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Ad Standards Community Panel Cases

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E.g., 17/06/2022
E.g., 17/06/2022
October 2015
Case number Ad Standards description Determination Category Mediasort descending Determination date
0400-15 Suzuki Australia Pty Limited
The vehicle is shown driving with its front fog lights on but the conditions are clear and dry. This is illegal under NSW road rules which state that fog lights may only be used in fog or rain.
Upheld - Modified or Discontinued Vehicle TV - Free to Air 14/10/2015
0401-15 Edgewell
The ad had three bikini clad woman walking in and stopping with bonsai plants in front of their crotch. They then proceeded to trim the bonsai. This implied they were trimming their crotch.
Dismissed Toiletries TV - Free to Air 14/10/2015
September 2017
Case number Ad Standards description Determination Category Mediasort descending Determination date
0400-17 Milk & Co Pty Ltd
Michael Klim jumping off a cliff in the middle of the night.
Dismissed Toiletries TV - Free to Air 27/09/2017
0403-17 ALDI Australia
Aldi having a child gaffe taped to a fridge door.
Dismissed Food/Bev Groceries TV - Free to Air 27/09/2017
0407-17 Pacific Brands Holdings Pty Ltd
The ad featured close ups of women's breasts...at 6pm.
Dismissed Lingerie TV - Free to Air 27/09/2017
0410-17 Transport for NSW
Woman is on the phone listening to something as she crosses the road and suddenly gets hit by a car.
Dismissed Community Awareness TV - Free to Air 27/09/2017
0417-17 Ford Motor Co of Aust Ltd
"Try one today" it finished with. It shows car doing burn-out, speeding and reaching 6000rpm.
Dismissed Vehicle TV - Free to Air 27/09/2017
0421-17 Alinta Energy
It was showing consumers fed up with their current energy bill and the commercial is telling people to swap to Alinta energy. A man put his energy bill into the blades of a pedestal fan.
Dismissed Professional Services TV - Free to Air 27/09/2017
0423-17 Youfoodz
Child I believe to be impersonating Gordon Ramsey selling a ready made food.
Upheld - Modified or Discontinued Food/Bev Groceries TV - Free to Air 27/09/2017
0425-17 Chemist Warehouse
I am deeply offended by this commercial having girls in g strings. This is a very sexualised commercial and not appropriate. If I wanted to see this I would go to a strip bar which I don't and wouldn't.
Dismissed Retail TV - Free to Air 27/09/2017
September 2017
Case number Ad Standards description Determination Category Mediasort descending Determination date
0401-17 Love Honey
Direct sex themes using cucumbers, mating rabbits, jelly moulds indicating women's breasts and content about satisfying sex and sexiness. 
Dismissed Sex Industry TV - Free to Air 13/09/2017
0406-17 Meat & Livestock Australia Ltd
A crude and deplorable attempt by Meat and livestock Australia to use images of Ganesha to promote Lamb consumption. MLA has tried to stir the controversy by using religious theme and using religious icons to gain the attention.Controversy sells but not in this case.This unnecessary promotion should be removed.
Dismissed Food/Bev Groceries TV - Free to Air 13/09/2017
September 2018
Case number Ad Standards description Determination Category Mediasort descending Determination date
0401-18 AAMI
Commercial for car insurance. A family is using 3D glasses when to watch a movie when a car crashes through the wall. The father says "it's like he's in the room with us."
Dismissed Insurance TV - Free to Air 26/09/2018
0404-18 Hanes Brands Inc
Television advertisement featuring women playing sports with various balls that are shaped like women's breasts.
Dismissed Lingerie TV - Free to Air 26/09/2018
0405-18 Webjet
This ad has a male and female in it. The ad promotes the stereotype that men are stupid.
Dismissed Travel TV - Free to Air 26/09/2018
0406-18 The Firm Gentlemens Club
The Firm has an advertisement that airs frequently at night about their business. Shoes a woman in lingerie, you can see her nipple. Then an another woman in a G-string and full view backside.
