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E.g., 02/07/2022
E.g., 02/07/2022
March 2012
Case number Ad Standards description Determination Category Mediasort descending Determination date
0061-12 Mitsubishi Motors Aust Ltd
Television commercial introduces three Mitsubishi 'Platinum Edition' vehicles. It then goes on the show individual features such as leather seats, reversing camera and Bluetooth as specific features of the Platinum range. In one scene we see a woman parking her Lancer outside an inner city café. She is admiring a good-looking guy who us walking down the pavement towards her. As he passes the Lancer, we see her subtly engage reverse gear activating the rear vision mirror so she can continue to admire his other side as she reverses.
Dismissed Vehicle 14/03/2012
0063-12 Coles
Curtis Stone talks about the freshness of Coles' fruit and vegetables and states that Coles never freeze and never thaw their "fresh Aussie fruit and veggies."
Dismissed Food/Bev Groceries 14/03/2012
0065-12 Brierley Hose and Handling
The commercial shows a young female in shorts in a workshop, picking up a particular hose, walking to difficult locations within the workshop and performing different tasks with this hose pipe.
Dismissed Retail 14/03/2012
0069-12 Yum Restaurants International
The Advertisement opens on a shot of a cricket player biting into a grilled wing. The player then bites into the wing again and the wing appears in a "hot spot" view. "Hot Spot" technology is an infra-red imaging system used during cricket matches to determine whether the ball has struck the batsman, bat or pad. It is used as an adjudication tool. More shots of the grilled wings were then depicted and the Advertisement ends with KFC's Fresh Test logo and So Good trade mark.
Dismissed Food/Bev Groceries 14/03/2012
0070-12 Commonwealth Bank of Australia
This TVC is part of a series that features a range of people delivering simple, but humorous pledges to "start" something. This particular execution follows a cricket theme to help support the Commonwealth Bank's sponsorship of the Australian One Day International team and the Commonwealth Bank One Day International Series.
Dismissed Finance/Investment 14/03/2012
0073-12 Nestle Australia Ltd
The Advertisement is set in a house, the morning after a party. A man walks downstairs, acknowledging a woman who acknowledges him as well. While there is a level of awkwardness between the characters, the reason for this is not stated this is highlighted by the voice-over; “We all know that ‘after-party’ feeling full of ... complications from the night before...’ Another woman makes her way to the kitchen counter which contains mugs and the Product which is prepared and served.
Dismissed Food/Bev Groceries 14/03/2012
0074-12 EMAP Australia Pty Ltd
The advertisement opens with a very busty young woman serving an enormous kebab to two young men from a kebab van. One of the men is wearing a white tshirt with Zoo written in large red letters across his chest. A male voice over then describes the latest edition of Zoo magazine and how it is currently available for less than two dollars and we see some of the editorial features as well as the front cover which features a scantily clad woman posing.
Dismissed Media 14/03/2012
0079-12 Red Bull Aust Pty Ltd
The advertisement depicts three cartoon characters fishing on a lake. One of the characters, named Jesus, states he's bored and decides to leave the boat and appears to walk on water as he departs. The other two characters in the boat voice their surprise and suggest that this feat may be a miracle or a result of drining Red Bull (which has given Jesus wings) but Jesus replies that it's nothing to do with either, it's because he knows where the stepping stones are.
Dismissed Food/Bev Groceries 14/03/2012
0082-12 Austar Entertainment Pty Ltd
The advertisement features a typical family picnic scenario, with a group of family members playing a game of football. At one point, the ball is passed to an elderly man, who is running with the ball until he is tackled enthusiastically by a younger man, at which point the other players all stare in surprise.
Dismissed Media 14/03/2012
0084-12 Toyota Motor Corp Aust Ltd
Open on a guy on top of a mountain, loading old fence posts into his bright shiny HiLux. He forgets to put the hand brake on and it starts to roll down a hill. He runs after it, but it’s no good. From his vantage point he witnesses something that’s difficult to experience.
