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E.g., 20/01/2021
E.g., 20/01/2021
August 2002
Case number Ad Standards description Determination Categorysort ascending Media Determination date
185-02 Floppy Diks Computers
Floppy Diks - "Where you won't get screwed" - computer offer
Dismissed Print 12/08/2002
156-02 Nestle Australia Ltd
Nestle - Maggi - Potato Cheese Bake - mother commenting on daughter's vegetarianism and Buddhism.
Dismissed 12/08/2002
July 2005
Case number Ad Standards description Determination Categorysort ascending Media Determination date
188-05 PZ Cussons Australia
PZ Cussons - Morning Fresh - Dishwashing liquid - woman hits man on head with a spanner after he runs it through the dishwasher
Dismissed 12/07/2005
March 2010
Case number Ad Standards description Determination Categorysort ascending Media Determination date
103-10 Pole Princess
Pole Princess (103/10)Outdoor. Billboard depicts silhouette of a woman pole dancing "He'll never go on a buck's night again"
Dismissed Outdoor 10/03/2010
January 2009
Case number Ad Standards description Determination Categorysort ascending Media Determination date
551-08 Activision Pty Ltd
Activision - Playstation - Guitar Hero - Woman playing air guitar in white business shirt and socks
Dismissed 21/01/2009
July 2003
Case number Ad Standards description Determination Categorysort ascending Media Determination date
195-03 Holden Ltd
Holden - Astra - dog unrestrained in rear seat.
Dismissed 08/07/2003
August 2001
Case number Ad Standards description Determination Categorysort ascending Media Determination date
200-01 Toyota Motor Corp Aust Ltd
Toyota - Camry Wagon - ' Rugby' - mother tackles player at school football match
Dismissed 14/08/2001
February 2009
Case number Ad Standards description Determination Categorysort ascending Media Determination date
61-09 Advanced Medical Institute
AMI - 61/09 -TV- Toe-curling, sheet shredding, faking it, better love
Dismissed 11/02/2009
May 2008
Case number Ad Standards description Determination Categorysort ascending Media Determination date
118-08 Brydens Compensation Lawyers
Brydens Compensation Lawyers - Print -"Butcher of Bega" term used to describe ex-Dr Graham Reeves
Dismissed Print 19/05/2008
159-08 Nando's Australia Pty Ltd
Nando's - F word ineffectively bleeped
Upheld - Modified or Discontinued Radio 19/05/2008
March 1999
Case number Ad Standards description Determination Categorysort ascending Media Determination date
64-99 Kellogg (Aust) Pty Ltd
Kellogg - Sultana Bran
Dismissed 09/03/1999
February 1999
Case number Ad Standards description Determination Categorysort ascending Media Determination date
7-99 SPASA
SPASA - "Two families - beach and home pool"
Dismissed 09/02/1999
February 2008
Case number Ad Standards description Determination Categorysort ascending Media Determination date
13-08 Shell Company of Australia Ltd
Shell - V Power - F1 racing car speeding down streets all over world narrowly missing pedestrians and dogs, then rides up safety barrier
Dismissed Cinema 13/02/2008
August 2007
Case number Ad Standards description Determination Categorysort ascending Media Determination date
220-07 Srixon Sports Australasia Pty Ltd
Srixon Sports - Robert Allenby refers to golf ball as "a bugger"
Dismissed 14/08/2007
September 1998
Case number Ad Standards description Determination Categorysort ascending Media Determination date
132-98 Sony Computer Entertainment Aust Pty Ltd
Sony Computer Entertainment - 'Point Blank'.
