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Ad Standards Community Panel Cases

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E.g., 18/06/2022
E.g., 18/06/2022
November 2016
Case number Ad Standards description Determination Category Mediasort descending Determination date
0469-16 Motor Accident Commission SA
MAC of SA is running a campaign addressing speeding in cars on the roads, how dangerous it is and how it can affect others around you. It features a character, The Hairy Fairy. This campaign has both still images and video ads which can be seen on tv. https://www.mac.sa.gov.au/news/slow-down-before-things-get-hairy
Dismissed Community Awareness TV - Free to Air 09/11/2016
0472-16 WorkSafe Victoria
This ad contains a man being crushed to death on a 4 wheel motorcycle. Including very graphic sounds and images.
Dismissed Community Awareness TV - Free to Air 09/11/2016
0474-16 UNIBET
The scenario shows gamblers noting that a soccer referee is on a 'short list' for being appointment for the final of the tournament. As a consequence, the gamblers conclude they might 'beat the odds' by predicting the decisions by the referee.
Dismissed Gambling TV - Free to Air 09/11/2016
0479-16 Twentieth Century Fox Film Distributors Pty Ltd
The ad was a short trailer for the film 'keeping up with the jones' '
Dismissed Entertainment TV - Free to Air 09/11/2016
October 2018
Case number Ad Standards description Determination Category Mediasort descending Determination date
0469-18 Unilever Australasia
The advertisement depicted one elderly man handing another elderly man a large mug of tea bearing the slogan OLD FART.
Dismissed Food/Bev Groceries TV - Free to Air 24/10/2018
0470-18 Repco Ltd
Advert shows someone sniffing oil fumes to guess the oil, penrite.
Dismissed Automotive TV - Free to Air 24/10/2018
0472-18 Lion
The ad is set at an outdoor bar where a black man is sitting talking to a white woman. The barman, using oversized binoculars, spots a man bringing a buck of dark-bottled stout beers toward a group of drinkers. With an expression of disdain he opens a Heineken, and in an effort to intercept what he sees as inferior dark ales, he sends the Heineken toward the drinkers via skateboard. As the beer travels the ad cuts to a white male looking down at a black male. The Heineken arrives and the stout is replaced.
Dismissed Alcohol TV - Free to Air 24/10/2018
0473-18 Mad Harry’s
Animated tv ad for a retail chain - Mad Harry’s
Dismissed Retail TV - Free to Air 24/10/2018
November 2014
Case number Ad Standards description Determination Category Mediasort descending Determination date
0473-14 Coca-Cola South Pacific
"Luiz would have given it two thumbs up, but he lost one"
Dismissed Food/Bev Groceries TV - Free to Air 12/11/2014
0474-14 Diageo Australia Ltd
Pyromaniac girl sets fire to building.
Dismissed Alcohol TV - Free to Air 12/11/2014
November 2017
Case number Ad Standards description Determination Category Mediasort descending Determination date
0474-17 McMillan Law
The advertisement shows a Police Chase through city streets, dangerous driving and then cuts to the male driving the vehicle walking out of court with a smile, then the tag line for McMillan Law, the tone stating that the behaviour is acceptable in society as they will provide representation that results in a smile.
Dismissed Professional Services TV - Free to Air 08/11/2017
0476-17 Dulux Group
It was advertising Cabots Aquadeck and showed a father and daughter applying the material. Nether was wearing the PPE which is recommended in the Company MSDS
Dismissed House Goods Services TV - Free to Air 08/11/2017
0478-17 Youfoodz
You Foodz commercial featured on/during Channel Nine’s broadcast of ‘The Block.’ Young boy using the word 'bollocks'
Dismissed Food/Bev Groceries TV - Free to Air 08/11/2017
0482-17 Shiploads
This advertisement is about Halloween costumes/accessories. An Evil clown face pops onto the screen, a dark zombie doll crawls toward the screen accompanied by dark music.
Dismissed Entertainment TV - Free to Air 08/11/2017
0483-17 Virgin Australia Airlines Pty Ltd
It was showing 'excitement' in an aircraft - tagline "We never fly solo, we team up".
