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Ad Standards Community Panel Cases

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E.g., 23/10/2021
E.g., 23/10/2021
May 2016
Case number Ad Standards description Determination Category Mediasort descending Determination date
0227-16 Smith's Snackfood Co Ltd The
Doritos-Commercial
Dismissed Food/Bev Groceries TV - Free to Air 25/05/2016
July 2015
Case number Ad Standards description Determination Category Mediasort descending Determination date
0270-15 Aldi Australia
The Aldi advert of a man in a chicken suit falling off a chair and using offensive language (taking Jesus Christ name in vain).
Dismissed Retail TV - Free to Air 08/07/2015
June 2017
Case number Ad Standards description Determination Category Mediasort descending Determination date
0278-17 Paramount Pictures Australia
The ad is for the film Baywatch
Upheld - Modified or Discontinued Entertainment TV - Free to Air 21/06/2017
August 2014
Case number Ad Standards description Determination Category Mediasort descending Determination date
0290-14 La Trobe University
A woman is about to breast feed. We have a full view of her nipple is attached to her breast.
Dismissed Community Awareness TV - Free to Air 27/08/2014
August 2015
Case number Ad Standards description Determination Category Mediasort descending Determination date
0301-15 Centralian Motors
The ad opens with a white man in sunglasses on the right side of the picture (from the perspective of the audience) saying "We've declared war on prices". The left side of the picture has Centralian Motors and logo, as well as the conditions of the offer being advertised.The ad progresses with the right side of screen changing to alternate between displaying cars, the man, and a white woman.
Dismissed Vehicle TV - Free to Air 12/08/2015
July 2018
Case number Ad Standards description Determination Category Mediasort descending Determination date
0308-18 National Pharmacies
One scene shows a close up of the semi naked rear of a young boy fiddling with his swimming costume and buttocks region, in slow motion.
Dismissed Health Products TV - Free to Air 11/07/2018
January 2018
Case number Ad Standards description Determination Category Mediasort descending Determination date
0009-18 Microsoft Pty Ltd
An offensive, insensitive, dangerous and grossly inaccurate TV Commercial for HP computers depicting a "friendly" killer Great White shark.
Dismissed Retail TV - Free to Air 24/01/2018
September 2015
Case number Ad Standards description Determination Category Mediasort descending Determination date
0340-15 Unicharm Australasia (VIC)
An angry woman attacks another woman seemingly because she has her period.
Dismissed Toiletries TV - Free to Air 09/09/2015
January 2019
Case number Ad Standards description Determination Category Mediasort descending Determination date
0013-19 SsanngYong
Ad shows a vehicle driving at speed into what is portrayed as sea water on a beach.
Dismissed Vehicle TV - Free to Air 23/01/2019
January 2015
Case number Ad Standards description Determination Category Mediasort descending Determination date
0017-15 RACQ
RACQ ad. Closing scene depicts a woman who has broken down on a isolated rural road. Following scenes depict Good Samaritan who stops to offer assistance. Woman confidently responds she is all good and waiting for RACQ service to arrive. Closing segment of ad shows RACQ vehicle arriving on scene. Good Samaritan vehicle & broken down vehicle can both clearly be seen in the shot. Both these vehicles are parked on the through traffic lanes which are obstructing through traffic.
Dismissed Automotive TV - Free to Air 28/01/2015
February 2017
Case number Ad Standards description Determination Category Mediasort descending Determination date
0021-17 Reckitt Benckiser (Aust) Pty Ltd
Moretein ad featuring a family sitting at dinner and the grandmother starts to spray fly spray. The ad is for an automatic fly spray.
Dismissed House Goods Services TV - Free to Air 08/02/2017
0049-17 Department of Premier and Cabinet (Victoria)
It was about family violence when the dad spends the day with his son and then gets home and almost trips on the sons toy. He then proceeds to go find the mother and yell and abuse her with the son watching.
Dismissed Community Awareness TV - Free to Air 08/02/2017
September 2015
Case number Ad Standards description Determination Category Mediasort descending Determination date
0367-15 Schweppes Australia Pty Ltd
Children raising glasses in a "cheers" in the way adults would when drinking alcohol. This is children imitating alcohol consumption.
