starts alpine ski race
Dismissed 07/12/2004
322-04 Nestle Australia Ltd
Nestle - Milky Bar Kid changes milk into white chocolate and coats 2 boys who pinched girls' milk drinks and poured the milk on the ground
Dismissed 07/12/2004
324-04 Jaguar Australia
Jaguar - Steve McQueen - "he jumped fences on his motorcycle and starlets in his Jag"
Dismissed Print 07/12/2004
325-04 Pepsico Australia Holdings Pty Ltd
Pepsi-Cola - Pepsi - man chases can of Pepsi as it rolls under truck, causes collision, truck spills red goo and women in underwear start wrestling, fire hydrant bursts so girls have wet T-shirt competition and water spray pressures them against door
Dismissed 07/12/2004
328-04 Domino's Pizza Australia Pty Ltd
Domino's - Bacon pizza - pig named Paul O'Connor
Dismissed 07/12/2004
330-04 Peter Brown Auto Electrics
Peter Brown Auto Electrics - "turning hot pussies into cool cats" - car air conditioning
Dismissed 07/12/2004
332-04 Inghams Enterprises Pty Limited
Inghams - Chicken Breast Fillets - Late Hubby - annoyed wife tips freshly cooked meal into rubbish bin
Dismissed 07/12/2004
October 1999
Case number Ad Standards description Determination Categorysort ascending Media Determination date
321-99 Gold Coast Motor Events Co
Gold Coast Motor Events (1999 Honda Indy 300)
Dismissed Outdoor 12/10/1999
323-99 Kellogg (Aust) Pty Ltd
Kellogg - Nutri Grain - Iron Man Food' - man exercising in horror/fantasy setting
Dismissed 12/10/1999
329-99 Burger King Aust Pty Ltd
Burger King - Rodeo Burger
Dismissed 12/10/1999
333-99 Advanced Hair Studio
Advanced Hair Studio (Ronald Biggs)
Dismissed 12/10/1999
September 2006
Case number Ad Standards description Determination Categorysort ascending Media Determination date
322-06 Honda Australia Pty Ltd
Honda - Odyssey (TV) - mature couple making out in car parked in residential driveway - elderly mother who was babysitting children comes out and knocks on window saying son offered to drive her home
Dismissed 12/09/2006
November 2005
Case number Ad Standards description Determination Categorysort ascending Media Determination date
323-05 Omega Appliances
Omega Appliances - SMEG BBQ - lamb pleading with customers "not everyone is looking forward to you discovering the superior cooking results of your SMEG-Q"
Dismissed Print 08/11/2005
327-05 Pepsico Australia Holdings Pty Ltd
Pepsico - Monkey/Taxi - young man in back seat of taxi to airport. While drinking Pepsi Max, he sees front passenger show driver pic of aeroplane. When young man realises driver is monkey he asks "Are you sure?" "Don't worry - there's no sugar"
Dismissed 08/11/2005
328-05 Pepsico Australia Holdings Pty Ltd
Pepsico - Stuntmen - showground with 3 men lying between 2 ramps drinking Pepsi Max. Presenter says "Release the Beast" and roadroller truck prepares to drive over ramps. Man asks "Are you sure?" Reply "No worries - there's no sugar"
Dismissed 08/11/2005
329-05 Holden Ltd
Holden - Viva - crowd around Viva car in plaza with "Viva" signs chanting "Viva! Viva!..." man appears with "Viva the revolution" and people shout out the car's features - cheering and V signs with fingers
Dismissed 08/11/2005
330-05 Mitsubishi Motors Aust Ltd
Mitsubishi - Outlander - satellite navigation - woman goes behind tree for toilet break then comes back to car for street directory to use for toilet paper, as they won't need it any more now they have satellite navigation
Dismissed 08/11/2005
331-05 S C Johnson & Son Pty Ltd
SC Johnson - Glade Clean & Pure - young boy shown on toilet with voiceover saying that children often responsible for odours
Dismissed 08/11/2005
October 2007
Case number Ad Standards description Determination Categorysort ascending Media Determination date
326-07 STA Travel Pty Ltd
STA Travel - woman wearing globe - just see her legs wearing high heels and caption "It's never been so cheap"
Dismissed Internet 09/10/2007
February 2005
Case number Ad Standards description Determination Categorysort ascending Media Determination date
327-04 Blackbutt Hotel
Blackbutt Hotel - waiter advises no smoking in one bistro, but you CAN smoke in the other
Dismissed 08/02/2005
September 2008
Case number Ad Standards description Determination Categorysort ascending Media Determination date
327-08 Hyundai Motor Company Australia Pty Ltd
Hyundai - iLoad - tradesman is asked about the van - bleeped out swear words
Dismissed Radio 10/09/2008
328-08 Holden Ltd
Holden - Epica - small boy in suitcase
Dismissed 10/09/2008
February 1999
Case number Ad Standards description Determination Categorysort ascending Media Determination date
328-98 National Foods Milk SA Limited
National Foods - "Iced Coffee"
Dismissed 09/02/1999
February 2002
Case number Ad Standards description Determination Categorysort ascending Media Determination date
33-02 Sabrands Pty Ltd
Sabrands - Punch & Juicy - 'Mr Thirsty'
Dismissed 12/02/2002
March 2003
Case number Ad Standards description Determination Categorysort ascending Media Determination date
33-03 Unilever Australasia
Unilever - Lipton - Black Tea - 'How about that root?'
Dismissed Radio 11/03/2003
March 2005
Case number Ad Standards description Determination Categorysort ascending Media Determination date
33-05 Frucor Beverages (Australia) Pty Ltd
Frucor - Evian water - naked babies doing synchronised swimming
Dismissed 08/03/2005
February 2003
Case number Ad Standards description Determination Categorysort ascending Media Determination date
330-02 Peugeot Automobiles Australia
Peugeot 206 - Indian man continually crashes car, gets elephant to sit on it, blowtorches it, to remodel it to look like the Peugeot 206 he's seen in the print ad
Dismissed 11/02/2003
October 2006
Case number Ad Standards description Determination Categorysort ascending Media Determination date
330-06 Blinck Mobile
Blinck Mobile - silent ringtones for kids - "Fool your parents and your teachers"
Upheld - Modified or Discontinued 10/10/2006
July 2009
Case number Ad Standards description Determination Categorysort ascending Media Determination date
333-09 Solahart
Solahart TVC Naked woman in shower with her back facing viewer with side of her breast clearly shown.
Dismissed 22/07/2009

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