Dismissed 08/09/1998
April 2005
Case number Ad Standards description Determination Categorysort ascending Media Determination date
78-05 McDonald's Aust Ltd
McDonald's - Happy Meals - toy dolls in toy cars drive to McD - toys you can get with meals
Dismissed 12/04/2005
80-05 Freedom Furniture Ltd
Freedom Furniture - room decorated Asian style has furniture dancing - Buddha ornament rocks side to side
Dismissed 12/04/2005
April 2007
Case number Ad Standards description Determination Categorysort ascending Media Determination date
91-07 Scientific Fighting Congress of Australia
Scientific Fighting Congress - fight scenes, street brawls - you can be taught to defend yourself against such attacks
Dismissed 10/04/2007
July 2006
Case number Ad Standards description Determination Categorysort ascending Media Determination date
239-06 Tyco Fire & Security
Tyco - ADT smoke alarms - "if you are one of the many million Australians who can only afford to buy "Standard" smoke alarms, then you are not taking your family and their lives, seriously.
Dismissed 11/07/2006
April 2003
Case number Ad Standards description Determination Categorysort ascending Media Determination date
94-03 Carter Holt Harvey Tissue Aust Pty Ltd
Carter Holt Harvey - Handee Ultra - dog caught in rain.
Dismissed 08/04/2003
May 2005
Case number Ad Standards description Determination Categorysort ascending Media Determination date
97-05 Yamaha Motor Aust Pty Ltd
Yamaha Motors - Boat engine - shows pleasurecraft with people not wearing life jackets
Dismissed 10/05/2005
August 2000
Case number Ad Standards description Determination Categorysort ascending Media Determination date
245-00 Smith's Snackfood Co Ltd The
Smith's Snackfood - Twisties - 'Shoot It Up' drug theme
Dismissed 08/08/2000
September 2004
Case number Ad Standards description Determination Categorysort ascending Media Determination date
248-04 Holden Ltd
Holden - Commodore Alloytec V6 - young man driving with small child in back seat grinning as car accelerates
Dismissed 14/09/2004
August 2008
Case number Ad Standards description Determination Categorysort ascending Media Determination date
250-08 Target Australia Pty Ltd
Target - Teddy bear walking in toy aisle, 'sexy' music as pan up Barbie's legs
Dismissed 13/08/2008
262-08 IKEA (WA)
IKEA WA - woman changes light globe without turning off power
Upheld - Modified or Discontinued 13/08/2008
August 1999
Case number Ad Standards description Determination Categorysort ascending Media Determination date
256-99 Hagemeyer Lifesyle Brands (Aust) Pty Ltd
Hagemeyer Lifestyle - Filofax
Dismissed Print 10/08/1999
June 2000
Case number Ad Standards description Determination Categorysort ascending Media Determination date
176-00 Nestle Confectionery
Nestle - Kit Kat - Chunky - 'Speed Cop'
Dismissed 13/06/2000
October 2000
Case number Ad Standards description Determination Categorysort ascending Media Determination date
280-00 Townsville 4WD Centre
Townsville 4WD Centre - white man painted to look like Aborigine
Dismissed 17/10/2000
283-00 SOCOG
SOCOG - Girl wearing makeup and 'You're crazy if you don't go to the Olympics
Dismissed 17/10/2000
November 2004
Case number Ad Standards description Determination Categorysort ascending Media Determination date
286-04 Tiles Plus
Tiles Plus - sounds of violence because man claims they're too hard to find
Dismissed Radio 09/11/2004
October 2005
Case number Ad Standards description Determination Categorysort ascending Media Determination date
289-05 McDonald's Aust Ltd
McDonald's - Australian Idol - woman in car with boyfriend singing to her "I want to break up" and "besides, you're 33" - sad messages are better received if they're sung
Dismissed 11/10/2005
291-05 B & B Heating Centre Tasmania
B & B Heating - girl in bikini zipping coat, raising eyebrows, tilting head and flicking hair in flow or aircon, conludes with shot of her in sultry post with thumb hooked into bikini
Dismissed 11/10/2005
March 2001
Case number Ad Standards description Determination Categorysort ascending Media Determination date
30-01 Reckitt Benckiser (Aust) Pty Ltd
Reckitt Benckiser - Pea Beu - 'Bloody good fly spray'
Dismissed 13/03/2001
49-01 Corpfit Holdings Pty Ltd
Corpfit Holdings - Genesis Health & Fitness
Dismissed Print 13/03/2001
December 2002
Case number Ad Standards description Determination Categorysort ascending Media Determination date
306-02 Coca-Cola South Pacific Pty Ltd
Coca-Cola - Telstra SMS - man watching TV won't answer phone - girl does, and finds it's him on mobile - he says "While you're up, can you change the channel?"