Dismissed Food/Bev Groceries TV - Free to Air 23/09/2015
February 2018
Case number Ad Standards description Determination Category Mediasort descending Determination date
0045-18 Bras n' Things
It was at least 30seconds of multiple women in various kinds of lingerie in full light with body shots of every part.
Dismissed Lingerie TV - Free to Air 21/02/2018
0053-18 KIA Automotive Australia
Towards the end of the ad spot, the Apple CarPlay screen was shown whilst the car is driving, and the driver’s finger is seen swiping the screen whilst the car is moving.
Dismissed Automotive TV - Free to Air 21/02/2018
September 2018
Case number Ad Standards description Determination Category Mediasort descending Determination date
0382-18 Choosi Pty Ltd
It was an ad for Choosi, set in a library, where three Choosi representatives (actors) direct library patrons. 
Dismissed Insurance TV - Free to Air 12/09/2018
September 2017
Case number Ad Standards description Determination Category Mediasort descending Determination date
0386-17 Abbott Australasia Pty Ltd
A health supplement, particularly for over 50's
Dismissed Health Products TV - Free to Air 13/09/2017
February 2017
Case number Ad Standards description Determination Category Mediasort descending Determination date
0065-17 Retail Food Group
Slogan at the end of the advertisement says "life's too short for a crap wrap."
Dismissed Food/Bev Venue TV - Free to Air 22/02/2017
September 2016
Case number Ad Standards description Determination Category Mediasort descending Determination date
0406-16 HTH Group
A tradesman is depicted cutting his salad role with a drop saw while not watching what he is doing, using an overly aggressive and rapid motion while advertising the brand and paying far more attention to the camera crew and laughing throughout the entire stunt.
Upheld - Modified or Discontinued Hardware/Machinery TV - Free to Air 28/09/2016
March 2015
Case number Ad Standards description Determination Category Mediasort descending Determination date
0085-15 Lion
The advert depicts men on a beach drinking. There is another group of men apparently ship wrecked, one of who is trying to put on sunscreen. He is then ridiculed by the other men who are drinking and tanned. By the end of the advert, they have covered him from head to foot with sunscreen and a suggestion is made that if he drank XXXX he would not need it.
Dismissed Alcohol TV - Free to Air 25/03/2015
July 2019
Case number Ad Standards description Determination Category Mediasort descending Determination date
0191-19 Brand Developers
This is about the advertisement of the "Sunshine Blade Instant Heater".
Upheld - Modified or Discontinued House Goods Services TV - Free to Air 10/07/2019
September 2019
Case number Ad Standards description Determination Category Mediasort descending Determination date
0269-19 Craveable Brands
This television advertisement depicts a young woman and an older woman who appear to be in a retirement home playing a board game. The older woman is taking her time at her turn and when the scene cuts to the young woman's chair she is gone. The next scene shows her eating chips at Red Rooster.
Dismissed Food/Bev Venue TV - Free to Air 11/09/2019
April 2019
Case number Ad Standards description Determination Category Mediasort descending Determination date
0108-19 Fiat Chrysler Australia Pty Ltd
A red Alfa Romeo is seen on a country road being driven at  speed around sharp bends. Below is the caption: Overseas model shown. Professional drivers on closed course. Do not attempt. The sound is to emulate a vehicle accelerating rapidly and being driven at high speed.
Upheld - Modified or Discontinued Vehicle TV - Free to Air 17/04/2019
October 2018
Case number Ad Standards description Determination Category Mediasort descending Determination date
0445-18 SAHMRI
During this advertisement the narrator talks about syphilis and sex. At one point they say “we all like to have sex”.There was also a cartoon of two people being intimate in bed.
Dismissed Community Awareness TV - Free to Air 10/10/2018
April 2017
Case number Ad Standards description Determination Category Mediasort descending Determination date
0120-17 NT Dept of Health
The advertisement was providing awareness about using condoms and getting tested for HIV. It starts with the camera facing a woman from the back who appears to be wearing a hat and sunnies at the Darwin waterfront. It begins by saying that 'we need to get protection...', making the audience assume it is a sun smart initiative before finishing off the sentence along the lines of getting protection from STDs by 'using condoms'. The camera pans down to show the woman are wearing no bottoms.
