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E.g., 28/01/2021
E.g., 28/01/2021
July 2018
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0307-18 Carnival Australia
An ad for a cruise line which uses the phrase 'ship yeah'.
Dismissed Travel TV - Free to Air 11/07/2018
July 1998
Case number Ad Standards description Determinationsort ascending Category Media Determination date
74-98 Bonds Industries Ltd
Bonds - couple kissing and undressing
Dismissed Clothing 14/07/1998
March 2010
Case number Ad Standards description Determinationsort ascending Category Media Determination date
77-10 Department of Health and Ageing
Department of Health & Ageing 77/10 Transport. Large image of wound that has steel staples holding it together.
Dismissed Community Awareness Transport 10/03/2010
90-10 Unilever Australasia
Unilever - Lynx (Musicstar) deodorant 90/10 Internet. Competition to win girl or webcam
Dismissed Toiletries Internet 10/03/2010
September 2001
Case number Ad Standards description Determinationsort ascending Category Media Determination date
223-01 Tax Power
Taxpower - 'advertising their services like a prostitute'
Dismissed Finance/Investment 11/09/2001
January 2008
Case number Ad Standards description Determinationsort ascending Category Media Determination date
8-08 Chris & Marie's Plant Farms
Chris & Marie's Plant Farms - Chris sitting naked in nursery saying he's not gay but would like to be gay
Dismissed 16/01/2008
July 2008
Case number Ad Standards description Determinationsort ascending Category Media Determination date
226-08 Advertising Advantage
Advertising Advantage - men discussing advertising methods
Dismissed 09/07/2008
August 2014
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0319-14 Tax Accounting & Super Centre
The images replicate a computer game. A woman walking along the street cries out "the tax man, no no" as a hooded man attacks her from behind. A super hero character flies down and he and the tax man pull out long guns and shoot each other. The tax man withers away, screaming. The woman hugs the super hero saying "you saved me".
Dismissed Finance/Investment TV - Free to Air 27/08/2014
0331-14 ZURU Toys
The advertisement is performed by Ann-Maree Biggar. It is advertising a toy called the 'TAMAGO'.
Dismissed Toys and Games TV - Free to Air 27/08/2014
April 1999
Case number Ad Standards description Determinationsort ascending Category Media Determination date
82-99 Novartis Animal Health A/asia Pty Ltd
Novartis Animal Health - "Max & Ted"
Dismissed Other 13/04/1999
February 2001
Case number Ad Standards description Determinationsort ascending Category Media Determination date
23-01 Beiersdorf Aust Ltd
Beiersdorf - Nivea Body Moisturising Spray/Anti-Perspirant Deodorant Spray
Dismissed Toiletries 13/02/2001
August 2015
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0323-15 Freedom Insurance Pty Ltd
A couple going about their day, naked, with private parts covered by signage, food, etc.
Dismissed Insurance TV - Free to Air 26/08/2015
0327-15 Isuzu
They show in the add a D-max snatching another vehicle out of a bog hole.
Dismissed Vehicle TV - Free to Air 26/08/2015
April 2007
Case number Ad Standards description Determinationsort ascending Category Media Determination date
85-07 Central Queensland Pumps
Central Qld Pumps - women round pool wearing tight t-shirts with "CQuip" - man's voice says "You will not remember the product but you will remember.." and a close-up of the women's breasts
Dismissed Hardware/Machinery 10/04/2007
May 2004
Case number Ad Standards description Determinationsort ascending Category Media Determination date
88-04 Lance Dixon Ferrari
Lance Dixon Ferrari - "No Asian imports"
Dismissed Print 11/05/2004
September 2005
Case number Ad Standards description Determinationsort ascending Category Media Determination date
235-05 BRP Australia Pty Ltd
BRP - Evinrude - man punches, butts and kicks groin of another man in violent & aggressive manner
Dismissed 13/09/2005
January 2018
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0004-18 Sportsbet
Melbourne Cup/merry ‘puntmas’ spring Gambling campaign
Dismissed Sport and Leisure Internet 24/01/2018
0008-18 Origin Energy
A husband is made to look foolish for thermally insulating his house and the wife is made to look smart for being on the Origin savernator website.
