Search Cases

Browse Case Reports

Year

Month

Results for May 2013

Ref#DateAdvertisement
0114/131 May 2013Woolworths Supermarkets
Full page advertisement. Caffitaly system logo in top left. Picture of Capsule machine next to 3 lattes in mugs (poka dot, Hippy Caravan and Blue and White stripe) Headline of 'Cafe quality coffee in your kitchen. Only from Woolworths'. Picture of Gloria Jeans Capsules and Woolworths Select Capsules, next to body of text that states "With new Caffitaly system and coffee capsules from Select or Gloria Jeans Coffees, you can enjoy cafe quality coffee at home everyday. Available now at Woolworths or online at woolworthsonline.com.au/coffee" Gloria Jeans and Woolworths Select Logos in bottom right.
0117/131 May 2013SSAA

Large outdoor poster showing a man posing with a large rifle.
A smaller picture shows the same man dressed in work clothes labelled "John 26, Electrician".
The headline reads "Electrician by Day - Hunter by Choice"
A logo is the corner which reads "2013 Year Of The Hunter ssaa.org.au".

0119/131 May 2013Johnson & Johnson Pacific Pty Ltd
Two young children play on a beach. The young boy has a small guitar and sings the band-aid jingle for the ad.
0120/131 May 2013Coca-Cola South Pacific
This advertisement contains all sorts of rebellious activity being exhibited by huge gangs of youths unsupervised at night (not a good example for young children at all), with the worst part being the highly sexualised content - especially the suggestive camera angles and filthy dancing, finishing off with passionate kissing of the young boy and girl at the end.
0121/131 May 2013Fosters Australia, Asia & Pacific
A group of blonde adults run through a city street in a parade. They are all wearing tan coloured clothing and at the end of the advertisement it mentions "a pure blonde moment."
0122/131 May 2013Fusion Retail Brands
Jag jeans ad with topless woman.
0123/131 May 2013Kimberly-Clark Aust Pty Ltd
The advertisement is for Poise liners. There is a group from the 'library or book club group' and they are referring to LBL (light bladder leakage). The group laugh at or with the one little.
0124/131 May 2013Ssangyong Motors Australia
Actor riding on the back of a tray/FWD whist talking.
0125/131 May 2013All Interactive Entertainment
The ad is for a new video game called Dead Island Riptide and it shows a segment of the game where a couple are being attacked by zombies and they commit suicide (create an explosion) in order to escape them. The final shot of the ad shows a man hanging by his neck from a tree.
0126/131 May 2013Unilever Australasia
A pink Magnum ice-cream entitled "Marc de Champagne".
0127/131 May 2013Philips Electronics Aust Ltd
A brown skinned "cave man" with a full beard and voluminous, tousled hair is attempting to shave his face. Cut to animated demonstration of the razor process. The same man is shown shaving his face with the aforementioned razor. The next scene is a very light skinned white man with short, combed-back hair as a voiceover says "switch to the Philips AquaTouch. It's the shaver for the modern man".
0128/131 May 2013Mini Australia

Guy driving his mini paceman home sees his female partner/sister whatever and races her home. He wins.

0130/131 May 2013Global Shop Direct
The advert is for an item call GripGo which can be attached to the dash or windscreen of your car to hold your mobile phone or similar devices such as gps, ipod or ipad.
0131/131 May 2013Kellogg (Aust) Pty Ltd

A passenger is seated incorrectly in First Class, and upon discovery by correct passenger proceeds to hypnotize him with a bowl of cereal and then convince him that he is actually seated out the back, near the toilet, between the big guy and the crying baby. At the end of the commercial he is then trying to hypnotize the air stewardess that she will date him.

0132/131 May 2013OPSM Pty Ltd
Two boys squirting each other with big water pistols - aiming at the eyes.
0133/131 May 2013Woolworths Supermarkets
A general identification of a chain store and its products.
0134/131 May 2013Pfizer Australia Pty Ltd

A mother and daughter are playing tennis against two male opponents.
The mother hits the ball across the net, and the ball strikes the younger male opponent.
The daughter says “Mum, you move so well”.

0135/131 May 2013Coca-Cola Amatil

The ad shows a woman holding a water bottle with a caption saying "Tall, slim, with curves in all the right places".

0136/131 May 2013Zerella
There has been more than one advertisement for these potatoes each with a similar theme, obviously trying to sell this brand of potatoes. Ads refer to 'hot' potatoes.
0137/131 May 2013House Mouse Design

Full page. Young woman; dressed in black; not smiling; huge eyes; large crucifix hanging from neck beads; skirt pulled up; legs apart; chopping board on thighs; knife in hand; hacking fat salami with knife; older guys in background, laughing, looking like they have been having a good time.

0138/131 May 2013Kotton Kandy
Girls' Swimsuit: http://kottonkandy.com.au/Product-girls-one-piece-...
Girls' Swimsuit: http://kottonkandy.com.au/Product-girls-two-piece-...
Girls' Swimsuit: http://kottonkandy.com.au/Product-girlstwo-piece-s...
0139/131 May 2013Westfield Group

Billboard advertising a trip to Paris if you go to their Facebook page and post a photo of yourself. The girl on the billboard looks anorexic and distorted.

0140/131 May 2013Virbac Australia

A Man presents the Advertisement then images are shown of animals, carcasses, inc image of diseased cattle tongue.

