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E.g., 29/01/2022
E.g., 29/01/2022
June 2010
Case number Ad Standards description Determinationsort descending Category Media Determination date
0260-10 ZU PTY LTD
A woman is lying on her back on an eneven tarmac surface, her mouth is open and her top has fallen open so she has her arm across her chest to preserve her modesty. She is wearing black hotpants and black high heeled ankle boots. The hand across her chest is holding on to a large black handbag, her other hand is pulling on the hair of another woman who is pulling at the handbag. This other woman is lying face down and you can only see the back of her head and both hands.
Upheld - Modified or Discontinued Clothing Internet 22/06/2010
June 2006
Case number Ad Standards description Determinationsort descending Category Media Determination date
222-06 Brands Direct (Aust) Pty Ltd
Brands Direct - Global Rags - none of the clothes are fake labels - references to sales girls having "fake tits" and "Put our balls on the line"
Upheld - Modified or Discontinued Clothing Radio 13/06/2006
September 2014
Case number Ad Standards description Determinationsort descending Category Media Determination date
0346-14 McDonald's Aust Ltd
The advertising communication complained of is a voucher for McDonalds products, which is printed on certificates handed out to recipients of McDonalds Team Spirit Awards at the University of Sunshine Coast Basketball Club in Queensland (USCBC). The recipients have been participants in the Under 10 and Under 8 competitions. The vouchers are understood to be handed out to multiple children each week. The vouchers entitle the holder to free products. Specifically, they promote free cheeseburger meal or seared snack wrap, apple bag and small orange juice.
Upheld - Modified or Discontinued Food/Bev Venue Promotional Material 24/09/2014
September 2011
Case number Ad Standards description Determinationsort descending Category Media Determination date
0350-11 The Edge 96.1 fm
A man asks Norma if he can fiddle with her timing belt and she replies that she will give him a belt and we hear the sound of a slap. A male voice over then talks about Hawkesbury Holden's winter service special.
Upheld - Modified or Discontinued Vehicle Radio 14/09/2011
0328-11 Volvo Car Aust Pty Ltd
A red Volvo S60 is shown driving on an empty road in a desert. The male voice over describes its features and price, and the final shot is of the Volvo coming to a halt in a controlled 180 degree turn.
Upheld - Modified or Discontinued Vehicle TV - Pay 14/09/2011
September 2011
Case number Ad Standards description Determinationsort descending Category Media Determination date
0362-11 Destroy All Lines
The advertisement was a tour poster for a forthcoming tour by the musical acts: The Amity Affliction, Asking Alexandria and Skyway promoted by Destroy All Lines and a number of other partners. The tour is entitled Fuck The Reaper. This name of this tour is derived from lyrics of the headline band, The Amity Affliction and a number of this band’s logos and images are based around this lyric.
Upheld - Modified or Discontinued Entertainment Poster 28/09/2011
September 2017
Case number Ad Standards description Determinationsort descending Category Media Determination date
0369-17 Universal Pictures
A group of women on a plane verbally abusing another women and telling her to 'use her mouth' and clearly gesturing fellatio.
Upheld - Modified or Discontinued Entertainment TV - Free to Air 13/09/2017
February 1999
Case number Ad Standards description Determinationsort descending Category Media Determination date
281-98 Tricon Restaurants International
Tricon - KFC - Crispy Strip Combo - teenage boy takes brother to training, sister to ballet and grandma to shops
Upheld - Modified or Discontinued 09/02/1999
1-99 Officeworks Superstores Pty Ltd
Officeworks Superstores - "Hey Weenie"
Upheld - Modified or Discontinued Radio 09/02/1999
October 2015
Case number Ad Standards description Determinationsort descending Category Media Determination date
0400-15 Suzuki Australia Pty Limited
The vehicle is shown driving with its front fog lights on but the conditions are clear and dry. This is illegal under NSW road rules which state that fog lights may only be used in fog or rain.
Upheld - Modified or Discontinued Vehicle TV - Free to Air 14/10/2015
June 2021
Case number Ad Standards description Determinationsort descending Category Media Determination date
0153-21 Yves Saint Laurent
This sponsored Instagram advertisement features a person standing on a rocky beach. They are wearing black stockings, a green and blue skirt, a silk tank top and holding a blue blazer over one shoulder. The text 'Saint Laurent' has been superimposed over the image.
