Browse Case Reports
Results for February 2017
|0003/17||8 February 2017||Wicked Campers|
Had a very inappropriate comment about sex on the van - it said "If sex is a pain in the arse you are doing it wrong"
|0005/17||8 February 2017||Honey Birdette|
They were photos of women in skimpy bras and cut-away knickers, so that one could see much of the groin area. In some of the photos the women were wearing bondage-type underwear. The photos were much larger than life-size, on brightly lit screens on both sides of the door, so they were hard to ignore.
|0007/17||22 February 2017||Tatts Group-Ubet |
UBET on Twitter are promoting a competition where users can create a cricket with different characteristics.
|0011/17||8 February 2017||McDonald's Aust Ltd|
Advertisement for McDonald's snack box type product
|0013/17||8 February 2017||Department of Health and Human Services (TAS)|
Ad is trying to stop ambulance officers being assaulted.
|0015/17||8 February 2017||Yum Restaurants International|
Backyard cricket game. Dad delivers drinks break on a ride on lawn mower.
|0016/17||8 February 2017||Brand Collective|
I went to look at shoes and went to their contact page and was confronted by the main image on their contact page which has two gay guys with one with his hands down another’s pants, depiction of basically what looks like an orgy in the car, and a guy and girl with essentially no clothes on.
|0017/17||8 February 2017||Coles|
People jumping into a swimming pool and partying. Then cut to advertising drink specials with pool in back ground. Was clear association between summer/pool activity and drinking alcohol?
|0020/17||8 February 2017||Australian Insurance Holdings|
Captian risky had crashed something into a lone tree in the outback and was hanging from a tree [ hanging upside down ] stuck in the tree. he was asking a lone kangaroo for help , but it showed the last long distance vision of him hanging in the tree which depicted a person had committed suicide and and was hanging there because of the crash.
|0021/17||8 February 2017||Reckitt Benckiser (Aust) Pty Ltd|
Moretein ad featuring a family sitting at dinner and the grandmother starts to spray fly spray. The ad is for an automatic fly spray.
|0022/17||8 February 2017||Reckitt Benckiser (Aust) Pty Ltd|
There is also another ad that features an elderly man who uses mosquito coils.
|0026/17||8 February 2017||Machine Zone|
The video ad presents a fictitious scenario where two groups of women are engaged in a military battle (on their phones). Ad subtitle: 'You Have to Take a Look'. The main protagonist is portrayed as Mrs President, while others are portrayed as 'intel officers' and 'military personnel'. All characters are wearing revealing clothing, and no words are spoken by the characters. The ad concludes with the words 'Mobile Strike' superimposed over images of the characters' almost-bare bottoms, followed by a final Schwarzenegger-style voiceover.
|0028/17||8 February 2017||Yum Restaurants International|
I find two commercials offensive. One shows the salvaging of a ball that had been hit over a neighbour's fence.
|0029/17||8 February 2017||Super Cheap Auto Pty Ltd|
4X4 vehicles are air lifted onto a beach similar to the Gold Coast. They speed up the beach ripping up the sand. They then steer towards a security area and ignore the security guard who attempts to raise a safety barrier
|0030/17||8 February 2017||RSPCA Australia Inc|
It shows a dog about to die and then tells you to text the RSPCA so they can send you a leaflet about how to save your pet's life in an emergency.
|0032/17||8 February 2017||Logan Law|
The post is an advertisement for legal services offered by Logan Law using extreme sexual connotations to relate to having a vehicle hit another vehicle from behind with the usage of hashtags such as "#steveo #hollyweed #loganlaw #smashedhardfrombehind #coppedoneinthebumper #beenrearendedlately #penetratingbrisbane #takenoneinthetailpipe".
|0033/17||8 February 2017||Anytime Fitness|
Flyer for Anytime Fitness 570 President Avenue Caringbah
|0034/17||8 February 2017||Anytime Fitness|
#F*CK Unfit. inspirational message with swearing
|0035/17||8 February 2017||Anytime Fitness|
The advertising is a new campaign by Anytime Fitness to market their gym memberships and new gym exercise app.
