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E.g., 13/11/2019
E.g., 13/11/2019
March 1999
Case number Ad Standards description Determinationsort descending Category Media Determination date
60-99 Big Kart Track Ltd
Big Kart Track - "What the ----!"
Dismissed 09/03/1999
August 2014
Case number Ad Standards description Determinationsort descending Category Media Determination date
0288-14 Advertising Standards Bureau
Rages on about advertising standards and sex ism - while continuously flashing Sexist images of half- naked women - in a style only present on those segments reserved for late night viewing. How hypocritical and ridiculous!
Dismissed Community Awareness TV - Pay 13/08/2014
July 2002
Case number Ad Standards description Determinationsort descending Category Media Determination date
163-02 Balfours Pty Ltd
Balfours - 3 ads for new resolutions to exercise, with sweet wrappers falling around
Dismissed 09/07/2002
March 2002
Case number Ad Standards description Determinationsort descending Category Media Determination date
63-02 Australian Grand Prix Corporation
Australian Grand Prix Corp - 2002 Foster's Australian Grand Prix - 2 ads - 'Grand Prix is God' and 'There's a place where it always rains on the fourth day'
Dismissed 12/03/2002
August 2011
Case number Ad Standards description Determinationsort descending Category Media Determination date
0292-11 World Mark Motor One
A male voice over introduces himself as Reginald and says he is a herpetologist used to read New Scientist and collect Star Trek figurines. His voice then becomes deeper as he says that since having Octane Tint put on his car he rents a penthouse, has a cocktail named after him and dates Swedish triplets. Another voice over then says, "Discover your dark side with Octane, the darkest legal tint. Tint a car protects best. Call one three tint."
Dismissed Other Radio 10/08/2011
May 2009
Case number Ad Standards description Determinationsort descending Category Media Determination date
207-09 Reckitt Benckiser (Aust) Pty Ltd
Reckitt Benckiser Aust P/L (Clearasil) PAY TV 207/09 young girl used Clearasil pimple blocker pen to prevent pimple and go on date
Dismissed Health Products TV - Pay 14/05/2009
July 2001
Case number Ad Standards description Determinationsort descending Category Media Determination date
166-01 All-Fect Distributors Ltd
All-Fect Distributors - Bon-o-Bon Chocolates - 'Border Crossing'
Dismissed 10/07/2001
April 2003
Case number Ad Standards description Determinationsort descending Category Media Determination date
66-03 International Watch Company
International Watch Co. - 'Almost as complicated as a woman - except it's on time'.
Dismissed Retail Print 08/04/2003
July 2010
Case number Ad Standards description Determinationsort descending Category Media Determination date
0296-10 Ultra Tune Australia
A female customer drives a vehicle into an Ultra Tune Centre for a service. The mechanics look on admiringly and advise the customer not to hurry back. They are then shown stroking the car appreciatively whilst a male voiceover says, "Ultra Tune. We love cars so much. That's why more people are getting their new car serviced at Ultra Tune ... And keeping their new car warranty. "
Dismissed Professional Services 14/07/2010
July 2000
Case number Ad Standards description Determinationsort descending Category Media Determination date
210-00 Hard Rock Café Sydney
Hard Rock Café
Dismissed Radio 11/07/2000
May 2006
Case number Ad Standards description Determinationsort descending Category Media Determination date
169-06 Combe International
Combe International - Just For Men hair colour - man and woman in fencing suits duelling with swords when the male scores a "hit" the woman says "you nailed me"
Dismissed Toiletries 09/05/2006
March 2000
Case number Ad Standards description Determinationsort descending Category Media Determination date
69-00 One.Tel Limited
One.Tel - new baby hospital scene - 'Tell your parents it's a baby girl'
Dismissed Telecommunications Print 14/03/2000
July 2016
Case number Ad Standards description Determinationsort descending Category Media Determination date
0299-16 Mondelez Australia Pty Ltd
The advertisement is for Cadbury Dairy Milk with Oreo and was released on Facebook (on the Cadbury Dairy Milk page at https://www.facebook.com/CadburyDairyMilkAustralia/?fref=ts)
Dismissed Food/Bev Groceries Internet - Social - Facebook 27/07/2016
July 2003
Case number Ad Standards description Determinationsort descending Category Media Determination date
213-03 Procter & Gamble Australia Pty Ltd
Procter & Gamble - Clairol Herbal Essences - woman with male colleague hears sounds of apparent orgasm coming from inside house.