Upheld - Modified or Discontinued Clothing Internet - Social - Instagram 16/06/2021
September 2010
Case number Ad Standards description Determinationsort descending Category Media Determination date
0409-10 Kraft Foods Ltd
Television advertisement with two boys in a school playground, sitting down eating their lunch and the boys are playing a game with their Oreos by pulling it apart and seeing who gets the side with the icing. One of the boys says that if you get the cream side, you have to marry .... The other boy is displeased and screws his face up. A young girl (one of the girls they have been talking about) runs nearby to collect her basketball, smiles and then runs off with the ball, back to her friends.
Upheld - Modified or Discontinued Food/Bev Groceries 22/09/2010
November 2005
Case number Ad Standards description Determinationsort descending Category Media Determination date
322-05 The Age
The Age - carry bag - woman mugged - thief throws away contents of bag and keeps the bag bcs it has "The Age" on it
Upheld - Modified or Discontinued Media 08/11/2005
March 2016
Case number Ad Standards description Determinationsort descending Category Media Determination date
0099-16 Fantastic Framing
"We can shoot your wife and frame your mother-in-law, if you want we can hang them too". Vehicle nsw rego: WQZ 819
Upheld - Modified or Discontinued Professional Services Transport 09/03/2016
October 2014
Case number Ad Standards description Determinationsort descending Category Media Determination date
0432-14 True Value Solar
The television commercial features two males discussing electrical supply; one of the men is Mark Thompson, coach of the Essendon Football Club, who indicates he has installed solar panels as an electricity saving measure. Towards the end of the commercial, he proceeds to lay full length, face down, in an illuminated sun bed watched by the second man. I believe True Value Solar to be a sponsor of the Essendon Football Club.
Upheld - Modified or Discontinued House Goods Services TV - Free to Air 22/10/2014
April 2011
Case number Ad Standards description Determinationsort descending Category Media Determination date
0107-11 How Good Is That
Text only Billboard which reads, "The casualty list of every ABORTION 1 dead 1 wounded".
Upheld - Modified or Discontinued Community Awareness Billboard 01/04/2011
November 2012
Case number Ad Standards description Determinationsort descending Category Media Determination date
0440-12 Energy Australia
In the advertisement a householder opens his fridge to obtain a late night snack, only to find a spokesperson for Energy Australia sitting inside it. The spokesman then goes on, stating that Energy Australia is monitoring your power usage to provide a better service to you, the consumer.
Upheld - Modified or Discontinued House Goods Services Internet 14/11/2012
November 2012
Case number Ad Standards description Determinationsort descending Category Media Determination date
0448-12 Energy Australia
My complaint relates to the Energy Australia press advertisement in today's Sydney Morning Herald featuring a man trapped in a fridge.
Upheld - Modified or Discontinued House Goods Services Print 28/11/2012
November 2018
Case number Ad Standards description Determinationsort descending Category Media Determination date
0479-18 Gifting Life
Facebook advertisement for the promotion of organ donation which features Jesus on the cross.
Upheld - Modified or Discontinued Community Awareness Internet - Social - Facebook 14/11/2018
February 2006
Case number Ad Standards description Determinationsort descending Category Media Determination date
398-05 Bugal Pty Ltd
Bugal - Mobilemojo - 4703170 - "Smack the shit out of your children. They deserve it"
Upheld - Modified or Discontinued Telecommunications Print 14/02/2006
May 2016
Case number Ad Standards description Determinationsort descending Category Media Determination date
0176-16 Ultra Tune Australia
Two women dressed quite provocatively in a car while it breaks down on train tracks.
Upheld - Modified or Discontinued Automotive TV - Pay 11/05/2016
May 2010
Case number Ad Standards description Determinationsort descending Category Media Determination date
0180-10 Australian National Prescription Service
This print advertisement with large coloured copy ' Sex! Harder! Longer! Stonger!' Do you want longer lasting, better sex?" includes Q&A items on such things as erectile dysfunction and premature ejaculation. An image of a woman dressed in lingerie and helmet is posed beside the copy with ANPS logo and toll free number.
Upheld - Modified or Discontinued Health Products Print 12/05/2010
September 2009
Case number Ad Standards description Determinationsort descending Category Media Determination date
418-09 Advanced Medical Institute
AMI - (418/09) TV SMS TRY
Upheld - Modified or Discontinued 23/09/2009
June 2014
Case number Ad Standards description Determinationsort descending Category Media Determination date
0191-14 Adult Wonderland
Black and white photographs covering shop front windows
Upheld - Modified or Discontinued Sex Industry Poster 11/06/2014
July 2011
Case number Ad Standards description Determinationsort descending Category Media Determination date
0210-11 Channel Seven (NSW)
Image of a woman's torso in a bikini holding the bikini up by the strings and the text "100% guidette". Also an image of a man's torso in only shorts with some tatooing on his arms and chest and the text "100% Guido".