|0036/17||8 February 2017||McDonald's Aust Ltd|
TV Ad McDonalds 4 for $4. 30 sec ad shown on channel 9 lots of time. Bait advertising, Unethical, Misleading. Advertised special not available at all stores and this is not mentioned in voice over only in very fine print which only appears for final few seconds and then does not mention which stores are participating or not.
|0037/17||8 February 2017||Ford Motor Co of Aust Ltd|
A mother driving her young son through giant lawn sprinklers with the car windows down and the child was getting wet, to his delight.
|0038/17||8 February 2017||Wallet Wizard|
A woman arrives home and enters the garage to find her partner has removed a tyre from their car and destroyed it by turning it into as swan. He explains he doesn't know what to do because their car registration is due and they can't afford to replace the tyre and pay the rego. Wallet Wizard loans are suggested as a solution.
|0041/17||8 February 2017||Anytime Fitness|
On street advertising board advertising gym membership for New Year
|0042/17||8 February 2017||Ultra Tune Australia|
2 young women perceived as helpless wearing next to nothing and acting like bimbos driving a car.
|0043/17||8 February 2017||Ultra Tune Australia|
Using sexually objectified women to sell car maintenance
|0044/17||8 February 2017||Ultra Tune Australia|
Two scantily clad women who are portrayed as silly and naive have trouble when their car catches on fire; cue a sexualised montage where they try to put it out using fire extinguishers, inevitably getting the foam over themselves more than the car. They then run away before it blows up, when it does they get splattered with oil, this does not harm them (which is completely inaccurate because in abnormal situation it would burn them). A man in an auto tune truck arrives to save the day.
|0045/17||8 February 2017||Ultra Tune Australia|
1: Women approaching a car at night, they are approached by a group of men asking about car troubles, a martial arts star appears and the group of men take photos with him.
|0046/17||8 February 2017||Anytime Fitness|
The message they were trying to get across was to get people back to the gym.
|0047/17||8 February 2017||Ford Motor Co of Aust Ltd|
Woman driving on wet road with children in car .
|0048/17||8 February 2017||iSelect Pty Ltd|
The advert shows a snake handler being bitten on the face by a large snake, after the snake slithers away it camera moves to show the handlers swollen face.
|0049/17||8 February 2017||Department of Premier and Cabinet (Victoria)|
It was about family violence when the dad spends the day with his son and then gets home and almost trips on the sons toy. He then proceeds to go find the mother and yell and abuse her with the son watching.
|0050/17||8 February 2017||The Book of Mormon Musical|
A full page advertisement in the form of reproduced Twitter tweets between Casey Campbell and Bookofmormonmusical.com at the Princess Theatre Melbourne.
|0051/17||8 February 2017||Brand Collective|
I am looking for back to school shoes for my kids not pornographic images with models wearing nothing but shoes.
|0052/17||8 February 2017||Universal Pictures|
This is an ad for a movie called 'Split' that is about to begin in cinemas. It is the story of a man with spilt personalities who kidnaps, tortures, kiss young girls.
|0053/17||8 February 2017||Coles|
A group of people are sharing alcohol around a BBQ, followed by Liquorland promotion for wolf blass.
|0054/17||8 February 2017||Trelly's Tackle World Shepparton |
Advertising fishing and camping products with emphasis on Australia Day
|0055/17||8 February 2017||The BOSS Shop|
Ad describes various products and services they provide.
|0056/17||8 February 2017||Mercedes-Benz Aust/Pacific P/L|
The advertisement was promoting a Mercedes Benz sale
|0057/17||8 February 2017||McDonald's Aust Ltd|
Inside an office a woman and man are behind the desk. The man is eating a brown bread sandwich, the woman is eating a strop and whipped butter covered set of pancakes. The woman looks very happy eating the pancakes, over the moon. The man looks at her and sad to the brown (healthy) sandwich.
|0058/17||8 February 2017||Sweet Cheeks|
Very Large picture of a saucy female with rear end exposed, this is on the main road frontage of the shop, and around the sides, this is just up the road from schools, come on!!!