Dismissed Community Awareness TV - Free to Air 12/04/2017
February 2020
Case number Ad Standards description Determination Category Mediasort descending Determination date
0061-20 Campbell Arnott's
This television advertisement depicts Scott Cam in a kitchen talking about Savoy/Jatz crackers. The advertisement then cuts to a brief scene that appears to be announcing that the tennis is back, before Scott Cam walks on screen and talks to the voiceover.
Dismissed Food/Bev Groceries TV - Free to Air 12/02/2020
November 2014
Case number Ad Standards description Determination Category Mediasort descending Determination date
0463-14 Peters
The advertisement is for Peters Fandangles Ice-cream products. It begins with an animated scene of swirling pink fairy-floss clouds in a purple sky with sticks of fairy-floss fluttering along with purple butterfly wings. The jingle is simplistic, using tinkly xylophone tones and the words are simply “Fandangles, fandangles said repeatedly. One of the clouds drips ice cream onto a young boy head, below. He tastes the ice-cream and says “mmm fairy floss! It closes with a product close up for a box of Peters Fandangles Fairy Floss Ice Creams.
Dismissed Food/Bev Groceries TV - Free to Air 12/11/2014
April 2020
Case number Ad Standards description Determination Category Mediasort descending Determination date
0114-20 Kayo Sports
This television advertisement has two versions and features people watching their phones when two football players engage in a tackle near them.
Upheld - Modified or Discontinued Entertainment TV - Free to Air 08/04/2020
September 2020
Case number Ad Standards description Determination Category Mediasort descending Determination date
0276-20 Ford Australia
This television advertisement for a Ford Ranger features a man with his vehicle stuck in a body of water, watching a Ford drive through the water easily.
Dismissed Automotive TV - Free to Air 23/09/2020
June 2019
Case number Ad Standards description Determination Category Mediasort descending Determination date
0152-19 Sony Music Entertainment Australia Ltd
An ad for Beyoncé’s homecoming album and the Ad is of her dancing.
Dismissed Entertainment TV - Free to Air 12/06/2019
0170-19 Shiploads
It was an advert stating that shiploads are selling track pants. Half way through the advertisement a man is depicted with a pair of track pants pulled up to his stomach with no t-shirt on. Also depicted is a man with no shirt and the Shiploads logo in the front of his pants, and when the logo is removed blurring is visible at the top of his pants. 
Dismissed Clothing TV - Free to Air 12/06/2019
November 2018
Case number Ad Standards description Determination Category Mediasort descending Determination date
0490-18 NEDS
The phrase "fluc up" is used in the advertisement.
Dismissed Gambling TV - Free to Air 14/11/2018
November 2020
Case number Ad Standards description Determination Category Mediasort descending Determination date
0346-20 Youi
This television advertisement has three versions: A man packaging oysters. A man and woman making soup. A woman and man packaging dog treats.
Dismissed Insurance TV - Free to Air 25/11/2020
April 2018
Case number Ad Standards description Determination Category Mediasort descending Determination date
0159-18 NEDS
A client follows up on the lack of progress of work on a house construction site with the site supervisor. The tradesmen on site comment that they are waiting for work to be finished on site by other tradesmen while using their phones.
Dismissed Gambling TV - Free to Air 11/04/2018
February 2021
Case number Ad Standards description Determination Category Mediasort descending Determination date
0028-21 Yum Restaurants International
This television advertisement depicts a woman dancing in her living room when she is interrupted by her daugher, daughter's friends and her husband.
Dismissed Food/Bev Venue TV - Free to Air 24/02/2021
December 2018
Case number Ad Standards description Determination Category Mediasort descending Determination date
0519-18 World Animal Protection
Encouraging viewers to help protect abused animals by showing footage of animals including bears, elephants and dogs being treated cruelly.
Dismissed Community Awareness TV - Free to Air 12/12/2018
December 2014
Case number Ad Standards description Determination Category Mediasort descending Determination date
0527-14 Pepsico Australia Holdings Pty Ltd
Pepsi ad. It's terribly sexist and implies that camping is not a good time for women on their own and camping will be much more fun if they get attention from men who are hooting at them and want to get into their tent.
