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E.g., 08/03/2021
E.g., 08/03/2021
December 1998
Case number Ad Standards description Determination Category Mediasort descending Determination date
260-98 Tontine Bedding
Tontine Bedding - "Tontine Bioguard - pillow"
Dismissed 08/12/1998
June 2009
Case number Ad Standards description Determination Category Mediasort descending Determination date
267-09 Youi Car Insurance
Youi - (267/09)- TV car insurance for people with mental illness (obsessive compulsive disorder)- woman folding paper for a prolonger period
Upheld - Modified or Discontinued Insurance 10/06/2009
September 2000
Case number Ad Standards description Determination Category Mediasort descending Determination date
273-00 Cunningham's Warehouse Sales Pty Ltd
Cunningham's - death cards
Dismissed Retail 05/09/2000
August 2008
Case number Ad Standards description Determination Category Mediasort descending Determination date
276-08 Holden Ltd
Holden - Colorado - loaded vehicle driven in dangerous manner
Dismissed 13/08/2008
303-08 Advanced Medical Institute
AMI - couple in rocket - rocket can't 'get up'
Dismissed 13/08/2008
October 2005
Case number Ad Standards description Determination Category Mediasort descending Determination date
279-05 Tetley Australia Pty Ltd
Tetley - tea bags - woman catching elephant droppings then has cup of tea
Dismissed 11/10/2005
281-05 Tricon Restaurants International
Tricon - KFC - Wicked Burger Meal - man driving car while eating chicken
Dismissed 11/10/2005
296-05 Vodafone Network Pty Ltd
Vodafone - Super Cap - man's friends call him "tight arse" bcs he will only text them, not ring direct
Dismissed Telecommunications 11/10/2005
June 2012
Case number Ad Standards description Determination Category Mediasort descending Determination date
0202-12 Sanofi Aventis
The Cenovis Multi-vitamin advertisement depicts a busy, multi-tasking Mum having to manage multiple tasks at once to keep on top of life, the kids and the household. In one scene we see her reading a magazine whilst using an exercise bike and holding the lead of her dog which is running on a treadmill behind her.
Dismissed Health Products 13/06/2012
January 2008
Case number Ad Standards description Determination Category Mediasort descending Determination date
1-08 Coca-Cola South Pacific Pty Ltd
Coca-Cola - "We're all in this together" - young people in bubbles which join together as they head for a beach
Dismissed Food/Bev Groceries 16/01/2008
April 2009
Case number Ad Standards description Determination Category Mediasort descending Determination date
101-09 Universal Pictures
Universal Pictures - trailer for 'Unborn' film release (M rating)
Upheld - Modified or Discontinued Entertainment 08/04/2009
May 2005
Case number Ad Standards description Determination Category Mediasort descending Determination date
105-05 Frucor Beverages (Australia) Pty Ltd
Frucor - V - cockroach does weightlifting after drinking V
Dismissed 10/05/2005
February 2010
Case number Ad Standards description Determination Category Mediasort descending Determination date
29-10 Commonwealth Bank of Australia
Commonwealth Bank - (29/10) TV. Americans pitching an idea to bank executives
Dismissed Finance/Investment 10/02/2010
May 2003
Case number Ad Standards description Determination Category Mediasort descending Determination date
108-03 Land Rover Australia
Land Rover - Discovery - 'Crocodile' - man drives Land Rover on wrong side of road.
Dismissed 13/05/2003
122-03 Stihl Pty Ltd
Stihl - chainsaw in back of utility.
Dismissed Hardware/Machinery 13/05/2003
October 2000
Case number Ad Standards description Determination Category Mediasort descending Determination date
293-00 Dairy Farmers
Dairy Farmers - Oak - animated cartoon insects - cockroach
Dismissed 17/10/2000
April 2006
Case number Ad Standards description Determination Category Mediasort descending Determination date
110-06 Meat & Livestock Australia Ltd
Meat & Livestock - Evolution (TV) - Sam Neill evolves from ape to man and claims meat is an essential part of the development of the most advanced species of life
Dismissed Food/Bev Groceries 11/04/2006
April 2008
Case number Ad Standards description Determination Category Mediasort descending Determination date
113-08 Skins Compression Garments Pty Ltd
Skins - African athletes extol how their race is superior in sports bcs in their ancestry they were warriors
Dismissed Clothing 09/04/2008
August 2006
Case number Ad Standards description Determination Category Mediasort descending Determination date
299-06 Bank of South Australia
Bank of SA - Bunny - store owner sees competitor using giant bunny outside store - so he used his broom handle to trip the bunny up and a little girl starts crying
Upheld - Modified or Discontinued Finance/Investment 08/08/2006
August 1998
Case number Ad Standards description Determination Category Mediasort descending Determination date
116-98 Toyota Motor Corp Aust Ltd
Toyota - Landcruiser - 'A remarkable migration'.
