1. Home

Ad Standards Community Panel Cases

Search Cases

E.g., 08/07/2022
E.g., 08/07/2022
April 1999
Case number Ad Standards description Determination Categorysort descending Media Determination date
112-99 Supa Clean Machine Hand Carwash
Supa Clean Machine Hand Carwash - "Best hand-job in town"
Dismissed Outdoor 13/04/1999
114-99 Arnott's Biscuits Ltd
Arnott's - Shapes
Dismissed Outdoor 13/04/1999
119-99 Freeman Home Improvements & Kresta Blinds
Freeman Home Improvements & Kresta Blinds
Dismissed 13/04/1999
May 2002
Case number Ad Standards description Determination Categorysort descending Media Determination date
113-02 IKEA
IKEA - mother pleased at child washing up till she sees what goes in the sink - includes laptop computer
Dismissed 14/05/2002
118-02 Berri Ltd
Berri Ltd - Australian Fresh Plus - fruit juice with calcium - man asks children if they've got enough OJ "Why bother?" then shows his mouth fill of missing and rotten teeth
Dismissed 14/05/2002
121-02 Nestle Australia Ltd
Nestle - Kit Kat - 'The biggest finger yet'.
Dismissed Outdoor 14/05/2002
May 2003
Case number Ad Standards description Determination Categorysort descending Media Determination date
113-03 McDonald's Aust Ltd
McDonald's - elderly men making their way slowly to store for breakfast.
Dismissed 13/05/2003
114-03 Arnott's Biscuits Ltd
Arnott's - Shapes - boy trying to talk supposedly without tongue.
Dismissed 13/05/2003
118-03 Arnott's Biscuits Ltd
Arnott's - Snack Right - 'You'll make yourself and a little blackberry somewhere really happy'.
Dismissed 13/05/2003
119-03 Nestle Chilled Dairy
Nestle - Chilled Dairy - All Natural Yogurt - Indians singing and dancing.
Dismissed 13/05/2003
120-03 Nestle Ice Cream
Nestle - Peters Heaven Ice Cream - 'I'm in raspberries and cream heaven' - woman lying in ice cream.
Dismissed Outdoor 13/05/2003
124-03 Ricoh Australia Pty Ltd
Ricoh - pregnant black woman, with white man and coloured child "Colour should be shared - all naked
Dismissed Print 13/05/2003
August 1998
Case number Ad Standards description Determination Categorysort descending Media Determination date
113-98 Continental Basketball Association
Continental Basketball Association - Toowoomba Mountaineers
Dismissed 11/08/1998
114-98 Sugar Australia Pty Ltd
Sugar Australia - "Real Australians love sugar"
Dismissed 11/08/1998
116-98 Toyota Motor Corp Aust Ltd
Toyota - Landcruiser - 'A remarkable migration'.
Dismissed 11/08/1998
117-98 Mitsubishi Motors Aust Ltd
Mitsubishi - Pajero
Dismissed 11/08/1998
118-98 H J Heinz Co Australia Ltd
H J Heinz - Tom Piper - steak and veg
Dismissed 11/08/1998
June 2001
Case number Ad Standards description Determination Categorysort descending Media Determination date
114-01 Toyota Motor Corp Aust Ltd
Toyota - Echo - 'Peripheral Vision'
Dismissed 12/06/2001
115-01 Bayer Australia Ltd
Bayer - Racumin Paste - rat emerges from lavatory
Dismissed 12/06/2001
117-01 Wrigley Co Pty Ltd The
Wrigley - Eclipse - rich old man marries predatory young nurse
Dismissed 12/06/2001
120-01 Unilever Australasia
Unilever - Continental - Asian man spreadeagled over candle
Dismissed 12/06/2001
122-01 Unilever Australasia
Unilever - Flora ProActiv Margarine - man jumping off cliff is in fact bungee jumping
Dismissed 12/06/2001
May 2005
Case number Ad Standards description Determination Categorysort descending Media Determination date
114-05 Land Rover Australia
Land Rover - Discovery - shows the vehicle speeding, making sudden turns and a 4 wheel drift
Dismissed 10/05/2005
118-05 Toyota Motor Corp Aust Ltd
Toyota - Camry Sportivo V6 - knives falling from the sky as man dodges them running through the streets 'test your reflexes'
Dismissed 10/05/2005
119-05 Unilever Australasia
Unilever - Omo - Dirt is good - children playing and creating on the beach, collecting sticks etc to create a whale on the sand.
Dismissed 10/05/2005
120-05 Mainland Dairies Pty Ltd
Bonland Dairies - Mainland Munchables - Shows the "kids" (teenagers) 'bossing parents around'
Dismissed 10/05/2005
April 2007
Case number Ad Standards description Determination Categorysort descending Media Determination date
114-07 Dragon City Lanes
Dragon City Lanes - "Tight-arse Tuesday" - for an affordable outing
Dismissed Radio 10/04/2007
April 2009
Case number Ad Standards description Determination Categorysort descending Media Determination date
114-09 Oztonez/Red Circle Technologies
Oztonez/Red Circle - Print ad in Take 5 magazine. Multiple pictures for mobile phone downloads with sexual connotation.
