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April 2022
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It’s that time of year again, with Easter just around the corner many scrumptious things are being advertised, from chocolate eggs to hot cross buns. Advertisers should maintain a high sense of social responsibility due to the attraction these products have to children.…
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Humour can be a powerful marketing tool and can provide many benefits for marketers. It triggers a positive emotional reaction which can help brands to stand out. But like so many things, community attitudes towards humour change over time. We recently completed some…