Dismissed Vehicle 14/03/2012
0090-12 Mars Confectionery
M&Ms are wearing rasta hats with attached dreadlocks. One of the M&Ms is reluctant to wear the hat until he sees a female M&M wearing a coconut bikini at which point he dons the hat and starts speaking in a faux Jamaican accent.
Dismissed Food/Bev Groceries 14/03/2012
0092-12 Paramount Pictures Australia
Advertisement for the film, The Devil Inside, featuring footage of the film including a 911 call and a woman declaring she has killed three people. The end depicts a scene of a possessed woman contorting her body.
Dismissed Entertainment 14/03/2012
February 2013
Case number Ad Standards description Determination Category Mediasort descending Determination date
0061-13 Global Shop Direct
A guy driving in his car showing how to use the Gripgo, a mobile phone holder that is stuck on the windscreen. They show other drivers using their phone in the car, in various scenarios.
Upheld - Modified or Discontinued Mobile Phone or SMS 27/02/2013
March 2014
Case number Ad Standards description Determination Category Mediasort descending Determination date
0062-14 WorkSafe Victoria
Worksafe Victoria advert with a female burns victom who pours poison on herself.
Dismissed Community Awareness 12/03/2014
0064-14 Yum Restaurants International
It is an advertisement for the new KFC chicken nachos
Dismissed Food/Bev Venue 12/03/2014
0068-14 Sportingbet Australia Pty Ltd
Shane Warne swearing (is beeped out) and carrying on about a spider, yes the swearing is beeped out but my children all looked at TV and said what he swearing for?....is this necessary at this time bracket?
Dismissed Gambling 12/03/2014
0069-14 Johnson & Johnson Pacific Pty Ltd
Carefree pads
Dismissed Toiletries 12/03/2014
March 2013
Case number Ad Standards description Determination Category Mediasort descending Determination date
0063-13 Ford Motor Co of Aust Ltd
Young woman describing her going out shoes - her father advising her to wear sensible driving shoes, and her compromise to still wear her 'wedge' on the clutch foot. Ad emphasises bonus storage beneath passenger seat, ideal for shoes.
Dismissed Vehicle 13/03/2013
0064-13 Unilever Australasia
The ad portrays a great number of people drinking the beverage and then enjoying various fun pursuits under water in a pool apparently without the need to breathe.
Dismissed Food/Bev Groceries 13/03/2013
0067-13 Dick Smith Foods
Dick Smith advertising his own range of Australian grown foods.
Dismissed Food/Bev Groceries 13/03/2013
0070-13 Bayer Australia Ltd
The advertisement is for advocate a spot on product which is used for fleas, intestinal worms and heart worm in dogs and cats. The advertisement clearly shows a dog after treatment licking a child’s face.
Dismissed Professional Services 13/03/2013
0071-13 Nestle Australia Ltd
During the above program, I was distressed to view a commercial for a biscuit and cheese snack whereby the scenario was a child visiting a zoo/animal park who was eating said snack. The child was enjoying the snack in the view of a monkey who looked enviously at the snack. The child was then shown to drop a biscuit into the animal enclosure at which point the monkey came over to retrieve said biscuit. The child was then shown to lean over into the enclosure and offer the biscuits and cheese to the monkey.
Dismissed Food/Bev Groceries 13/03/2013
0072-13 Myer/Grace Bros
It was a Calvin Klein and Sass & Bide lingerie commercial for Myer.
Dismissed Clothing 13/03/2013
0073-13 AAMI
The current AAMI car insurance TV advertisement commercials showing a compilation of AAMI TV commercials over the past 30 years i.e. lots of car accidents including a scene where a small dog jumps from a hill and lands on the lap of a female car passenger after falling through the sun roof.
Dismissed Insurance 13/03/2013
0074-13 Unilever Australasia
It opens with a devil type man shaking dandruff over a man. He uses the product and the dandruff vanishes with the devil to be replaced by angelic images.