Dismissed Travel TV - Free to Air 08/11/2017
0484-17 Yum Restaurants International
Mothers and daughters in 2 cars at traffic lights. One has a trophy from a competition and other has purchased take away. Ad is promoting the fast food as better than trophy. Also shows cynical looks from mother and girl towards girl who has succeeded in competition.
Dismissed Food/Bev Venue TV - Free to Air 08/11/2017
0485-17 Ali Insurance
Ad about Ali insurance
Dismissed Insurance TV - Free to Air 08/11/2017
0489-17 Lottoland
Infomercial on the Channel 9 morning show
Dismissed Gambling TV - Free to Air 08/11/2017
0491-17 Total Tools
The advert is swearing whilst bleeping out the word "fuck" and using an overlay such as #*+%!It is clear they are saying fuck and my children are seeing this and hearing it.They clearly say in the advert "we fucking swear by our prices"...bleeping out the fuck section of fuck-ing and keeping the "ing"
Dismissed Hardware/Machinery TV - Free to Air 08/11/2017
0492-17 NEDS
The NEDS ads show characters who are addicted to gambling. For example it shows  somebody pressing every button on an elevator so that they have more time to gamble. All the ads show total gambling addiction!
Upheld - Modified or Discontinued Gambling TV - Free to Air 08/11/2017
0499-17 Catch Group
The ad shows 2 men using urinals, leaping around and screaming at each other.
Dismissed Retail TV - Free to Air 08/11/2017
November 2014
Case number Ad Standards description Determination Category Mediasort descending Determination date
0476-14 Advanced Medical Institute
Depicts three separate couples in bed and the women get out of bed and are seen yelling from the balcony about the men's lack of performance.
Upheld - Modified or Discontinued Professional Services TV - Free to Air 26/11/2014
0488-14 Best & Less
A Man (Dad) comes through the door at home and there is a child hanging from a coat hook.
Dismissed Clothing TV - Free to Air 26/11/2014
0491-14 Camel Tanks
A man shows his friend his new water tank, his wife slaps him on the head.
Upheld - Modified or Discontinued House Goods Services TV - Free to Air 26/11/2014
0493-14 Davey Water Products
Advertisement is for Davey Water Pumps. A lady is having a shower (can not see her, we can only hear that she is in the shower). She exclaims how happy she is with the water pressure now that they have a new pump, and says to her husband "would you like to join me?" He swears (which is beeped) and leaps out of his chair to go and join her in the shower.
Dismissed House Goods Services TV - Free to Air 26/11/2014
0495-14 S C Johnson & Son Pty Ltd
Mr Muscle cleaning ad where the boy develops Mr Muscle so his mum can spend less time on cleaning and more time playing with him.
Dismissed House Goods Services TV - Free to Air 26/11/2014
0496-14 Best & Less
Mum dancing and trying on underwear in a change room. Child opens curtain and mum is embarrassed. Woman is seen completely in her underwear.
Dismissed Clothing TV - Free to Air 26/11/2014
0500-14 RAC of WA (Incorporated)
There are a group of catholic nuns stuck on the road side who don't want help. Then there is a group of catholic nuns in lingerie who want help.
Dismissed Automotive TV - Free to Air 26/11/2014
November 2016
Case number Ad Standards description Determination Category Mediasort descending Determination date
0477-16 Lion
The advert describes people drinking alcohol and pressing a red button to have exhilarating experience, flying in air, jumping out of plane with a parachute.
Dismissed Alcohol TV - Free to Air 23/11/2016
0480-16 Apple
Two helium balloons meet up and join many other resulting in a massive number of balloons floating into the atmosphere.
Dismissed Mobile Phone or SMS TV - Free to Air 23/11/2016
0490-16 Cairns tyre specialist
A large bikini cleavage close up followed by pictures of tyres.
Upheld - Modified or Discontinued Automotive TV - Free to Air 23/11/2016
0499-16 Renault Australia
Renault Megane is seen speeding towards camera. Joined by 2 other vehicles. The vehicle in front makes a very sudden turn to the right of the screen, with sounds of a high revving engine, no indicators and throwing up a lot of sand as in a 4 wheel drift.