Dismissed Sex Industry TV - Free to Air 26/09/2018
0408-18 DIY Resolutions Pty Ltd
Ad has a child riding a scooter through the kitchen and knocking a dish out of the mothers hands. 
Dismissed House Goods Services TV - Free to Air 26/09/2018
0415-18 Bondi Perfume
This advertisement features an over-exaggerated negative depiction of an Italian family. They are portrayed as hairy sexual predators. 
Dismissed Toiletries TV - Free to Air 26/09/2018
0416-18 Twentieth Century Fox Film Distributors Pty Ltd
The ad was for the latest Predator movie and included guns, violence, and images of the Predator.
Dismissed Entertainment TV - Free to Air 26/09/2018
0418-18 Victorian Responsible Gambling Foundation
This ad is supposed to make people be aware are of gambling addiction. It’s says “everybody’s doing it” which conveys a sexual innuendo. We then see a father sitting with his teenage son as of they’re having “the talk” the father also flicks off a sock from his bed which further alludes sexual connotations.
Dismissed Community Awareness TV - Free to Air 26/09/2018
0419-18 First State Super
Image of a car accident with a rolled vehicle and a trapped person with their arm dangling out. 
Dismissed Finance/Investment TV - Free to Air 26/09/2018
0420-18 Volkswagen Group Australia Pty Limited
Driving a new VW Polo car by a young man with his father preceded by his life history of accidents and crazy stunts.
Dismissed Vehicle TV - Free to Air 26/09/2018
October 2014
Case number Ad Standards description Determination Category Mediasort descending Determination date
0403-14 Kimberly-Clark Aust Pty Ltd
The advert has women dressed as cowgirls and walking with their legs open...one into a bar and another across a street
Dismissed Toiletries TV - Free to Air 08/10/2014
0405-14 Sportsbet
The advertisement declares that it is finals season now and as their special it is "Bet-Tember" at Sportsbet
Dismissed Gambling TV - Free to Air 08/10/2014
0406-14 Hungry Jacks
Just a simple ad talking about a new burger that has a hash brown on it. Uses images of a block of cheese getting sliced. They use processed cheese slices. Misleading
Dismissed Food/Bev Venue TV - Free to Air 08/10/2014
0408-14 Isuzu
Large four wheel drive vehicle, D Max, being driven through a variety of terrains.
Dismissed Vehicle TV - Free to Air 08/10/2014
0410-14 Builders Academy Australia
Builder seen using nail guns without safety lock.
Upheld - Modified or Discontinued Education TV - Free to Air 08/10/2014
0412-14 Honda Australia Pty Ltd
The ad shows the several ways in which the Honda CRV is superior to competitors, including having a reversing camera
Dismissed Vehicle TV - Free to Air 08/10/2014
0413-14 Mazda Australia Pty Limited
The SUV is being used to pick children up and drive them, and it shows the features, including blind spot monitoring
Dismissed Vehicle TV - Free to Air 08/10/2014
September 2016
Case number Ad Standards description Determination Category Mediasort descending Determination date
0404-16 Energizer Australia Pty Ltd
Ad promoting flashlights
Dismissed Hardware/Machinery TV - Free to Air 28/09/2016
0406-16 HTH Group
A tradesman is depicted cutting his salad role with a drop saw while not watching what he is doing, using an overly aggressive and rapid motion while advertising the brand and paying far more attention to the camera crew and laughing throughout the entire stunt.
Upheld - Modified or Discontinued Hardware/Machinery TV - Free to Air 28/09/2016
October 2014
Case number Ad Standards description Determination Category Mediasort descending Determination date
0407-14 Coles
Curtis Stone was advertising for Coles fresh spring apples
Upheld - Modified or Discontinued Food/Bev Groceries TV - Free to Air 22/10/2014
0421-14 City of Holdfast Bay
The ad showed a split screen with things to do around the Glenelg area in the day on the left hand side and at night on the right hand side. It had words with the images saying things like see view etc and at the end said something about visiting (?) the City of Holdfast Bay.