0141/131 May 2013Ford Motor Co of Aust Ltd

Ford Australia has come up a TV advertising campaign which takes a dig at people living with real mental and neurological disorders or intellectual delay. The ad consist of a series of historical scenes where one person twirls their finger and whistles as though to comment 'that’s nuts' when presented with novel ideas, then everyone laughs.

0142/131 May 2013Ford Motor Co of Aust Ltd

Ford Australia has come up an online advertising campaign which takes a dig at people living with real mental and neurological disorders or intellectual delay. The ad consist of a series of historical scenes where one person twirls their finger and whistles as though to comment 'that’s nuts' when presented with novel ideas, then everyone laughs.

0143/131 May 2013Centrecom
A girl needs help buying a computer and then there are several different accented men talking in whats meant to be IT jargon at her till a lovely "aussie" from centrecom helps her.
0144/1322 May 2013Kellogg (Aust) Pty Ltd
The advertisement is for Kellogg’s Coco Pops breakfast cereal, and was broadcast during March and April 2013 on television.
The advertisement begins with an animated sequence showing Coco Pops floating in a bowl of milk. The Coco Pops are having a pool party, and the voices of a large group of children giggling and laughing are heard in the background. The Coco Pops are playing a game of “Marco Polo”. They speak in young children’s voices and several Coco Pops are seen hiding, and peeking out playfully from behind a large spoon in the course of the game. When the spoon scoops up some of the Coco Pops, one is heard to say “fish out of water!” while another responds “hey, no peeking!”
The advertisement then cuts to a shot of a young boy holding the bowl of Coco Pops as a voiceover is heard to say: “when Coco Pops and milk come together, it’s all fun and games, right down to the last chocolaty drop!” The child drinks the Coco Pops directly from the bowl and then grins at the camera, and his mother, seen in the background, turns to smile. The advertisement finishes with children’s’ voices singing “just like a chocolate milkshake only crunchy!”
0145/1322 May 2013Advanced Medical Institute

"Having sex without an erection is like having a torch without batteries - it doesn't matter where you point it, it still won't work".

0146/1322 May 2013Misschu
The chain misschu offers delivery of their food and uses the slogan "you ling we bling". It is uses all over their website (inc. social media) as well as being used on their delivery scooters.
0147/1322 May 2013Hollard Financial Services
The advertisement is for income protection insurance, targeting mainly, tradespeople.
0148/1322 May 2013WWF Australia
I am in disbelief that advertisements showing tigers being caught in traps are being shown without warning.
0149/1322 May 2013Gleamous

A man talks about his continuous hot water system which his girlfriend cannot believe never runs out. He apparently has been using it for some time and then demonstrates to her by putting her hand under running hot water. He closes by saying she is now suing him.

0150/1322 May 2013Sportsbet
The new commercial by Sportsbet.com shows a disappointed gambler who despite having a winning bet, realizes that it didn't pay as much as his friends winning bet. He is angry and displays the characteristics of punter who has lost.
0151/1322 May 2013Australian National Preventive Health Agency
The advertisement shows a man in what appears to be a coffin, struggling to breathe. The advertisement then expands to show a concerned wife lying beside the man in a bed. The voiceover suggests that this is what happens to people who smoke and that emphysema is a dreadful way to die.
0152/1322 May 2013Oporto Franchising Pty Ltd

The ad was based on a call to emergency service saying "someone was in the house", the reply was "we will a car around to your home", the caller then said "will you pick up an Oporto on the way".

0153/1322 May 2013Global Shop Direct
The commercial was for a knife sharpener called “Edge of Glory”, no big deal I thought UNTIL they demonstrated that you can use this same sharpener to sharpen your credit card. They then demonstrated how a ‘blunt’ credit card could not cut a tomato, but a sharpened one worked you like a razor.
0155/1322 May 2013Global Herbal Products

I was disgusted to see, a sexual enhancement product that is shown on a full wrapped surfside bus on the Gold Coast. This advertisement mentions sex, enhancement and has nudity, a girl topless, showing a small area of her breast while intimately cuddling a man.

0156/1322 May 2013Universal Music Aust Ltd

Advertising a song for Havana Brown. The key feature is a lady singing to men asking them if they have a big banana. Then she is rolling in a bath of plastic balls.

0157/1322 May 2013Mattel Pty Ltd
Mattel Monster High dolls are shown with their names and close ups of their scary faces. Names include Scaris.
0158/1322 May 2013Advanced Medical Institute
The advertisement dealt with a couple where the woman wants to have sex with her husband or partner, and the man didn't want to because he suffered premature ejaculation. After using the sex aid he takes his clothes off and you see him clearly naked with his genitals covered by the kitchen sink and says something to the degree of "Once we are done those clothes will be out of fashion".
0159/1322 May 2013Fuller Brothers
The advertisement starts with a guy who is involved in a car accident and then the voice over announces that there is only one F word that you need to know when it comes to smash repairs.
0160/1322 May 2013Expedia

Online advertising for getting hotel accommodation via phone apps. A male and woman meet up in an elevator and have implied sex only to be caught by a family.

0162/1322 May 2013The Professionals

The advertisement contains a picture of a man, from the back, opening up a coat and exposing himself. There are words across the back of the man EXPOSE YOURSELF. I have already spoken with the agent and he agreed to change the sign, but it has not happened.

0163/1322 May 2013Australian National Preventive Health Agency

The advertisement in question asks the viewer to imagine being buried alive to simulate the effects of breathing problems caused by smoking.