Dismissed House Goods Services TV - Free to Air 24/01/2018
August 2016
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0335-16 Roadshow Film Distributors Pty Ltd
A billboard at a bus stop for the Bad Moms movie
Dismissed Entertainment Poster 10/08/2016
0339-16 Bras n' Things
A HUGE advertisement for the Playboy range on each window, with the tagline 'It's show time' and the Playboy bunny, accompanied by women wearing lingerie.
Dismissed Lingerie Poster 10/08/2016
April 2005
Case number Ad Standards description Determinationsort ascending Category Media Determination date
93-05 Bolle Australia Pty Ltd
Bolle - Bed - woman in bed between two men, one is smoking
Dismissed Clothing Outdoor 12/04/2005
June 2009
Case number Ad Standards description Determinationsort ascending Category Media Determination date
240-09 Department of Health and Ageing
Department of Health Billboard for National Drug Campaign with man being restrained by police.
Dismissed Community Awareness Outdoor 10/06/2009
May 2005
Case number Ad Standards description Determinationsort ascending Category Media Determination date
96-05 Queensland Transport
Queensland Transport - dad & son driving to buy more gas for the bbq; Speeding 6 kms over the limit, he changes lane, swerves to miss car which has braked, runs off the road and hits woman pushing a pram, woman is , killed her blood is on baby,
Dismissed Community Awareness 10/05/2005
February 2019
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0012-19 SodaStream Australia
Soda stream uses one reusable bottle to make hundreds of carbonated drinks, rather than wasting hundreds of bottles. Hundreds of plastic bottles are shown.
Dismissed Food/Bev Groceries TV - Free to Air 06/02/2019
September 2004
Case number Ad Standards description Determinationsort ascending Category Media Determination date
244-04 Holden Ltd
Holden - Storm Ute - visual of a tornado and dark clouds at a railway crossing. A red Storm Ute pulls up to a halt on the road. The voiceover describes it as a Limited Edition Storm
Dismissed 14/09/2004
259-04 Bendon Ltd
Bendon - Elle Macpherson Intimates - quick shots of women in in kitchen wearing underwear and having knives in their hands
Dismissed Clothing 14/09/2004
April 2008
Case number Ad Standards description Determinationsort ascending Category Media Determination date
99-08 Telstra Corporation Ltd
Telstra - Bigpond Movies - men with guns infer shooting a woman, then shoot a man who comes thru the front door
Dismissed Telecommunications 09/04/2008
February 2016
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0016-16 Unilever Australasia
The advertisement depicts a Bubble O'Bill ice cream and a Splice ice cream. The latter is wearing a bikini and has a bite taken out of it so that the white ice cream is showing. The Bubble O'Bill says: 'I can see your white bits'. Please also see article at: :http://mumbrella.com.au/streets-aussie-ice-cream-ads-337640 regarding this advertising campaign as other advertisements are questionable and would be worthy of ASB consideration.
Dismissed Food/Bev Groceries Billboard 10/02/2016
August 2007
Case number Ad Standards description Determinationsort ascending Category Media Determination date
247-07 Johnson & Johnson Pacific Pty Ltd
Johnson & Johnson - Nicorette (Radio) - "Quitting is hard, just cut smoking down a little with gum" - driver of golf cart to another
Dismissed Health Products Radio 14/08/2007
September 2011
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0347-11 Snowgum
12 page catalogue inserted into The Age and SMH newspaper and also letter box dropped. Inside page 3 included a brand photo from one of Snowgum's suppliers, Icebreaker, occupying 1/3 of a page, which depicts a man with a sheep's head holding a woman surrounded in ice.
Dismissed Clothing Print 14/09/2011
July 2019
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0219-19 Honey Birdette
Blonde woman in black multi piece lingerie set. Woman is shown from lips down. 
Dismissed Lingerie Poster 10/07/2019
April 1998
Case number Ad Standards description Determinationsort ascending Category Media Determination date
25-98 The Daily Telegraph
Daily Telegraph (The) - Ian Roberts
Dismissed Media 14/04/1998
August 2017
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0350-17 ATA Allstar Artists Pty Ltd
The ad features a picture of a naked woman straddling the Eiffel Tower looking at the viewer.
Dismissed Entertainment Transport 09/08/2017
0358-17 Johnson & Johnson Pacific Pty Ltd
Carefree selling pads for women
Dismissed Toiletries TV - On Demand 09/08/2017
August 2019
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0261-19 Sportsbet
Sportsbet advertisement promoting the new iPhone app which features protesters, a scam victim and Todd Carney.
