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Ad Standards Community Panel Cases

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E.g., 02/12/2021
E.g., 02/12/2021
January 2020
Case number Ad Standards description Determination Category Media Determination datesort ascending
0012-20 Take Two Interactive (2K Games)
This Pay TV advertisement is a Christmas themed promotion for the game Borderlands 3.
Dismissed Entertainment TV - Pay 22/01/2020
0020-20 Uniden Australia
This television advertisement features a voice over stating the benefits of the two way UHF radio, and images of the product in use.
Dismissed Telecommunications TV - Free to Air 22/01/2020
0049-20 Yum Restaurants International
This television advertisement features a young woman looking at her reflection in the window of a parked car. She is dressed as though she is going to a festival, turns to check herself out from behind, then leans over and adjusts her breasts. The car window winds down to reveal two preteen boys and an unimpressed mother. The woman says, 'did someone say KFC?'. And is then seen eating KFC with a friend.
Dismissed Food/Bev Venue TV - On Demand 22/01/2020
0036-20 Step One
This Pay TV advertisement for men's underwear features references to bananas and hammocks.
Dismissed Lingerie TV - Pay 22/01/2020
0015-20 Shiseido Fragrance Division
This internet advertisement features a panning camera shot of a man in a white speedo standing on a cliff. He watches a woman in a white bikini in a boat below. He dives off the cliff then appears on the boat. He leans over to embrace and kiss the woman. A movie clapper appears in front of them and the words 'cut' can be heard.
Dismissed Toiletries Internet 22/01/2020
0021-20 Prime Video
The television-on-demand advertisement is for season three of the television series The Marvellous Mrs. Maisel.
Dismissed Entertainment TV - On Demand 22/01/2020
0421-19 Honey Birdette
This poster advertisement features two women in black lingerie standing next to a man in a Santa outfit. One of the women has her hand on his hat, pushing it down over his eyes. The accompanying words state, 'Axl Santa baby'.
Upheld - Not Modified or Discontinued Lingerie Poster 22/01/2020
0037-20 The Man Shake
This TV On Demand advertisement depicts three men at a bar talking about The Man Shake and using hand gestures to mimic the manner in which the shake should be drunk.
Dismissed Food/Bev Groceries TV - On Demand 22/01/2020
0002-20 Yum Restaurants International
This television advertisement features a student doing an exam when he notices his friend outside eating chicken. He says 'bucket' and leaves the exam to go get chicken.
Dismissed Food/Bev Venue TV - Free to Air 22/01/2020
0017-20 Pretty Little Thing
This television advertisement opens on a Paris cityscape and features the band Little Mix. Scenes include: Montage of Little Mix posing around carousel in various outfits; Montage of Little Mix posing around decadent dining room in various outfits; Montage of Little Mix posing from viewpoint with Eiffel Tower; Group shot of Little Mix infront of Eiffel Tower.
Dismissed Clothing TV - Free to Air 22/01/2020
0022-20 Prime Video
This television advertisement is for season three of the television series The Marvellous Mrs. Maisel.
Dismissed Entertainment TV - Free to Air 22/01/2020
0016-20 Spiral Foods
This website advertisement is a product listing for Minced Garlic.
Upheld - Modified or Discontinued Food/Bev Groceries Internet 22/01/2020
0038-20 Koala Sleep
This radio advertisement for Koala advertisement features a voice over talking about hot singles in your area.
Dismissed House Goods Services Radio 22/01/2020
0003-20 McDonald's Australia Limited
This television dvertisement shows various different people waking up after a big night. In the final scene, one of the people is answering the door to a McDonald’s food delivery. End frame shows the McDelivery and Uber Eats logo.
Dismissed Food/Bev Venue TV - Free to Air 22/01/2020
0032-20 Trivago
This television advertisement features two women at a hotel check-in desk. One woman is older with grey hair, while the other appears to be in her 20s or 30s. The older woman is quoted her price and goes to pay, but as she hands over her card the younger woman is quoted a price that is less than hers. The younger woman explains the benefits of using Trivago to book accommodation.
Dismissed Travel TV - Free to Air 22/01/2020
0023-20 Mitchell's Quality Foods
Series of TV commercials promoting the Lite n' Easy Jump Start weight loss program. It features multiple Lite n' Easy testimonials who have lost weight using Lite n' Easy.
Dismissed Food/Bev Groceries TV - Free to Air 22/01/2020
0019-20 LTD Rentals
This television advertisement features a group of elderly people being herded towards a bus by a man on a horse with a whip.
Upheld - Modified or Discontinued Automotive TV - Free to Air 22/01/2020
0040-20 Roc Boots
This instagram advertisement for ROC school shoes depicts a girl from the waist down wearing a blue tartan skirt and black shoes.