Dismissed 10/12/2002
October 2003
Case number Ad Standards description Determination Categorysort ascending Media Determination date
309-03 Wrigley Co Pty Ltd The
Wrigley - Eclipse - Indian woman accepts lift then brings family.
Dismissed 14/10/2003
318-03 Ford Motor Co of Aust Ltd
Ford - Falcon - 'carve up the road' - 'heart racing' - 'a mind blowing 260kw'.
Dismissed Print 14/10/2003
November 2000
Case number Ad Standards description Determination Categorysort ascending Media Determination date
327-00 Ford Motor Co of Aust Ltd
Ford - Falcon Utility XR8 - overtaking land speed vehicle
Dismissed 14/11/2000
November 2007
Case number Ad Standards description Determination Categorysort ascending Media Determination date
343-07 Toyota Motor Corp Aust Ltd
Toyota - TRD Aurion - sports and rally cars - vehicle gets airborne as it passes an African native in traditional dress, during a rally on the continent
Dismissed 13/11/2007
358-07 Carpet Court
Carpet Court - jester being pelted by tomatoes, medieval wench bends down to clean carpet and he leers at her cleavage
Dismissed 13/11/2007
August 2009
Case number Ad Standards description Determination Categorysort ascending Media Determination date
347-09 Wicked Campers
Wicked Campers (347/09) Upright organ Rego 011 JAA QLD
Dismissed Transport 12/08/2009
November 2012
Case number Ad Standards description Determination Categorysort ascending Media Determination date
0426-12 Narellan Pools
Advertising Narellan Pools- kids skipping over tiles next to a swimming pool.
Dismissed 14/11/2012
November 2003
Case number Ad Standards description Determination Categorysort ascending Media Determination date
373-03 Toyota Motor Corp Aust Ltd
Toyota - Landcruiser - driver bitten by snake and hallucinating.
Dismissed 11/11/2003
February 2006
Case number Ad Standards description Determination Categorysort ascending Media Determination date
380-05 Domino's Pizza Australia Pty Ltd
Domino's - three girls undo their jeans in preparation for the pizza delivery guy - when they open door, he says "Keep your pants on, you'll be satisfied, not stuffed"
Dismissed 14/02/2006
October 2006
Case number Ad Standards description Determination Categorysort ascending Media Determination date
385-06 Toyota Motor Corp Aust Ltd
Toyota - Camry Sportivo - car overtakes caravan
Dismissed 10/10/2006
February 1998
Case number Ad Standards description Determination Categorysort ascending Media Determination date
4-98 AAMI
AAMI - American movie star
Dismissed 10/02/1998
January 2008
Case number Ad Standards description Determination Categorysort ascending Media Determination date
442-07 Global One Mobile Entertainment
Global One - My Happy Ending - SMS COME to 1970 6666 - amateur women "come" on your mobile
Upheld - Modified or Discontinued 16/01/2008
March 2005
Case number Ad Standards description Determination Categorysort ascending Media Determination date
47-05 99 Group Centre
99 Group Centre - Double AA - thieves photocopy painting - male thief takes wrong one - woman hits over the head with artwork
Dismissed 08/03/2005
December 2008
Case number Ad Standards description Determination Categorysort ascending Media Determination date
498-08 Hog's Breath Cafe (Australia) Pty Ltd
Hog's Breath Cafe - Bus with "Get stuffed" on side
Dismissed Transport 10/12/2008
November 2009
Case number Ad Standards description Determination Categorysort ascending Media Determination date
504-09 Freedom Furniture Ltd
Freedom Furniture 504/09 Pay TV. Mum says Dad's GAY!
Dismissed TV - Pay 11/11/2009

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