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Ad Standards Community Panel Cases

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E.g., 01/09/2022
E.g., 01/09/2022
August 2022
Case number Ad Standards description Determination Category Media Determination datesort ascending
0170-22 Burger Shurger
This in-store wall mural features characterisations of Hindu gods behind a table, posed like Da Vinci's Last Supper. On the table in front of them are burgers and cans of drink.
Dismissed Food/Bev Venue Promotional Material 10/08/2022
0163-22 Honey Birdette
This Instagram advertisement features an image of a woman wearing white lingerie with a pink bow in her hair. She is laying on a white blanket outside. The caption to the Post reads "Flirt alert! [Flower emoji] Get ready flirt with flowers in AMELIA. As seen on @annalisachristiane
Dismissed Lingerie Internet - Social - Instagram 10/08/2022
0168-22 Amity Community Services Inc
This television ad features someone playing video games in the dark. He receives a text message saying, "WYD?". He reaches for a water pipe (bong) and uses a lighter. Smoke is then seen around him. A voice-over gives information about drug counselling.
Dismissed Community Awareness TV - Free to Air 10/08/2022
0169-22 IAG Insurance
This television advertisement features a motorbike rider leaving a house and driving on a road. He motions for a car to overtake him, which it does.
Dismissed Insurance TV - Free to Air 10/08/2022
0173-22 Honey Birdette
This poster advertisement features an image of a woman in black lingerie holding a bunch on red heart-shaped balloons. The Eiffel Tower can be seen in the back ground. The text "Charlotta" can be seen over the top of the image.
Dismissed Lingerie Poster 10/08/2022
0175-22 Cotton On
This internet advertisement features a video of a woman (Sydney Sweeney) wearing different styles and colours of lingerie.
Dismissed Clothing Internet 10/08/2022
0171-22 Osmo
This Instagram reel features a video with images of children in school uniforms and playing with toys.
Dismissed Education Internet - Social - Instagram 10/08/2022
0165-22 Honey Birdette
This poster advertisement features the text "New to sale 50% off bondage selected styles available in store and online" over the top of a red filtered image of a woman wearing a collar and lingerie.
Dismissed Lingerie Poster 10/08/2022
0164-22 Honey Birdette
This poster advertisement features the text "More. More. More! Final markdowns selected styles - from 50-75% off sale ends midnight Monday!" superimposed over the top of a red filtered image of a woman wearing a collar with a chain attached and black lingerie.
Dismissed Lingerie Poster 10/08/2022
July 2022
Case number Ad Standards description Determination Category Media Determination datesort ascending
0150-22 Brickworks Building Products
This television advertisement depicts a woman testing bricks and then fighting a man, the Big Bad Wolf.
Upheld - Modified or Discontinued Hardware/Machinery TV - Free to Air 27/07/2022
0148-22 Made Group
This internet advertisement is an explainer video about the cold filtration process that changes the protein and calcium levels in milk.
Dismissed Food/Bev Groceries Internet 27/07/2022
0157-22 Sanofi
This Pay TV ad for Bisolvan features a woman at home coughing into her elbow. A voice-over says, "Don't hide your cough, fight it".
Dismissed Health Products TV - Pay 27/07/2022
0156-22 The Iconic
This sponsored Facebook advertisement features two images of women in lingerie. The first image is a close up of a woman wearing the product called 'Cherry Pie Thong'. The second image features a woman wearing matching tan lace underwear and the product called 'La Donna Lace Bra".
Dismissed Lingerie Internet - Social - Facebook 27/07/2022
0137-22 Universal Pictures
This television advertisement is promoting the film, 'The Black Phone'.
Dismissed Entertainment TV - Free to Air 27/07/2022
0160-22 James Cosmetics
This Instagram story was shared to the @misskyreeloves account on 7 July 2022 and featured an image of the influencer demonstrating how to wear the face mask product.
Dismissed Other Internet - Social - Instagram 27/07/2022
0153-22 Foundation of Alcohol Research and Education (FARE)
This radio advertisement features a message about the dangers of drinking alcohol when planning a pregnancy. The advertisement broadcasts a snippet from a casual conversation at a social gathering. An alcoholic beverage is offered and declined.
Dismissed Community Awareness Radio 27/07/2022
0155-22 Buddybet
This internet advertisement features an image of an older woman making a middle finger gesture with both hands, and the words "Who will Grandma Offend Next?".
Dismissed Gambling Internet 27/07/2022
0158-22 Wild Secrets
This TV-on-demand advertisement features a number of different scenes showing various people engaging with a sexual product which are linked by a voice over and an animated butterfly.