Dismissed Education Internet - Social - Instagram 22/01/2020
0004-20 AHM Health Insurance
This television advertisement features former Australian cricketer Andrew Symonds in a television studio filming an advertisement. When a prop behind him falls a television production assistant goes to pick it up and Andrew Symonds knocks him over with his shoulder.
Upheld - Modified or Discontinued Insurance TV - Free to Air 22/01/2020
0046-20 Unilever Australasia
This television advertisement is for Lipton Iced Tea and features close ups of the sun, leaves and fruit, and then various scenes of people around a pool.
Dismissed Food/Bev Groceries TV - Free to Air 22/01/2020
0024-20 Toyota Motor Corporation Australia
This television advertisement features a man parking his car next to rubbish waiting to be collected before walking into a dealership to buy a new one.
Dismissed Vehicle TV - Free to Air 22/01/2020
0041-20 Diamonds 176
This print advertisement depicts a woman in black underpants reclining. She has black stars over her nipples and groin.
Dismissed Sex Industry Print 22/01/2020
0006-20 McDonald's Australia Limited
This television advertisement shows a truck driver and his dog on a journey together, passing several McDonald’s restaurants along the way. The dog barks to the truck driver each time they pass a McDonald’s restaurant, before the truck driver pulls into a McDonald’s restaurant to be greeted by their family.
Dismissed Food/Bev Venue TV - Free to Air 22/01/2020
0045-20 Hungry Jacks
This advertisement is a promotion on the Hungry Jacks app. It features the heading 'Vouchers' and promotions for a medium thickshake for $2.00 and a Whopper + Rebel Whopper for $8.95.
Upheld - Modified or Discontinued Food/Bev Venue App 22/01/2020
0025-20 Tactile Games
This advertisement plays while playing another app. There are three versions: 1. A woman has a positive pregnancy test and tells a blonde man. He leaves. She appears cries on the steps breifely, before stopping and rubbing a line off the pregnancy to show that it was negative, not positive. 2. A woman cannot close the washing machine lid so sits on it. She starts smiling with the vibrations and goes cross-eyed. The next scene shows her an three friends going to a laundromat with candles and wine where they all sit on a washing machine. 3.
Dismissed Entertainment App 22/01/2020
0042-20 McDonald's Australia Limited
This billboard advertisement is promoting the Grand Big Mac.
Dismissed Food/Bev Venue Billboard 22/01/2020
December 2019
Case number Ad Standards description Determination Category Media Determination datesort ascending
0377-19 Honey Birdette
This poster advertiser features the caption 'Samantha, Hell Raiser!" A woman wearing red lingerie is sitting backwards on a chair leaning her arms on the backrest and resting her head on her hands.
Dismissed Lingerie Poster 11/12/2019
0402-19 Hanes Brands Inc
This online advertisement is on the Bonds website and features an image of two men wearing boxers kissing. One man is seated on a kitchen bench and holding a bowel of cereal, the other man is standing in between his legs.
Dismissed Lingerie Internet 11/12/2019
0415-19 Woolworths Group Limited
This television advertisement highlights five Australian farms which grow produce for Woolworths.
Dismissed Food/Bev Groceries TV - Free to Air 11/12/2019
0390-19 Howard Smith Wharves
This internet advertisement is a event listing for "The Joy Of Wine".
Dismissed Alcohol Internet 11/12/2019
0403-19 Hungry Jacks
This transport advertisement features an image of two slushie style drinks with beads, and the text "Bursties Frozen Flavour".
Dismissed Food/Bev Venue Outdoor 11/12/2019
0416-19 Gelatissimo
This Facebook advertisement features three children dressed in Halloween costumes and the text "Free scoop for kids. Kids in costume get a free kids scoop on Thursday 31st October".
Dismissed Food/Bev Groceries Internet - Social - Facebook 11/12/2019
0391-19 Smart Homes for Living
This television advertisement talks about different 'kinds of smarts' being valued. It shows a man working late while a woman holds a baby, a woman crying to a female friend, a man cutting wood in a garage, a woman doing yoga, two women cooking together, a woman sewing, and a couple sitting with a sales rep with the father holding the baby.
Dismissed Real Estate TV - Free to Air 11/12/2019
0404-19 Kennards Hire
This television advertisement depicts a man who appears to be in a therspists office talking about how he couldn't reach a spot he needed to paint. The therapist, who is wearing Kennards Hire clothing, suggests equipment to assist.