Upheld - Modified or Discontinued Entertainment Poster 13/07/2011
May 2017
Case number Ad Standards description Determinationsort descending Category Media Determination date
0217-17 Wicked Campers
To ride on their bus a person has to offer fuel, drugs or sex to get on board.
Upheld - Modified or Discontinued Travel Transport 24/05/2017
June 2007
Case number Ad Standards description Determinationsort descending Category Media Determination date
181-07 McDonald's Aust Ltd
McDonald's - Happy Meals - ring/drain - skateboarding children see crying woman who's lost ring down drain - one child goes down drain to retrieve ring from a green monster and the woman, wife of a McD manager gives them Happy Meals for life
Upheld - Modified or Discontinued 12/06/2007
July 2007
Case number Ad Standards description Determinationsort descending Category Media Determination date
193-07 Sydney Breast Enlargement & Cosmetic Surgery
Sydney Breast Enlargement & Cosmetic Centre - flabby unsightly floppy stomachs
Upheld - Modified or Discontinued Radio 10/07/2007
March 2008
Case number Ad Standards description Determinationsort descending Category Media Determination date
56-08 Service Central (Aust) Pty Ltd
Service Central - man and woman pouring chocolate over each other and rolling around while someone cleans carpet
Upheld - Modified or Discontinued 12/03/2008
July 2015
Case number Ad Standards description Determinationsort descending Category Media Determination date
0257-15 Coty Australia Pty Ltd
The ad had a man in underwear taking a selfie and sending it to a woman, who then texted an underwear selfie back. She then appeared at his door in her underwear with a tag line saying something like you will never know if you don't try it, and it then cut to an image of the deodorant product.
Upheld - Modified or Discontinued Toiletries TV - Pay 22/07/2015
March 2007
Case number Ad Standards description Determinationsort descending Category Media Determination date
66-07 Barloworld Volkswagen
Barloworld Volkswagen - Jetta FSI Turbo - "0 - 100 in just 7.2 seconds"
Upheld - Modified or Discontinued Print 13/03/2007
May 2008
Case number Ad Standards description Determinationsort descending Category Media Determination date
175-08 Kartaway Qld Pty Ltd
Kartaway Qld (202/99)- Dog hit by 4 x 2
Upheld - Modified or Discontinued Hardware/Machinery Radio 19/05/2008
July 2019
Case number Ad Standards description Determinationsort descending Category Media Determination date
0228-19 The Palace
This TV Out of Home advertisement for a gentleman's club depicts three static images on rotation.
Upheld - Modified or Discontinued Sex Industry TV - Out of Home 24/07/2019
September 2019
Case number Ad Standards description Determinationsort descending Category Media Determination date
0263-19 Sportsbet
The advertisement shows a woman, who is in a pageant, holding the new SportsBet iPhone app.
Upheld - Modified or Discontinued Gambling TV - Free to Air 11/09/2019
January 2015
Case number Ad Standards description Determinationsort descending Category Media Determination date
0005-15 Liquor Alliance (VIC)
Making people more thirsty
Upheld - Modified or Discontinued Alcohol TV - Free to Air 28/01/2015
0009-15 North Wollongong Hotel
Signage (posters) is currently installed on multiple telegraph poles along a stretch of the Princes Hwy at Blakehurst (NSW) on the northern side of the Tom Uglys Bridge. This signage extends for a range of approximately 1km on both sides of the road.
Upheld - Modified or Discontinued Entertainment Poster 28/01/2015
November 2019
Case number Ad Standards description Determinationsort descending Category Media Determination date
0322-19 Universal Pictures
This television advertisement contains scenes from the film "Good Boys".
Upheld - Modified or Discontinued Entertainment TV - Free to Air 13/11/2019
March 2020
Case number Ad Standards description Determinationsort descending Category Media Determination date
0116-20 Coles
This YouTube advertisement depicts four plastic minature versions of food products available at Coles. The promotion is titled "Stikeez". Also depicted is a large plastic container to store them in.
