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E.g., 27/02/2021
E.g., 27/02/2021
August 2001
Case number Ad Standards description Determination Category Mediasort descending Determination date
180-01 Accor Asia Pacific Australia
Accor Asia Pacific - Novotel Vines Resort, Perth - 7 Deadly Sins Packages - confessional
Dismissed Travel 14/08/2001
January 2007
Case number Ad Standards description Determination Category Mediasort descending Determination date
514-06 IAG Insurance
IAG Insurance - SGIC - woman drivers are better than men
Dismissed Insurance 16/01/2007
523-06 Big Mobile Pty Ltd
Big Mobile - Wild Chat - woman in pants & bra holding phone & writhing on bed moaning as if simulating sex
Dismissed 16/01/2007
March 2012
Case number Ad Standards description Determination Category Mediasort descending Determination date
0082-12 Austar Entertainment Pty Ltd
The advertisement features a typical family picnic scenario, with a group of family members playing a game of football. At one point, the ball is passed to an elderly man, who is running with the ball until he is tackled enthusiastically by a younger man, at which point the other players all stare in surprise.
Dismissed Media 14/03/2012
July 2007
Case number Ad Standards description Determination Category Mediasort descending Determination date
186-07 ING Australia Ltd
ING - Billy Connolly - A Walk in the park - Billy doing various activities in the background - silly walks, playing guitar, imitating Michael Jackson's moonwalk and crotch-grabbing
Dismissed Insurance 10/07/2007
203-07 Coca-Cola South Pacific Pty Ltd
Coca-Cola - implies drinking Coke Zero will produce psychedelic/schizophrenic effects - "hits" synomymous with drug-taking
Dismissed Food/Bev Groceries 10/07/2007
November 2011
Case number Ad Standards description Determination Category Mediasort descending Determination date
0411-11 Coopers Brewery Ltd
We open on black and white line animation of a suburban house. We cut to DIY Dennis banging a nail into a wall. He then hangs a painting on the nail.
Dismissed Alcohol 09/11/2011
July 2000
Case number Ad Standards description Determination Category Mediasort descending Determination date
192-00 Boots Healthcare Australia Pty Ltd
Boots - Strepsils
Dismissed Health Products 11/07/2000
December 2009
Case number Ad Standards description Determination Category Mediasort descending Determination date
553-09 Parmalat Australia Ltd
Parmalat - Ice Break: Milk (553/09) TV. High speed unsafe driving to break into back of truck to get milk
Dismissed Food/Bev Groceries 09/12/2009
586-09 Richgro
Richgro TV 586/09. Image of a woman applying a spray product without protective clothing and in the presence of children.
Dismissed 09/12/2009
November 1998
Case number Ad Standards description Determination Category Mediasort descending Determination date
195-98 Mitsubishi Motors Aust Ltd
Mitsubishi - 'You'll be mad if you miss it'.
Dismissed 10/11/1998
227-98 Australian Milk Marketing
Australian Milk Marketing - Woman in milk bath
Dismissed 10/11/1998
August 2005
Case number Ad Standards description Determination Category Mediasort descending Determination date
200-05 Crazy John's
Crazy John's - in RC confessional, supplient's mobile rings, priest asks "is that from Crazy John's?"
Dismissed Telecommunications 09/08/2005
224-05 Ford Motor Co of Aust Ltd
Ford - Rugby Union Sponsorship - "conversion" - young couple in matching footy jumpers board train. Male puts arm around another girl (the try); girl slaps him (the penalty); male reverts to his girlfriend (the conversion)
Dismissed Other 09/08/2005
March 2002
Case number Ad Standards description Determination Category Mediasort descending Determination date
60-02 Roadshow Film Distributors Pty Ltd
Roadshow - "Harry Potter and the Philospopher's Stone" - 'bloody'
Dismissed Entertainment 12/03/2002
April 2014
Case number Ad Standards description Determination Category Mediasort descending Determination date
0109-14 Capri Body Fashions
A group of Women walking down a street in their underwear
Dismissed Lingerie 23/04/2014
0132-14 Mayo Hardware
Women running to answer door with towel on looses towel by dog grabbing it runs out front naked
Dismissed House Goods Services 23/04/2014
April 2003
Case number Ad Standards description Determination Category Mediasort descending Determination date
65-03 Battlefield Sports
Battlefield Sports - Laser Skirmish
Dismissed 08/04/2003
70-03 Cunningham's Warehouse Sales Pty Ltd
Cunningham's - Cenovis - 'Hey, fatties '
Dismissed Retail 08/04/2003
104-03 Mazda Australia Pty Limited
Mazda - MX5/Mazda 6 - three cars in line.