Dismissed Vehicle TV - Free to Air 23/11/2016
0500-16 Marshall Batteries
Husband and pregnant wife stagger down steps and get into car, attempt to start the car to head to hospital, however car does not start. They call Marshal Battery replacement.
Dismissed Automotive TV - Free to Air 23/11/2016
0502-16 Danone
The ad is about building foundation for babies 1st special achievements.
Dismissed Food/Bev Groceries TV - Free to Air 23/11/2016
December 2015
Case number Ad Standards description Determination Category Mediasort descending Determination date
0478-15 Cancer Institute of NSW
Without any warning, vision of an autopsy on the body of a smoker is shown.
Dismissed Community Awareness TV - Free to Air 09/12/2015
0481-15 Chemist Warehouse
Britney Spears advertising her perfume, Fantasy.
Dismissed Toiletries TV - Free to Air 09/12/2015
January 2015
Case number Ad Standards description Determination Category Mediasort descending Determination date
0480-14 Federal Tyres Cairns
This is only the approximate time and date of the Advertisement, but has been played a number of times.It advertises Federal Tyres in Cairns, and at the end of the advertisement, the ad features the owner doing a massive burnout in the driveway of the tyre retail store of Federal Tyres.
Upheld - Modified or Discontinued Automotive TV - Free to Air 28/01/2015
0494-14 Club Money
Two men in a bar see two women and want to buy them a drink but they have to borrow the money to do so.
Dismissed Finance/Investment TV - Free to Air 28/01/2015
November 2018
Case number Ad Standards description Determination Category Mediasort descending Determination date
0483-18 Reckitt Benckiser (Aust) Pty Ltd
The advertisement features both men and women sitting on the toilet in an advertisement for V.I.Poo
Dismissed Toiletries TV - Free to Air 14/11/2018
0490-18 NEDS
The phrase "fluc up" is used in the advertisement.
Dismissed Gambling TV - Free to Air 14/11/2018
0492-18 Hanes Brands Inc
Television advertisement featuring Serena Williams and the song 'I touch myself' for breast cancer awareness.
Dismissed Lingerie TV - Free to Air 14/11/2018
0494-18 BCF
The BCF ad sings “BCFing Gun”
Dismissed Sport and Leisure TV - Free to Air 14/11/2018
January 2016
Case number Ad Standards description Determination Category Mediasort descending Determination date
0488-15 Anchor Wetsuits
Advertisement for wetsuits: whilst depicting the strength of the wetsuits it shows one being used as a tow behind a boat
Dismissed Sport and Leisure TV - Free to Air 20/01/2016
0490-15 Toyota Motor Corp Aust Ltd
TV advert for new model of Toyota Landcruiser
Upheld - Modified or Discontinued Vehicle TV - Free to Air 20/01/2016
0491-15 Toyota Motor Corp Aust Ltd
The ad depicts a Toyota Hilux being driven on the open road. The driver is confronted with a number of cyclists riding across the road and weaves round them.
Dismissed Vehicle TV - Free to Air 20/01/2016
0493-15 Advanced Medical Institute
Promotion of longer lasting sex by company AMI due to erectile dysfunction/premature ejaculation.
Dismissed Professional Services TV - Free to Air 20/01/2016
0497-15 Shiels Jewellers
Images of a nude man and woman embracing in a seductive pose, words popping up to describe them.. beautiful, sex etc.
Dismissed Retail TV - Free to Air 20/01/2016
0500-15 Novus Auto Glass
They are advertising repairing cracks in the car windows.
Dismissed Automotive TV - Free to Air 20/01/2016
November 2017
Case number Ad Standards description Determination Category Mediasort descending Determination date
0498-17 Stan
In the commercial there are two parts in the montage showing moments of heterosexual sex scenes. One is showing a couple in bed looking at each other face to face erotically about to start having sex, the other a woman is shown from behind straddling a man as if being pushed down onto the man's penis.
Dismissed Entertainment TV - Free to Air 22/11/2017
December 2014
Case number Ad Standards description Determination Category Mediasort descending Determination date
0504-14 Cars Guide
A young lady standing on the right of screen in front of a purple background and an older man standing on the left side in front of a white background. A man is hit in the head and groin by a ball or by bees.
Dismissed Automotive TV - Free to Air 10/12/2014

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