Dismissed House Goods Services TV - Free to Air 11/12/2019
0417-19 Gelatissimo
This website advertisement features three children dressed in Halloween costumes and the text "Free scoop for kids. Kids in costume get a free kids scoop on Thursday 31st October".
Dismissed Food/Bev Groceries Internet 11/12/2019
0392-19 Chemist Warehouse
This television advertisement features characters from Ariana Grande's music video "ThankU, Next". One scene depicts a cheerleader pushing another cheerleader.
Dismissed Toiletries TV - Free to Air 11/12/2019
0405-19 Pedestrian Council of Australia Limited
This YouTube advertisement depicts a woman driving when a mobile phone is heard ringing. The woman picks up a gun and holds it to her temple as she aswers the phone, the suggestion being that the gun is the phone.
Dismissed Community Awareness Internet - Social - Other 11/12/2019
0418-19 Gelatissimo
This poster advertisement features three children dressed in Halloween costumes and the text "Free scoop for kids. Kids in costume get a free kids scoop on Thursday 31st October".
Dismissed Food/Bev Groceries Poster 11/12/2019
0393-19 Hanes Brands Inc
This billboard advertisement features the words "It's the BONDS that make the season" and three images with captions.
Dismissed Lingerie Billboard 11/12/2019
0407-19 Coca-Cola South Pacific
This television advertisement features the search of a dog, Bobby, for his own name. It depicts Bobby the dog passing a number of young adults with Share a Coke bottles with various names, until he finally finds his own name “Bobby” on a Coca-Cola billboard.
Dismissed Food/Bev Groceries TV - Free to Air 11/12/2019
0419-19 Sexpo
This television advertisement featuring well-known TV chef Ian Hewitson (Huey) presents as a TV show called "Cooking with Huey" in which he begins speaking about an event called "Mexpo". Halfway through he is inturrupted by a man who advises him that the event is "Sexpo" and the camera pans to three women in aprons who wave to Huey. The advertisement ends with Huey stating "Well, I guess it's still pretty spicy" and his eye twinkling.
Dismissed Sex Industry TV - Free to Air 11/12/2019
0394-19 Hanes Brands Inc
This Instagram advertisement features the caption "It's the little moments that make the Christmas season so special. #BondsMakeTheSeason #BondedBy #BehindTheBonds #BondsXmas". The post includes an image of two men wearing boxers kissing. One man is seated on a kitchen bench and holding a bowel of cereal, the other man is standing in between his legs.
Dismissed Lingerie Internet - Social - Instagram 11/12/2019
0408-19 Honey Birdette
Image of woman wearing black strappy lingerie. Woman is seated with her legs apart and her arms resting on her legs.
Dismissed Lingerie Poster 11/12/2019
0406-19 Wicked Campers
This transport advertisement features a spray painted image across side of campervan showing the Cookie Monster from Sesame Street pointing a gun into his own mouth, with the words “Bad Trip”. QLS registration 413XUM.
Upheld - Not Modified or Discontinued Vehicle Outdoor 11/12/2019
0395-19 Hanes Brands Inc
This Facebook advertisement features the caption "It's the little moments that make the Christmas season so special. Shop Xmas Gifts..." The post includes an image of two men wearing boxers kissing.
Dismissed Lingerie Internet - Social - Facebook 11/12/2019
0409-19 Honey Birdette
Image features a woman in black strappy lingerie. The woman is seated on a chair and is leaning forward so that her elbows are resting on her legs.
Dismissed Lingerie Poster 11/12/2019
0397-19 Optus Communications
This television advertisement depicts four elderly women around a table as they wait for a fifth woman to arrive on her mobilty scooter. Text on screen states "5G Explained by 5Grannies- Presented by OPTUS".
Dismissed Telecommunications TV - Free to Air 11/12/2019
0410-19 Treasury Wine Estates
This TV On Demand advertisement for Squealing Pig Wines takes place on a hand painted set and depicts a man relieving himself in the ocean with the man being caught by a shark and ending up in its stomach.
Dismissed Alcohol TV - On Demand 11/12/2019
0375-19 Honey Birdette
This poster advertisement features the caption 'Carter' and two women standing in black lingerie one facing forward and the other standing side-on and holding a black leather flogger over her shoulder.
Upheld - Modified or Discontinued Lingerie Poster 11/12/2019
0399-19 Dept Justice & Community Safety - Victoria
This television advertisement portrays firefighters and bushfire survivors gathered in a community centre in rural Victoria reflecting on their shared experience. It includes flash back scenes of three fictionalised stories including a memory of a firefighter helping children escape through a fence; a woman and her partner trying to escape via a car; a family making the heartbreaking decision to leave without their pet.
Dismissed Community Awareness TV - Free to Air 11/12/2019

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