Dismissed Food/Bev Groceries TV - Free to Air 10/12/2014
0534-14 Specsavers Pty Ltd
An ad for Specsavers shot on the beach at a game of beach volleyball
Dismissed Professional Services TV - Free to Air 10/12/2014
June 2019
Case number Ad Standards description Determination Category Mediasort descending Determination date
0192-19 Fiat Chrysler Australia Pty Ltd
Adverrising the performance of an off road vehicle ..the Jeep it alludes to / suggest speed and Trackhawk
Dismissed Vehicle TV - Free to Air 26/06/2019
January 2017
Case number Ad Standards description Determination Category Mediasort descending Determination date
0592-16 Lion
Man backs puts boat into water at boat ramp, friends stock up on ice and XXXX Gold, then group seen on the water drinking beer.
Dismissed Alcohol TV - Free to Air 18/01/2017
June 2015
Case number Ad Standards description Determination Category Mediasort descending Determination date
0236-15 Sportsbet
5 or 6 20-30year olds are hiking in the wilderness to the top of a hill/small mountain. When the get to the summit the take out a mobile phone with a selfie stick and make out like they are going to take a photograph (selfie) but instead start watching a horse race.
Dismissed Gambling TV - Free to Air 10/06/2015
July 2014
Case number Ad Standards description Determination Category Mediasort descending Determination date
0264-14 Virgin Money (Australia) Pty Limited
It was advertising Virgin income insurance.
Dismissed Insurance TV - Free to Air 23/07/2014
July 2017
Case number Ad Standards description Determination Category Mediasort descending Determination date
0291-17 Stan
Inappropriate content for a 5:00 time slot. The show being advertised showed a ladies back, she was wearing a bra and no underwear jumping up into a mans arms.
Dismissed Entertainment TV - Free to Air 12/07/2017
July 2016
Case number Ad Standards description Determination Category Mediasort descending Determination date
0295-16 Bank of Western Australia Ltd (Bankwest)
A banking representative arrives at a home strewn with leftover toys, picks his way over these obstacles to the front door to be greeted by a mother holding an approximately four year old who then shoots the banking representative with a water pistol in the face. The sales representatives smiles, the mother smiles. It is all ok, " part of the service".
Dismissed Finance/Investment TV - Free to Air 13/07/2016
July 2018
Case number Ad Standards description Determination Category Mediasort descending Determination date
0317-18 Menulog
Menu log in which several people state what they want for dinner.
Dismissed Food/Bev Venue TV - Free to Air 25/07/2018
July 2017
Case number Ad Standards description Determination Category Mediasort descending Determination date
0329-17 Crazy Horse Revue Pty Ltd
The new as for Crazy horse is vile. It shows multiple women in see through lingerie all being shown into a room with an old man seated in a chair. The women then bend over him showing their rear end in lingerie.
Dismissed Sex Industry TV - Free to Air 26/07/2017
August 2018
Case number Ad Standards description Determination Category Mediasort descending Determination date
0341-18 ITP- the Income Tax Professionals
The TV ad shows man in the roof doing DIY home electrical work. He gets electrocuted, falls through the ceiling but only suffers a sore arm and cut to the forehead.
Dismissed Finance/Investment TV - Free to Air 08/08/2018
February 2018
Case number Ad Standards description Determination Category Mediasort descending Determination date
0018-18 Reckitt Benckiser (Aust) Pty Ltd
In the add the woman drags her child in a pram up a staircase. This is not good behaviour and should not be shown as a thing somebody should be doing. It is dangerous and irresponsible as the pram could slip and the child could be hurt.
Dismissed Health Products TV - Free to Air 07/02/2018
0026-18 Ultra Tune Australia
Three women are driving to a costume party, and hit a tiger. Mike Tyson then makes an appearance.
Dismissed Automotive TV - Free to Air 07/02/2018
February 2015
Case number Ad Standards description Determination Category Mediasort descending Determination date
0030-15 Peters
The advertisement is for an ice-cream and involves scenes at the beach and surrounding areas and a song about the product. In one scene a woman walks past a group of men that make a comment about her appearance.
Dismissed Food/Bev Groceries TV - Free to Air 11/02/2015

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