Dismissed Toiletries 13/03/2013
0075-13 Global Shop Direct
Schticky is a roller type of product which is advertised to adhere to fluff from clothes, hence attracts the fluff making the clothes appear fluff free. Available at globalshop.com.au.
Dismissed Retail 13/03/2013
0077-13 Schweppes Australia Pty Ltd
Schweppes has a dangerous TV ad on about Schweppervescence where multiple people jump from high places and bounce many times while rolling down hills.
Dismissed Food/Bev Groceries 13/03/2013
0088-13 WIRES
The advertisement shows a koala with a scantily clad woman pole dancing.
Dismissed Community Awareness 13/03/2013
April 2011
Case number Ad Standards description Determination Category Mediasort descending Determination date
0072-11 BCF
A man is in a dark room admiring something on his computer screen. As he is making appreciative noises, his wife enters the room, switches on the light and tells him that he "wouldn't know what to do with it". We then see what the man has been admiring: a fishing reel. A voice over then promotes BCF online shopping and the BCF logo appears on screen.
Dismissed 13/04/2011
0084-11 McDonald's Aust Ltd
The TVC begins asking "How much lunch would you expect to get for $4.75?". We then see a cheeseburger, medium fries, medium coke and a chocolate sundae appear with a large $4.75.
Dismissed Food/Bev Groceries 13/04/2011
0091-11 Australian Fast Foods
The “Real Quick Fix – Snack Burger” advertisement depicts a male aged approximately 25 years searching his apartment for loose change. The voiceover says “You don’t need a lot to get a real quick fix at Red Rooster”. The “Real Quick Fix” Snack Burger components are then shown separately and then together, with the $4.95 price. The voiceover says “Get our real chicken Snack Burger, famous Chips and real Coke, all for under five bucks”. The adult male is then shown taking a bite of the Snack Burger product.
Dismissed Food/Bev Groceries 13/04/2011
March 2014
Case number Ad Standards description Determination Category Mediasort descending Determination date
0072-14 Oporto Franchising Pty Ltd
This ad portrays violence - Mexican drug cartel kidnapping and violence. One character is tied to a chair and has a sack bag over his head and another has a butcher's chopping knife while another is intimidating the victim.
Upheld - Modified or Discontinued Food/Bev Venue 26/03/2014
0076-14 McDonald's Aust Ltd
McDonalds Loose Change Menu featuring two pensioners driving an old car that bounces off the road.
Dismissed Food/Bev Venue 26/03/2014
0077-14 Sportsbet
Sportsbet advertisement, blue background, has a Chinese man in a 18 million cash note at the end of the end saying 18 million dong.
Dismissed Gambling 26/03/2014
0080-14 FOXTEL Management Pty Ltd
Showed guy watching football on TV ignoring his girlfriends phone call then a crane driver watching football on an ipad and losing control of the crane into a building then a guy on a couch watching sport on TV and getting angry and smashing the remote control.
Dismissed Entertainment 26/03/2014
0086-14 Fosters Australia, Asia & Pacific
Two women picking apples in an orchard in adjoining rows, with backs to each other.
Dismissed Alcohol 26/03/2014
March 2011
Case number Ad Standards description Determination Category Mediasort descending Determination date
0073-11 Department of Health and Ageing
A middle-aged father is seen experiencing a ‘smoker’s cough’ in a range of settings. In the final scene his cough produces blood, with the voice-over referencing lung cancer.
Dismissed Community Awareness 23/03/2011
0074-11 Bonds Industries Ltd
Two girls pick up their girlfriend from work for a weekend away. The office worker gets changed into the Bonds 'bratank' product in the back of the car. Cut to the next morning- the hero gal wakes up and changes back into her bratank. She shares a tea and a laugh with her friend on the balcony of the holiday house.