Upheld - Modified or Discontinued Food/Bev Groceries Internet 25/03/2020
July 2009
Case number Ad Standards description Determinationsort descending Category Media Determination date
274-09 Yum Restaurants International
Yum Restaurants 274/09 - KFC truck driver not wearing a seat belt
Upheld - Modified or Discontinued Food/Bev Groceries 08/07/2009
September 2010
Case number Ad Standards description Determinationsort descending Category Media Determination date
0371-10 City Smiles Melbourne
Image of a man with his mouth apparantly sewn up: he appears to have 4 crosses stitched over his closed mouth. To the left of him in large type is written: "Taking drastic measures to hide your teeth?" and then underneath is more text describing the services offered by citysmiles.com.au.
Upheld - Modified or Discontinued Professional Services Print 08/09/2010
March 2015
Case number Ad Standards description Determinationsort descending Category Media Determination date
0045-15 AICS
Advertisement features female presenter announcing "don't suffer from someone else's negligence" and shows a vehicle travelling along the Sydney Harbour Bridge with the female driver of the vehicle texting on her mobile phone.
Upheld - Modified or Discontinued Finance/Investment TV - Free to Air 11/03/2015
February 2021
Case number Ad Standards description Determinationsort descending Category Media Determination date
0036-21 KIA Automotive Australia
This television advertisement features three vehicles driving together and all performing a J turn simultaneously.
Upheld - Modified or Discontinued Vehicle TV - Free to Air 24/02/2021
May 2021
Case number Ad Standards description Determinationsort descending Category Media Determination date
0122-21 Crazy Domains
This television advertisement depicts a man can peeing on the outside of a building. The words, "The real world sucks for business. You're better off online" appear on the screen.
Upheld - Modified or Discontinued Information Technology TV - Free to Air 26/05/2021
October 2011
Case number Ad Standards description Determinationsort descending Category Media Determination date
0406-11 Harvey Norman
Harvey Norman staff advertise a 4 day sales event for stores located in Fyshwick, Woden and Goulburn and in one scene a female member of staff pops up out of a chest freezer she has been apparently hiding in.
Upheld - Modified or Discontinued Retail 26/10/2011
October 2021
Case number Ad Standards description Determinationsort descending Category Media Determination date
0276-21 Grill'd
There are two versions of this television advertisement, a 15 second version and a 30 second version. Both versions of the advertisement feature an animated clown in an alleyway standing facing two children and opening his trench coat to reveal toys. A burger superhero appears and throws wooden sticks at the clown pinning him to the wall. He then jumps on a ladder hanging from a helicopter and flies away.
Upheld - Modified or Discontinued Food/Bev Venue TV - Free to Air 13/10/2021
September 2006
Case number Ad Standards description Determinationsort descending Category Media Determination date
323-06 Statewest Financial Services Ltd
Statewest Financial Services - revised 270/05 Home Bldg Society - cars screech to halt beside schoolkids at a pedestrian crossing
Upheld - Modified or Discontinued Finance/Investment 12/09/2006
October 2017
Case number Ad Standards description Determinationsort descending Category Media Determination date
0449-17 Lexus Australia
The ad was to sell cars
Upheld - Modified or Discontinued Vehicle TV - Free to Air 25/10/2017
November 2010
Case number Ad Standards description Determinationsort descending Category Media Determination date
0463-10 Key Factors
The item is a card size piece with company details on the front and a picture of what appears to be an old fashion bank robber with a stocking over his head , holding a Piggy Bank and a gun. This was a printed mail item delivered by Australia Post to registered business mail addresses and PO boxes only.
Upheld - Modified or Discontinued Finance/Investment Print 24/11/2010
April 2012
Case number Ad Standards description Determinationsort descending Category Media Determination date
0142-12 Big Night Recovery
An image of a man under the influence of alcohol, enjoying a night out with friends. The caption reads, “In 4 hours time he’ll be using a nail gun on a worksite” At the bottom right hand corner it says, "Thank God for...bignightrecovery.com.au" and there is an image of a bottle of Big Night Recovery tablets.
Upheld - Modified or Discontinued Health Products Print 11/04/2012
August 2009
Case number Ad Standards description Determinationsort descending Category Media Determination date
372-09 Jamba! GmbH
Jamba Jamster - (372/09) PAY TV (Lust Mobile) wet & wild/Lusty Lena/filthy Latina in her back yard
Upheld - Modified or Discontinued TV - Pay 26/08/2009

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