Dismissed Tourist Attractions TV - Free to Air 22/10/2014
0423-14 People's Choice Credit Union
There is a male painting a wall yellow with a paint roller. He gets more and more worked up and his accent becomes Scottish (emulating a film character). He hold up the paint roller like it is a sword. He then hits his females partner on the face with the roller.
Dismissed Finance/Investment TV - Free to Air 22/10/2014
0424-14 Expedia
Advertisement is about being able to change your bookings on short notice or on a whim, allowing for flexible travel plans. Advert uses "vintage" style footage cut with images of different hotels and destinations.
Dismissed Travel TV - Free to Air 22/10/2014
0426-14 Tom Waterhouse
Look Better, Dress Better, Live Better, Bet Better.
Dismissed Gambling TV - Free to Air 22/10/2014
October 2015
Case number Ad Standards description Determination Category Mediasort descending Determination date
0407-15 Distinct Property Management
Ad depicted a man who was upset/irrational- had PMS (property management stress)
Dismissed Real Estate TV - Free to Air 28/10/2015
0410-15 Nando's Australia Pty Ltd
A woman and her friend are travelling in their car when one of the women receives a mobile phone call accidentally made by her partner. We hear the man and his male friend making comments. We see them eating Nandos chicken.
Dismissed Food/Bev Venue TV - Free to Air 28/10/2015
0414-15 Toyota Motor Corp Aust Ltd
Shows 2 Toyota Hilux on a test track driving backwards then forward towing three trailers hooked together. The other add showed people riding in the tub of the vehicle.
Dismissed Vehicle TV - Free to Air 28/10/2015
0421-15 Ubet
Gambling ad
Dismissed Gambling TV - Free to Air 28/10/2015
October 2016
Case number Ad Standards description Determination Category Mediasort descending Determination date
0407-16 iSelect Pty Ltd
Mums discussing insurance cover while boys playing soccer
Dismissed Insurance TV - Free to Air 12/10/2016
0408-16 Holden Ltd
It is about trying a ute. Mentions a new definition for truck stop. Here is the link on YouTube to the ad https://youtu.be/QLbfxriy7vU
Dismissed Vehicle TV - Free to Air 12/10/2016
0413-16 Allaro Homes
TV advert for home builders
Dismissed Real Estate TV - Free to Air 12/10/2016
0414-16 Meat & Livestock Australia Ltd
Advertising lamb
Dismissed Food/Bev Groceries TV - Free to Air 12/10/2016
0416-16 Techtronic Industries Australia
The ad is for a Vax cordless slim vacuum cleaner
Dismissed House Goods Services TV - Free to Air 12/10/2016
0418-16 Warner Village Theme Parks
Movie world promoting fright night.
Dismissed Entertainment TV - Free to Air 12/10/2016
0420-16 Suzuki Marine
Mum is sad & misses her husband, son is sad & misses Dad, daughter is sad & misses Dad, dog is happy because he/she gets to eat "missing" Dad's dinner (this is the funny bit). It seems he went fishing one day & never came home. Then we see him scooting around on his boat having fun.
Dismissed Sport and Leisure TV - Free to Air 12/10/2016
0422-16 Fairfax Media
An advertisement for online dating service demonstrating couples interaction.
Dismissed Professional Services TV - Free to Air 12/10/2016
October 2016
Case number Ad Standards description Determination Category Mediasort descending Determination date
0424-16 Unilever Australasia
The ad features several people with various animals. There was only one representation of an ethnic minority who was non-white. They were of Asian descent and were depicted with a tiger. The dominant group (Anglo-Saxon or European descent) were portrayed with lions, polar bears and a puma.
Dismissed Food/Bev Groceries TV - Free to Air 26/10/2016
0426-16 Entertainment One
Ad for Girl on the Train movie
Dismissed Entertainment TV - Free to Air 26/10/2016

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