Dismissed 08/04/2003
September 2002
Case number Ad Standards description Determination Category Mediasort descending Determination date
212-02 Sancella Pty Ltd
Sancella - Libra Tampons - 2 ads - spotted and tartan packs.
Dismissed Toiletries 10/09/2002
April 2012
Case number Ad Standards description Determination Category Mediasort descending Determination date
0121-12 Sealy
The TVC is called ‘Apartment’: the camera pans through the floors of an apartment building and we see people engaged in various activities centred around their bed and bedroom. The text on screen asks, “What do we do in bed?” and we see a man playing a guitar, a woman using the bed to store guests’ coats, children playing and a man and woman starting to kiss before switching out the light.
Dismissed House Goods Services 11/04/2012
July 1999
Case number Ad Standards description Determination Category Mediasort descending Determination date
215-99 Kosciusko Thredbo Pty Ltd
Kosciusko Thredbo - statue of virgin Mary starts crying as she's lonely when it's not ski season
Upheld - Modified or Discontinued Travel 13/07/1999
March 2000
Case number Ad Standards description Determination Category Mediasort descending Determination date
73-00 Mitsubishi Motors Aust Ltd
Mitsubishi - Magna - impotent man
Dismissed 14/03/2000
March 2010
Case number Ad Standards description Determination Category Mediasort descending Determination date
78-10 Eagle Boys Pizza
Eagle Boys Pizza 78/10. TV ad shows family sweeping healthy food off table to make room for pizza
Dismissed Food/Bev Groceries 10/03/2010
80-10 Cadbury Pty Ltd
Cadbury Creme Egg TV 80/10. Shows chocolate eggs killing themselves in the blender - 'release the goo'
Dismissed Food/Bev Groceries 10/03/2010
April 2010
Case number Ad Standards description Determination Category Mediasort descending Determination date
0136-10 Ateco Automotive Pty Limited
This TV advertisement by Ateco Automotive Pty Ltd for the new MiTo Alfa Romeo (overseas model was shown) opens with text “You were born screaming. What Happened”? below image of distressed baby crying. The next sound is of a revving car and fast-paced guitar music with image of red car travelling through rocky, mountainous terrain which sprayed dirt as it skidded around a corner and then drove into a tunnel. Voiceover - Introducing the new MiTo from Alpha Romeo “Know you’re Alive” and end scene of Alfa Romeo logo.
Dismissed Vehicle 28/04/2010
August 2003
Case number Ad Standards description Determination Category Mediasort descending Determination date
230-03 Austereo Pty Ltd
Austereo - B105 FM - Jamie Dunn naked
Dismissed Media 12/08/2003
December 2012
Case number Ad Standards description Determination Category Mediasort descending Determination date
0473-12 Nissan Motor Co (Aust) Pty Ltd
I saw this ad on TV during the X Factor final on channel 7 the other night, and it shows the car skidding around and driving erratically on the road. I found it on youtube here: http://www.youtube.com/watch?v=DTuYiLT9oMw
Dismissed Vehicle 12/12/2012
April 2007
Case number Ad Standards description Determination Category Mediasort descending Determination date
86-07 Central Queensland Pumps
Central Qld Pumps - woman using water blaster with 3 men watching, making sexual moans and groans
Upheld - Modified or Discontinued Hardware/Machinery 10/04/2007
94-07 Nestle Australia Ltd
Nestle - Cheerios - children hiding inside a box
Dismissed Food/Bev Groceries 10/04/2007
July 2006
Case number Ad Standards description Determination Category Mediasort descending Determination date
233-06 Ford Motor Co of Aust Ltd
Ford - Fiesta (TV)- man/woman in white coats (doctors/scientists) rub a piece of clay in an orgasmic climax to produce a baby Fiesta - takeoff of "Ghost"
Dismissed 11/07/2006
July 2008
Case number Ad Standards description Determination Category Mediasort descending Determination date
236-07 Coca-Cola South Pacific Pty Ltd
Coca-Cola - Diet Coke - female real estate agent removes "open for inspection" sign at house when man enters - words appear "time for a quickie?" - they are seen watching short film on a laptop
Dismissed Food/Bev Groceries 14/07/2008
July 1998
Case number Ad Standards description Determination Category Mediasort descending Determination date
91-98 Centrelink (Youth Allowance)
Centrelink - Youth Allowance
Dismissed Other 14/07/1998
December 1998
Case number Ad Standards description Determination Category Mediasort descending Determination date
239-98 Janssen Cilag Pty Ltd
Janssen Cilag - Nizoral
Dismissed Toiletries 08/12/1998
241-98 Barbeques Galore (Aust.) Pty Ltd
Barbeques Galore - 2 women and man in back yard
Dismissed 08/12/1998
August 1999
Case number Ad Standards description Determination Category Mediasort descending Determination date
248-99 Centenary Institute of Cancer Medicine & Cell Biol
Centenary Institute of Cancer Medicine & Cel Biology
Dismissed Community Awareness 10/08/1999
October 2001
Case number Ad Standards description Determination Category Mediasort descending Determination date
251-01 Toyota Motor Corp Aust Ltd
Toyota - LandCruiser Prado Turbo Diesel - 'Sports Day'
Dismissed 09/10/2001
June 2013
Case number Ad Standards description Determination Category Mediasort descending Determination date
0171-13 Bayer Australia Ltd
An advertisement for Anti-fungal and anti-inflammatory cream (Canesten).