|0060/17||22 February 2017||Australian Football League|
Women's Australian League Football
"I'd like to see that" commercial
|0061/17||22 February 2017||KIA Automotive Australia|
The ad shows a variety of Kia vehicles that are on special.
|0062/17||22 February 2017||Hollard Insurance Company|
Real Pay As You Drive Insurance – If Only. TVC.
|0063/17||22 February 2017||Yum Restaurants International|
A group of youths were watching TV and wanted to turn on the air conditioning
|0064/17||22 February 2017||AAMI|
Up Ship Creek (which is repeated several times including by kids to sound like up shit creek).
|0065/17||22 February 2017||Retail Food Group|
Slogan at the end of the advertisement says "life's too short for a crap wrap."
|0066/17||22 February 2017||William Hill|
Man is shown firing tennis balls from a large gun across the net toward the camera
|0067/17||22 February 2017||Coles|
Children playing backyard cricket gentle family happy times music it’s all good lazy bear nice like teddy bears for baby’s then really cool lazy bear Bundaberg rum cool mixer drinks.
|0068/17||22 February 2017||Nestle Australia Ltd|
It was about using this product to lose weight and how this was achieved. References made to ketosis.
|0069/17||8 February 2017||Trelly's Tackle World Shepparton |
Trelly's Tackle World was advertising an Australia Day sale with an offer of 'free pork kebabs' with the subtitle 'Halal or Haram?' underneath. This is suppose to happen on the 27th February 2017.
|0072/17||22 February 2017||Bakers Delight|
Bakers Delight billboard poster promoting items for inclusion in children's lunch boxes. Specifically featured are M&M finger buns.
|0073/17||22 February 2017||Universal Pictures|
Ad for the movie "Fifty shades darker" - R rated movie - being shown during a PG program, "I'm a celebrity get me out of here Australia" during children's viewing time before 8:30 pm (20:30) on TEN / WIN
|0074/17||22 February 2017||Universal Pictures|
The ad was showing a preview for the new Fifty Shades of Gray movie. This movie has MA15+ rating but was aired during a G rated program.
|0075/17||22 February 2017||Local Agent Finder|
Actor walking along street talking loudly about real estate agents. Voice yells shut up.
|0076/17||22 February 2017||Pacific Brands Holdings Pty Ltd|
The ad discusses the uncomfortableness of the trend of pearl G strings, which then break, leading to the benefit of Bonds cottontails.
|0077/17||22 February 2017||indah.com.au|
As soon as you enter the site and scroll down, you see multiple photos of the founder in the nude.
|0078/17||22 February 2017||John Cootes Furniture |
Australia Day sale at above mentioned retailer
|0079/17||22 February 2017||PG Forklifts |
The above link is very offensive to women and uses women's bodies to promote forklifts, exposing legs, breasts etc in order to promote products.
|0080/17||22 February 2017||AAMI|
Car insurance - makes a play on the word "shit" creek involving children in a sound alike swear word. Not necessary and totally inappropriate.
|0081/17||22 February 2017||Wilkies Showbar 140|
Large outdoor signage in city heart of scantily clad strippers in lingerie and silhouettes of seemingly naked women in suggestive poses. Wording says "COLD BEER HOT GIRLS".
|0086/17||22 February 2017||Flat Rate Now |
The advertisement is an image of a very large breasted woman holding an ipad just between her breasts with a message about next generation flat rate pricing, cloud table based pricing catalogue for selling, quoting and invoicing with messages about being in control. It is a paper flyer being placed in household letter boxes.
|0090/17||22 February 2017||Pacific Brands Holdings Pty Ltd|
A young woman is shown removing uncomfortable g-string underwear.
|0098/17||22 February 2017||Pacific Brands Holdings Pty Ltd|
Women's brief's being advertised- pearl g-string breaks.
|0552/16||8 February 2017||Lottoland|
Lottoland. All the lotto land with the grandma hiding her gambling habits on her mobile.
|0585/16||8 February 2017||Money Plus|
A women is standing and gets money thrown/chucked in her face.