Dismissed Clothing 23/03/2011
0075-11 Motor Accident Commission SA
The advertisment is filmed from the point of view of a rear passenger of a car. The driver's face appears to change so that it looks like he has blood on him. The driver glances away from the road for a second and then he hits something. SUPER: Creepers don’t just hurt themselves. Watch out for Creepers LOGO: MAC. Government of SA
Dismissed Community Awareness 23/03/2011
0076-11 Holden Ltd
At the very beginning of the advertisement we see a man participating in Base Jumping - he jumps off the side of a tall building wearing a parachute and helmet and is being filmed and supported by others. The voice over talks about the new Commodore Series two and we see footage of various Holden Commodores being driven in different locations.
Dismissed Vehicle 23/03/2011
0077-11 Unilever Australasia
Scenes of a young man sleeping on a sofa. He starts feeling uncomfortable but he is smiling at the same time while large wet patches appear on his underarms. We then see him taking a can of Lynx Dry Deodorant from a bench and spraying his underarms.
Dismissed Toiletries 23/03/2011
0083-11 Unilever Australasia
A lady and her husband and daughter talk about how she was diagnosed with high cholesterol but that after using Flora pro-activ her cholesterol levels dropped.
Dismissed Food/Bev Groceries 23/03/2011
0087-11 Action for Alice
Advertisement 1: Commercial using footage shot over the past few weeks, of damaged property and youths roaming the streets at night, and damaging property.
Dismissed Community Awareness 23/03/2011
March 2013
Case number Ad Standards description Determination Category Mediasort descending Determination date
0080-13 Yum Restaurants International
3 Scenarios are presented, the general idea is that a KFC chicken burger helps to redeem the 'crime' committed in each one.Scenario 1: A woman in pink steps over a man, leaving his apartment. A narrator mentions "taking one for the team", doubtlessly signifying that in order for the narrator to have sex with an attractive girl, the man on screen had to screw the girl who you see walking down the hall.Scenario 2: No complaints here.Scenario 3: Narrator: "Forgive me bro, for breaking the (unwritten?) rule." On the screen we see men playing poker with a woman.
Dismissed Food/Bev Groceries 27/03/2013
0086-13 Street Strider Australia
The advertisement for Street Strider's shows adults and children riding in groups, spread out across pedestrian paths, and on roads and going downhill into the direction of what would be oncoming traffic (i.e. on the wrong side of the road), swerving from side to side across the road and so as well as in high traffic areas such as the beach.
Upheld - Modified or Discontinued Sport and Leisure 27/03/2013
0091-13 Chrysler Australia Pty Ltd
Fiat vehicle driving with fog lights on and there is no indication off raining or fog.
Dismissed Vehicle 27/03/2013
March 2011
Case number Ad Standards description Determination Category Mediasort descending Determination date
0081-11 Yum Restaurants International
The advertisement features a male in his mid-twenties. He is shown taking out last night's leftovers from the refrigerator and considering having this for lunch with his girlfriend who is sitting on the couch. The advertisement does not show exactly what the leftovers are, other than the food being in a plastic takeaway container. The alter ego of the mid-twenties male appears and suggests that as he is already “punching above his weight” he should put the leftovers down and go and get KFC for lunch.
Dismissed Food/Bev Groceries 09/03/2011
April 2014
Case number Ad Standards description Determination Category Mediasort descending Determination date
0082-14 Mars Confectionery
The advertisement pictured two young women demonstrating signs of guilt for eating single Malteser chocolates.
Dismissed Food/Bev Groceries 09/04/2014
0087-14 Johnson & Johnson Pacific Pty Ltd
Various scenes of woman describing embarrasing stories experienced because of using pads. One scene has a pad floating in a pool and in another, a girl types into an online search engine, "am I putting it in the right hole."
Dismissed Toiletries 09/04/2014
0088-14 Transport Accident Commission
Scenes of a man in a night club taking some kind of pill. he then drives and hits a pedestrian.
Dismissed Community Awareness 09/04/2014

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