Dismissed Sex Industry TV - On Demand 27/07/2022
0149-22 Unibet
This advertisment depicts a man holding a sign stating: “Cashing Out is for Pussies”.
Upheld - Modified or Discontinued Gambling Internet - Social - Other 27/07/2022
0151-22 Brickworks Building Products
This Pay TV advertisement depicts a woman testing bricks and then fighting a man, the Big Bad Wolf.
Upheld - Modified or Discontinued Hardware/Machinery TV - Pay 27/07/2022
0154-22 Universal Pictures
This television advertisement is promoting the film, 'The Black Phone'.
Dismissed Entertainment TV - On Demand 27/07/2022
0162-22 Volitizer
This internet advertisement features an image of a person holding a metal drawing compass with one tip inserted into a power socket. Text accompanying the image reads, "#1 trick to cut power bill A secret way to cut electricity bills takes Australia by storm".
Upheld - Not Modified or Discontinued Hardware/Machinery Internet 27/07/2022
0161-22 Lounge Underwear
This Instagram post was posted to the @emileehembrow account on 6 July 2022 and includes two images, the first of a woman wearing pyjamas holding a baby and the second of the woman wearing pyjamas with the top unbuttoned to reveal a lace bra.
Upheld - Not Modified or Discontinued Clothing Internet - Social - Instagram 27/07/2022
July 2022
Case number Ad Standards description Determination Category Media Determination datesort ascending
0135-22 Mondelez Australia
This television advertisement features a man and child walking through a train station. The child starts to dance to a busker and notices the man is looking at his phone. She places a packet of Oreos on top of his phone and he looks up before eating one of the biscuits and dancing with the child.
Dismissed Food/Bev Groceries TV - Free to Air 13/07/2022
0145-22 Global Ballooning Australia
This Instagram story was posted to the @EmmyLou account on 13 June 2022 and features a woman asking three children if they trust her. She then reveals that she's taking the kids on a hot air balloon ride.
Dismissed Tourist Attractions Internet - Social - Instagram 13/07/2022
0132-22 ISPA Clinic
This radio advertisement features a woman talking with kids playing in the background.
Dismissed Beauty Salon Radio 13/07/2022
0138-22 Alibaba Group
This internet advertisement features an image of person in lace underwear which includes a pouch for male genitalia. The description of the picture is, "Sissy Lace Briefs Transparent Underwear Sheer Panties Man Pouch Panties See Through Underpants" and includes the price and a link to purchase.
Dismissed Lingerie Internet 13/07/2022
0141-22 Pernod-Ricard
This outdoor advertisement features an image of a woman in a long dress holding a drink. The caption says, "A man's drink? Whisky doesn't care what's between your legs. Obey the rules. Miss the fun".
Dismissed Alcohol Outdoor 13/07/2022
0134-22 KIA Automotive Australia
This television advertisement features two cars driving next to each other on a desert road. One car takes a turn off onto the dirt, before pulling back up next to the first car.
Dismissed Vehicle TV - Free to Air 13/07/2022
0142-22 Paradise Resort
This Instagram post was share to the @sophiecachia_ page on 25 June 2022 and features four images with the caption "5 years later & she's back! [sun emoji] Mummy and minis winter getaway to kids heaven @paradiseresortgc - thanks for inviting us back! X #invited
Upheld - Modified or Discontinued Tourist Attractions Internet - Social - Instagram 13/07/2022
0136-22 Honey Birdette
This poster advertisement in the front window of a store features a woman in leopard print lingerie standing on the street, posing with one hand to her head. Writing over the image states, "Chastity, Jaguar".
Upheld - Modified or Discontinued Lingerie Poster 13/07/2022
0146-22 Global Ballooning Australia
This Instagram advertisement was posted on the @emmylou_loves account on 28 June and features a woman and three children in front of a yellow hot air balloon.
Upheld - Modified or Discontinued Tourist Attractions Internet - Social - Instagram 13/07/2022
0147-22 Special Gamez
This in-app advertisement for the game 'Kitten Match' features an animated video of a cat in a cardboard box which gets blown away by wind. The box floats higher into the air, before flipping, the cat falls off and hits the ground with blood spreading from underneath it.
Upheld - Not Modified or Discontinued Entertainment App 13/07/2022
0139-22 Shein
This video advertisement posted to the @blondiesophtia Instagram page on 24 June 2022 features a teenage girl posing in a black dress with cut-outs.