Dismissed Print 22/04/2009
June 2004
Case number Ad Standards description Determination Categorysort descending Media Determination date
116-04 Kellogg (Aust) Pty Ltd
Kellogg - Be Natural fruit & nut bar - priest steals from old lady on escalator
Dismissed 08/06/2004
121-04 Ford Motor Co of Aust Ltd
Ford - Falcon SR - racing car and sedan car on grid with exhausts throbbing - when 'race" starts, sedan disappears - "No Boundaries"
Dismissed 08/06/2004
124-04 Queensland Small Business
Queensland IT - come for bloody good deal
Dismissed 08/06/2004
May 2004
Case number Ad Standards description Determination Categorysort descending Media Determination date
117-04 Volkswagen Group Australia Pty Limited
Volkswagen - Polo - Cinema - woman looking in rear view mirror at men's crotches
Dismissed Cinema 11/05/2004
April 2006
Case number Ad Standards description Determination Categorysort descending Media Determination date
117-06 Suzuki Auto Co
Suzuki Auto Co - car being driven along beach and thru waves at twilight, spraying water
Dismissed Print 11/04/2006
120-06 Sunshine Toyota
Sunshine Toyota - gangsters will seek revenge if large shipment of cars doesn't sell
Dismissed 11/04/2006
121-06 Energex Limited
Energex - Drop Everything - staff respond immediately to emergency - Adam leaves food half eaten; Pam leaves redecorating job with mauve paint dripping down walls; Guy leaves his dog sopping wet from a half-finished bath
Dismissed 11/04/2006
124-06 Godfreys
Godfreys - "ship hot" deals for vacuum cleaners received fro overseas via sea containers
Dismissed 11/04/2006
May 2008
Case number Ad Standards description Determination Categorysort descending Media Determination date
117-08 Brydens Compensation Lawyers
Brydens Compensation Lawyers - Radio -"Butcher of Bega" term used to describe ex-Dr Graham Reeves
Dismissed Radio 19/05/2008
118-08 Brydens Compensation Lawyers
Brydens Compensation Lawyers - Print -"Butcher of Bega" term used to describe ex-Dr Graham Reeves
Dismissed Print 19/05/2008
121-08 McDonald's Aust Ltd
McDonald's - burgers made as you order take no longer to prepare
Dismissed 19/05/2008
February 2001
Case number Ad Standards description Determination Categorysort descending Media Determination date
12-01 Carter Holt Harvey Tissue Aust Pty Ltd
Carter Holt Harvey - Wet Handee Clean-Ups
Dismissed 13/02/2001
February 2003
Case number Ad Standards description Determination Categorysort descending Media Determination date
12-03 KIA Automotive Australia
KIA - Rio - Woman selects car keys from bowl.
Dismissed 11/02/2003
March 1998
Case number Ad Standards description Determination Categorysort descending Media Determination date
12-98 Conference of Australian Milk Authorities
Conference of Australian Milk Authorities - milkman
Dismissed 10/03/1998
April 2009
Case number Ad Standards description Determination Categorysort descending Media Determination date
120-09 Bottom Line Control Accountants & Auditors
Bottom Line Control - Accountants & Auditors - Billboard featuring naked bottoms
Dismissed Outdoor 08/04/2009
124-09 Rozelle Rugs
Rozelle Rugs - closing down sale with photographic image of girl with "sale' written across her face implying she is for sale
Dismissed Print 08/04/2009
September 1998
Case number Ad Standards description Determination Categorysort descending Media Determination date
122-98 Nestle Confectionery
Nestle - Nescafe - "You can be rich with no money to spend"
Dismissed 08/09/1998
123-98 Australian Dairy Corporation
Australian Dairy Corporation - Two men in gym.
Dismissed 08/09/1998
124-98 The Uncle Tobys Co Ltd
Uncle Toby's - White Wings Bakery Treats - "She's got a life."
Dismissed 08/09/1998
June 2005
Case number Ad Standards description Determination Categorysort descending Media Determination date
123-05 Ford Motor Co of Aust Ltd
Ford - Falcon Utility - "More value than beating the Poms"
Dismissed Print 14/06/2005
May 2007
Case number Ad Standards description Determination Categorysort descending Media Determination date
123-07 S C Johnson & Son Pty Ltd
SC Johnson - Glade Touch & Fresh - young boy on toilet puts note under door to tell Mum deodoriser has run out
Dismissed 08/05/2007
June 2008
Case number Ad Standards description Determination Categorysort descending Media Determination date
124-08 Toyota Motor Corp Aust Ltd
Toyota - Landcruiser 200 - car being "conceived" and "born" in outback, causes environmental damage when it surfaces from underground and becomes airborne
Dismissed 11/06/2008

Pages