Dismissed 11/08/1998
February 2001
Case number Ad Standards description Determination Category Mediasort descending Determination date
12-01 Carter Holt Harvey Tissue Aust Pty Ltd
Carter Holt Harvey - Wet Handee Clean-Ups
Dismissed 13/02/2001
363-00 John Danks & Son Pty Ltd
John Danks & Son's Home Hardware - helium gas
Dismissed 13/02/2001
June 2010
Case number Ad Standards description Determination Category Mediasort descending Determination date
0237-10 Vodafone Network Pty Ltd
An elderly gentleman walks in and takes his shoes off, revealing grey socks, before climbing onto an inflatable bouncy castle. While talking about Vodafone’s new MBB Plans, he does a somersault, lands perfectly and continues bouncing.
Dismissed Telecommunications 09/06/2010
July 2009
Case number Ad Standards description Determination Category Mediasort descending Determination date
307-09 Virgin Blue Airlines Pty Ltd
Virgin Blue Airlines - (307/09) TV -female airline stewards dancing around the plane and owner Richard Branson (wait until we get it up'
Dismissed Travel 08/07/2009
May 2007
Case number Ad Standards description Determination Category Mediasort descending Determination date
125-07 KMart Australia Ltd
KMart - Cheeky - male and female backsides in underwear dancing in front of camera
Dismissed Clothing 08/05/2007
April 1998
Case number Ad Standards description Determination Category Mediasort descending Determination date
31-98 Time Life Aust Pty Ltd
Time Life - Survival in the Wild - Crocodiles
Dismissed Entertainment 14/04/1998
May 2008
Case number Ad Standards description Determination Category Mediasort descending Determination date
128-08 Telstra Corporation Ltd
Telstra - Bigpond Internet - "Everybody's Talking" from Midnight Cowboy - father carries his son, dressed as cowboy, on his shoulders through crows
Dismissed Telecommunications 19/05/2008
November 2004
Case number Ad Standards description Determination Category Mediasort descending Determination date
313-04 Simon de Winter
Simon de Winter - Kayser - "Brazilian" girl in red lace underwear
Dismissed Clothing 09/11/2004
November 2005
Case number Ad Standards description Determination Category Mediasort descending Determination date
316-05 Golden Circle Ltd
Golden Circle - Original Juice - in Florida it's illegal to be intimate with a porcupine. Prostitute asks porcupine "how's business?"
Dismissed 08/11/2005
June 2001
Case number Ad Standards description Determination Category Mediasort descending Determination date
137-01 Sancella Pty Ltd
Sancella - Libra Snakeskins - snake in handbag
Dismissed Health Products 12/06/2001
July 2012
Case number Ad Standards description Determination Category Mediasort descending Determination date
0257-12 GIO Australia
Two men are hoisting a BBQ into the air, whilts having a conversation about a new car. The central character imagines into the future what could happen if his friend let go of the rope. The BBQ bottle falls out of the BBQ whilst it is in the air. The BBQ bottle falls to the ground, bounces into air and through the sunroof of a new car. The vehicle explodes. The central character drives away in car.
Dismissed Insurance 11/07/2012
June 2010
Case number Ad Standards description Determination Category Mediasort descending Determination date
0261-10 Yum Restaurants International
The advertisement for "SweetBites" opens with a close up head shot, which focuses on the mouths of two people, smiling, as they eat the mouthsize muffin and then to a longer shot of two young people dressed in black with heavy makeup. Voiceover: "For a sweet treat that will bring a smile to anyone's face, KFC SweetBites in delicious triple chocolate and banana caramel for a sweet 99cents each". End caption: "KFC SweetBites - can't beat that taste".
Dismissed Food/Bev Groceries 22/06/2010
May 1999
Case number Ad Standards description Determination Category Mediasort descending Determination date
145-99 Honda Australia Pty Ltd
Honda - Accord
Dismissed 11/05/1999
October 2003
Case number Ad Standards description Determination Category Mediasort descending Determination date
331-03 Just Jeans Group
Just Jeans - Jay Jays - watermelons and fish being catapulted.