Dismissed Gambling TV - Free to Air 21/08/2019
January 2017
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0024-17 BCF
Ad for bcf. https://m.youtube.com/watch?v=Fu2mB2YIiZM
Dismissed Retail TV - Free to Air 18/01/2017
October 2001
Case number Ad Standards description Determinationsort ascending Category Media Determination date
253-01 Ford Motor Co of Aust Ltd
Ford - Courier - hotel towed to brewery truck
Dismissed 09/10/2001
September 2011
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0355-11 National Foods Limited
America’s Next Top Model runway coach and judge J Alexander is shown in a bow tie and suit holding a Fruche yoghurt.
Dismissed Food/Bev Groceries Outdoor 28/09/2011
September 2019
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0296-19 General Motors Holden Australia NSC Ltd
This television advertisement features two storylines concurrently. One focussing on a vehicle travelling through the snow, and one focussing on a handbag snatcher.
Dismissed Automotive TV - Free to Air 25/09/2019
August 2003
Case number Ad Standards description Determinationsort ascending Category Media Determination date
256-03 Toyota Motor Corp Aust Ltd
Toyota - Corolla Sportivo - (TV) - car travelling fast along narrow winding road - driver displays aggessive speeding behaviour-headlocks old man when introduced
Dismissed 12/08/2003
October 2019
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0335-19 Roadshow Films
This YouTube advertisement is for the film IT 2.
Dismissed Entertainment Internet - Social - Other 23/10/2019
February 2012
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0032-12 Network Ten Pty Limited
The advertisements feature either Michelle Bridges or Tiffiny Hall, two of the trainers from the Network Ten television program, The Biggest Loser. Michelle sits naked except for her sneakers. She is posed in such a way as to obscure parts of her body. Tiffiny is in a similar pose but you can see she is wearing shorts as well as sneakers. The TEN logo is visible to the side of each image and below is the outline of two measurement rulers between which is the text, “LEARN TO LOVE YOURSELF” and “THE BIGGEST LOSER”.
Dismissed Entertainment Transport 08/02/2012
August 2017
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0362-17 Roadshow Film Distributors Pty Ltd
It was a trailer for the horror movie Annabelle - Creation. It starts with a pic of a big house, moves to some dialogue about some little girl, then a pic of a creepy doll. Lots of black, a few scary noises- I found it haunting and disturbing and inappropriate for the video I was about to watch.
Dismissed Entertainment Internet 23/08/2017
November 2019
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0371-19 Exclusive Tyre Distributors Pty Ltd
This internet advertisement features an image of a man and woman entering the ocean with surfboards. The man is wearing boardshorts and the woman is wearing a one-piece swimsuit.
Dismissed Automotive Internet 13/11/2019
February 2013
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0036-13 Burger Urge
"Get intimate with our new premium beef"- Refer www.burgerurge.com.au Image featuring a young woman licking the face of a cow. Condom packets bearing the slogan "get intimate with our new premium beef'
Dismissed Food/Bev Groceries Internet 13/02/2013
August 1999
Case number Ad Standards description Determinationsort ascending Category Media Determination date
261-99 McCormick Foods Aust Pty Ltd
McCormick Foods - Keen's - "Barbecue"
Dismissed Print 10/08/1999
September 2014
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0366-14 Global Shop Direct
There is an advertisement for Eurobed on TV that shows a quad bike ride over a mattress. There is a tiny hard to read warning about this unsafe activity.
Dismissed House Goods Services TV - Free to Air 10/09/2014
December 2019
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0401-19 WattleHealth
This billboard advertisement depicts a child in a farm setting. The child is depicted wearing an Akubra-style broad brimmed hat and sitting on a stationary pony.
Dismissed Food/Bev Groceries Billboard 11/12/2019
February 2019
Case number Ad Standards description Determinationsort ascending Category Media Determination date
0040-19 Suzuki Australia Pty Limited
Advertisement for Suzuki Vitara.
Dismissed Vehicle TV - Free to Air 20/02/2019
November 2001
Case number Ad Standards description Determinationsort ascending Category Media Determination date
265-01 Pacific Access Pty Ltd
Pacific Access - www.yellowpages.com.au - 'Visit 40 pubs in your lunch hour.'
Dismissed Print 13/11/2001

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