Dismissed Health Products 12/06/2013
May 2011
Case number Ad Standards description Determination Category Mediasort descending Determination date
0175-11 Campbell's Australia
A male voice over says, "Real. It's more that just a word in our name..." and we see a farmer picking vegetables. His hands brush the soil off the vegetables. It then cuts to an image of someone walking towards a barn with chickens in the background. Viewers then see a hand carefully throw herbs and seasoning into a stockpot. The advertisement cuts to a big stockpot, with stock bubbling away. It then cuts to Real Stock being ladled into the stockpot, before cutting back to the opening Campbell’s Real Stock pack shots.
Dismissed Food/Bev Groceries 25/05/2011
January 2009
Case number Ad Standards description Determination Category Mediasort descending Determination date
26-09 National Australia Day Council
National Australia Day Council - (TV) Exercise your democratic right to give dead-arms (while tongue in checck) is suggesting that you punch someone so hard that their arm goes numb
Dismissed Community Awareness 21/01/2009
October 2000
Case number Ad Standards description Determination Category Mediasort descending Determination date
263-00 Just Jeans Group
Just Jeans - 'Stretch is Sex'
Dismissed Clothing 17/10/2000
272-00 WA Dept of Premier & Cabinet
WA Dept of Premier & Cabinet - Office of Road Safety - toddlers on tricycles
Dismissed Community Awareness 17/10/2000
May 2012
Case number Ad Standards description Determination Category Mediasort descending Determination date
0182-12 WorkSafe Victoria
Series of Worksafe advertisments that show a variety of scenes in warehouses, outdoors, office and factory settings with a supervisor directing staff to undertake unsafe tasks with a definite risk of injury and/or death. The employee agrees in all cases but looks concerned and confused. Ending with tagline " Would you do what you ask your workers to do?”,
Dismissed Community Awareness 23/05/2012
October 2005
Case number Ad Standards description Determination Category Mediasort descending Determination date
266-05 Bank of South Australia
Bank of SA - female hardware store employee dreams of own home and sees male customer as potential husband, but his partner arrives, so employee feels dumped and approaches the man and slaps him in the face
Dismissed Finance/Investment 11/10/2005
275-05 George Weston Foods Limited
George Weston - Tip Top - Swirls Bread Movie Duets - Apple & Cinnamon - lady answers phone and deep raspy voice says "Eat me!" - then woman hypnotically transported to kitchen
Dismissed 11/10/2005
280-05 KIA Automotive Australia
KIA - Rio - "John Cleese" voiceover - "more legroom so you can have longer legs"; "improved styling to look better"; '"ncreased horsepower for more power"; in red and lots of other colours" etc. "The obvious choice has never been so bloody obvious"
Dismissed 11/10/2005
June 2013
Case number Ad Standards description Determination Category Mediasort descending Determination date
0193-13 SCA Hygiene Australasia
A group of girls are out when one receives a call for an impromptu job interview. The interview is required immediately. Her friend drives her to the interview while she "freshens up" in the back seat of the car.
Dismissed Toiletries 26/06/2013
June 2012
Case number Ad Standards description Determination Category Mediasort descending Determination date
0197-12 Mars Confectionery
A train is careening out of control in the snow capped mountains that requires someone to climb onto the carriage to sever the brakes and save the day. Despite having a number of natural heroes onboard, everyone turns to the guy eating the Mars bar to step up to the challenge because with a Mars comes great responsibility.
Dismissed Food/Bev Groceries 13/06/2012
February 2004
Case number Ad Standards description Determination Category Mediasort descending Determination date
06-04 Poseidon Dips Pty Ltd
Poseidon - Black Swan Dip - man sees woman wearing black thong underwear and remembers name of dip he had to buy
Dismissed 17/02/2004

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