Dismissed Clothing 14/10/2003
335-03 Nissan Motor Co (Aust) Pty Ltd
Nissan - Pulsar-TV- 'The pricing department hasn't done a bloody thing'
Dismissed 14/10/2003
339-03 Aventis Pharma Pty Ltd
Aventis Pharma - Telfast - man acts as vacuum cleaner.
Dismissed Health Products 14/10/2003
June 1999
Case number Ad Standards description Determination Category Mediasort descending Determination date
148-99 Kawasaki Motors Pty Ltd
Kawasaki Motors- "Caravan in desert"
Dismissed 08/06/1999
157-99 Nestle Australia Ltd
Nestle - Kit Kat - Angel and devil each eat Kit Kat.
Dismissed 08/06/1999
June 2003
Case number Ad Standards description Determination Category Mediasort descending Determination date
151-03 Kellogg (Aust) Pty Ltd
Kellogg - Coco Pops - 'Coco' fighting for Coco Pops World Cup - 'That cracks me up'.
Dismissed 10/06/2003
163-03 Freedom Furniture Ltd
Freedom Furniture - Song - 'We are nothing but mammals'.
Dismissed 10/06/2003
July 1994
Case number Ad Standards description Determination Category Mediasort descending Determination date
154-04 Mix 102.3 Adelaide
Mix 102.3 Adelaide.- ‘Kiss. Wet Wet Wet. Hooters.’ When Hooters appears the two ‘oos’ pop out to indicate breasts
Dismissed Media 13/07/1994
September 2006
Case number Ad Standards description Determination Category Mediasort descending Determination date
341-06 Radio Rentals Ltd
Radio Rentals - No Credit Checks - female financial consultant tells applicant "You have an unpaid phone bill from 4 years ago. Let's talk about that".
Dismissed Finance/Investment 12/09/2006
345-06 Acreis Australia Pty Ltd
Acreis - Safari - man urinating behind a sign advising "Danger. Stay in your car" - while wife and kids sit in mud-stained Jeep hearing a lion roar in the background ""There are some things you only do once. Paying bills is another one"
Dismissed Finance/Investment 12/09/2006
352-06 Arnott's Biscuits Ltd
Arnott's - Shapes - cartoon sausages & chops on BBQ grill - one gets up to jump on diving board into pool, as he jumps higher he soars up and we see he actually jumps into a drink, spilling it over a guy at the BBQ
Dismissed Food/Bev Groceries 12/09/2006
August 2009
Case number Ad Standards description Determination Category Mediasort descending Determination date
349-09 Coles
Coles (349/09 TV "shouldn't be taxed for being a woman" discounted feminine hygiene products
Dismissed Health Products 12/08/2009
August 2011
Case number Ad Standards description Determination Category Mediasort descending Determination date
0296-11 Crawford Productions Pty Ltd
A male voice over says, "Kidnapped. Nine innocent children and their teacher" and we see a man in a chicken mask holding a gun and herding children and a female teacher in to the back of a transit van. We then see some scenes from the Fortress movie which include more men in different masks and children screaming.
Dismissed Media 24/08/2011
December 2005
Case number Ad Standards description Determination Category Mediasort descending Determination date
356-05 Virgin Blue Airlines Pty Ltd
Virgin Blue - Velocity Credit Card - man reads letter and says "We finally have enough frequent flyer points to get two tickets to " then keels over with heart attack, then wife reads letter and also keels over. V/O "Don't wait - join Virgin Blue"
Dismissed Finance/Investment 13/12/2005
June 2007
Case number Ad Standards description Determination Category Mediasort descending Determination date
169-07 McDonald's Aust Ltd
McDonald's - Happy Meals - cat/aliens - girl rescues cat from tree and aliens take her to McD, picking up father on the way
Upheld - Modified or Discontinued 12/06/2007
May 2006
Case number Ad Standards description Determination Category Mediasort descending Determination date
171-06 IAG Insurance
IAG - SGIO - man doing own electrical repairs under instructions over the phone from insurance company
Dismissed Insurance 09/05/2006
August 2012
Case number Ad Standards description Determination Category Mediasort descending Determination date
0303-12 Honda Australia Pty Ltd
The new Honda Civic Hatch is shown driving around an urban environment (the TVC was filmed in Melbourne’s CBD) while pedestrians and other road users (including all other vehicles but the Civic Hatch) are depicted as being hamstrung by big parachutes that hold them back and carry them away with the wind. The other road users and pedestrians are depicted as being horribly slowed down and inconvenienced by the parachutes, while the Civic Hatch is able to glide, in a controlled fashion, effortlessly through the city environment.
Dismissed Vehicle 08/08/2012

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