Dismissed Toiletries 08/07/2003
July 2005
Case number Ad Standards description Determinationsort descending Category Media Determination date
171-05 Regent Cinemas
Regent Cinemas - man in an overcoat standing with this back to audience, he holds front of coat wide open. "Expose yourself to advertising"
Dismissed Entertainment Cinema 12/07/2005
April 2001
Case number Ad Standards description Determinationsort descending Category Media Determination date
71-01 Roadshow Film Distributors Pty Ltd
Roadshow - "The Exorcist - Director's Cut"Television and Radio
Dismissed Entertainment 10/04/2001
74-01 Subaru (Aust) Pty Ltd
Subaru - Impreza
Dismissed 10/04/2001
August 2011
Case number Ad Standards description Determinationsort descending Category Media Determination date
0303-11 RACQ
A man speaks directly to camera while affectionately and subconsciously tapping his wife’s broken leg as he recounts the story of an emergency involving his wife whilst on an interstate trip. Each time he taps her leg we see her flinch slightly. Final voice over says, "RACQ Insurance. Wouldn't be without them."
Dismissed Insurance 24/08/2011
July 1999
Case number Ad Standards description Determinationsort descending Category Media Determination date
216-99 Ballarat Truck Centre Pty Ltd
Ballarat Truck Centre - deaf elderly lady confusing 'truck' with 'fuck'
Dismissed Retail 13/07/1999
July 2017
Case number Ad Standards description Determinationsort descending Category Media Determination date
0306-17 Yum Restaurants International
Elderly people in wheelchairs out in some park with KFC.
Dismissed Food/Bev Venue TV - Free to Air 26/07/2017
0310-17 The Firm Gentlemens Club
Bottom half of a young girl in a g-string dancing around a pole. Advertising a gentlemans club in the city called the firm.
Dismissed Sex Industry TV - Free to Air 26/07/2017
March 2010
Case number Ad Standards description Determinationsort descending Category Media Determination date
76-10 Unilever Australasia
Unilever - Streets Paddle pops (76/10) Internet. 'Lick a Prize Soak a Rama' promotion
Dismissed Food/Bev Groceries Internet 10/03/2010
84-10 RACV Insurance
RACV 84/10. TV ad promoting insurance as part of the "call Jason" campaign and has Jason in a call centre.
Dismissed Insurance 10/03/2010
September 2001
Case number Ad Standards description Determinationsort descending Category Media Determination date
222-01 Medical Benefits Fund of Australia Ltd
Medical Benefits Fund - bouncing bed and husband groping wife's bottom
Dismissed Health Products 11/09/2001
March 2007
Case number Ad Standards description Determinationsort descending Category Media Determination date
79-07 Tricon Restaurants International
Tricon - KFC - mother serves chicken and family mesmerised - father hoses down concrete driveway
Dismissed 13/03/2007
August 2016
Case number Ad Standards description Determinationsort descending Category Media Determination date
0314-16 Lif3 Global
Short advert. Small boy child main character. White/light airy domestic background. Commentary on family members. Selling product Lif3 mobile phone device
Dismissed Telecommunications TV - Free to Air 10/08/2016
September 2004
Case number Ad Standards description Determinationsort descending Category Media Determination date
225-04 Activision Pty Ltd
Activision - Doom 3 - computer game with demonic/horror graphics
Dismissed Transport 14/09/2004
246-04 Sachi Australia Pty Ltd
Sachi - naked woman with legs in air, wearing only shoes
Dismissed Clothing Outdoor 14/09/2004
March 2008
Case number Ad Standards description Determinationsort descending Category Media Determination date
81-08 HBF
HBF - Potty - small boy being toilet trained - accidentaly wees on floor while waiting in a public queue "Not ready for kids?"
Dismissed Insurance 12/03/2008
August 2012
Case number Ad Standards description Determinationsort descending Category Media Determination date
0318-12 Sportsbet
The advertisement shows various scenes of people repeatedly tapping or poking something to simulate the use of a mobile phone for 'mobile betting'. In one scene a man taps the pump of a bottle of sun screen so that the cream spurts on the stomach of a bikini clad woman, in another scene spectators poke the helmet of a cricketer and in the final scene a man taps the window of a plane until it breaks and he is sucked out.
Dismissed Other TV - Pay 08/08/2012
0322-12 Roadshow Film Distributors Pty Ltd
The advertisment was for a movie called Magic Mike. The movie stars Channing Tatum and Matthew McConaughey and was released in Australian cinemas nationally on July 26. It features scenes of a man dancing on stage in front of a female audience as well of scenes depicting topless men.
Dismissed Entertainment 08/08/2012
August 2000
Case number Ad Standards description Determinationsort descending Category Media Determination date
229-00 Amazing Clean
Amazing Clean - Scots accent - 'Fuckers'/'Suckers'
Dismissed 08/08/2000
June 2006
Case number Ad Standards description Determinationsort descending Category Media Determination date
231-06 Kellogg (Aust) Pty Ltd
Kellogg - Sustain - mature couples eating cereal and swinging on ropes from trees, and dropping into a river
Dismissed Food/Bev Groceries 13/06/2006
April 2005
Case number Ad Standards description Determinationsort descending Category Media Determination date
87-05 Australian Football League
AFL - background music to ad is Welsh national anthem "Land of our Fathers" - other ads have different countries' anthems
Dismissed 12/04/2005
September 2013
Case number Ad Standards description Determinationsort descending Category Media Determination date
0326-13 ACON Inc.