Upheld - Modified or Discontinued Clothing Internet - Social - Instagram 13/07/2022
June 2022
Case number Ad Standards description Determination Category Media Determination datesort ascending
0130-22 MediPro Capital Finance
This flyer advertisement features an image of four men in an exam room looking at a phone screen. The heading above the image is, "fixed rate for doctors from under 2% P.A." and the flyer includes information on the financial service.
Dismissed Finance/Investment Mail 22/06/2022
0131-22 Australian Gas Networks
This television advertisement features a father and daughter using natural gas appliances including scenes showing them in a kitchen, on a couch and in a bathroom.
Dismissed Other TV - Free to Air 22/06/2022
0128-22 PVH Brands
This point-of-sale poster advertisement for Calvin Klein features a young woman in black lingerie sitting with her legs slightly apart and her arms resting on her legs with her hands resting in between her legs.
Dismissed Lingerie Poster 22/06/2022
0127-22 The Collagen Co.
This TikTok advertisement features a video of a woman making a jug of the collagen product and speaking about the product.
Dismissed Health Products Internet - Social - Other 22/06/2022
0125-22 Volitizer
This online advertisement contains an image of a WD40 can pointed towards an electrical outlet.
Upheld - Not Modified or Discontinued Other Internet 22/06/2022
0126-22 Mitsubishi Motors Aust Ltd
This television advertisement features a number of scenes including a woman driving onto a beach then letting her dog out of the car, a family standing in the rain as they look at their bogged car, another car pulling the bogged car out of the mud.
Upheld - Modified or Discontinued Vehicle TV - Free to Air 22/06/2022
June 2022
Case number Ad Standards description Determination Category Media Determination datesort ascending
0115-22 OCAM
This YouTube video from Aussie Arvos is titled, "A ROOF TOP TENT you can ACTUALLY AFFORD!? but is it any good??" The influencer states that OCAM offered to loan him the prototype roof top tent. He then describes his setup.
Dismissed Automotive Internet - Social - Other 08/06/2022
0117-22 Network Gaming Tasmania
This television advertisement is three minutes long and features a woman in a local club, putting music on a jukebox then walking past other people while singing along to the song playing.
Dismissed Gambling TV - Free to Air 08/06/2022
0121-22 Australian Gas Networks
This television advertisement includes the phrase, "gas is becoming renewable".
Dismissed Other TV - Free to Air 08/06/2022
0119-22 Mitre 10 Australia
This television advertisement features two naked people sitting outside talking to the camera.
Dismissed Retail TV - Free to Air 08/06/2022
0113-22 Bakers Delight Holdings Pty Ltd
This Instagram advertisement posted as a story to the @emmylouloves account features a video of a woman looking at a gift basket from Bakers Delight. She describes it as 'a gorgeous little package from Bakers Delight' and reads out the card with the basket. She then unpacks the items from the basket.
Dismissed Food/Bev Groceries Internet - Social - Instagram 08/06/2022
0120-22 A2 Milk
This television advertisement for A2 milk features two children and includes the phrase, "enjoy milk as nature intended with all natural A2 protein".
Dismissed Food/Bev Groceries TV - Free to Air 08/06/2022
0123-22 The Sundowner Motel Hotel
This television advertisement features two men watching sports at the venue. One of the men's phone goes off, and messages appear on screen asking if he has the tools because a pipe has burst in the house. The other man asks if it's 'the wife', and without looking at his phone that she probably wants him to get milk on the way home or something.
Dismissed Food/Bev Venue TV - Free to Air 08/06/2022
0122-22 iSelect Pty Ltd
This television advertisement features a man, who introduces himself as Chris Hemsworth's good-looking stunt double, running through the woods holding the hand of a woman. He comes to a stop and is surrounded by men who hit him until he is laying on the ground.
Upheld - Modified or Discontinued Insurance TV - Free to Air 08/06/2022
0118-22 Cygnett
This Instagram story posted to the @sophiecachia_ account features a woman holding up a charging cable with text on screen, including "@cygnett Nobody charges my phone like this cord here. ... Not spon, just simply life changing when you need your phone constantly & charged SO fast." and a link to Cygnett.com.
Upheld - Not Modified or Discontinued Information Technology Internet - Social - Instagram 08/06/2022
0114-22 Thermomix Australia
This Instagram story was posted to the @sarahkearnsofficial account and features the inside of a mixer with the text, "Ok Tuesday is normally quick dinner/takeaway as knox has art until 5:30 and we aren't home till 6. Tonight I made a butter chicken in less time than it would have taken to grab takeout! Will keep the thermomix updates coming for those interested".
Dismissed House Goods Services Internet - Social - Instagram 08/06/2022

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