Oh Yeah is printed in giant letters. Underneath is more text about ending HIV. Giant condoms over the O in Oh Yeah. The O is elongated and phallic shaped to accommodate the giant condom. The campaign appears on bus stops, other signage and banners around Sydney.
Dismissed Community Awareness Outdoor 25/09/2013
0338-13 Vodafone Network Pty Ltd
Children were used in an inappropriate sexualised way to advertise vodafone. They were dressed up in glittering dresses and going to a night club.
Dismissed Telecommunications 25/09/2013
August 2007
Case number Ad Standards description Determinationsort descending Category Media Determination date
234-07 Twentieth Century Fox Film Distributors Pty Ltd
Twentieth Century Fox - Die Hard 4 - man holds gun to woman's throat
Dismissed Entertainment Outdoor 14/08/2007
March 1998
Case number Ad Standards description Determinationsort descending Category Media Determination date
9-98 Australian Ladies Masters Golf Tournament
Australian Ladies Masters Golf Tournament - woman teeing off from a man's face
Dismissed 10/03/1998
September 2011
Case number Ad Standards description Determinationsort descending Category Media Determination date
0330-11 KIA Automotive Australia
The commercial shows a man driving along the road in a Kia Sportage singing to music that reminds him of the times he had as a younger man. He imagines having one of his favorite songs playing with the actual musicians in the car with him, his ideal fantasy. Upon arriving at home his partner reminds him that he was supposed to be buying nappies for his young child. We see the Kia logo and the text, "Sportage. Grow up, not old."
Dismissed Vehicle 14/09/2011
June 2009
Case number Ad Standards description Determinationsort descending Category Media Determination date
237-09 Ultra Company
Ultra company (237/09) mobile phone 'Death calculator' PAY TV
Dismissed TV - Pay 10/06/2009
April 2008
Case number Ad Standards description Determinationsort descending Category Media Determination date
92-08 Coopers Brewery Ltd
Coopers Brewery - Pale Ale - two geishas, one playing instrument and one has glass of beer - first one wants the second to share, but the second drinks the whole glass - subtitle "selfish bitch"
Dismissed Alcohol 09/04/2008
98-08 OGLU Industries (Club Shoop)
OGLU - Club Shoop - young woman wearing only white briefs, kneeling and smiling towards camera
Dismissed Entertainment Outdoor 09/04/2008
August 2015
Case number Ad Standards description Determinationsort descending Category Media Determination date
0334-15 ANZ Banking Group Ltd
Insinuating that Women are disadvantaged in the business world when compared to men.
Dismissed Finance/Investment TV - Free to Air 26/08/2015
January 2015
Case number Ad Standards description Determinationsort descending Category Media Determination date
0007-15 Dept of Premier QLD
The mother goes to work as a nurse helping people and the workforce is kept alive
Dismissed Community Awareness TV - Free to Air 28/01/2015
0015-15 Sportsbet
A man was struggling with many bags of groceries when his neighbour asks him if he has made his bet, he then stops carrying the groceries in to make the bet, his wife then texts him to collect milk.
Dismissed Gambling TV - Free to Air 28/01/2015
May 2005
Case number Ad Standards description Determinationsort descending Category Media Determination date
95-05 Jenny Craig Weight Loss Centres Pty Ltd
Jenny Craig - Use of the term "old housewives"
Dismissed 10/05/2005
October 2001
Case number Ad Standards description Determinationsort descending Category Media Determination date
243-01 SA Lotteries
SA Lotteries - Socks for Father's Day
Dismissed Gambling 09/10/2001
February 2017
Case number Ad Standards description Determinationsort descending Category Media Determination date
0011-17 McDonald's Aust Ltd
Advertisement for McDonald's snack box type product
Dismissed Food/Bev Venue TV - Free to Air 08/02/2017
August 2012
Case number Ad Standards description Determinationsort descending Category Media Determination date
0342-12 Witchery
Image of three young girls aged between 10 and 14 years old. They are wearing Witchery summer clothing from the Witchery8fourteen range and are looking directly at the camera. The image appeared in an emailed version of the Witchery8fourteen brochure sent to Witchery subscribers.
Dismissed Clothing Internet 22/08/2012
July 2019
Case number Ad Standards description Determinationsort descending Category Media Determination date
0209-19 Roadshow Films
This television advertisement is for the movie 'Child's Play'.
Dismissed Entertainment TV - Free to Air 10/07/2019

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